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Calbee Launches Japan’s #1 Breakfast Cereal, Frugra Fruit Granola, in Thailand

Tuesday 20 August 2024  – Calbee, a leading Japanese snack company, is thrilled to introduce “Frugra Fruit Granola Original Flavor” to the Thai market. As Japan’s number one breakfast cereal, Frugra is a perfect fit for today’s health-conscious individuals who are always on the go. Frugra Fruit Granola offers a simple yet delicious breakfast option with a “feel the good bite” experience.

“Frugra Fruit Granola Original Flavor” – The Crispy Cereal Sensation, Now Available in Thailand!

No need to fly to Japan for your daily dose of delicious and nutritious breakfast! Frugra Fruit Granola Original Flavor is finally here in Thailand, offering a convenient and flavorful way to start your day. Enjoy it with milk, yogurt, or get creative and use it as a granola base for your own unique breakfast creations. Whether you’re looking for a quick and satisfying breakfast or a tasty snack, Frugra is packed with the goodness of 5 different grains – oats, rye, brown & white rice, wheat bran, and corn flour – providing a unique crunchy texture unlike any other. The sweet and tangy taste of 5 dried fruits – papayas, raisins, apples, strawberries, and coconuts – adds a delightful burst of flavor and texture to every spoonful.

To showcase the deliciousness of Frugra Fruit Granola, Calbee has created a series of commercials featuring influencers of various demographics. These commercials highlight easy breakfast ideas that pair perfectly with Frugra, ensuring a delicious start to your day. No matter how you enjoy it, Frugra Fruit Granola is guaranteed to deliver a “feeling of the good bite” experience every time.

Start your day with “Frugra Fruit Granola Original Flavor”!

Packed with the goodness of grains and fruits, Frugra is the perfect way for busy mornings. Now available at leading supermarkets for only 175 Baht per 380g pack.

Frugra Fruit Granola is a product of Calbee, a company committed to bringing the goodness of nature, delicious flavors, and fun to contribute to customer’s healthy lifestyles worldwide.

Stay updated on Frugra news and promotions by following us on Facebook: https://www.facebook.com/FrugraThailand, Instagram: @frugrathailand, and TikTok: https://www.tiktok.com/@calbeethailand.

Ajinomoto Strengthens its Eco-conscious Leadership with Circular Economy and Sustainable Plastic Upcycling Initiatives

Tuesday 20 August 2024 – Ajinomoto Co., (Thailand) Ltd., a global leader in the creation of ‘Eat Well, Live Well’ lifestyles, is further solidifying its role as an eco-conscious pioneer by incorporating the Circular Economy into its business operations.

With a primary goal of achieving zero plastic waste and reducing environmental impacts by 50% by 2030, the company has launched the “Waste to Worth for Well-Being” project in collaboration with Trash Lucky, an eco-friendly startup.

This initiative focuses on effective plastic waste management in the Dusit community, including the transformation of “Ros Dee” pouches into multi-purpose shelves. The project also emphasizes expanding the company’s green culture by repurposing recycled plastic bottles into 9,000 “Eco-Friendly Uniforms” for Ajinomoto employees. These efforts highlight the company’s dedication to sustainability and environmental responsibility across all aspects of its operations.

Ms. Kesya Chaicharncheep, Director of Ajinomoto Co., (Thailand) Ltd., said, “We are incorporating the circular economy concept into our operations and resource management through the 3R principle: 1) Reduce, minimizing resource usage; 2) Reuse, repurposing materials; and 3) Recycle, by transforming waste into new value. Our goal is to efficiently manage resources and maximize their value, thereby contributing to long-term sustainability for both society and the economy.

This commitment underscores Ajinomoto’s dedication to minimizing environmental impacts across all our business activities, with the aim of reducing these impacts by 50% by 2030, ultimately promoting sustainable ‘Eat Well, Live Well’ for Thai society.”

To establish a concrete approach to plastic waste management, Ajinomoto has implemented an initiative through two main activities:

1. Collaboration with Trash Lucky: Ajinomoto partnered with Trash Lucky, an innovative startup focused on turning waste into value, to launch the “Waste to Worth for Well-Being” project. This initiative emphasizes sustainable packaging management by developing innovative waste management and recycling practices under the concept of “Waste for Points, Waste to Worth for Well-Being.” The project, initiated in collaboration with Dusit District, Bangkok, and three pilot communities including Sirisas Flats, Tor Pah Community, and Krua Tai Community, educates and promotes community participation in waste separation at the source. Within three months (May to July), a total of 5,401 kilograms of packaging waste was collected for recycling, reducing carbon dioxide emissions by 4,284 kilograms, which is equivalent to planting 476 trees. Additionally, plastic packaging waste from “Ros Dee” pouches was recycled into 40 sets of multi-purpose shelves and delivered to two educational institutions: Nontri Primary School, Bangkok Primary Educational Service Area Office, and Hirunponganusorn School, Pathum Thani Primary Educational Service Area Office 2, to enhance learning opportunities and support the development of future leaders for Thai society.

