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Serenitea launches Maligayang Festivi-teas featuring Ube Halaya and Yema

By
Tan Heng Hong
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Serenitea has collaborated with Pan de Manila to create Maligayang Festivi-teas, a delightful lineup of Filipino-inspired beverages to commemorate the upcoming Christmas season.

The Ube Pandan Green Tea (PHP 188) is pandan slush with Ube Halaya, a classic Filipino delicacy made of purple yam, coconut milk, and butter. The drink is topped with candied grated young coco.

Yema Mais Con Yelo (PHP 180) is a corn-flavored slush with yema, a sweet custard confectionery from the Philippines, and grated cheese. The drink is topped with yema, grated cheese and corn bits.

Both limited time offers are available until January 15, 2024.

Serenitea marks its 15th year on December 19th, commemorating the opening of its first store 15 years ago.

HEINEKEN Malaysia Wins UNGCMYB Award for Water Resilience

By
Tan Heng Hong
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Brewer was also Finalist in the Climate Action category at UNGCMYB’s Forward Faster Sustainability Awards 2023

KUALA LUMPUR, 1 December 2023 – Heineken Malaysia Berhad (HEINEKEN Malaysia) has been recognised for its exceptional leadership in building resilience for water-related challenges at the recent UN Global Compact Network Malaysia and Brunei (UNGCMYB) Forward Faster Sustainability Awards 2023. Emerging victorious in the Water Resilience category, the recognition acknowledged the brewer’s progress made under the Towards Healthy Watersheds programme.

This win extends the company’s track record as a member of UNGCMYB, having won two awards in 2022 for the UN SDG benchmarks of “Net-positive water impact in water-stressed basins” and “Zero waste to landfill and incineration”. 

Receiving the award, Roland Bala, HEINEKEN Malaysia’s Managing Director said, “It is an honour for us to be recognised two years in a row as a champion for our efforts in water conservation. Guided by HEINEKEN’s Brew A Better World sustainability strategy, our team has designed and implemented initiatives that focus on improving the way we use and protect water as a key resource for our business. We also continue our collaboration with government agencies, civil society, and local communities to conserve our watersheds, which are the precious sources of water. We cannot do this alone and hope to inspire more companies and organisations to care for our watersheds.”

The Towards Healthy Watersheds programme is a key part of the company’s Brew a Better World sustainability strategy. In its 2030 roadmap, the brewer strengthens its environmental responsibility by setting clear ambitions towards clean, safe, and sustainable watersheds, involving a three-pronged approach – Water Efficiency, Water Circularity, and Water Balancing.

Water Efficiency: HEINEKEN Malaysia targets to reduce its average water usage to 2.6 hectolitre per hectolitre of beer produced by 2030. Key initiatives include reducing the amount of water used in production by upgrading machines and utilities, reducing wastage and leakages, and exploring innovations in cleaning technology processes. As of 2022, the brewer reduced its water consumption to 3.45 hl/hl, recording a reduction of 5% versus 2021 and 20% versus its 2014 baseline.

Water Circularity: HEINEKEN Malaysia treats 100% of its wastewater, ensuring that water used is maximised through recovery, reuse, and recycling. The brewer achieved this by monitoring and tracking its effluent discharge as well as ensuring that all of its wastewater is treated above the standards of the Department of Environment. The brewery is also equipped with a wastewater treatment plant with a capacity of 780 million litres per year. As a result, the brewer recorded zero non-compliance relating to wastewater standards and regulations in 2022. The company is also exploring methods to increase the recovery and reuse of treated wastewater for non-potable purposes, including general cleaning and gardening activities at the Sungei Way Brewery.

