The yummier way to care for our future

Shah Alam, September 21, 2023 – The effects of climate change are being felt globally. Southeast Asia is grappling with the El Nino weather phenomenon that raises ocean and land temperatures, and reduces rainfall further exacerbating transboundary haze^[1].

We are not powerless to reduce these effects. Embracing a vegan or flexitarian lifestyle is a powerful way to reduce our individual carbon footprint for a more sustainable future.

However, finding delicious and sustainable plant-based food options can be a challenge in Malaysia. Simply reach for yumeat™, Malaysia’s first shelf-stable ready-to-eat plant-based meat crafted with high-quality products that come with a markedly reduced environmental footprint for a deliciously sustainable lifestyle.

yumeat™ is packed with up to 10 grams of protein per 100 gram serving while delivering the meaty texture and taste you crave without cholesterol worries. yumeat™ consists of just clean ingredients with plant protein from non-GMO soybeans, wheat, oats and mushroom, which are hormone-free and antibiotic-free. Best of all, yumeat™’s production and quality control is managed by Ayam Brand™ which promises to be MSG-free and preservative-free.

Manifest your intentions by reducing your carbon footprint by replacing high-carbon emitting meat and meat products with environmentally friendly and deliciously healthy yumeat™. Available in Plant-based Luncheon Meat Original and Spicy, and Plant-based Minced Meat with Bean Paste can cater for a variety of recipes and spice-tolerances!

Reward your sustainable lifestyle choice with the chance to win prizes worth RM100k including 5 grand prizes of 20g gold bar, 7 first runner up prizes of 10g gold bar, 9 second runner up prizes of 5g gold bar, 40 consolation prizes RM500 T&G credit and 180 weekly prizes of RM100 T&G credit. Check www.ayambrand.com.my/peraduanbonanza for all the details. Just spend RM20 on yumeat™ and/or Ayam Brand™ products in a single receipt from any participating retailers in Peninsular Malaysia for one entry. Spend more for more entries.

Yumeat has curated some quick, easy yet delicious recipes to help you on your sustainability journey. Try them. 

Plant-based Cheesy Tortilla Wrap

Vegan tortilla wraps are total game-changers for as a main meal or as a snack. Here’s how. Heat olive oil in a pan over medium heat. Sauté onion and garlic until soft and brown. Add yumeat™ Plant-based Minced Meat with Bean Paste and stir-fry, then place in a bowl. In the same pan pour olive oil over medium heat, add Ayam Brand™ Sweet Cup Corn, season, and set aside.

Make a cut from the edge to the middle in a tortilla. Arrange cabbage and tomato on the top left, charred corn on the top right, yumeat™ Plant-based Minced Meat with Bean Paste on the bottom left, and vegan cheese or regular cheese in the bottom right. Fold the wrap to create a pocket. Sear folded tortilla in a well-oiled pan over medium heat, around 3 minutes each side until golden brown.

Dish out, garnish with more fresh vegetables and enjoy.

Prep time: 10 minutes, cook time: 10 minutes, serves: 1 pax 

Plant-based Easy Peasy Pie

The yumeat™ plant-based savoury pie is based on classic Sheperd’s pie, and makes a hearty meal in itself.

Preheat oven to 180 degrees Celsius. Mix diced yumeat™ Plant-based Luncheon Meat Spicy and yumeat™ Plant-based Minced Meat with Bean Paste with water, diced carrots and chunky mushrooms. Cook for 10 minutes until well mixed. Set aside.

Lightly mash boiled potatoes with parsley and vegan or cheddar cheese, season with salt and pepper to taste. Set aside. Scoop plant-based meat mix into ready-made pie crusts, top with potato mix, and dress with sliced mushroom. Bake for 10 minutes at 180 degrees Celsius.

Prep time: 10 minutes, cook time:  40 minutes, serves: 4 pax 

Plant-based Luncheon Stir-Fried Macaroni

A delicious meal made within minutes for quick dinner using two main ingredients, plant-based luncheon and macaroni.

Boil the pasta until al dente, set aside. Cook the garlic in olive oil until fragrant. Add in the diced yumeat™ Plant-based Luncheon Meat Spicy, cubed carrot, diced capsicums, chilli flakes, and parsley. Cook for 3 to 4 minutes before adding in the cooked macaroni. Season to taste and serve.

 Prep time: 10 minutes, cook time: 20 minutes, serves: 4 pax

yumeat™ is available in Plant-based Luncheon Meat Original and Plant-based Luncheon Meat Spicy at RM12.90 for 360g can; and Plant-based Minced Meat with Bean Paste at RM6.25 for 195g can.

yumeat™ products are widely available from Aeon, Aeon Big, Giant, Jaya Grocer, MYDIN, Hero, 99 Speedmart, Village Grocer, Bens, or visit the Ayam Brand Official stores on Shopee and Lazada. Follow https://www.facebook.com/yumeat.malaysia  or https://www.instagram.com/yumeat.malaysia/ for more info, recipes and exciting promotions.

^[1] https://m.met.gov.my/iklim/ramalanbermusim/ramalanelninoterkini?lang=en