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Nestle Embarks on Consumer Education for its New Fried Ice Cream
For a novel product like fried ice cream (aiskrim goreng), consumer education through demonstration is the only way to convince and teach consumers about...
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Vitagen expands to home delivery service through Whatsapp
Vitagen, one of the leading cultured milk drinks in Malaysia, has added a new distribution channel. Riding on the immensely popular free messaging and...