Water Balancing: For every 1 litre of water used in its products, HEINEKEN Malaysia targets to balance 1.5 litres of water through conservation initiatives in the watershed. Since 2020, the company has exceeded its water balancing targets annually, recording an achievement of 203% of the balancing target in 2022. HEINEKEN Malaysia’s approach to water stewardship goes beyond internal management, with a commitment to support water security beyond its brewery walls. The WATER Project (Working Actively Through Education & Rehabilitation), which is carried out through a collaboration between the company’s corporate responsibility arm, SPARK Foundation, and environmental NGO, Global Environment Centre, focuses on key projects that include:

  • Rehabilitation and conservation of Sungai Way to maintain water quality at Class III.
  • A 305-metre clay dyke at the Raja Musa Forest Reserve, that prevents forest fires and contributes to the sustainability of Sungai Selangor. 
  • Reforestation to rehabilitate degraded peatland and increase the water table in the Raja Musa Forest Reserve.
  • Rainwater harvesting systems for 23 communities in Selangor, reducing dependence on treated water for non-potable uses.

In 2023, HEINEKEN Malaysia announced a new commitment to invest a further RM6 million across eight years until 2030 in its water stewardship projects. This is aimed at enabling greater awareness and action by bringing together different stakeholders to focus on a common goal to safeguard the health of watersheds in the Klang Valley.

Renuka Indrarajah, HEINEKEN Malaysia’s Corporate Affairs & Legal Director also shared, “Our water conservation journey started 16 years ago in 2007, with the humble beginnings of engaging our surrounding communities to rehabilitate Sungai Way. Since then, we have channelled close to RM15 million to grow the initiative and enabled programmes that reached more than 30,000 people in communities that continue to play a role in protecting our rivers. We are committed to delivering our Brew A Better World ambitions and we are humbled to receive these awards as a recognition of the significant effort and progress we are making,” she added.

HEINEKEN Malaysia was also a Finalist in the Climate Action category, in recognition of the progress it is making on the journey towards realising its Net Zero ambitions. As of 2022, the brewer has reduced Scope 1 & 2 emissions by 49% compared with its 2018 baseline. During the year, the company’s Sungei Way Brewery transitioned to 100% renewable electricity, continued its zero waste to landfill status by recycling and upcycling 100% of waste from production, and is working on installing on-site solar energy systems that will replace approximately 15% of its annual electricity consumption. 

For more information on HEINEKEN Malaysia and the company’s initiatives, please visit www.heinekenmalaysia.com. 

Experience Johnnie Walker Blue Label Tasting Boutique at Plaza Senayan

By
Tan Heng Hong
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Image credit: Plaza Senayan

The first Johnnie Walker Blue Label Tasting Boutique has been launched in Indonesia. Located at Plaza Senaya in Jakarta, the Johnnie Walker Blue Label Tasting Boutique offers visitors the chance to immerse in the world of Johnnie Walker Blue Label.

Guests will have a chance to experience the ultra-realistic soundscapes with motion content and a 360 degrees visual room.

Johnnie Walker Blue Label Tasting Boutique will be available from November 15 to December 10, 2023. The whisky is available for consumers aged 21 and above, and it is strongly advised to consume it responsibly and refrain from driving while consuming alcoholic beverages.

Subway Singapore debuts Lower Sugar Choc Chip Mint Cookie made using Alchemy SweetFibre

By
Tan Heng Hong
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Subway Singapore partners with Alchemy Foodtech to unveil a healthier Lower Sugar Choc Chip Mint Cookie, exclusively available for a limited time. This delectable treat features Alchemy SweetFibre, a revolutionary ingredient that slashes sugar content by over 40%. As the year-end celebrations approach, Subway empowers consumers to indulge without compromising their health goals.

Subway has also unveiled the new Garlic Series comprising Cheesy Garlic Steak, Cheesy Garlic Supreme and Cheesy Garlic Chicken.

165 fans unbox an epic new record at the Biggest CapitaLand x POP MART Unboxing Bash in Southeast Asia

By
Tan Heng Hong
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The communal unboxing event is part of CapitaLand’s festive campaign and it features life-sized POP MART IP character installations, provides exclusive access to limited edition POP MART blind box series and interactive games at Funan.

Singapore, 2 December 2023 – 165 lucky fans gathered at Funan to set a new record in the Singapore Book of Records for the most number of people unboxing blind boxes together in Singapore. Presented by CapitaLand and in partnership with POP MART, the event saw fans from Singapore’s POP MART fan community setting the record at the inaugural unboxing bash, experiencing the thrill of unboxing and unveiling their favourite blind boxes from the beloved and latest festive POP MART series, including the Molly Imaginary Wandering Series, SKULLPANDA The Ink Plum Blossom Series, Disney 100th Anniversary Bell Series and Sweet Bean Frozen Time Dessert Box Series.

