Home Blog Page 249

McDonald’s Continues to Create Unforgettable Memories for Orphans by Hosting Birthday Celebrations

The birthday celebrations at restaurants are part of McDonald’s Community Month every October, bringing smiles to children across the nation.

KUALA LUMPUR, 21 OCTOBER 2024 – As part of McDonald’s Community Month this year, McDonald’s Malaysia is extending its heartwarming efforts by hosting birthday celebrations for children from orphanages, either at the restaurant or at their homes. These annual initiatives aim to spread joy to children from over 400 orphanages nationwide throughout the month of October.

Today, McDonald’s Malaysia hosted a special birthday celebration at McDonald’s Mutiara Damansara DT for nearly 70 children. The event was filled with exciting games, delicious food, and fun activities, creating cherished memories in line with McDonald’s commitment to bringing joy and making every child feel special.

“At McDonald’s Malaysia, we believe that every child deserves a birthday celebration. Our aim has always been to not only provide delicious meals but to also be a caring neighbor, giving back to the communities we operate in and ensuring no one is left behind,” said Dato’ Haji Azmir Jaafar, Managing Director and Local Operating Partner of McDonald’s Malaysia. “By hosting these birthday celebrations, both at orphanages and in our restaurants, we hope to create moments of happiness for the children, helping them feel cherished and appreciated.”

In addition to the celebrations, McDonald’s Malaysia made cash donations to help improve the comfort and well-being of children in these selected orphanages.

This initiative is part of Program Komuniti @ McDonald’s & RMHC, which oversees all of McDonald’s Malaysia’s community outreach activities. Every year, McDonald’s Malaysia carries out over 19,000 community initiatives, including this longstanding tradition of bringing joy to orphans throughout October, an initiative that began in 2017.

Dato’ Haji Azmir Jaafar added, “We are proud to continue this meaningful tradition through our McDonald’s Community Month program. It’s a way for us to demonstrate our unwavering commitment to supporting children in need and fostering a spirit of kindness and generosity in the community.”

As a locally rooted company, McDonald’s Malaysia is dedicated to being a compassionate and supportive neighbor, serving Malaysians and ensuring its contributions have a lasting impact on the communities it serves.

ASICS Malaysia Unveils Highly Anticipated Collaboration with SneakerLAH and MAMEE MONSTER: The New ASICS SKYHAND™ OG “MAMEE MONSTER”

KUALA LUMPUR, OCTOBER 17, 2024 – ASICS Malaysia continues to celebrate Malaysian culture through another bold collaboration with SneakerLAH and MAMEE MONSTER, this time paying tribute to one of Malaysia’s most beloved snacks, MAMEE MONSTER. This latest collaboration introduces the ASICS SKYHAND™ OG “MAMEE MONSTER”, a unique fusion of street style, nostalgia, and Malaysian culture, all wrapped up in a design inspired by the iconic crunchy noodle snack.

ASICS Malaysia and SneakerLAH have a proud history of creating one-of-a-kind sneakers rooted in Malaysia’s rich heritage, highlighting local landscapes, food, and traditions. Previous collaborations have resulted in iconic releases like GEL-Kayano™ 5 OG “Nasi Lemak” (2019), the GEL-LYTE™ III “Kuala Lumpur Twin Towers” (2020), and the most recent GEL-LYTE™ III “Teh Tarik” (2022), all of which encapsulated the spirit of Malaysian culture, resonating deeply with sneaker lovers across the country.

The ASICS SKYHAND™ OG “MAMEE MONSTER” takes inspiration from a fond childhood memory of enjoying MAMEE MONSTER noodle snack after school, chasing down the “Roti Man” on his bike or stopping by a convenience store to grab a pack. This nostalgic moment has been artfully translated into the sneaker’s playful design. The standout feature is the pale-yellow noodle laces, which resemble MAMEE MONSTER noodles. The shoe panels come in different shades of yellow tones colour picked from the noodle. Meanwhile, the speckled midsole mimics the seasoning powder that comes with the snack while the back heel features the seasoning powder’s pack design. Additional highlights include a blue insole, a tribute to MAMEE MONSTER’s mascot, Blue the Monster, with the ASICS logo printed in velvet on the insole. The shoe also features Blue holding the “LAH” symbol, representing SneakerLAH. The final touch is a stylish dubrae lace lock on the front for added flair.

Bryan Chin, Founder of SneakerLAH, expressed his excitement for the collaboration, saying, “The ASICS Malaysia collaboration showcases how each design stays authentically Malaysian while adding a playful, creative twist to set it apart. Each sneaker design under this collaboration has its own unique Malaysian flair, and the ASICS SKYHAND™ OG “MAMEE MONSTER” is no different. It is fun and quirky design will bring smiles to its new owners.”

