Joyday has recently added Joyday Jasmine Lychee Tea as a new offering for the Indonesian market. This delightful milk ice cream combines the soothing aroma of jasmine tea with the sweetness of lychee sauce. This ice cream product is also the first of its kind in Indonesia.
PT Sanghiang Perkasa well known as KALBE Nutritionals, a part of PT KALBE Farma Tbk., has released its latest Milna Crunch Snack. The range comprises Crunch Cheese Snack with Spinach & Broccoli and Crunch Berries Snack with Yoghurt and Tomato.
These snacks, designed for babies aged 8 months and older, are enriched with DHA from fish oil. The Milna Crunch range is low in sugar and sodium, high in iron and calcium packed with omega 3 and 6 fatty acids, vitamin A, D and E. It is free from artificial colours, preservatives and artificial flavours.
Wall’s Indonesia has unveiled three new ice cream products for the local market including Wall’s Twister Grape Lychee, which is a yogurt ice cream with the combination of grape and lychee flavour. Wall’s Twister Grape Lychee has debuted in neighbouring markets like Thailand and Cambodia.
The other two new affordable ice cream products are Wall’s Melon Kelapa (IDR 3,000) and Wall’s Populaire Fruity Mango (IDR 5,000).
Wall’s has also rolled out the new Wall’s Ice Cream Cornetto Crunch Milk Berry, which is priced at IDR 6,000.
Indofood Ice Cream‘s Choc Rocks brand has launched two new Korean-inspired ice cream flavors: Goguma Mochi and Mint Chocolate. The Goguma Mochi flavour is inspired by the popular Korean sweet potato (goguma), while the Mint Chocolate flavor offers a refreshing combination of mint and chocolate.
OAT DAILY, the non-dairy milk with zero cholesterol and low sugar from Indonesia, has recently introduced a new Purple Ube flavour to its convenient oat powder range. Purple Ube flavour joins the current flavour range of Double Oat, Belgian Chocolate and Java Coffee.
Ovaltine, a 90-year-old Thai favorite, launches its upgraded Malt Power formula, offering a richer taste and nutritional boost. The new packaging and “Brighten Your Life” campaign emphasise positive energy and family support.
Ovaltine has launched a heartwarming campaign featuring young model, Rinda. Despite facing societal challenges due to her unique qualities, Rinda’s positive outlook has been shaped by the encouraging words of her family. Her story serves as an inspiration to others, showcasing the transformative power of positivity.
Suzuki Gourmet Coffee has released the new Hokkaido Mocha in Singapore to celebrate the festive season. The new Hokkaido Mocha, which is made with Hokkaido milk, is smooth, creamy and bursting with rich coffee flavour. Get yours now at 7-Eleven.Ā
Thai President Foods has collaborated with Netflix to introduce a limited-edition Mama Oriental Kitchen Spicy Korean Sauce with Squid Ink Flavoured Instant Noodle, timed with the highly anticipated release of Squid Game season 2. In line with the theme of Squid Game, this limited-edition instant noodle s infused with squid ink, giving it a unique black colour.
Tiger roars into the new year, inspiring consumers to celebrate their supporters through exciting promotions and activations.
KUALA LUMPUR, 16th December 2024 ā This Chinese New Year, Tiger Beer invites consumers to connect and celebrate with their tribe, inspiring everyone to embrace their inner courage to reach their full potential. With its 2025 campaign, āTogether We Roarā, Tiger is dedicated to uplifting the spirit of community by bringing consumers closer to those who have supported them throughout their journey. The campaign features energising on-ground activations, promotions, and exclusive collaborations.
Tigerās mission this year is to remind everyone to cherish the bonds that have fuelled their progress. By celebrating those who have stood by them ā their crew, their pack, their day ones ā Tiger encourages consumers to share this festive period with those who inspire and uplift.
Brand Activation
Celebrate Your Fellow Tigers at āTiger Townā
From 9th to 12th January 2025, āTiger Townā will come to life at Piazza, Pavilion Bukit Jalil – a vibrant space where bonds and success roar the loudest. In collaboration with popular Live Cafe Bar, TĒng PĆng, āTiger Townā will feature an exciting lineup of festive performances, games, and activities celebrating the people who contribute to every journey of progress.
Designed to bring people together in the spirit of celebration, this activation promises an unforgettable experience filled with giveaways, food, crafts, and live music including performances by popular artists 3P and Jeryl Lee. Consumers can book tables for groups of eight at RM 388 for a three-hour session where they will receive 20 bottles (325ml each) from Tigerās portfolio of beers, a āYee Sangā set, 16 skewers and six bottles of water as they enjoy Tiger Town. For more information and to secure table bookings now, visit tigercny.tigerbeer.com or pre-register to attend the event here to receive a free bottle of Tiger Crystal.