During the closing ceremony of the “Waste to Worth for Well-Being” Project, Ms. Ubon Muangtim, Baan Pak On Karn Tor Pa Community Leader, remarked, “I’m delighted to be part of this project. Since participating, I have noticed that our residents are more engaged and now understand the importance of sorting daily waste. This project has not only raised awareness but also emphasizes the need for waste separation from the outset. We actively collect and recycle separated waste, which helps reduce waste volumes and mitigates global warming, starting within our community. I also commend Ajinomoto for recognizing the importance of this issue and spearheading this important initiative.

2. Ajinomoto Eco-Friendly Uniforms: Ajinomoto is promoting a green culture within the organization by creating 9,000 eco-friendly uniforms for its employees, made from fabric sourced from recycled PET plastic bottles. These uniforms, made from “Micro Extra recycled” fabric fibers, are designed to be minimalist, comfortable, wrinkle-resistant, quick-drying, and require no ironing, thereby reducing energy consumption and the use of hazardous chemicals in production. Each uniform is made from an average of 20 plastic bottles, helping to reduce plastic waste by more than 180,000 bottles and cutting carbon dioxide emissions by over 8,000 kilograms, equivalent to the carbon dioxide absorbed by 360 trees. This initiative instills environmental care in every step of the employees’ journey and promotes a corporate culture of environmental stewardship.

Ajinomoto’s operations consistently consider environmental impacts at every stage, supporting the circular economy by promoting the efficient use of natural resources and advancing sustainability within Thai society.

TCP Group Hosts the Sustainability Forum: “Water Resilience in a Changing Climate”

Promoting ‘Resilience and Rapid Adaptability’ in the Business Sector to Address Future “Water Resource” Challenges

Friday 23 August 2024 – TCP Group has launched the TCP Sustainability Forum 2024, a pivotal conference centered on the theme “Water Resilience in a Changing Climate.” The event brought together leading academics, business leaders, and experts to strengthen the capabilities of Thai businesses in addressing water challenges posed by climate change. The forum emphasized the concept of “Resilience and Rapid Adaptability” and introduced TCP Group’s three key action plans: regenerative water management, 100% circular water use, and building a water positive impact through the application of sustainable innovative solutions. These initiatives are designed to drive change and energize efforts towards sustainability goals, paving the way for a better world, starting today. The event was inaugurated by Mr. Jullapong Thaveesri, Director General Department of Industrial Work.

“Water” is a critical issue that the business sector must “address and act on urgently”

The “water crisis,” driven by climate change, is causing significant damage to both people and economic growth worldwide. According to the 2023 Fast Forward report by the Global Compact Network Thailand, by 2030, the gap between the global supply of clean water and the demand for it is projected to reach 40%, with the situation only expected to worsen. Therefore, it is crucial for the Thai business sector to take immediate action to address current and future water challenges.

In response, TCP Group is organizing the TCP Sustainability Forum 2024 under the theme “Water Resilience in a Changing Climate,” to serve as a platform for exchanging knowledge on “Water and its Impacts Caused by Climate Change, and Business Resilience,” with the goal of reducing business risks associated with water scarcity and other emerging water challenges. The forum encourages organizations to accelerate improvements across their supply chains to strengthen water integrity and resilience, and to collaborate with various sectors to create positive impacts on vulnerable water sources.

Mr. Saravoot Yoovidhya, Chief Executive Officer of TCP Group, said, “Water resilience is an essential strategy to address the acute, severe, and unpredictable water shortages caused by what we now face as not just Climate Change, but a Climate Crisis. Water impacts every sector including health through consumption, energy through electricity production, agriculture through food production, and manufacturing through the production of goods. As an organization that relies on water as a key raw material, sustainable water management is a critical strategy for our company.”

“When discussing water resilience, the focus is on how we will survive when faced with a water crisis. It’s about preparing for the future because water is a crucial resource for the economy and employment. If a business, economy, or country has resilient water resources, it can better withstand changes. This is the essence of business resilience, which supports sustainable growth and equips us to tackle the challenges of today. In this rapidly changing world, we must adapt faster than ever,” said Mr. Saravoot.

