Celebrate the season of togetherness with the iconic golden gift
SINGAPORE, 01 NOVEMBER 2025 — This festive season, Ferrero Rocher invites Singaporeans to embrace the spirit of giving and togetherness with Add Your Golden Touch — a celebration that transforms every gift and gathering into something truly memorable. Alongside its iconic golden pralines, Ferrero Rocher introduces new pack sizes for Ferrero Rocher Origins — a premium dark chocolate assortment now available in T2 and T24 — offering a refined touch for both gifting and sharing.
Reimagining holiday traditions, Ferrero Rocher introduces immersive experiences and exclusive rewards — including a chance to win a trip for two to Italy and other attractive prizes. With Add Your Golden Touch, the brand inspires everyone to cherish life’s heartfelt moments, big or small, with the iconic gift of joy and indulgence.
THE GOLDEN ART OF HOSTING
At the core of the Ferrero Rocher experience lies the art of bringing people together, turning gatherings into moments of connection, and hosting into an expression of care. Whether adorning festive tables or shared as a thoughtful token of appreciation, Ferrero Rocher has long been the golden centerpiece of meaningful celebrations.
FERRERO ROCHER ORIGINS: PRODUCT OF THE YEAR 2025 & NEW PACK SIZES
Ferrero Rocher Origins celebrates a proud milestone with its T15 pack, recently awarded Product of the Year 2025 in Singapore and Malaysia. Building on this success, the brand expands its premium dark chocolate assortment with the new T2 (65% Ecuador and 80% Ivory Coast) and T24 formats — offering refined options perfect for both gifting and personal indulgence. These new pack sizes offer greater versatility for every occasion, further elevating the art of premium chocolate gifting.
WIN GOLDEN REWARDS THIS CHRISTMAS
From 1 November to 31 December 2025, Singaporeans can take part in the Add Your Golden Touch festive lucky draw for a chance to win a trip to Italy for Two and other attractive prizes.
To join, consumers simply need to purchase S$18 worth of participating Ferrero products — including Ferrero Rocher, Ferrero Rocher Origins, Ferrero Collection, and Raffaello — in a single receipt and register their purchase on FerreroRocherSG.com.
111 winners will take home exciting prizes, including:
- 1 x Grand Prize: 8D7N Trip to Italy for 2 Pax
- 10 x 2nd Prizes: 3D2N Staycation at Pan Pacific Orchard
- 100 x 3rd Prizes: Grab e-vouchers worth S$50 each
Winners will be announced on the campaign website and Ferrero Rocher’s official social media channels on 6th January 2025.
THE ICONIC GOLDEN GIFT
Whether exchanged as a thoughtful token or shared around the table, Ferrero Rocher continues to shine as the golden icon of appreciation and celebration. With its delicate layers of wafer, hazelnut, and chocolate wrapped in gold, each praline turns even the simplest moments into something extraordinary.
This Christmas, Ferrero Rocher invites everyone to add their golden touch — celebrating love, gratitude, and connection in the most timeless way possible.
Ferrero Rocher products are available at major supermarkets and hypermarkets including NTUC FairPrice, Cold Storage, Giant, and Hao Mart; convenience stores such as 7-Eleven and Cheers; health and beauty retailers like Guardian and Watsons; and online via RedMart, NTUC FairPrice, and Pandamart.