How Yuan Yi, Chief Marketing Officer of MAMEE, added, “MAMEE MONSTER has been a staple of Malaysian childhoods for decades, embodying nostalgia and authenticity. We are thrilled to work with ASICS Malaysia and SneakerLAH to bring our beloved snack to life in the form of a sneaker masterpiece. We hope the ASICS SKYHAND™ OG “MAMEE MONSTER” will bring the same joy to Malaysians as our crunchy noodles have since the humble beginnings.”

Boon Tib Soom Nik, Country Manager of ASICS Malaysia, shared, “Working with SneakerLAH has always been an exciting journey, and this collaboration with MAMEE MONSTER is truly special. It captures the spirit of Malaysia in a fresh and creative way; we can’t wait for sneaker lovers to experience it. The ASICS SKYHAND™ OG “MAMEE MONSTER” brings a little piece of Malaysia to the world, capturing our nation’s nostalgia and culture in fashion. With MAMEE MONSTER transformed into a stylish sneaker, fans have the chance to celebrate their Malaysian pride with every step.”

Pricing & Availability

Retailing at RM 629, the limited-edition ASICS SKYHAND™ OG “MAMEE MONSTER” will be available at the SneakerLAH event from 2-3 November 2024 at MITEC KL on first come first serve basis and ASICS.com from November onwards.

To find out more about the launch of this new kicks, keep an eye out for the announcements on @sneakerlah and @asics_sportstyle_my

MAGGI® Nurtures the Future of Malaysia’s Culinary Industry at MSSCC 2024 Finale

Encik Jalaluddin bin Ismail (second from left), Ms Ivy Tan Link Cheh (second from right), and Dr Mohd Azly bin Zakaria (left) with the MSSCC 2024 winners, Muhammad Ammaruddin bin Jasni and Aidil Zikry bin Mohd Noor Izhham from SMK Mahsuri, Kedah

MAGGI® continues to inspire the next generation of culinary talents together with the
Ministry of Education to shape Malaysia’s vibrant food scene through creativity, innovation
and cooking expertise

Kuala Lumpur, October 17, 2024 – The 27th MAGGI® Secondary School Cooking Competition (MSSCC) concluded with an exciting finale at MyTOWN Shopping Centre, Cheras, bringing to a close a two-month culinary adventure for secondary students nationwide. This year’s theme, ‘Sajian Cita Rasa Malaysia’, attracted widespread interest from 675 talented young chefs aged 13-15, from across Malaysia, each showcasing their creativity by reimagining beloved Malaysian dishes.

As part of its long-standing collaboration with the Ministry of Education (MOE), which has
flourished since 1997, MAGGI® once again reaffirmed its commitment to nurturing the next generation of culinary talent. Throughout the MSSCC, students not only honed their cooking skills but also developed essential life skills such as teamwork, creativity, and perseverance — skills that lay the foundation for future success.

Encik Jalaluddin bin Ismail, Deputy Director of School Management and Student Development Division, Ministry of Education, praised the collaboration in his speech at the event: “This year’s theme of innovating and modernising traditional Malaysian dishes is befitting with the current landscape where the generation today is more exposed to international cuisines. Through MSSCC, students are encouraged to adopt a healthy lifestyle and appreciating home-cooked meals. Thus, this has a positive impact on their families to prepare more balanced meals as often emphasised by MAGGI®, for the well-being of the community and nation. May MSSCC hone future cooking talent amongst the young and be a platform for them to gain real-world insights and deeper understanding of the culinary world.”

A highlight of this year’s finale event was the inaugural ‘Ask Me Anything’ Career Sharing
Session with MAGGI®’s Research & Development (R&D) team. Puan Rohaiza Abdul Ghani,
Innovation and Renovation Manager of MAGGI® Malaysia opened the students’ eyes to diverse career paths and the essential role of culinary knowledge in driving quality and innovation for MAGGI®’s products. This interactive session provided a rare behind-the-scenes glimpse into the industry, igniting the students’ passion for culinary careers from a young age.