The online registration for the event was open for one week, which saw overwhelming responses with a total over-subscription of 658%. Setting a new record for unboxing, the bash is a testament to the unboxing craze that has been making waves amongst fans across ages and generations. 

Allissa Sze Yan Wei, a POP MART fan said: “For the past 7 years, I have dedicated myself to growing a remarkable POP MART collection featuring thousands of unique figurines, including my favourite Disney character Princess Ariel. I am thrilled that CapitaLand and POP MART collaborated to present this record breaking unboxing bash, where fans like myself were able to come together as a community to share our passion for POP MART and delight in a one-of-kind unboxing experience.”

As part of the unboxing experience, each fan was gifted a surprise blind box from the latest festive collections released on 17 November 2023 and many other best-selling series. The collections feature characters such as Molly, Sweet Bean and Azura, all of which have a magical look and feel that perfectly encapsulates the festive season. The Level 1 Atrium of Funan was transformed into a POP MART playground, bringing fans together and offering a one-of-a-kind lifestyle experience that fosters a greater sense of community. The Unboxing Bash provided like-minded fans with the opportunity to interact with one another and create lasting shared memories. They also got to enjoy other activities which included toy swaps with other collectors and photo-worthy moments with captivating life-sized 3D sculptures of Molly, Dimoo and SKULLPANDA. Fans had the chance to test their POP MART knowledge through trivia games and earned POP MART merchandise as rewards. They also shared with one another how they became fans of POP MART and started their toy collecting journey. 

Mr. Chris Chong, CEO of Retail & Workspace (Singapore & Malaysia), CapitaLand Investment, said: “In our ongoing efforts to redefine retail and lifestyle experiences at CapitaLand malls, we are pleased to take our partnership with POP MART to greater heights with the first and largest unboxing event ever held in Southeast Asia. We hope to unite the passionate community of POP MART fans at CapitaLand malls through this unique retail-tainment experience. This event is just one of the many activities and rewards we have specially curated as part of Asia’s largest POP MART holiday extravaganza this festive season.”

Echoing Chris Chong’s sentiment, Tan Tong Hong, Director, POP MART South Asia Pte Ltd, said, “Synonymous with POP MART’s brand mission of bringing joy, we believe this event is probably the best platform for new fans, enthusiasts and art toys collectors to gather, share and foster stronger relationships amongst themselves, and with us as a brand.”

The event was held as part of CapitaLand’s festive campaign, which invites shoppers to Embark on an Enchanted Journey with Asia’s largest holiday extravaganza with POP MART, featuring Disney-themed toys across 16 CapitaLand malls islandwide. Shoppers can immerse themselves in the festivities at CapitaLand Malls, where they will find larger-than-life POP MART installations featuring Disney-themed toys, experience a mesmerising 360° multi-sensory digital journey with the Enchanted Express train installation at Plaza Singapura, and stand to win rewards while they shop this festive season. More information can be found here. 

For more information on CapitaLand’s festive campaign, please visit http://www.capitaland.com/embark-on-an-enchanted-journey.

Koh Yung Shen from Backdoor Bodega Emerges Victorious In ‘The Wonderful Race’ Old Fashioned Competition

By
Tan Heng Hong
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Koh Yung Shen from Backdoor Bodega, winner of The Wonderful Race Competition, Malaysia

More than 15 submissions, 8 shortlisted bartenders, and 1 local champion

Malaysia, 28th November 2023 – Woodford Reserve continues to celebrate the artistry and skill of bartenders with its recent competition, ‘The Wonderful Race.’ After a rigorous selection process, 8 talented finalists from Malaysia’s vibrant bartending community were chosen to showcase their expertise and creativity in elevating the classic Old Fashioned Cocktail.

