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H1 2021: Double-digit increase in brute force attacks in Malaysia

E-connection engineering technology.Working Engineer

Kaspersky shares reminders for enterprises, employees to keep their data safe amidst work-from-home 

6 December 2021

A report published last August shown that 69% of Malaysia workforces have indicated their preference to continue working from home, highest in the region, ahead of Singapore, China and Hong Kong.

Having more employees working from home opened up new vulnerabilities that cybercriminals were quick to target. The volume of corporate traffic grew as well as more users moved to using third party services to exchange data and work through potentially insecure Wi-Fi networks.

One of the most popular application-level protocols for accessing Windows workstations or servers is Microsoft’s proprietary protocol – remote desktop protocols (RDP).

RDP empowers Malaysians to continue working remotely. However, this working method has a potential for cyber attempts one of which is a brute force attack that targets the protocols employees use to remotely access company resources. A brute force is an attempt to test all different usernames and passwords until the correct combination is found, and they gain access to company resources.

In Malaysia, the total RDP attacks detected in the first six months of 2021 grew by 53.6% compared to the same period last year. Between January to June 2021, Kaspersky recorded a total of 10.4 million attacks attempts against Kaspersky users in the country with Microsoft RDP installed on their desktops. This is a significant spike compared to 6.78 million in the first half of 2020.

Globally, Kaspersky has detected 377.5 million brute force attacks against RDP.

“Under normal circumstances, moving an entire workforce from a secure IT enterprise environment to a home network with adequate cybersecurity measures requires long-term planning and preparation. The pandemic rob us of this opportunity and our latest RDP attack statistics show that cybercriminals are exploiting this loophole,” comments Chris Connell, Managing Director for Asia Pacific at Kaspersky.

Kaspersky researchers also discovered attacks on other remote access protocols, other than RDP, such as virtual network computing (VNC), which also used for remote access. Companies are advised to closely monitor programs in use and update them on all corporate devices in a timely manner.

RDP attacks blocked by Kaspersky in Malaysia, H1 2020 vs 2021

“This health crisis has clearly expedited digital transformation and the merging of our professional and personal life. Employees are now actively leading the way in accepting changes in pursuit of greater freedom and flexibility, using technology to own a new future. Companies must now adapt and restructure the modern workplace to make it more productive, sustainable, and most importantly, secure,” adds Connell.

To avoid potential cyber threats in the trend of remote work systems, Kaspersky provides recommendations for companies to:

  • Provide training on basic cyber hygiene to your employees. Help them to identify the most common types of attacks that occur in the company, and provide basic knowledge in identifying suspicious emails, websites, text messages.
  • Use strong, complex and different passwords to access every company resource
  • Use Multi-Factor Authentication or two-factor authentication especially when accessing financial information or logging into corporate networks.
  • Where possible, use encryption on devices used for work purposes.
  • Enable access to RDP through a corporate VPN
  • Always prepare for backup copies of critical data.
  • Use a reliable enterprise security solution with network threat protection such as Kaspersky Endpoint Security for Business

For employees who are still working remotely, some of the following simple steps can be done in order to stay safe:

  • Avoid clicking on suspicious links that come through your email inbox or messaging apps. Even if it comes from your colleagues, if the message contains suspicious content, make sure to check with your colleagues first
  • Always check all devices in the house, make sure they have been through updates and are using the latest operating system
  • Install security solutions on all devices, as well as solutions for tracking equipment in case of loss.
  • Make sure to only download apps only from trusted sources
  • Use only good quality and safe internet connection. Avoid using work equipment for personal purposes or vice versa.

Lazada Celebrates 12.12 10th Anniversary with Free Shipping, Nissan Almera Giveaway and Brand Mega Offers up to 50%!

  • Don’t miss these top 12.12 Brand Mega Offers with up to 50% off 
  • Collect up to RM320 worth of Lazada Bonus additional discounts
  • Enjoy RM5 off delivery fee every day with no minimum spend

KUALA LUMPUR, 6 DECEMBER 2021 – This 12.12 Grand Year-End Sale, Lazada is spreading joy to Malaysians with daily injections of thousands of no-minimum-spend Free Shipping vouchers and a huge line-up of offers and rewards, in commemoration of the 10th anniversary of its double-digit mega sale – 12.12.

