HOT NEWS
NBA Marketing to Shake Up Malaysia’s Chocolate Drink Market
On 4 March 2014, FrieslandCampina entered into a multiyear marketing partnership with the National Basketball Association (NBA). According to the press release:
"As the Official...
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Cha Tra Mue x King’s Potong: a nostalgic treat!
Thai milk tea brand Cha Tra Mue has collaborated with F&N's King's Ice Cream Potong in Malaysia to offer a new way to consume...
