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Cafe Amazon launches premium Yame matcha drinks in Thailand, aligns with new sugar standards

By
Tan Heng Hong
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Cafe Amazon in Thailand has launched a new matcha beverage made with premium Yame Matcha from Yame City, Japan, offering an authentic bean‑based recipe and rich umami flavour. Available from 15 February 2026, the range comes in three delicious options:

  • Iced Premium Pure Yame Matcha – Clear, premium matcha with a rich, bean-like flavour.
  • Iced Premium Yame Matcha Coconut – Clear, premium matcha mixed with sweet and fragrant coconut water.
  • Iced Premium Yame Matcha Latte – Authentic premium matcha mixed with milk, offering a smooth and creamy umami taste.
Image credit: Cafe Amazon

In line with new Thai government standards on sugar levels in foodservice drinks, Cafe Amazon and several other chains have agreed to define ‘normal sweetness’ as containing 50% less sugar than the original recipe.

Participating brands include Inthanin, All Café, Black Canyon, Punthai and Chao Doi. The move is to lower the risk of non-communicable diseases such as obesity.

Image credit: Cafe Amazon

Cafe Amazon previously introduced three indulgent capsule coffee flavours: Butter Cake, Apple Pie, and Blueberry Cheesecake.

Viz Branz releases Calsom+ Malt Drink and Gold Roast Signature RTD coffee in Cambodia

By
Tan Heng Hong
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Image credit: Minimeinsights.com

Singapore’s Viz Branz has recently introduced Calsom+ Malt Drink and Gold Roast Signature RTD coffee in Cambodia. The nutritious Calsom+ Malt Drink features the CalBoozt formula with vitamins B1, B2, C, E and calcium to support bone and dental health, the nervous system, energy release, cell protection, and immunity.

Gold Roast Signature RTD is available in Classic Latte and Extra Espresso, with packaging highlighting ‘Singapore Origin’ to emphasize Singapore quality.

Ayam Brand brings Malaysia’s favourite flavours home with four new ready‑to‑use pastes

By
Tan Heng Hong
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Image from Ayam Brand official store on Shopee Malaysia

Ayam Brand has introduced four new ready‑to‑use sauce pastes in Malaysia, inspired by beloved local dishes: Fried Noodle Paste, Fried Rice Paste, Fried Rice Vermicelli Paste, and Tom Yum Paste. Designed to make cooking easier, these pastes allow anyone to recreate authentic Malaysian flavours at home with minimal effort. Each 50g pack is free from preservatives, offering both convenience and quality.

With this launch, Ayam Brand continues to celebrate Malaysia’s culinary heritage while making everyday meals more accessible and flavourful.

Kantin Lab & Angel Brand serve up bold flavours this Chinese New Year

By
Tan Heng Hong
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This Chinese New Year, Kantin Lab has teamed up with Angel Mala Seasoning Sauce and the rich sweetness of Angel Gula Melaka Sweet Soy Sauce from Bidor Kwong Heng Sdn Bhd. The collaboration brings two festive treats: Kantin Lab x Angel Sauce Gula Melaka Soy Sauce Potato Chips and Kantin Lab x Angel Sauce Spicy Mala Tempeh Chips.

These special‑edition chips are available in the CNY Fortune Bag. Pick one up at Jaya Grocer, AEON, BilaBila Mart, or emart24. Each limited‑edition tote includes 8 snacks (2 of each flavour) plus a Mystery Gift to kick off your Chinese New Year celebrations

Angel Brand’s Gula Melaka Sweet Soy Sauce is a premium, halal-certified condiment featuring a rich, caramelized sweetness from palm sugar, designed to elevate dishes with a savory, glossy finish. It is ideal for marinating meats, braising, or as a dipping sauce.

Dutchie Royal Crème Panna Cotta offers luxury in every spoonful

By
Tan Heng Hong
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Image credit: Tops Thailand

Thailand’s Dutch Mill has recently unveiled Dutchie Royal Crème, an Italian‑style panna cotta with a silky texture. Presented in elegant glass jars with twist‑lock lids, it seals in freshness while offering a premium dessert experience.

Made from real cow’s milk yet lactose‑free, it delivers creamy indulgence with peace of mind. Available in Vanilla with Strawberry Jam and Matcha, Dutchie Royal Crème combines refined taste with everyday enjoyment.

FrieslandCampina powers up with Foremost Innergy, a yogurt drink that fuels steady energy

By
Tan Heng Hong
-

In Thailand, FrieslandCampina is expanding its drinking yogurt portfolio into the energy segment with the launch of Foremost Innergy ready‑to‑drink yogurt. Developed with the enerGut formula to help prevent sugar spikes and provide steady energy, it keeps consumers feeling refreshed and energized for longer.

The enerGut blend combines fibre, reduced sugar, protein and B vitamins to deliver both nutritional balance and sustained vitality. Foremost Innergy is available in two flavours: Berry Berry and Golden Mango.

Cool down with C2 COOL Chrysanthemum Herbal Tea

By
Tan Heng Hong
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URC Vietnam has introduced C2 COOL Chrysanthemum Herbal Tea, which blends chrysanthemum with six natural herbs (sugarcane, pandan leaves, broadleaf plantain, cogon grass roots, Graceful Pouzolz’s Bush and corn silk*) to offer a delicately sweet taste that helps cool the body and refresh from within.

The Tet festive is a good period to launch herbal tea as consumers often overindulge in food and need a refreshing, cooling drink to restore balance and promote overall well‑being during the celebrations. Beyond the festive season, this herbal tea also makes an excellent companion to everyday meals and provides refreshing relief during periods of intense heat.

* mía lau, lá dứa, rau mã đề, rễ tranh, cây thuốc dòi, râu bắp

Farm Fresh toasts Chinese New Year with mandarin orange yogurt drink

By
Tan Heng Hong
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Farm Fresh Malaysia is ushering in the Chinese New Year with a festive yogurt drink launch. To celebrate the season, the brand has introduced a Mandarin Orange‑flavoured yogurt drink, available exclusively at Giant, Farm Fresh’s online store, home dealers and selected retailers.

Joyday Premice Matcha blends authentic matcha with crunchy Belgian chocolate

By
Tan Heng Hong
-

Yili Indonesia Dairy has launched Joyday Premice Matcha, as the ice cream brand taps into the global matcha craze sweeping food and beverage categories worldwide. The product combines authentic Japanese matcha with a crunchy Belgian chocolate layer, creating a luxurious and irresistibly indulgent experience in every bite.

Nutri‑Asia brings Locally Hard Seltzer to the Philippines in five flavours

By
Tan Heng Hong
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Nutri‑Asia has recently debuted Locally Buzz’d Hard Seltzer in the Philippines. With an ABV of 4.5%, the drink delivers a clean, crisp light alcohol mix complemented by fruity flavors.

This launch marks Locally juice’s expansion into the hard seltzer category—a segment still seeing new some product innovation in the Philippines and Thailand. Overall, hard seltzers have yet to gain strong traction across Southeast Asia, largely due to taste preferences.

Locally Buzz’d Hard Seltzer is available in five flavours: Peach, Pear, Lemon, Lychee and Apple.

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