From now until 14 December, 50,000 no-minimum-spend Free Shipping vouchers will be replenished every day at 8AM on Lazada’s Free Shipping page (https://lzd.co/LazadaMYFreeShipping). Users can collect daily vouchers between 8AM to 12PM to automatically receive RM5 off on delivery fees upon checkout for selected items with the Free Shipping icon*. Millions of products from thousands of participating sellers are eligible for the Free Shipping vouchers, including LazMall brands such as Pandora, OxWhite, and more.

“It has been a decade-long journey of Lazada connecting Malaysians to small merchants, brands, and businesses through our iconic double-digit mega sales. What started out as the ambition of a budding month-long start-up to stimulate the local digital economy, has now become mainstays in Malaysia and regarded as the industry standard. To appreciate our shoppers and commemorate this tenth 12.12 Sale anniversary, customers can shop and send presents to loved ones anywhere in the country without having to worry about delivery fees this year-end gift shopping season,” said Rick Ting, Head of User Growth, Lazada Malaysia.

That’s not all; Malaysians can also look forward to a massive line-up of jaw-dropping deals, attractive discounts, and even an all-new Nissan Almera Turbo car giveaway this upcoming Lazada 12.12 Grand Year-End Sale from 12 to 14 December.

Lazada Bonus: Collect up to RM320 worth of additional discounts  

As a special gift from Lazada to its users, each Malaysian can also collect up to RM320 worth of Lazada Bonus starting from 5 December. Users can collect the full RM320 Lazada Bonus by visiting the Lazada app daily, playing the Lazzie Star game, completing LazCoins missions, sharing Lazada Bonus on social media, and regularly browsing the 12.12 Sale page and products*.

On 12 to 14 December during the 12.12 Sale, the Lazada Bonus collected can be redeemed for additional RM10 off for every RM100 spent on products with the Lazada Bonus badge*. Lazada Bonus is stackable with other existing discounts and vouchers across multiple stores, providing an extra 10% discount. The more Lazada Bonus collected, the bigger the savings.

Up to 50% Off Your Favourite Brand Mega Offers on LazMall

Whether it be electronic devices, home décor, beauty supplies, fashion, groceries, or anything in between, Malaysians can find the perfect gift for everyone during the Lazada 12.12 Sale, where LazMall official brand partners will offer up to 50% off* their products. Some of the top LazMall Brand Mega Offers to look out for are:

  • Samsung Galaxy M32 – RM829 (Original listing price RM1,099)
  • vivo Y31 – RM799 (Original listing price RM999)
  • OGAWA Smart Vogue Prime Massage Chair – RM4,499 (Original listing price RM13,299)
  • Nespresso Inissia Red Coffee Machine – 3 (Original listing price RM599)
  • Drypers Drypantz (168pcs) – 9 (Original listing price RM163.2)
  • Redoxon Double Action Chewable Tablets – RM19 (Original listing price RM29.3)
  • Maybelline Falsies Lash Lift Mascara – 41 and free 1 lipstick (Original listing price RM44.9)
  • A.C Setting Spray – RM110 (with 2 free gifts)
  • Polo Ralph Lauren Custom Slim Fit Mesh Polo Shirt – RM379 (Original listing price RM540)
  • Wanderlust + Co Crescent Key Gold Chain Necklace – 1 (Original listing price RM199)
  • David Jones Paris Women Sling Bag – 4 (Original listing price RM210)
  • Havaianas Women Slim Tropical Flip Flops – 5 (Original listing price RM119)

‘Chup Dulu’ For Even Greater Discounts on Exclusive Deals

Even with all the amazing deals readily available on 12.12, savvy shoppers can still stretch their ringgit even further by using Chup Dulu, a pre-booking feature on the Lazada app. Customers can pre-order highly exclusive seasonal gift sets from renowned LazMall brands such as Estée Lauder, M.A.C., Lancôme, Amazin’ Graze, LEGO, illycaffè, and more by placing a non-refundable 10% deposit from now until 11 December. On 12 December from 2AM onwards, shoppers will then be able to checkout their Chup Dulu deals with ease*.