TCP Group has been actively pursuing sustainability in line with its “Energizing a Better World for All” purpose, where the Caring – energizing our environment strategy has led to significant advancements, including:

  1. Product Excellence: TCP Group is focused on developing new products that meet unmet consumer needs and promote health and wellness, with a goal to increase the proportion of health-oriented products to 80% by 2026, up from the current 72.25%.
  2. Circular Economy: Committed to the circular economy, TCP Group aims to have 100% recyclable packaging by 2024, currently at 93%. The remaining 7% pertains to the snack group, which is on track to achieve this target by the end of the year. The company has also begun using rPET bottles with the Mansome brand and is advancing towards becoming a Zero Waste to Landfill organization at both the Prachinburi factory and the head office.
  3. Low Carbon Economy: TCP Group is committed to transitioning to a low-carbon economy, with a target of net zero greenhouse gas emissions by 2050. To date, the company has reduced greenhouse gas emissions by 10% and is utilizing over 80% renewable energy.
  4. Water Sustainability: TCP is committed to sustainable water management, aiming to return more water to nature and communities than is used in the production process (Net Water Positive) by 2030. This goal has already been achieved, with 17 million cubic meters of water returned to nature, which is more than the amount of water being used throughout the process. Additionally, water use efficiency in the production process has improved by 24% compared to 2019. To ensure efficient and sustainable water management, both inside and outside the factory, TCP Group adheres to the international standards set by the Alliance Water Stewardship (AWS) as the operational framework.

Furthermore, TCP Group is advancing its plans in three areas to enhance its Net Water Positive goal, including: regenerative water management to improve water ecosystems to their original state or better, 100% circular water use to fully and optimally reuse water resources, and building a water positive impact through the application of sustainable innovative solutions. Additionally, the company is committed to promoting human development through education, which serves as a critical foundation for advancing and driving sustainability efforts within the organization, community, and nation.

The TCP Sustainability Forum 2024 marks the third consecutive year of this significant conference, dedicated to accelerating action and adaptability as quickly as possible. This event stands out as Thailand’s first and only sustainability forum that emphasizes collaboration among partners in the food and beverage industry to tackle climate change challenges. The forum’s objectives align with both the country’s sustainability goals and the United Nations Sustainable Development Goals (SDGs), underscoring TCP Group’s commitment to becoming a sustainably growing organization and creating positive impacts on society and the environment, both in Thailand and globally, in line with its purpose of “Energizing a Better World for All.”

Mansome new honey lemon flavoured collagen drink for natural glowing skin

Mansome, the functional drink for men by Thailand’s T.C. Pharmaceutical Industries, has launched a new beverage with collagen and the honey lemon flavour. With 2,000mg of collagen, vitamin C, and zinc, this refreshing beverage helps you achieve a natural glow. The drink is now available at 7-Eleven stores nationwide.

AirAsia, Singapore Tourism Board, Gardens by the Bay and Mandai Wildlife Group jointly launch ‘Love, Singapore’ aircraft livery to boost regional travel

Photo Caption: (L-R) Jean Choi, Chief Sales & Marketing Officer, Mandai Wildlife Group; Dato' Captain Fareh Mazputra, Managing Director, AirAsia Malaysia; Paul Carroll, Chief Commercial Officer, AirAsia Aviation Group, Terrence Voon, Executive Director, Southeast Asia, International Group, Singapore Tourism Board; Addison Goh, Senior Director, Business Development & Sustainability Office, Gardens by the Bay and Loganathan Velaitham, Country Head, Singapore, AirAsia.

SEPANG, 22 August 2024 – AirAsia, in collaboration with the Singapore Tourism Board (STB), Gardens by the Bay and Mandai Wildlife Group unveiled the ‘Love, Singapore’ aircraft livery today. The launch comes as part of a joint campaign to promote inbound travel to Singapore from visitors in Malaysia, Thailand and Indonesia, riding on the year-end travel peak in the region.

This Airbus A320 aircraft livery features a special design showcasing Singapore’s iconic attractions, including Gardens by the Bay and Mandai Wildlife Group’s wildlife parks such as Singapore Zoo and Bird Paradise, alongside Merli, Singapore’s energetic and outgoing brand character inspired by the Merlion. This livery aims to inspire regional travellers to rediscover the diverse and vibrant experiences that Singapore has to offer.

Terrence Voon, Executive Director, Southeast Asia of Singapore Tourism Board said: “We are delighted to partner AirAsia and our tourism stakeholders, to bring Singapore’s offerings to life in our regional skies. Our exciting lineup of events and experiences will give travellers plenty of reasons to visit or revisit Singapore this year, and we encourage them to take advantage of the great deals that will launch with the “Love, Singapore” aircraft livery to book their next holiday to Singapore.”

Dato’ Captain Fareh Mazputra, Managing Director of AirAsia Malaysia said: “We are proud to partner with the Singapore Tourism Board, especially as we mark 20 years of operations in Singapore this year. Currently, we operate 286 flights weekly in and out of Singapore from Malaysia alone. The Kuala Lumpur-Singapore route, being the world’s busiest, is vital for boosting tourism and this partnership is a perfect opportunity to leverage our extensive flight network to strengthen our ties between the neighbouring countries.”