Ms Ivy Tan Link Cheh, Business Executive Officer of MAGGI® Malaysia and Singapore reaffirmed MAGGI®’s commitment to continue supporting and encouraging students through the MSSCC to help them build a strong foundation for their future

Ms Ivy Tan Link Cheh, Business Executive Officer of MAGGI® Malaysia and Singapore, also expressed her appreciation for the long-standing partnership with MOE: “MAGGI® is honoured to once again collaborate with the Ministry of Education this year. This partnership enables us to share our culinary expertise with the younger generation in meaningful ways. The Career Sharing Session, in particular, underscores our commitment to building Malaysia’s culinary talent pipeline. By offering students a fruitful learning experience beyond the classroom, we aim to inspire them to explore future relevant career paths that contribute to preserving the rich variety of cuisines that make up Malaysia’s vibrant culinary heritage.”

Following a rigorous selection process, in which the judges gained insights into the contestants’ personalities, culinary knowledge, and the inspirations behind their culinary creations, the top 16 finalists were chosen to bring their unique culinary vision to the competition. Some of the interesting creations on display included Bulgogi MAGGI® which combined MAGGI® Pedas Giler with a Korean favourite, Sushi Himpit Sate Kayangan (Heavenly Satay Pressed Sushi) which infused local flavours to a Japanese dish, and Bebola Nasi Buah Naga (Dragon Fruit Rice Balls) served with MAGGI® Thai Chilli Sauce which utilised unconventional ingredients for a fresh take on the dish.

The top five teams who advanced to the final round at the MSSCC 2024 Finale

Ultimately, two exceptional winners emerged, impressing the judges with their outstanding skills and creativity that set them apart. The MAGGI® MSSCC Finale at MyTOWN Shopping Centre drew a lively crowd, who cheered on with excitement as the thrilling competition unfolded and the champions were crowned.

Muhammad Ammaruddin bin Jasni and Aidil Zikry bin Mohd Noor Izhham from SMK Mahsuri, Kedah, the winners of the 27th MAGGI® Secondary School Cooking Competition (MSSCC), shared their thoughts on their win: “The MSSCC has been so exciting! After months of preparation, we finally had the chance to express our ideas through Lempeng Muhibbah with Ketam Masak Ros (Unity Pancake with Rose-Infused Crab), which is inspired by our own creativity using available ingredients and MAGGI® Curry Cube! We are also grateful to meet so many other talented peers through this event; we’ve learned a lot from watching them, which has made this journey unforgettable.”

Finalists participating in the career sharing session which provided them a glimpse into diverse career paths and the essential role of culinary knowledge in driving quality and innovation for MAGGI®’s products

The winning team from SMK Mahsuri also added: “The Career Sharing Session was great
because we got to hear from people who are working in the food industry. It showed us the different careers we can pursue in food, and it gave us new ideas for what we might want to do in the future.”

State champions and winners of the MSSCC 2024 – SMK Mahsuri, Kedah in top spot; followed by SMK Treacher Methodist, Perak in second place; SMK Beaufort, Sabah in third place; SMK Seri Selayang, Selangor in fourth place; and SMK (LKTP) Kampung Sertik, Pahang in fifth place

Ahmad Imran bin Sharif and Muhammad Hamiz Alif bin Ishak, one of the top five teams from SMK Seri Selayang, Selangor, shared: “We are really happy we got to cook something special out of our comfort zones in bread-making. It’s been a fun experience, and we’ve learned so much about Malaysian food over the past two months.” The students, despite having learning disabilities, showcased their remarkable abilities and passion for cooking, demonstrating firsthand that talent knows no boundaries.

For further information on MAGGI® MSSCC 2024, please visit
https://www.maggi.my/ms/memupuk-generasi-muda/pertandingan-memasak-MAGGI/.

Phat Food Intelligence introduces new product for food, beverage and bakery entrepreneurs

Phat Food Intelligence has introduced ‘Goodwill Condensed Blend Creamer.” The new product is a blend of sweetened condensed milk and evaporated milk. The target market will be food, beverage and bakery entrepreneurs looking for a cost-effective and convenient solution.

The company aims to introduce at leaset two new products a year and achieve THB 1 billion in revenue in 2025, reported prachachat.net. The short-term goal is to expand its distribution channels both domestically and internationally, penetrate new market segments and develop new products for existing target groups.

Phat Food Intelligence sees opportunities from growing consumer interest in frequenting coffee shops and bakeries resulting in the mushrooming of new foodservice entrepreneurs. The company describes the condensed milk market in Thailand as growing by an average rate of 4-5% a year.

Phat Food Intelligence’s products include UHT milk, sweetened condensed non-dairy creamer, and milk product for cooking, baking and beverage.

Sunshine Bakeries unveils new sweet potato shokupan

Sunshine Bakeries has brought a taste of Japan to Singapore with their new Sunshine Shokupan Gold Purple Sweet Potato Shokupan Loaf. This soft and fluffy bread is made with real purple sweet potato and offers a delightful sweetness.