Now Available: Use Lazada Wallet to Pay on Delivery 

To provide even greater convenience for Malaysians to embrace eCommerce ahead of the 12.12 Sale, Lazada Wallet now provides a cashless payment on delivery option nationwide. Consumers can choose this digital alternative by selecting ‘cash on delivery’ on the checkout page, then upon order arrival, request for the QR code to pay via Lazada Wallet using the scan function on the Lazada app at the time of delivery. This payment option not only ensures more safety for consumers by minimising physical contact, but also provides them peace of mind and a greater sense of security. First-time Lazada Wallet users will also receive rebate of RM4 when using the Lazada Wallet payment on delivery option on the 12.12 Sale*.

Lazzie Hunt: Catch Lazada Riders and Scan Lazzie Stickers for up to RM50 off Vouchers and the Chance to Win an All-New Nissan Almera Turbo Car.

The much-adored Lazada mascot, Lazzie, is going offline for the 12.12 Grand Year-End Sale to delight Lazada users with special vouchers. Across the country, Malaysians can spot and scan Lazzie Hunt QR codes on all of Lazada’s logistics delivery vehicles to collect as many Lazzie stickers as they can, which can be converted into platform-wide discount vouchers of up to RM50 off and stand the chance to win an all-new Nissan Almera Turbo car*. The Lazzie Hunt QR codes will also be making special appearances in brand partners’ physical outlets, including Domino’s Pizza, CIMB Bank, US Pizza, Maxis, and OYO. To kickstart the Lazzie sticker collection, Lazada users can visit the page here:  https://lzd.co/LazzieHuntMY

LazLive: Watch the Chief Discount Officer Show for Exclusive Discounts

In the lead up to the 12.12 Sale, Lazada will also host a series of Chief Discount Officer shows at 9PM from 9 to 11 December via its in-app livestream channel, LazLive. Lazada’s very own Chief Discount Officer, Ain Edruce, along with Sissy Aiman and Shaun Stephen, will be hosting the show to reward viewers with over RM30,000 worth of exclusive vouchers*.

For more info on Lazada 12.12 Grand Year-End Sale, please visit: https://lzd.co/MegaSale

For more info on Lazada 12.12 Free Shipping, please visit: https://lzd.co/LazadaMYFreeShipping

 

Grab Malaysia Introduces the Grab Travel Pass to support MOTAC in reviving Malaysia’s Tourism Industry

  • Grab Travel Pass provides Malaysians with additional convenience and savings when travelling with discounted flights, hotels, transport, attractions and online payments. 
  • Grab collaborates with travel partners, Malaysia Airlines, Firefly, Agoda and Klook in support of the nation’s economic recovery. 

Petaling Jaya, 6 December 2021 – Grab Malaysia is introducing the Grab Travel Pass to provide Malaysians with greater convenience and savings on their travel essentials. This is part of Grab’s continuous efforts to support the nation’s economic recovery, especially as travel restrictions ease in the country and Malaysians begin to plan for their year end holidays.

The Malaysian tourism industry has been hit significantly due to the pandemic with a 71% decline in 2020. This has severely impacted the 3.5 million Malaysians employed in the tourism industry which also contributes to over 23% of the Malaysia’s employment rate.

Commenting on the initiative by Grab, Minister Dato’ Sri Hajah Nancy Shukri, from the Ministry of Tourism, Arts and Culture (MOTAC) shared that the effort is in line with the Ministry’s target to reinvigorate the nation’s economy through the tourism sector.

“We are encouraged by the initiative from Grab which supports our Tourism Recovery Plan, aimed at revitalising the domestic tourism industry. With the wide range of deals from Grab, we hope Malaysians will be attracted to explore other parts of the country and help to revive domestic travels. This will help those who depend on  Malaysia’s tourism industry for a living  to get back on their feet. It is through initiatives and collaborations such as this that bring us closer to ensuring Malaysia recovers from the difficulties we have faced,” shared Dato’ Sri Hajah Nancy Shukri, Minister of Tourism, Arts And Culture (MOTAC).