Addison Goh, Senior Director of Business Development, Gardens by the Bay said: “Gardens by the Bay is honoured to be featured in this collaboration between AirAsia and Singapore Tourism Board. As a horticultural show garden that was most recently voted the top attraction in Asia and eighth best attraction in the world in TripAdvisor’s 2024 Traveller’s Choice Awards, our chief mission is to spread our love for the plant world in new and creative ways to reach out to a broad audience beyond just nature lovers. There is so much that we have to offer visitors to Singapore, and we are excited to be able to share what we do with travellers from around the region.”

Jean Choi, Chief Sales and Marketing Officer, Mandai Wildlife Group said: “We are excited to bring the magic of our wildlife parks to the skies, and in a truly unique way. With ever-evolving experiences from close animal encounters to seasonal events like Night Safari’s 30th Anniversary, there’s always something new to explore in our parks. As part of the “Love, Singapore” campaign, AirAsia customers booking flights to Singapore can enjoy a special promotion on park admissions or take advantage of our value-packed ParkHopper bundle where you can access four parks for the price of two. It’s a perfect time to visit Singapore and immerse in meaningful wildlife experiences.”

In celebration of this new livery launch, AirAsia is offering low fares from RM78* all-in one way for travellers to rediscover Singapore’s offerings, with direct flights from Penang, Kuala Lumpur, Langkawi, Kuching, Ipoh and Kota Kinabalu. Promotional fares are available for booking on the AirAsia MOVE app (formerly airasia Superapp) and airasia.com from today until 30 August 2024. The travel period is valid immediately up until 30 June 2025.

AirAsia currently operates a total of 10 direct flights from Kuala Lumpur, Penang, Ipoh, Langkawi, Kuching, Kota Kinabalu, Jakarta, Bali, Bangkok, and Phuket to Singapore.

*All-in one-way fare inclusive of airport taxes, MAVCOM fee, fuel surcharges and other applicable fees.Other terms and conditions apply.

Capitol Singapore and CHIJMES Celebrate the Art of Play at the Singapore Night Festival 2024

As part of the Singapore Night Festival 2024, Capitol Singapore and CHIJMES will play host to activities such as jazz music performances

SINGAPORE 22 AUGUST — The Singapore Night Festival (“SNF”) is back at Capitol Singapore and CHIJMES again this year! The 15th and longest running edition of the SNF will see Capitol Singapore and CHIJMES transform into vibrant hubs of creativity, culture, and community over three weekends from 23 August to 7 September. Festival-goers will get to immerse themselves in a vibrant array of captivating and interactive experiences that bring the theme, “Art of Play” to life.

Highlighting the rich cultural heritage of the Bras Basah.Bugis (“BBB”) precinct, this edition of the SNF emphasises how schools and games have shaped creative expression throughout Singapore’s storied history, while also showcasing the power of ‘play’ as a positive force and catalyst for community building, social interaction among diverse communities and the celebration of creative expressions.

Explore Capitol Singapore and CHIMES as they come alive with creative exhibits, live performances, interactive games, and more. Delve into the vibrant history of the BBB precinct through engaging and playful activities that teem with joy and creativity.

Capitol Singapore: Interactive illuminated displays, jazz performances, and more

Get ready to be swept away by the vibrant festivities at Capitol Singapore. The iconic venue will showcase interactive illuminated displays, soulful jazz performances and a range of Sip & Snack booths from its tenants. Be wowed by the delicious bites and drinks to savour as you soak in the atmosphere.

Illuminated Displays

23 Aug – 7 Sep 2024 | Capitol Singapore Outdoor Plaza

Wander through a series of interactive light installations inspired by a series of old-school games such as Pick Up Sticks based on the festival’s theme — “Art of Play”. Also, try your hand at the popular Floor is Lava game where players must step on as many lighted mission tiles as possible while avoiding red ‘lava’ grids — these installations offer the perfect photo opportunities for festival-goers looking to capture the magic of the night.

Jazz’in @ Capitol Singapore: Sundown Serenades

23 – 24 and 30 – 31 Aug | 7.30pm – 8.10pm and 8.40pm – 9.20pm | Capitol Singapore Outdoor Plaza

Capitol Singapore’s Outdoor Plaza will be the stage for soulful jazz performances with an impressive lineup of musicians taking turns to serenade festival-goers over the two weekends. Pop by each day to catch performances by Alemay Fernandez, Nick Zavior, ALPACA, and more. Their emotive performances promise to bring the precinct’s untold stories to life.