(R-L) : Bannie Kang, winner of the Mancino Bartenders’ Bartender Award as part of Asia’s 50 Best Bars 2021; Evgeny Yashkovich, Marketing Manager at Brown Forman Asia; Nicholas Ng, a renowned Restaurant Critic and Food & Beverage Expert

A distinguished panel of judges, including Nicholas Ng, a renowned Restaurant Critic and Food & Beverage Expert, Bannie Kang, winner of the Mancino Bartenders’ Bartender Award as part of Asia’s 50 Best Bars 2021, and Evgeny Yashkovich, Marketing Manager at Brown Forman Asia, were entrusted with the challenging task of determining the champion.

In a stunning display of creativity and flavor mastery, Koh Yung Shen from Backdoor Bodega as the victor, capturing the hearts and palates of the judges. His winning creation, aptly named “Winter Woodford-land”, dazzled the senses with a harmonious blend of Woodford Reserve bourbon and wintermelon sugar meant for the cold winter months in Kentucky. The judges were captivated by the cocktail’s intricate balance and its ability to enhance the premium qualities of Woodford Reserve.

Woodford Reserve, The Wonderful Race Competition at JANN Bar

As a testament to his exceptional skills, Shen has been awarded an all-expenses-paid trip to the legendary Woodford Reserve Distillery in Versailles, Kentucky, United States of America. This extraordinary opportunity will provide him a chance to meet with Woodford Reserve’s esteemed Master Distiller and further deepen his understanding of the craftsmanship behind this iconic spirit.

Evgeny Yashkovich, Marketing Manager at Brown-Forman Asia, lauded bartenders for their talent, stating, “Our Advocacy mission is to unite the world’s best Modern Hospitality professionals, support them with their careers, and give them an opportunity to be recognized for their achievements.” He expressed a commitment to celebrating creativity and professionalism, with winners enjoying an exclusive trip to Kentucky, where they can “be immersed in our brand history, meet the master distillers, walk the distillery floor, and enjoy cool surprises.” This initiative aims to elevate the craft of hospitality and provide a platform for professionals to showcase their dedication.

Now, cocktail enthusiasts and connoisseurs alike have the opportunity to savour Shen’s competition cocktail, 1812, at Backdoor Bodega. Crafted with the utmost care and expertise, this artisanal creation harmoniously combines Woodford Reserve with nutmeg, a spice coincidentally or not planted in Penang in the same year Woodford was first distilled, resulting in a truly memorable drinking experience.

In addition to Shen and his exceptional creation, let us also celebrate the artistry and craftsmanship of the other talented bartenders who participated in “The Wonderful Race” competition:

Bartender Bar Name Bar IG
Ng Bee Yee Tiga Bar @bar.tiga
Darwin Ng Jann @jann.kl
Dawen Ong The Nest Cocktail Bar @thenestcocktailbar
Jason Yee Ikiya 2.0 @ikiya.2.0
Kelvin Wong Good Friends Club Penang @goodfriendsclubpg
Lim Shui Teng The Mandarin Bar @the_mandarin_bar
Lim Tett Hin Baobae Penang @baobae.pg
Koh Yung Shen Backdoor Bodega @backdoorbodega
Kelvin Wong, Good Friends Club Penang

Join us in raising a glass to these extraordinary mixologists, whose dedication and passion continue to push the boundaries of flavor and innovation. Their creations exemplify the unrivaled versatility and artistry of Woodford Reserve, leaving an indelible mark on the world of mixology.

Lim Shui Teng, The Mandarin Bar

“M-150” Teams Up with “LOTTE”, Introducing the Ultimate Chewing Experience

By
Tan Heng Hong
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M-150, Thailand’s number one energy drink, and Lotte, a renowned leader in chewing gum and snack innovations for over 40 years, have announced a groundbreaking collaboration to introduce the new “Lotte Mixed Fruits Flavor Chewing Gum (M-150®)” under the concept of “energizing chewing sensation.” This new launch aims to spice up the gum market and reach out to a new generation of consumers.

Mr. Sadafumi Matsushita, Managing Director of Thai Lotte Company Limited, said “Lotte is a brand that never ceases to adapt. We constantly strive to develop new innovations, products, and flavors to create a sense of excitement for our consumers and the market and we always study the behaviors of chewing gum consumers. We found that Thai consumers enjoy new gum flavors and love to chew gums for refreshment. Therefore, we join hands with the M-150 brand, a well-known leading energy drink brand that has long captured the hearts of Thai consumers, to create buzz and a phenomenon in the chewing gum market by launching the new chewing gum with a fruity taste blended with a sweet iconic scent of the M-150 drink.”