“At Grab, our core vision is to come up with new ways to serve the ever-evolving needs of Malaysians. We are excited to work with like-minded partners to enhance the way Malaysians go about planning their travels – giving them a single source to conveniently gain access to deals on a variety of travel essentials. With the support of the Ministry of Tourism, Arts And Culture (MOTAC), we hope this will contribute to the revitalisation of the local tourism industry. We look forward to more collaborations that enhance the convenience available to Malaysians,” said Rashid Shukor, Director, Country Operations, Grab Malaysia

The only holiday pass you need

Available on the Grab app, the Grab Travel Pass provides more than RM250 in savings at an introductory price of RM4.90 (Normal Price: RM9.90). Users will be able to conveniently access discounted travel services, from deals on flights, hotel accommodations, rides and travel experiences through Grab’s valued travel partners:

In addition, users will also now be able to earn GrabRewards when they book accommodations on Agoda through the ‘Hotels’ tile on the Grab app, adding additional value to every booking.

How to buy a Travel Pass

The Grab Travel Pass will be available to purchase from 10 Nov 2021 to 31 January 2022. Grab users can purchase their travel passes on the Grab app and the vouchers will be redeemable under ‘My Rewards’.

For more information on Grab’s new Travel Pass and the discounts included, please click HERE.

Subway offers Tri-Pepper Chicken Sub and meat-free schnitzel

Subway has launched Tri-Pepper Chicken Sub in Singapore that offers a pepper hit with the perfect blend of pink, green and black peppercorns infused in a succulent chicken patty.

Subway has also launched meat-free chicken schnitzel made by Nestle’s meat-free brand Harvest Gourmet. Subway’s first-ever Plant-Based Chicken Schnitzel and returning favourite Mint Chocolate Chip Cookie are also available at all Subway restaurants.

The meat-free subway is currently a limited time offer (LTO). Most of the quick service restaurant’s meat-free offerings are LTOs and have yet to become a permanent part of their menu.

Lemon-Dou is now available in the Philippines

The Coca-Cola Company has finally made available Lemon-Dou, an alcoholic chu-hi drink, in the Philippines. The soft drink giant previously launched Lemon-Dou first in Japan, followed by China. Lemon-Dou is made from crushed whole lemons, infused in alcohol and mixed with bubbles.

Lemon-Dou comes in three variants Devil Lemon (9% ABV), Signature Lemon (5% ABV) and Honey Lemon (3% ABV), each with different alcoholic content.

Apart from the standard alcohol-free beer in plain flavour, there is currently a lack of alcoholic drinks with a lower alcohol content in the Philippines. Honey Lemon offers consumers with a lower ABV version that fits the current consumption trend for mindful drinking.

KFC Malaysia launches new Ayam Pedas Nyonya

KFC Malaysia has launched Ayam Pedas Nyonya or Nyonya Spicy Chicken to celebrate Malaysia’s Peranakan culture. This limited edition menu features a quintessential Nyonya ingredient such as bunga kantan, lemongrass, shallots and kaffir lime as well as KFC’s signature Hot & Spicy chicken.

Starting from RM15.99, the new meal is available in three options — as a two-piece combo, three-piece combo or box meal.

Nyonya food is quite popular in Malaysia. As a flavour in QSR in Malaysia, we believe it can be explored further. In 2019, McDonald’s launched its Portuguese Chicken Burger and described it as “dipped in spicy and flavourful Portuguese Sauce! Spicy and savoury, with a hint of Nyonya-inspired flavour.”

In Singapore, KFC rolled out its very own Spicy Nyonya Chicken in 2020 where the sauce is made from spicy chilies, dried shrimps, curry spices, and laksa leaves, with a hint of sweet coconut.

Christmas Dessert Guide by Elevete Patisserie

Macaron Tower with Brownies

As the saying goes, the way to a person’s heart is through their stomach. Elevete Patisserie Christmas Collection can definitely fill up both your heart and soul for this holiday season. But, what to send this Christmas? Elevete Patisserie has prepared a Christmas gift guide list to help you decide on the perfect desserts for the holidays.