Sip & Snack Booths

23 – 24 Aug and 30 – 31 Aug 2024 | 6.30pm – 9.30pm | Capitol Singapore Outdoor Plaza

Grab a snack as you experience the various exciting activities at Capitol Singapore with a wide range of refreshments and beverages from restaurants such as Frieda German Restaurant and Ka-EN Grill and Sushi Bar.

CHIJMES: Projection mapping of artworks by local artists and ‘Lounge At The Lawn’ 

As one of the four Festival Villages of SNF 2024, CHIJMES stands out with its blend of arts and culture, offering captivating projection mapping displays and a lively ‘Lounge At The Lawn’ event set within a historical landmark where you can chill over drinks and light bites while basking in the festivities and partaking in some after-hours activations.

Projection Mapping @ CHIJMES

23 Aug – 7 Sep 2024 | 7.30pm – 12am (at 15 min intervals) | The Lawn at CHIJMES

Be sure to catch the mesmerising projection mapping shows that illuminate the facade of the iconic CHIJMES Hall, featuring four imaginative, whimsical works that focus on the element of play from Yanyun Chen and Alex Scollay, Rachodoodles, Aaah House and deniseardenise.

Lounge At The Lawn by Drinks & Co.

23 Aug – 7 Sep 2024 | 7.30pm to 12am | The Lawn at CHIJMES

Come evening time, enjoy the projection mapping displays while you unwind at The Lawn at CHIJMES. Experience the storied building in new light, specifically a neon-lit setting, and enjoy Drinks & Co. signature grilled tapas, bar bites and beer under the stars at CHIJMES.

Shop, Scratch & Win!

23 – 30 Aug | 12pm – 8pm | Arcade @ The Capitol Kempinski

31 Aug – 7 Sep | 5pm – 10pm | CHIJMES, outside Lei Garden

Adding to the excitement, visitors who spend a minimum of $50 in a single receipt at Capitol Singapore or CHIJMES from 23 August to 7 September will receive a sure-win scratch card. Prizes include free beers from Drinks & Co., pizzas from PANUOZZO and $100 mall vouchers!

Enjoy Festival dining deals across Capitol Singapore and CHIJMES

Hopscotch

There are more treats for SNF festival-goers at Capitol Singapore and CHIJMES with exclusive thematic promotions and deals. Below are some offers not to be missed:

Capitol Singapore

  • Hopscotch: Glow in the Dark Shooters at $45 for a tray of 9 and enjoy Lion City Sling, Curtain Call and Talking to the Moon cocktails with lights
  • Bold Thai: 1-for-1 Beer on Tap and Craft Beer
  • PANUOZZO: 1-for-1 Signature Pizza Truffle and Truffle Cheese Pizza at night on weekdays
  • Ka-EN Grill & Sushi Bar: Complimentary Izakaya Dish of the Day with $90 minimum spend
  • Sichuan Alley: Spend $40 and get $20 off next visit
  • King Grouper: Complimentary add-ons for any purchase of Grouper Seafood Pot and Lobster Seafood Pot
  • 365 Juices Bar: Additional reward card stamps with every two drinks purchased, and get a free drink when you complete all 10 stamps
Privé

CHIJMES

  • PrivĂ©: Up to 40% off on selected beers, wine, spirits and cocktails, and 20% off small bites
  • Dew by Whitegrass: Curated local delights such as Deconstructed Kaya Toast, Milo Martini and Chendolicious cocktails
  • Dough: 15% off menu items at selected timings and exclusive seasonal bakes and bites

Mark your calendars and join us at Capitol Singapore and CHIJMES from 23 August to 7 September 2024 to celebrate the Singapore Night Festival!

For more information, please visit:

Capitol Singapore: https://capitolsingapore.com/happening/

CHIJMES: https://chijmes.com.sg/happenings/

FedEx Kicks-off Vegetable Farming Program to Nurture Sustainable and Healthier Urban Communities for the Needy

FedEx employees work together in an urban vegetable garden as part of the FedEx Cares initiative with TrEES, providing fresh vegetables to low-income communities in Malaysia.

Kuala Lumpur, Malaysia, August 22, 2024 – Federal Express Corporation, one of the world’s largest express transportation companies, announced its community-driven initiative in collaboration with local non-profit Treat Every Environment Special (TrEES) to establish an urban vegetable garden to provide fresh vegetables to low-income communities in Malaysia.

For the second consecutive year, FedEx and TrEES are launching this initiative to address the lack of access to fresh and healthy food in urban areas. By converting an unused urban space into a thriving vegetable garden, the collaboration will cultivate fresh vegetables that will be delivered to those in need.

FedEx employees work together to plant vegetable seedlings, preparing for the next steps of care.

The four-month program that was kicked off on August 18 involved 18 FedEx team members who teamed up to plant, maintain and harvest approximately 6 kg of vegetables. These vegetables, alongside donations from FedEx employees, included essential items such as rice, noodles, cooking oil and spices, as well as personal care items like dental care products and sanitary pads, were delivered to beneficiaries.