Mrs. Wannipa Bhakdibutr, Chief Executive Officer of Osotspa Public Company Limited, said “This collaboration with Lotte in creating a new gum-chewing phenomenon using the unique and legendary taste of the M150 drink will give a limitless freshness experience to consumers once again. We utilized the strengths of the two different products to create and enhance value for one another and generated buzz in the past.  Therefore, to build on our business, we continue adopting the collaboration strategy with partners from different industries in order to expand our consumer base by being part of every moment in the lives of our consumers.”

Experience the “energizing chewing sensation” and unleash the power of freshness with the new Lotte Mixed Fruits Flavor Chewing Gum (M-150®), available for 5 Baht (5 pieces per pack) at your local store.

 

 

Hands Percussion Unveils Spectacular Blend of Traditional and Contemporary Drumming in RhapsoD

By
Tan Heng Hong
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KUALA LUMPUR, 27 NOV – As the final quarter of 2023 approaches, Hands Percussion is gearing up for its fourth production of the year, RhapsoD, a captivating showcase of traditional and contemporary drumming, percussions, and the gamelan. This production promises a unique fusion of talent, featuring professionals, part-timers, trainees, DeafBeat, and young drummers from the Little Yellow Flower Foundation and the Hands Percussion Academy (HPA).

RhapsoD is not just a performance; it’s a testament to the dedication and hard work of the diverse group of drummers involved. Bernard Goh, the founder of Hands Percussion, expressed his excitement about this production, which includes the participation of the Little Flower Foundation orang asli children, HPA students, and even DeafBeat on the gamelan.

“Our goal is to create interest and nurture the growth of our young drummers,” said Bernard. “Teaching goes beyond drumming; it’s about instilling skills like teamwork, adaptability, and problem-solving. RhapsoD is a product of this commitment to education, offering a platform for our students to showcase their skills and realize the rewards of hard work and dedication.”

The production will feature six pieces, each with its own unique flavor. Notable compositions include a Senegalese-inspired piece by Olivier Tarpaga, Jimmy Ch’ng, and Jack Wan, reworking Beethoven’s classic ‘Fur Elise’ by Tan Zhe Hao to explore the rhythms of the gamelan, existing work like ‘Fruition’ presented during HANDS’ 2007 10th anniversary concert and ‘Concurrent Double-Strike’ a truly captivating black, white and bright contemporary composition by Kathyn Tan and the HANDS 2 team, a first-time composition by Goh Kok Wei inspired by the Japanese taiko drums and a specially composed piece for our showstopping little drummers.

Bernard remarked, “The spirit of drumming and the joy of music can bring people together. It’s heartwarming to witness the collaboration of young drummers from different worlds, standing together to create a memorable performance.”

In addition to this, RhapsoD introduces DeafBeat facing a new challenge – learning the gamelan. This adds a unique dimension to the production, highlighting the commitment of both the performers and their coaches.

Hands Percussion invites the media and the public to witness the mesmerizing performance of RhapsoD, an experience that transcends boundaries and celebrates the universal language of drumming.

RhapsoD is an event supported by Arts for All Seasons (ArtsFAS) under Yayasan Hasanah and the Ministry of Finance.

Event Details:

Date & Time:

30/11/23 Thursday 8:00pm

1/12/23 Friday 8:00pm

2/12/23 Saturday 3:00pm

2/12/23 Saturday 8:00pm

3/12/23 Sunday 3:00pm

Venue:

The Kuala Lumpur Performing Arts Centre (klpac)

Ticket Categories:

RM88 | RM138 | RM188 | RM238 | RM288

For media inquiries, interviews, or press passes, please contact:

Cloud Lim 019-600 6689

handspercussion@gmail.com

Grandir 

Grandir (which in English means grow) a new composition by Olivier Tarpaga, Zamzuriah, Yuan Leow Yunn, Jimmy Ch’ng and Jack Wan is based on Senagalese rhythms and drumming style, featuring the djembe. Choreographed to symbolize growth or change, it shows how exposure to the right elements and guided by the right hands allows a person, or something to become better, stronger eventually growing into a source of guidance or hope themselves. The process, symbolic of a life cycle. Just like the shell of a drum is usually made from types of wood, which come from trees cared for and grown from little seeds, each life on earth is meant to be cared for and nurtured so that it can do good in return.