A Hint of Sweetnes

Christmas Stacked Brownies with Fruits

Imagine a Christmas tree made out of chocolate and fresh fruits. The rich chocolate aroma with a mixed of fresh yet sweet berry flavour makes a good combination for a lovely Christmas eve celebration. If you are looking for something just nice with a hint of
sweetness, Christmas Stacked Brownies with Fruits is a fine piece to share with your family. You could also go for their Macaron Tower with Brownies, a unique arrangement for a party pack that includes 12 pieces of macarons in assorted flavours as well as 12 pieces of chocolate brownies.

Classic, Festy, Fruity Cakes

Grandma’s Fruit Cake

In case you are missing grandma’s cosy tavern, Grandma’s Fruit Cake makes you relieved
of the joyful memories with its classic fruity flavours. The chef or you would claim him as the “Grandma”, made this a holiday favourite packed with candied mixed fruits, raisins, walnuts, and cinnamon, topped with a rich fondant brûlée that is torched to cracking perfection.

Christmas Log Cake

Coated with rich dark chocolate and Elevete’s signature salted caramel buttercream, the  Christmas Log Cake is a classic Bûche de Noël that everybody must have on their Christmas table. Prefer something luscious and rich instead? Get the Christmas Blackforest Cake which can be described as richly chocolatey from the moist chocolate
sponge with dark chocolate and vanilla mascarpone cheese mousse.

Christmas Blackforest Cake

Christmas Macaron Wreaths

Santa’s Macaron Wreaths

Missing a wreath on your door this Christmas? The local patisserie curated Christmas
edition wreaths to liven up your Christmas spirit. It is beautifully displayed with 15 pieces of macarons paired with cherries, strawberries and blueberries to suit this festive season. If you’re wearing red this Christmas, try out Santa’s Macaron Wreaths as its macaron
flavours include rose lychee, salted popcorn and red velvet. If you’re wearing green, Elves’ Macaron Wreaths has Nutella macaron, salted popcorn and chocolate mint macarons for you.

Elves’ Macaron Wreaths

Be a Secret Santa

Santa’s Little Hats

A Christmas party is not complete without the traditional way of celebrating it with Secret
Santa. Surprise your loved ones anonymously by being a Santa and sending lovely Santa’s Little Hats. A fun size Tokeru cheesecake with strawberries on top, representing cute little santas will draw a smile on their face. Other than that, you may opt to surprise them with a bundle of joy with Christmas Mini Platter, a festive plate of sweetness to share this holiday.

Christmas Mini Platter

Corporate Package

Are you planning to celebrate Christmas with your colleagues or friends? You will be entitled to special discounts when you place five orders and above on Elevete Patisserie’s website.

Elevete Patisserie Christmas Collection is available for deliveries from now till 31 December 2021. If you are still contemplating what to get for your family and friends, head over to Elevete Patisserie’s website, https://www.elevete.com.my/collections/christmas to plan out your Christmas festivities.

About Elevete Patisserie

Elevete Patisserie aims to deliver the most delectable desserts the culinary world has to
offer, which is why we ensure that each and every order that leaves our kitchen, is
guaranteed to both visually entice and excite any flavour palate.

The name, Elevete, was derived from the desire to take modern-day desserts and put them on a pedestal of their own, hence the non-stop pursuit for new methods and combinations of ingredients to create sweets that would catapult taste buds to new heights. Website: https://www.elevete.com.my/

Elevete Patisserie is also available on Cakerush, Cake Together, Foodpanda, Beepit and Grab.

‘Santé’ to refreshing taste and well-balanced flavour with 1664 Rosé

Sharing Good Taste with a Raspberry Twist by 1664 Rosé, a newest variant of 1664 Blanc

SHAH ALAM, 3 December 2021 – 1664 Blanc today owns the centre stage of the country’s wheat beer development as consumers prefer its premium quality, iconic blue bottle and refreshing taste that comes with a fruity twist. Building on the runway success of the French’s wheat beer in product innovations, Carlsberg Malaysia launches a brand-new variant, 1664 Rosé, a wheat beer with a hint of raspberry, sharing good taste with consumers. Santé! (Cheers).

From Left: Caroline Moreau, Marketing Director of Carlsberg Malaysia; Stefano Clini, Managing Director of Carlsberg Malaysia; Pearl Lai, Corporate Affairs Director of Carlsberg Malaysia; Gary Tan, Sales Director of Carlsberg Malaysia; Vivian Gun, Chief Financial Officer of Carlsberg Malaysia.