Purple sweet potato, a versatile ingredient with a natural sweetness and eye-catching appearance, is being increasingly used in innovative food and drink products across the region.

New watermelon milk hits Indonesia

The Korean-inspired watermelon milk is now available in Indonesia. PT Akasha Wira International has launched watermelon milk under the Mujigae brand. This new addition to the market joins the existing banana milk options and comes in a convenient 250ml plastic bottle.

7-Eleven Philippines debuts own private label chips in canister

7-Eleven Philippines has launched its own private label chips in a canister format. The new 7-Select Potato Chips are available in seaweed, cheese, sour cream and onion, barbeque, and original flavours for a price of PHP 89 each.

This private label expansion aims to increase profit margins but also carries the risk of product failure due to a lack of differentiation.

Enjoy your favourite Mandopop hits at Capitol Singapore with a countdown of the top 1000 songs this weekend!

Do you love belting out Mandopop hits at karaoke? Well, there’s much to look forward to this weekend at UFM 100.3’s annual music countdown of the top 1000 songs across the last three decades. Happening on 19 October, 7pm at Capitol Singapore’s Outdoor Plaza, you can sing along to your heart’s content and find out if your personal favourites made it into the top 15 songs!

The music campaign is an exciting collaboration between the famed venue, the popular Mandarin music station, and its avid listeners, who have the power to determine the songs played on the station through a series of votes and nominations.

This year’s edition is called, ‘【U选1000】Ur Eras!’, where listeners have avidly voted for their favourite songs nationwide. Spanning from the past 3 decades, tunes will be ranked based on their popularity and played at UFM 100.3’s radio shows. Will it be the classics or new songs that come out on top?

Want to know the final rankings? Come and join the buzz-filled countdown this Saturday. Whether you love the nostalgic oldies or prefer contemporary music, there’s something for everyone. With feel-good hits and great vibes, there’s no better way to spend your weekend.

For more information, please visit:

Capitol Singapore: https://capitolsingapore.com/happening/

Step Into the Magic: The Inaugural World Christmas Market Singapore Brings Festive Wonder and Joy to Marina Bay

Immerse in the magic of the season with the World Christmas Market Singapore at The Promontory at Marina Bay from 5 to 25 December 2024

SINGAPORE, 16 October 2024 – From 5 to 25 December 2024, the World Christmas
Market Singapore ushers in an extraordinary new chapter in festive celebrations where
cultures converge, traditions are celebrated, and memories are created. Spanning the iconic Promontory at Marina Bay, this grand extravaganza is brought to life by DareDreamer, the newly minted brand experience division of Oceanus Media Global (OMG). This enchanting market is set to become a beloved holiday tradition in Singapore and across Asia, spreading warmth and joy, and the true spirit of Christmas.

Picture yourself wandering through a twinkling wonderland, with Christmas melodies filling the air, as you shop amidst stunning adornments and towering Christmas trees that create a vibrant tapestry of seasonal cheer. Explore stalls brimming with handcrafted treasures, a dedicated children’s area inspired by Nikolausdorf (Saint Nicholas’s Village) for the little ones, and the market also offers a delectable range of traditional Christmas treats with local and Asian favourites as well, adding a rich cultural flavour to the festivities.

“We wanted to craft an experience that celebrates the true spirit of Christmas, offering
moments of warmth, generosity, and community,” said Calvin Tan, General Manager at
DareDreamer. “World Christmas Market Singapore is more than a destination. It transports visitors on a global culinary and cultural journey, enriching their festive experience with the authentic tastes and traditions from around the world. We invite everyone to join us in this celebration of all things Christmas and create modern memories to be cherished for a long time to come.

A host of enchanting activities awaits at the World Christmas Market Singapore, designed to captivate visitors of all ages. Stroll down the enchanting Candy Cane Lane, sing along to Christmas carols while passing by the Singing Christmas Tree, or visit the charming
Christmas Tree Farm where guests can purchase fresh Christmas trees, select ornaments,
or even shop for gifts too. Enjoy a regular programme of live festive entertainment with
highlights such as The Christmas Musical, enchanting audiences with its heartwarming
performances. Top it off with Roving Carollers along the quaint lanes infusing the
atmosphere with festive cheer and a Snow Globe Picture Booth where visitors can create
lasting memories, it’s the perfect way to embrace the spirit of Christmas in a truly
unforgettable setting.