“Access to nutritious food is a fundamental human right,” said Woon Tien Long, managing director, FedEx Malaysia. “Our collaboration with TrEES is a step towards ensuring that communities in need can enjoy the benefits of fresh produce. This initiative not only supports our commitment to sustainability but also strengthens community bonds.”

“We are excited to work with FedEx on this transformative project, said Leela Panikkar, director, TrEES. “Urban gardens are a powerful way to educate, inspire and feed. This project will not only provide fresh produce but also provide a platform for community education on sustainable practices and nutrition.

The 1,000-square-foot community vegetable garden in the Klang Valley, established last year through the initial collaboration, has seen over 12 types of vegetables grown and harvested. FedEx employees will remain actively involved in the program through a series of gardening activities to ensure a steady supply of fresh vegetables for beneficiaries.

This program is part of the FedEx Cares global community engagement program, underpinned by our culture value of “Committing to Do Good.” Progress in key areas of our FedEx corporate social responsibility initiatives, including pillars such as Community Engagement, Global Entrepreneurship and Sustainable Logistics, can be found in the latest FedEx Cares Report

Digital afterlife: 61% worry about online legacy of the deceased

Anna Larkina, web content analysis expert at Kaspersky

August 22, 2024

 

 

The recent study titled “Excitement, Superstition, and Great Insecurity – How Global Consumers Engage with the Digital World” reveals (61%) consumers believe the identities of the deceased are particularly vulnerable to identity theft. As for the recreation of ones’ online presence using artificial intelligence (AI), 35% of respondents find it acceptable, while a larger portion (38%) actively disagrees, highlighting the unresolved issues of privacy and respect in the digital realm.

According to the “Digital 2024 Global Overview Report” conducted by Kepios, 95% of the internet users now use social media every month, with 282 million new identities joining between July 2023 and July 2024. As more people interact online and their digital footprints expand, the concerns over privacy, legacy, and the ethical use of digital identities become increasingly relevant.

Based on Kaspersky’s new study, the majority (61%) of consumers believe the identities of the deceased are particularly vulnerable to identity theft, as there is often no one left to monitor what happens to the information posted online.

More than half of the respondents (58%) agree that the online presence of people who have passed away could be recreated using AI. The attitude to it varies, with 35% of respondents believing it is acceptable to create a digital identity of someone no longer alive through photos, videos, or other mementos, a larger portion (38%) disagrees.

Interestingly, most people (67%) are sure seeing images, or stories, about people who have passed away can be upsetting to those who were close to them. However, 43% of consumers are confident there is no time limit to find every image, video, or voice recording ever published online relating to a specific person.

As probably the only measure consumers can take to control their digital footprint after death is to include instructions in their testament, 63% agree anyone with an online presence should specify in their will what is to be done with their data and social accounts.

“The issue of managing one’s digital footprint is often overlooked in daily online activities. However, the survey results underscore a critical point: a significant number of respondents are aware of the potential for stolen identities to cause immense personal trouble for users, or their loved ones. Given these risks, it is prudent to adopt proactive measures that enhance privacy and safeguard digital identities. By doing so, individuals can ensure that their online presence remains secure and respectful, no matter what,” comments Anna Larkina, web content analysis expert at Kaspersky.

In order to strengthen users’ privacy, Kaspersky suggests:

  1. Employing a modern security solution makes it easy to monitor what personal data apps are processing and also limit data collection when necessary.
  2. Keeping operating system, browser, and any security software up to date makes a difference. Updates often include patches for security vulnerabilities that can potentially be exploited.
  3. As not all online services make it clear what data they collect and how they use it, following the instructions of online Privacy checker will help to limit the amount of information shared online.

The full Kaspersky report “Excitement, Superstition and great Insecurity – How Global Consumers Engage with the Digital World” is available via this link.

About the survey

In June 2024, Kaspersky commissioned Arlington Research to conduct an online survey of 10,000 respondents to explore the respondents’ attitude towards current digital superstitions, AI role in human’s life and topic of digital immortality. The sample included 1,000 respondents from each of the UK, Germany and France, and 500 in Spain, Italy, Portugal, Brazil, Mexico, Russia, Kazakhstan, India, China, Indonesia, Turkey, KSA, UAE, and South Africa.

About Kaspersky

Kaspersky is a global cybersecurity and digital privacy company founded in 1997. With over a billion devices protected to date from emerging cyberthreats and targeted attacks, Kaspersky’s deep threat intelligence and security expertise is constantly transforming into innovative solutions and services to protect businesses, critical infrastructure, governments and consumers around the globe. The company’s comprehensive security portfolio includes leading endpoint protection, specialized security products and services, as well as Cyber Immune solutions to fight sophisticated and evolving digital threats. We help over 200,000 corporate clients protect what matters most to them. Learn more at www.kaspersky.com.