“1664 Blanc is the leading brand in our premium portfolios and has been growing steadily these years albeit the pandemic. This evening, we are excited to host you over a ‘good taste with a twist’ dinner where you can experience the playfully elegance 1664 Rosé, our French premium wheat beer with a hint of raspberry in a tantalizing delicious pink-amber brew,” said Carlsberg Malaysia’s Managing Director, Stefano Clini, in a media launch held at Envi Skydining, Menara TA One, KL.

Stefano Clini, MD, Carlsberg Malaysia

Malaysia is the second Asian market after China to launch 1664 Rosé. This product launch, amid the challenging backdrop of pandemic, shows the brewer’s commitment in constantly offering quality innovation and its confidence in driving premiumisation. “We are very encouraged by 1664 Blanc’s performance in the trade, especially in the off-trade, and hence made up our mind to sharing more good taste and giving more choices to wheat beer consumers with a new variant – 1664 Rosé,” Clini added.

Caroline Moreau, Marketing Director of Carlsberg Malaysia

Marketing Director Caroline Moreau gave a presentation on the humble beginning of the brand Kronenbourg 1664 born in France in 1664. “Being the only beer in the world named after a date, Kronenbourg 1664 is brewed with the best ingredients like the unique Strisselspalt hops and has created wheat beer range the comes a with playful twist,” said Moreau.

“As a French brand and being a French myself, we always try to drink with elegance. Adding 1664 Rosé to the already popular 1664 Blanc, we promise more good taste can be shared with friends, more moments of true conviviality can be shared, and bringing a little ooh-la-la to the everyday life”, she added.

At the media launch today, members of the media, business partners and guests were treated to an immersive French drinking culture, music, ambience and wheat beer-pairing cuisine, truly a playfully elegant experience that brings Paris to Kuala Lumpur with a twist!

From 15 November 2021, consumers can take a virtual trip to France – the home of 1664 Rosé – through an immersive augmented reality brew experience simply by tapping on a link or scanning a QR code on 1664’s social media pages on Instagram and Facebook.

After enjoying the virtual introduction and interactive tasting experience of 1664’s newest brew, users can purchase the product directly from e-commerce partners at an introductory price.

The virtual experience also comes with a special photo filter for users to attempt their best 1664 Rosé selfie, share it through social media, and stand to win a grand prize trip for two to Paris which includes a complimentary stay in a Parisian hotel, in addition to 60 weekly prizes of 1664 Rosé samples to share good taste during this festive season.

Consumers can also enjoy numerous promotions from now until 31 December 2021, with introductory prices at selected supermarkets, hypermarkets, convenience stores, and e-commerce sites.

At selected bars, restaurants and bistros, any purchase of five bottles, three full pints or 6 half pints of 1664 Blanc will entitle consumers to one free bottle of 1664 Rosé during the campaign period.

1664 Rosé comes in 320ml cans and 325ml bottles and is now available nationwide. Follow @1664BlancMY on Facebook and Instagram or https://1664rose.com/ for more information.

Remember to always #CelebrateResponsibly – if you drink, don’t drive!

Obati Kerinduan akan Suasana Spesial Saat Natal dan Akhir Tahun di Heineken Christmas Garden

Jakarta, 3 Desember 2021 – Setelah hampir dua tahun pembatasan aktivitas sosial, sebagian orang berharap dapat merayakan Natal atau akhir tahun dengan reuni bersama teman dan kerabat terdekat. Untuk itu, Heineken® bersama ASHTA District 8 menghadirkan Heineken® Christmas Garden sebagai salah satu pilihan tempat #CheerstoReunion yang aman untuk merayakan akhir tahun bagi mereka yang sudah siap untuk bersosialisasi secara bertanggung jawab di tempat umum. 

“Heineken® memahami betul kerinduan para konsumen kami untuk merasakan suasana akhir tahun sambil berkumpul dengan orang-orang terdekat mereka,” kata Jessica Setiawan, Direktur Marketing Multi Bintang Indonesia, yang merupakan bagian dari The HEINEKEN Company. “Heineken® Christmas Garden yang kami dan ASTHA District 8 hadirkan di ruang terbuka akan menjadi cara baru bagi mereka yang ingin merayakan kembali kebersamaan akhir tahun, sambil menikmati pengalaman yang berbeda secara aman dan bertanggung jawab.” 