The World Christmas Market Singapore truly embraces the season of giving with a
commitment to highlight the importance of unity, sustainability, and giving back. From
eco-friendly practices such as waste reduction and supporting sustainable vendors,
interactive workshops encouraging green habits to the first solar powered Christmas tree,
the market aims to redefine the eternal meaning of Christmas with this modern sensibility. World Christmas Market Singapore is also committed to reducing their carbon footprint in all of their set-ups through a strategic partnership with Gorental SG, Singapore’s foremost green energy solutions provider.

Additionally, the World Christmas Market Singapore will amplify this spirit of giving alongside their Impact Partner, non-profit organisation Brands For Good, bringing hope and joy to those in need during this festive season and raising awareness to their beneficiary charities. The partnership with Brands For Good aims to foster a heartwarming sense of inclusion and community while underscoring the importance of giving back and spreading goodwill, ensuring the festive celebrations resonate far beyond the market.

DareDreamer would also like to invite passionate retail and F&B vendors, as well as
potential sponsors, to be part of the inaugural World Christmas Market Singapore and
showcase their offerings at this highly anticipated festive event. The team is also seeking
partners for media, charity and corporate social responsibility (CSR) collaborations, green
energy solutions, and other promotional partnerships

Stay tuned for more exciting updates on World Christmas Market’s website for the latest
information!

7UP teamed up with superstar Nadech Kugimiya to invite fans to the exciting and thrilled event, “7UP MEET and GREET with TEE YOD 2”

Wednesday 16 October 2024 – The thrilling “7UP MEET and GREET with TEE YOD 2” event has just wrapped up by 7UP beverage by Suntory PepsiCo Beverage (Thailand) Company Limited. It was an epic blend of thrill, fun, and excitement! Leading by the hottest presenter, Nadech Kugimiya, who teamed up to deliver thrills alongside the refreshing vibe of 7UP. More than 300 lucky fans joined through online, getting an exclusive chance to enjoy the horror movie of the year, “TEE YOD 2”. Mr. Anawat Sangkhasap, Chief Marketing Officer, Suntory PepsiCo Beverage (Thailand) Company Limited, also there to welcome the guests. Fans also played games, won cool prizes, and took photos with Nadech. The event was a perfect mix of scares, fun, and unforgettable moments at Quartier CineArt, EmQuartier shopping mall, on October 11th, 2024.

The atmosphere at the event was full of exclusive activities, handpicked by 7UP to ensure the best fun for all the fans! Highlights included the “7UP Fortune Booth,” where you could dive into the mystical world of tarot card readings, featuring a cool twist—you could create a personalized tarot card with your own face on it! Then, prepare to be thrilled by the electrifying sound and light show that set the stage for Nadech’s opening scene. He engaged in an exclusive chat about behind-the-scenes moments from the making of TEE YOD 2, sharing spine-chilling ghost stories from his personal experiences at various haunted locations. After a deep dive into the horror, fans got a refreshing break with 7UP No Sugar, fizzy, fresh, and delicious! Everyone had a blast playing games and winning prizes. The major highlight of the event? The “TEE YOD’s Cursed Seat” activity, where lucky fans seated in chair number 7 got a chance to take a 1:1 photo with Nadech himself! Fans also came together to send their support to the ghost-busting “Yak” for the special IMAX screening of TEE YOD 2 that was as sharp and realistic. It was truly worth the wait!

Nadech Kugimiya, the presenter for 7UP, shared his excitement about joining today’s event with fans: “I’m super thrilled to be part of another fun activity with 7UP. Moreover, 7UP with no sugar still brings that fizzy, refreshing, and totally delicious surprise. This time, the movie TEE YOD 2, in which I play the lead. I have to say, I’ve put a lot of effort into preparing portray the emotions and feelings of the character ‘Yak’ to connect deeply with the audience. I hope fans get absorbed in the acting and thrill alongside every character in the movie. And of course, don’t forget to enjoy 7up no sugar, the fizzy and refreshing drink, to quench your thirst as you enjoy this thrilling movie.”

For more information, follow us on Facebook: 7UP Thailand, YouTube: 7UPThailand_Official, and TikTok: 7UP Thailand.

HOT NEWS

The Ribs Are Back! Tony Roma’s Celebrates the Return of Its...

0
Kuala Lumpur, 14 November 2025 – Tony Roma’s Malaysia is reigniting the excitement with the comeback of its Legacy Rib Challenge. This highly anticipated campaign...

MUST READ

Lay’s new potato chips go well with burger and hard boiled...

0
Lay's Thailand has collaborated with CP Foods in a cross marketing effort to encourage consumers to pair its new potato chips with CP Foods'...