Fruition

Fruition was born out of a culmination of 10 years of experience in performing the art from that we love for thousands of audiences and at various venues, celebrating our 10th anniversary in 2007. It was also to symbolize how we wanted to move forward with more fluidity in our performances. Back then and for the longest time, only our core team was able to perform this piece, it is now time for our new trainees to take the helm. As they take on ‘Fruition’ after 15 years we are reminded that the control and maturity of the relationship between a drummer and his instrument plays a key role in the performance.

Concurrent Double-strike

Choreographed by Kathyn Tan. This is a good piece to demonstrate the presentation of percussion music. From the exploration of sense of hearing, we shall also explore the senses of sight and movement. One too many rules have been broken, as we explore senses of hearing, sight and movement.

We shall ask ourselves:
Percussion music only exists with a musical instrument or an object?
Sound can only be heard? How can action be seen?
Are there commonalities between sound and action?

With these questions in mind, our creative journey explores synesthesia of different senses. And we’ve created some roles, which make their presence felt with their strike.

This is an illusory world where action can be heard, where sound can be seen.

Camaraderie with Elise 

Beethoven’s composition for Elise was a mystery to begin with. There have been many speculations as to who she really was. Nevertheless, the classic piano piece has filled many a household the world over, light and beautiful, instantly recognizable and melancholy all at once, it is one of the composer’s best-known works.  HANDS Percussion’s Tan Zhe Hao rearranges it for the gamelan in comradeship with Teuku Umar Ilany’s new composition ‘Camaraderie’. This soul stirring collaboration is dedicated to everyone who has loved ‘Fur Elise’.

The Taiko’s Duel 

A new composition by HANDS Percussion’s resident Japanese culture fan Yamato, this piece features the taiko drums and the Japanese art of drumming as a centrepiece. Taiko drumming embodies energy, movement, technique and most of all attitude. It’s this attitude and the dramatic nature of taiko drumming that leads ‘The Taiko’s Duel’ to take on a ‘Duel in the Mist’ a piece presented by the ITA Ensemble in its debut concert ‘Around the World in 80 Minutes’. This turns the stage set for the taiko drums into a stunning musical duel with the addition of the gendang, shigu drums, guzheng, pipa, samisen and the flute.

Child of the Earth

This will be the first-time children from the Little Flower Foundation and the HANDS Percussion  Academy (HPA) perform on stage. After months of training both at Ulu Yam, Batang Kali and at our studios they are eager and ready to go. This piece was composed based on several basic 24 drum patterns which our little drummers have been learning and have mastered it at different levels. They have come from different worlds yet stand and work together to create an experience and performance they will not forget. It’s heart-warming as it is true that the spirit of drumming and the joy of music can bring people together.

About Hands Percussion:

Hands Percussion is a renowned percussion ensemble based in [City]. Founded by Bernard Goh, the ensemble has been captivating audiences with its innovative performances, blending traditional and contemporary drumming techniques. With a commitment to education and inclusivity, Hands Percussion continues to inspire and nurture the next generation of percussionists.

Tealive fully self-sufficient in tapioca pearls next month

By
Tan Heng Hong
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Bryan Loo, founder and CEO of Loob Holding Sdn Bhd, briefing the media before the factory tour begins.

Loob’s factory triples production to 300 tonnes/month, to expand range soon

KLANG, Nov 30, 2023 – Loob Holding, the owner of top regional lifestyle tea brand Tealive, which recently commissioned its RM10 million tapioca pearl plant in Malaysia will ramp up production to 300 tonnes per month for it to be fully self-sufficient by next month.

Loob founder and CEO Bryan Loo disclosed this during a factory tour with the media today, adding that the factory would expand its range next year to produce other ingredients used by Tealive.