Heineken® Christmas Garden menawarkan konsumen pengalaman menikmati Beer, Movie & Music di mana mereka dapat menonton film di layar raksasa atau menikmati pertunjukan musik sambil bercengkerama bersama, menikmati kuliner spesial Natal, dan meneguk Heineken®. Heineken® Christmas Garden juga akan menjawab kerinduan mereka akan suasana Natal yang meriah dengan kehadiran Christmas Market dan Miraculous Mirror Christmas Tree. Semua pengalaman baru ini dapat konsumen rasakan di SCBD Outdoor Lobby, ASTHA District 8, Jakarta, 3 Desember 2021 hingga 9 Januari 2022, tentunya dengan tetap menerapkan protokol kesehatan yang ketat. 

ASTHA District 8 menyambut baik kolaborasi yang dilakukan dengan Heineken® dan berharap generasi muda yang menjadi konsumen Heineken® dapat menjadikan Heineken® Christmas Garden sebagai pilihan premium untuk merayakan akhir tahun di Jakarta. “Kami memiliki semangat yang sama dengan Heineken® untuk dapat menjadi bagian dari gaya hidup premium kalangan muda di Jakarta, yakni gemar bersosialisasi sambil mencoba pengalaman baru secara bertanggung jawab. ASHTA District 8 merupakan venue yang sesuai dengan gaya hidup tersebut, karena merupakan one-stop place yang menawarkan berbagai pengalaman hiburan dan kuliner yang unik untuk dinikmati sambil bersosialisasi, termasuk selama perayaan Natal tahun ini,” kata Alexander H. KusumaCEO Agung Sedayu Realestat Indonesia. 

Bagi konsumen yang memilih untuk merayakan akhir tahun di rumah, Heineken® menghadirkan Heineken® Star Delivery, yakni menu eksklusif yang dikurasi secara spesial oleh sejumlah cloud kitchen dan cocok disantap bersama Heineken®. Di samping itu, Heineken® juga telah meluncurkan kemasan kaleng dengan desain edisi spesial akhir tahun yang bisa didapatkan secara satuan atau dalam paket spesial Heineken® Festive Home Kit. Selain dapat menikmati Heineken® Star Delivery dan Heineken® Festive Home Kit di rumah, konsumen juga bisa membagikannya kepada orang-orang terdekat sebagai bingkisan Natal, sebagai cara baru untuk menikmati kebersamaan akhir tahun. 

Heineken® berharap Heineken® Christmas Garden, Heineken® Star Delivery, dan Heineken® Festive Home Kit akan menjadi pilihan baru bagi konsumen untuk dapat tetap menikmati kebersamaan akhir tahun mereka secara tenang, nyaman, dan bertanggung jawab, di mana pun mereka berada. Dengan demikian, konsumen dapat menikmati momen spesial akhir tahun sambil tetap melindungi orang di sekitar mereka. 

Ajakan Heineken® untuk tetap bersosialisasi secara bertanggung jawab di akhir tahun ini merupakan kelanjutan dari kampanye global Heineken®, yakni #SocialiseResponsibly, yang diluncurkan sejak tahun 2020.

Heineken Malaysia’s Fourth Win For Excellence in Social & Environmental Sustainability

Renuka Indrarajah, Corporate Affairs & Legal Director of HEINEKEN Malaysia receiving the award at the Sustainability & CSR Malaysia Awards 2021 ceremony.

BREWER RECOGNISED AT SUSTAINABILITY & CSR MALAYSIA AWARDS 2021

2 December 2021 – Heineken Malaysia Berhad (HEINEKEN Malaysia) was a proud winner at the recent Sustainability & CSR Malaysia Awards 2021, winning the Company of the Year award (Manufacturing and Beverage) again, for the fourth time since 2017. The award recognised the company for supporting its stakeholders during the COVID-19 pandemic, as well as for its outstanding achievements in environmental sustainability,
particularly its water stewardship initiatives.