āChinese New Year is a time for us to roar together as we make courageous strides into the Year of the Snake. With an array of exciting promotions, activations, and giveaways designed to bring fellow Tigers closer together, we are eager to see how our consumers celebrate and energise their connections with the people closest to them. This year, we are thrilled to collaborate with TĒng PĆng to create a vibrant Tiger Town experience, where bonds and success are celebrated in the spirit of festivity,ā said Julie Kuan, Marketing Manager of Tiger Beer Malaysia.Ā
Promotions and Giveaways
Tiger is also bringing the festive cheer to selected coffee shops and food courts with enticing promotions from now until 15th February 2025. Patrons who purchase big bottles of Tiger, Tiger Crystal, or selected beers under HEINEKEN Malaysiaās portfolio of brands can check under their bottle caps to see if they are eligible for the redemption of the 10g 999.9 Tiger Gold Coin, a Tiger Automatic Card Dealer, or Tiger premium playing cards. When at participating bars and pubs, patrons stand to win the Tiger Mahjong Set and RM 88 TnG E-Wallet credit when spending RM 90 and above on participating brands.
At hypermarkets and supermarkets, consumers can look forward to exclusive giveaways such as the Bear Multicooker Hotpot and the La Gourmet Cast Iron Pot, while selected 99Speedmarts will offer collectible Thermoflasks. Shoppers at convenience stores, provisions, and mini markets who purchase cans of beers under HEINEKEN Malaysiaās portfolio of brands can scan the QR code and submit the receipt to participate in a contest to get their hands on the Samsung Galaxy Z Fold6 or RM 88 TnG E-Wallet credit.
For those who wish to enjoy their favourite brews at home this CNY, Drinkies offers the perfect solution. With the purchase of carton bundles on Drinkies, consumers will receive a Bear Hotpot and a La Gourmet Cast Iron Pot from now until 12th February 2025.
For more information on the activation and promotion mechanics, head to tigercny.tigerbeer.com and follow the brandās Instagram and Facebook for more updates. All promotions are subject to T&Cs and available while stocks last. Tiger and all related promotions and activities are strictly for non-Muslims aged 21 and above only. Tiger advocates responsible consumption and urges consumers to not drink and drive.
PartnershipĀ withĀ Tottenham Hotspur deepens Tiger’s commitment to championing football passion and collective progress, aligning with its belief that progress is not a solo act
SINGAPORE,Ā Dec. 17, 2024Ā /PRNewswire/ — TigerĀ®Ā Beer continues to champion boldness and progress, proudly becoming the Official International Beer Partner of Tottenham Hotspur Football Club. This marks Tiger’s second partnership with a prominent English Premier League club, following its recent sponsorship announcement of Manchester United. Through these multi-year partnerships, the iconic Asian brewer reinforces its enduring commitment to sparking connections that bring fans inĀ Asia and beyond closer to the clubs they love.
“At TigerĀ®Ā Beer, we believe that individual courage is rooted in collective support,” saidĀ Sean O’Donnell, Global Brand Director of TigerĀ®Ā Beer. “Our partnerships with iconic clubs like Tottenham Hotspur, embody our belief that progress isn’t a solo act. Together, we celebrate teams and the collective spirit that fuels progress, reminding everyone that we can achieve incredible individual feats when we support one another.”
TigerĀ®Ā Beer’s expanding football partnerships underscores its commitment to fuelling football passion inĀ AsiaĀ and beyond. With over 195 million fans inĀ Asia,Ā SpursĀ are a natural ally in TigerĀ®Ā Beer’s commitment to ignite football passion throughout the region.
Ryan Norys, Chief Revenue Officer, Tottenham Hotspur said: “It is fantastic to be partnering with another industry-leading brand in Tiger, with the aim of engaging our fans inĀ AsiaĀ through unique experiences aimed at bringing people together through the power of football.”
Harnessing the insights from its recent survey of 2,000 football fans, where almost 3 in 4 view fan activities as crucial to unite supporters of their chosen club, TigerĀ®Ā Beer is dedicated to delivering thrilling fan experiences for Spurs fans. These will include activations, opportunities to watch the team train and exclusive training and coaching experiences.
Together with TigerĀ®Ā Beer, football fans around the globe can uncage their tigers and unite as one to celebrate their football passion. Fans are invited to join the journey as TigerĀ®Ā Beer and its partners come together to create unforgettable, legendary experiences. Fans can followĀ @tigerbeerĀ on Instagram for exclusive events, promotions, and opportunities to engage with their favourite clubs like never before.