“Our plant has an installed capacity of 400 tonnes per month. Currently, we’re producing about 100 tonnes a month. By year-end, we’ll triple production to 300 tonnes per month and this will be enough for our own internal use,” he said.

Loo added that the factory would soon expand its range to other materials required for the popular Tealive range of drinks.

He explained that Loob’s partners, Zhejiang Boduo International Trade Co Ltd and Shanghai Panfei International Trade Co Ltd, were among the world’s largest manufacturers of beverage ingredients.

With Loob’s vision and unwavering commitment to excellence, transformation and innovation in the beverage industry in Malaysia and beyond, it is set to collaborate further with its China partners.

“Loob believes in reinvesting locally to help transform Malaysia into a hub of excellence for the food and beverage industry. With the support of our China-based partners, we have helped to bring in foreign direct investment into Malaysia.

“We have achieved a breakthrough here and we are confident we can collaborate even more closely in the future. With their expertise, technology and market reach and our strong halal heritage, we can go out together to penetrate more markets, especially for halal ingredients,” he said.

Factory manager Yong Er Soon (right) explaining the pearl-making process during the media visit.

Loob’s plant will also start exporting its tapioca pearls next year, first to the Philippines where Tealive has a strong foothold, Loo said.

Bubble tea has gained a global following and tapioca pearls with its delightful chewy texture enhances the overall experience. Yet many bubble tea lovers are not familiar with the unique process of producing these tapioca pearls from the humble plant that is often grown in the backyards of Asian homes.

“It really is magical how tapioca is transformed into the chewy pearls that we love. You will see that it’s a delicate process that also needs patience and accurate measurements,” Loo told reporters.

Media members were shown the entire process of pearl making:

  1. Mixing – Workers start with tapioca starch and mix it to get a damp, caramel-coloured powder.
  2. Beading – The starch is carefully mixed with water and tumbled around to start the shaping process.
  3. Tumbling – Once the starter beads are formed, they require more water, and more starch, to grow.
  4. Sorting – Pearls are sorted by size when they’re finished, and,
  5. Packing – Pearls are packed and vacuum-sealed and shipped out in cartons.

“Tealive is all about creating the best overall customer experience for all with the highest quality beverages. Building this tapioca pearl plant aligns seamlessly with our pursuit of excellence.

“By controlling the entire production process, from sourcing the finest ingredients to crafting our signature tapioca pearls, Tealive ensures that every sip of our beverages reflects the pinnacle of quality and flavour. And we will continue to make further investments – for example, by installing a fully-automated packaging line next year,” Loo added.

Bounce Your Way Into a World of Fun at the Prime Planet Inflatable Park: Singapore’s First NFT Inflatable Park

By
Tan Heng Hong
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Embark on a thrilling adventure this year-end with Singapore’s first-ever NFT-themed inflatable park, complete with a digital NFT exhibition, specially created carnival games and a curated merchandise shop!

SINGAPORE, 27 NOVEMBER 2023 – Ready, set, lift off! Get ready to let your imagination take flight and bounce your way into a world of fun at Prime Planet Inflatable Park, the world’s first NFT inflatable park, presented by Trip.com. Happening from 8 December 2023 to 1 January 2024, be immersed in the world of Prime Planet, one of the OG NFT projects and one of the first 3D NFT projects launched since 2021.

Trekki NFT Collection

Explore the 5 unique collections from the project on extravagant inflatables and try your hand at exciting games happening at the buzzing Prime Carnival, which will boast specially created Prime Planet digital games and carnival rides, and stand a chance to win NFT-inspired plushies!

Over at the curated Prime Planet Shop, you can also cop exclusive Prime Planet merchandise to bring home a piece of the action, and plunge yourself into the extensive digital world of NFTs at the digital NFT exhibition. Have a bouncing good time on an unforgettable journey where the digital and physical worlds collide in an explosion of creativity and fun!

“We are thrilled to be the presenting sponsor and exclusive ticketing partner for the much-anticipated PrimePlanet Inflatable Park, enabling visitors to bounce and play with giant NFT characters at Singapore’s first-ever inflatable pop-up event of its kind. These NFT IPs include Trip.com’s very own NFT collection “Trekki”, which bridges the Web3 universe with the world of travel. This event is a prime example of Trip.com’s efforts to continually bring fresh experiences to our users,” said Kelvin Ong, Senior Manager, Business Development, Trip.com Group.