Commenting on the achievement, Roland Bala, HEINEKEN Malaysia’s Managing Director said, “This win demonstrates our commitment to contribute to Malaysia’s recovery and sustainable growth. As a responsible brewer, we are focused on brewing a sustainable future for our people, business, and planet. During the challenging period of lockdowns, we channeled over RM3 million to support to our customers and communities in need.”

HEINEKEN Malaysia bagged the award for Company of the Year (Manufacturing and Beverage) at the Sustainability & CSR Malaysia Awards 2021, recognised for its outstanding achievements in supporting micro businesses and water stewardship initiatives.

“Many of our on-trade partners such as restaurants, coffee shops, food courts, bars and pubs were deeply impacted by the disruptions and restrictions during the lockdown period. During this challenging period, we embodied the ‘We are HEINEKEN’ spirit by reaching out and supporting our business partners, customers, and society. Additionally, we leveraged our existing network of partnerships with local communities and NGOs in providing the necessary support to vulnerable families during the lockdowns,” added Roland.

In July this year, HEINEKEN Malaysia launched the HEINEKEN Cares programme, through which it partnered with eight non-governmental organisations (NGOs) and social enterprises to distribute meals to communities affected by the pandemic. The Group has set an ambitious goal of providing 150,000 meals by 31 December to communities impacted by job or income loss during these tough times. As of November 2021, more than 120,000 meals have been distributed to communities in need.

Throughout the pandemic, HEINEKEN Malaysia also launched various initiatives in support of outlet owners and its other business partners, including:

Tiger Save Our Street Food: HEINEKEN Malaysia pledged RM1.5 million to support Malaysian street food to cover rent for street food vendors, coffee shops and food courts across the country

HEINEKEN Raise Our Bars: HEINEKEN Malaysia committed RM1 million in supporting bars and pubs to recover from financial difficulties after the Movement Control Order (MCO) was lifted.

Trade Partners Support: HEINEKEN Malaysia enabled trade partners to sell draught beer by delivery or takeaway by providing partner outlets with recyclable PET bottles and cups, allowing them to continue serving draught beer during the lockdown season.

Distributor Financing Support – HEINEKEN Malaysia provided distributors with adequate financing support to ease cash flow pressures and to ensure business continuity throughout the pandemic.

7Cs Programme: For quality standards, HEINEKEN Malaysia introduced the 7Cs quality programme to represent the brand’s passion for quality and commitment to excellence.

On the environmental sustainability front, HEINEKEN Malaysia announced a significant milestone in early August this year, having successfully balanced more than 100% of the water used in its products in 2020. This shows significant progress made in line with the Group’s Every Drop water strategy, with the brewer achieving this milestone 10 years ahead of its 2030 Water Stewardship commitment.

Commenting on HEINEKEN Malaysia’s Water Stewardship achievements, Renuka Indrarajah, HEINEKEN Malaysia’s Corporate Affairs & Legal Director said, “Our target is to balance 1.5 litres for every 1 litre of water used in making our products. In 2020, through initiatives like river and peatland conservation, rainwater harvesting, reforestation, and other community initiatives, we achieved 267% versus our water balancing target. Protecting water resources is a long term commitment and it has taken years of
consistent efforts since 2007 to achieve this.”

“Moving forward, we will continue investing in initiatives to ensure we are not only a responsible water user, but also as a proactive partner in conserving our rivers and water sources. Water is not only a key ingredient in our products but truly the source of all life, we need to take action today to safeguard water security for the future. In this regard, we are guided by our global Brew A Better World sustainability strategy, which ensures that our operations and brands are aligned to serve a larger purpose and upholds a core value of HEINEKEN, which is CARE for people and planet,” Renuka added.

Every Drop is HEINEKEN’s holistic strategy aimed at protecting the health of watersheds. It is a threepronged approach that integrates Water Stewardship to fully balance the water used in its products; Water Efficiency to reduce water usage in production, and Water Circularity to ensure 100% of wastewater is treated whilst maximising opportunities to reuse and recycle water.

For more information on HEINEKEN Malaysia and the company’s initiatives, please visit
www.heinekenmalaysia.com.

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