Buy Kaspersky’s solutions on the official store on Shopee.

Things To Do This Weekend: Gear Up for Mid Autumn with these exciting activities

As Mid-Autumn approaches, let’s come together and celebrate the joy of family and friends with a weekend packed full of excitement!

From the start of the captivating Singapore Night Festival at CHIJMES and Capitol Singapore, to Swapaholic’s pop-up at Capitol Singapore, and hands-on green workshops at PLQ, this weekend promises endless fun. Plus, get your heart pumping with Decathlon’s new membership and Lot One store, and don’t miss out on the latest movies and series with HBO.

Immerse yourself in the vibrant festivities of the Singapore Night Festival (SNF) at Capitol Singapore and CHIJMES.

From 23 August to 7 September, Capitol Singapore and CHIJMES will bring the night to life at the Singapore Night Festival 2024, offering an exciting lineup of events inspired by the theme “Art of Play.”

At Capitol Singapore, explore interactive illuminated displays including nostalgic games like the Floor is Lava. You can also enjoy soulful jazz performances, and indulge in delicious bites from Sip & Snack booths. Over at CHIJMES, be captivated by mesmerising artwork projections, and unwind at the “Lounge At The Lawn” with light bites and drinks while basking in the festivities and partaking in some after-hours activations.

Plus, don’t miss out on exclusive dining deals across both venues, including discounted cocktails and 1-for-1 beers. When you spend $50 in a single receipt, you’ll receive a scratch card for a chance to win prizes like 1-for-1 pizza and shopping vouchers.

For more information, please visit:

Capitol Singapore: https://capitolsingapore.com/happening/

CHIJMES: https://chijmes.com.sg/happenings/

Swap in your fashion at Swapaholic’s pop-up, Swapverse, at Capitol Singapore!

Have unwanted clothes lying around in your wardrobe? Bring them to Swapaholic’s pop-up at Capitol Singapore, B2-36, and swap in for just a small service fee! For every item you bring that meets their guidelines, you will earn points to exchange for stylish, new-to-you pieces.

Shop chic preloved pieces from fellow fashionistas — including individual sellers, charities, and Key Opinion Leaders — and discover ethical brands that are kind to the planet! There are also plenty of kid-friendly brands to check out. and help keep these gems out of Semakau landfills.

Swap in your old clothes this weekend and revamp your wardrobe with fashion that’s both stylish and sustainable!

Earn rewards with Decathlon’s new membership and explore the new Lot One outlet!

Decathlon’s got a new and improved membership programme, which allows members to earn points with every purchase! Turn your points to vouchers, and redeem rewards and discounts off your next purchase. Decathlon’s membership programme is free to register for, and has no expiry date. All existing members will be carried over automatically into the new programme, while all new members who sign up will get 200 welcome points, which is exchangeable for a $5 voucher!

To celebrate the launch of the new programme, Decathlon is running a contest to give one lucky new member a travel voucher worth $10,000 for their dream vacation. Simply sign up as a Decathlon member from now to 30 September to stand a chance to win! For more details, check it out here.

If you’re a north-westie, we’ve got exciting news for you! Decathlon has opened its 11th Click & Collect store at Lot One Shoppers’ Mall – the first for the brand in the area. Located a stone’s throw away from nature trails and community sporting facilities, the store features a curated product mix which focuses on hiking, fitness, running, and water sports to cater to the community’s unique interests and needs. For curious adventurers, enthusiasts, and hobbyists, just place your order online or on the Decathlon App and pick it up in 2 hours.

Visit Decathlon Lot One at #01-25, 21 Choa Chu Kang Avenue 4, Singapore 689812 (nearest MRT: Choa Chu Kang).

Join fun-filled workshops that focus on eco-conscious living with Lendlease at Parkway Parade

If you’re looking to participate in engaging workshops, discover the ultimate creative experience from now to 1 September with Lendlease’s Trash to Eden! This weekend, the roving exhibition moves to its final stop at PLQ.

Held at PLQ Plaza, you’ll get to learn to grow your own edible garden with Stessen Chia, a motion graphics designer by profession with a passion for urban farming. That’s not all –  create luxurious body scrubs from recycled coffee grounds, and craft all-natural floral wax tablets to fill your home with soothing fragrances.

For more information about Lendlease’s Y.W.B.I.T. campaign, please visit their website here.

Get ready for an unforgettable night in with these exciting shows this August on HBO GO, HBO, Warner TV, Cartoon Network, and CARTOONITO!