Jump around on Prime Planet inflatables

[From Left to Right] Monsters of the Sea, Dessert Paradise, Perilous Dungeon

From 8 December 2023 to 1 January 2024, watch the open-air carpark beside Leisure Park Kallang transform into a massive inflatable playground, where the young and young at heart can bounce to your heart’s content in one of 15 giant inflatables measuring over 10m in length and up to 7.5m in height! Inspired by the collections from Prime Planet NFTverse as well as the Trekki collection, Trip.com’s very own NFTs, let your imaginations run wild and create memorable moments as you slide into the Trekki inflatable ball pit filled with over 150,000 balls, or chill out with Prime Kongs in their natural habitat to catch a breath from the action happening around you.

[From Left to Right] Digital GameVerse, Trip Around The World, Glacier Subterrane

The fully inflatable park is fully sheltered with over 5,000 sqm of tentage, with a full linkway that connects to Leisure Park Kallang. So come rain or shine, spend hours of unadulterated fun bouncing away without any worries!

Prime Carnival

[From Left to Right] Classic Carnival Games, Flappy Dragon: Flight of Survival

Carnival enthusiasts can try their luck at the Prime Carnival, which is located in Leisure Park Kallang from 19 December 2023 to 1 January 2024. Enjoy classic carnival games from your childhood such as Goblet Toss and Rebound, as well as sure win games like Can Toss and Hook A Duck. While you’re there, don’t miss out on the Flappy Dragon: Flight of Survival digital carnival game, where Prime Dragon morphs into crowd favourite nostalgic digital game and tests your gaming skills! As a reward for their valiant efforts, lucky participants also stand a chance to walk home with Prime Planet NFT-inspired plushies.

[From Left to Right] Amusement Rides, LED Water Boat Ride

The fun doesn’t just end there! Discover amusement rides and games such as the LED Water Boat, Jungle Treehouse Bouncer, MerryGoRound, Timezone Arcade Machines and more for the little ones in your group.

Ticketing Information and Opening Hours

The Prime Planet Inflatable Park is open from 11am to 9pm daily, and tickets are now available for purchase from $25 to $98 on Trip.com. Alternatively, simply scan the QR code below to purchase your tickets today.

What’s more, Prime Ape Planet and Trekki holders, alongside holders of a few other notable NFT collections*, will get to enjoy complimentary access to the inflatable park.

So what are you waiting for? Grab your tickets now and join us for an exhilaratingly good time!

* NFT collections include BAYC, MAYC, Azuki, The Captainz, Pudgy Penguins.

Partner Deals and Exclusives

The festive season has never been more exciting! This year end, enjoy a list of deals and steals not to be missed, only at Prime Planet Inflatable Park and Leisure Park Kallang.

  • [From now to 1 Jan 2024] Enhance your festive shopping experience at Leisure Park Kallang and redeem a Croissant & Coffee set from Au Croissant with a minimum of $120 spent*, or a bottle of Gourmet Mixed Nuts with a minimum of $220 spent*.
  • [From 8 Dec 2023 to 1 Jan 2024] Flash your Prime Planet Inflatable Park Tickets at participating F&B outlets* within Leisure Park Kallang to enjoy 10% off your orders.

* Terms & conditions apply. Visit www.leisurepark.com.sg for more information.

Prime Planet Inflatable Park is open to the public from 8 December 2023 to 1 January 2024. The inflatable park is open from 11am to 9pm daily, and it is located at the Open Air Carpark beside Leisure Park Kallang (5 Stadium Walk, Singapore 397693, Nearest MRT: Stadium). The Prime Planet Inflatable Park will be taking over parts of Leisure Park Kallang’s outdoor car park area from 7 December 2023 to 1 January 2024.

For more information and for the latest updates on Prime Planet Inflatable Park, visit The X Agency’s website here.

We look forward to having a bouncy fun time with you at the Prime Planet Inflatable Park. See you there!

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