Home Country Indonesia Indonesian organic coconut sugar benefiting from strong global interest for natural sweetener

Indonesian organic coconut sugar benefiting from strong global interest for natural sweetener

Coconut sugar, which has a low glycemic index (GI), is seeing rising interest in the Western world. The world’s biggest coconut sugar producers are Indonesia and the Philippines. Coconut sugar is a natural sugar made from the sap of cut flower buds of the coconut palm. It is different from palm sugar (also known as gula java and gula melaka), which comes from the sugar date palm.

Google Trends – 30 November 2015

Google Trends data shows there is a strong interest in coconut sugar in New Zealand, Australia, Canada and the US. According to a SNV Netherlands report, Indonesia has more than 100,000 coconut sugar producers and they collectively produce more than 600,000 metric tonnes of coconut sugar annually or over 50,000 tonnes a month. Most of the output is consumed locally. Organic-certified coconut sugar is usually exported as it fetches a premium in international markets.

Google Trends – 30 November 2015
Compared with other natural sweeteners, coconut sugar generates the second highest interest on the web. Among the four niche natural sweeteners, the interest in coconut sugar has grown rapidly, surpassing agave nectar in 2013. Monk fruit’s popularity is limited by the lack of supply as only Guangxi province in China is suitable to cultivate monk fruit.
Google Trends – 30 November 2015
Coconut sugar is featured strongly at the two recently concluded trade shows in Indonesia – Trade Expo Indonesia (TEI) 2015 and SIAL InterFood 2015.
PT Coco Sugar Indonesia (TEI 2015)
PT. Kampung Kearifan Indonesia – Javara brand (TEI 2015) – USDA Organic, Non-EU Agriculture ID-BIO-49, Organik Indonesia SNI 6729-2010

PT Intrafood – Singabera brand (TEI 2015) – USDA Organic

PT Haldin Pacific Semesta at SIAL InterFood 2015

  Coco Green Farm – SIAL InterFood 2015 – USDA Organic

The growing interest over healthy natural sweetener will likely to continue to benefit Indonesian coconut sugar, particularly organic certified coconut sugar. The local market can be tapped as well to replace stevia, which as a strong aftertaste, with something more local such as coconut sugar.


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