Immerse yourself in City of God: The Fight Rages On, premiering on HBO GO on August 26. This highly anticipated series, an adaptation of Paulo Lins’ literary work, continues the story of its characters, starting with the work of photographer BuscapĂ©.

If you are looking for a spine-chilling movie to spice up your movie night, don’t miss The Passenger, premiering on HBO and HBO GO on August 24. This thrilling horror film will keep you on the edge of your seat as the protagonist confronts his fears and troubled past to survive.

For the little ones and the young at heart, enjoy Get Up and Go!: Sports Edition on Cartoon Network and The Looney Games on CARTOONITO. Watch Bugs Bunny and friends in a fun-filled sports adventure!

Gather your friends and loved ones now and enjoy these exciting new releases!

THE TIGER CRYSTAL FOOD FESTIVAL IS COMING YOUR WAY SOON!

This September, fans can look forward to the ultimate foodie experience alongside an array of exciting food-themed experiences at the festival.

KUALA LUMPUR, 21 AUGUST – Get ready for an unforgettable culinary experience as the Tiger Crystal Food Festival arrives this September. The brand is bringing together Malaysia’s favourite food vendors to be enjoyed with the refreshingly light taste of Tiger Crystal beer!

Since 2015, the Tiger brand has continually championed the local street food scene through its Street Food platform. What started off as a one-off campaign, Tiger’s brand approach has evolved over the years, including its first-ever virtual Street Food Festival in 2021 for fans to enjoy from the comfort of their homes.  This year, with even more choices to go around, the Tiger Crystal Food Festival is set to be the food event of the year where guests can come together to enjoy a meal (or two) with Tiger Crystal – a beer that is Refreshingly Light, Perfect with Every Bite!

The Tiger Crystal Food Festival will take place at 1 Utama Shopping Mall’s Ground Floor Forecourt, Open Car Park (near AEON Supermarket) from 5PM till 11PM on 5th and 6th September 2024 (Thursday – Friday), and from 12PM till 11PM on 7th and 8th September 2024 (Saturday – Sunday). With the objective to be a destination for casual foodies, afficionados, and experience seekers alike, the festival will feature four curated Food Zones. The brand is collaborating with well-loved local food vendors such as Donut Plan, Isan Kaya, and Yat Sing Smokehouse. Each zone will represent different food experiences and cuisines – all of which pair perfectly with Tiger Crystal beer.

Tiger Crystal Food Festival – CU Mart

The four Food Zones at the Tiger Crystal Food Festival:

  1. Tiger Crystal x CU Mart: Explore a vibrant mix of convenience store favourites, offering a customizable and fun experience that adds a twist to everyone’s beloved grab-and-go bites.
  2. Foodie Lane: This high-energy space brings together street food from around the world, featuring everything from Japanese Ramen to Mexican Tacos, alongside local Malaysian delights.
  3. Supper Club: Experience the intimacy and interaction of counter-dining without the price tag. Here, some of KL’s most talented chefs will showcase their skills and personalities, engaging with diners one-on-one.
  4. Dessert Bar: Inspired by North Asian dessert bars, this whimsical and playful space offers a variety of desserts that not only pair perfectly with Tiger Crystal but are also crafted with the beer itself as a base ingredient.
Tiger Crystal Food Festival – Foodie Lane

Food Zones aside, guests of the Tiger Crystal Food Festival will also be treated to exciting food-themed games with exclusive Tiger Crystal merchandise to be given away, electric performances on the event’s main stage, and more! Registrations are now available at https://tigercrystal.tigerbeer.com/events/food-festival. Register online before 5th September 2024 to redeem a free bottle of Tiger Crystal (325ml) at the event, while stocks last and on a first-come, first-served basis! (This promotion is strictly for non-Muslims aged 21 and above only.)

The Tiger Crystal Supper Club

The Tiger Crystal Food Festival is part of a larger Tiger Crystal campaign which kicked off earlier this year. In July, the one-of-a-kind Tiger Crystal Supper Club event brought together 50 individuals named Crystal at SOULed Out Hartamas, with each Crystal bringing along up to three friends for a memorable evening. The unique event was the embodiment of what the entire campaign is all about – a celebration of food and friendship, with Tiger Crystal at the heart of it all.

The Tiger Crystal Supper Club

As we continue this journey, the Tiger Crystal Food Festival is set to be a major highlight for food and beer enthusiasts alike. Don’t miss out on one of the biggest food parties of the year!

For more information on Tiger Crystal, visit tigercrystal.tigerbeer.com, as well as the brand’s social media pages at https://www.facebook.com/TigerBeerMY and https://www.instagram.com/tigerbeermy/.

The Tiger Crystal Food Festival, Tiger Beer, and all related promotions and activities are strictly for non-Muslims aged 21 and above only. Tiger advocates responsible consumption and urges consumers to not drink and drive.

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