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Wavpay introduces its Omni Channel eWallet, an innovative payment programme designed to support businesses embracing digital transformation and signs first Collaborative Agreement with MYDIN Holdings Berhad

Left Image: Brahma Shakthi CEO Wavpay with Datuk Dr Ameer Ali Mydin, Managing Director of Mydin Mohamed Holdings Berhad (Mydin)

Wavpay is reshaping the digital financial landscape through its comprehensive suite of fintech solutions designed to empower individuals and businesses with seamless, secure and efficient financial services and digital solutions

20 October 2023, Kuala Lumpur – In conjunction with the Selangor International Business Summit 2023 (SIBS2023) initiated by the Selangor State Government, Wavpay is thrilled to announce the introduction of an innovative payment programme designed to support businesses embracing digital transformation.

This programme leverages Wavpay’s existing e-Wallet that enables the programme partners to have their own App including an e-Wallet feature to facilitate transactions and engagement with their targeted users. Known as the Omni Channel Wallet Programme, the introduction marks a significant step forward in facilitating seamless digital interactions for both businesses and users.

In today’s rapidly evolving digital landscape, Super Apps have become an increasingly popular option for digital transformation efforts. The imperative to stay relevant and competitive has driven a wave of Mobile Apps development across various industries, leading to the emergence of Loyalty Apps and Super Apps that aims to enhance user engagement.

Right Image: (L-R Dato Teng Chang Khim ,Chairman Wavpay Group of Companies ,YB Tuan Ng Suee Lim ,Selangor State Executive Councillor for Local Government and Tourism Dato Beh Cheng Siong Director of Wavpay Fintech Holding Sdn Bhd, Yang Berusha Mr Yong Kai Ping BOD of WAVPAY / CEO of Sidec and Mr. Brahma Shakthi CEO, Wavpay).

Wavpay’s Omni Channel Wallet Programme aims to revolutionise the trend by enabling
Apps to seamlessly integrate financial management and payment features. This
integration not only enhances engagement between businesses and their users but also
delivers additional value and convenience for its users.

Wavpay’s commitment to streamlining financial activities is delivered through the Wavpay
Omni Channel Wallet Programme, which possesses the capability to seamlessly integrate
across various platforms. This integration enables users to enjoy a unified, digital, and cashless experience. Additionally, the launch of this programme signifies the first milestone on the Wavpay Mega App roadmap.

Brahma Shakthi, Chief Executive Officer of Wavpay said “In a market filled with e-Wallet options, Wavpay stands out among the rest through its commitment to innovation and solutions catered to its users. With the introduction of Wavpay’s Omni Channel Wallet Programme, we are taking a significant step in redefining the digital financial landscape to be more inclusive.” He added “We are proud to be at the forefront of change, offering secure and efficient financial services and this feature introduction is a beginning to our journey of promoting digitalisation in transaction within our community.”

With the introduction of the Omni Channel Wallet, some of the key features include:

Multi-Platform Integration: The Omni Channel Wallet unifies financial activities and
payments across multiple platforms, ensuring a consistent and convenient user
experience while offering consolidated financial management across all platforms.

Secure and Encrypted Transactions: Robust security measures, including
encryption and multi-factor authentication to ensure the safety of every

Seamless User Experience: Users can effortlessly manage their funds, review
transaction histories and make real time payments, enhancing their overall financial
management experience. Furthermore, through partnerships with various business
entities, users can access a wide range of services within a consolidated

Personalised User Engagement: The Omni Channel Wallet empowers businesses to
engage with users on a deeper level by leveraging Wavpay’s ecosystem. Through
the integration of services, the Omni Channel Wallet has the capability to implement
tailored promotions and benefits targeting individual users.

Additionally, in a significant move in promoting cashless transactions to a more inclusive community, Wavpay has inked its first collaborative agreement with Mydin Mohamed Holdings Berhad (“Mydin”) to embed the Wavpay Omni Channel Wallet feature into its app.

Datuk Wira (Dr) Hj Ameer Ali Mydin, Managing Director of Mydin Mohamed Holdings
Berhad (Mydin) said We are delighted to announce our partnership with Wavpay, a step
we believe aligns with our commitment to promote further cashless transaction amongst
our customers. This collaboration with Wavpay signifies our first step into leading and
providing solutions that prioritises the convenience of our customer.”

The collaboration is the first of many exciting collaborations and initiatives Wavpay has in
its pipeline as it works towards shaping a more digital, connected and efficient financial
transaction future for the community.

For more information on Wavpay, please visit https://wavpay.net/


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