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“BTG” launches “Betagro Ventures,” a new corporate venturing arm focused on incubating new foodtech & agritech ventures as well as investing in startups through a US$30 million fund

Image credit: Betagro
  • Betagro PLC launches its corporate venturing arm – Betagro Ventures – covering both venture capital (VC) investments and venture building (VB) of new businesses
  • The US$30mn venture fund will invest global in early-stage foodtech and agritech startups with distinctive technologies
  • Betagro Ventures will seek to drive innovation and establish strategic partnerships across the Betagro ecosystem

01 May 2024 – Betagro Public Company Limited, or BTG, Thailand’s leading integrated food company, has launched Betagro Ventures, a new subsidiary focused on spurring innovation across the BTG ecosystem. Betagro Ventures will operate on three core strategies: (1) improving consumers access to safe & high-quality foods, (2) developing new sustainable sources of protein, and (3) creating sustainable agro-industrial-food supply chains. These strategies will be achieved through targeted venture capital investments and the incubation of internal startups.

The US$30 million venture fund will invest in early-stage startups that are developing new innovations aligned to Betagro Ventures’ core strategies. With these direct investments, Betagro Ventures will seek to leverage the broader Betagro ecosystem to support startups in providing access to end-consumers, domain expertise and strategic partnership opportunities.

Complementing the venture fund, Betagro Ventures will also focus on incubating and scaling internal business ventures. Through combining BTG’s deep agrifood industry expertise with new entrepreneurial talent, Betagro Ventures aims to create new resilient ventures that can complement BTG’s core businesses.

Mr. Chayadhorn Taepaisitphongse, Chief Strategy and Innovation Officer of Betagro Public Company Limited (BTG) and Managing Director of Betagro Ventures, stated that “today’s traditional business models face challenges from technology disruption and rapidly changing consumer behaviors. Yet, opportunities exist to embrace innovation by collaborating with startups to develop and scale new technologies. BTG believes in the Open Innovation model that promotes collaboration between internal and external stakeholders to accelerate new technologies that can better serve today’s ever-changing market.”

“Betagro Ventures will be a key mechanism in propelling BTG’s businesses into a new era of sustainable growth,” added Mr. Chayadhorn. “Through both venture investments and venture building efforts, Betagro Ventures hopes to develop new innovations that ensure access to high-quality and safe foods that meet the changing needs of our consumers, thereby elevating Thailand’s and ASEAN’s food industry to new heights.”

Scotch collaborates with fine dining premise Cross to promote bird’s nest among the young

Image credit: Cross_bkk

Bird nest drink maker Scotch Industrial (Thailand) Co., Ltd. has recently collaborated with Cross, a popular contemporary Chinese cuisine fine dining restaurant that is often booked out months ahead. For April 2024 and May 2024, Cross will create dishes featuring Scotch’s premium bird’s nest products. 

Image credit: Cross_bkk

The objective is to expand the consumer base for bird’s nest, which is currently more for gift giving and for the elderly. Bird’s nest producers need to future-proof the category by promoting bird’s nest consumption among the younger generation.

According to the company, 90% of its revenue comes from the mass market and 10% from the mid-to premium segment. Scotch has 40% of Thailand’s overall bird’s nest market, with the total market in 2023 valued at THB 3 billion, up by 2%. 

To reach out to more users, Scotch has also recently launched Beauti Shot with 5,000mg of collagen. This RTD dietary supplement is mixed with malva nut.

Thai President Foods rolls out Takoyaki and Beef Panang flavoured instant noodles

Image credit: 7-Eleven Thailand

Thai President Foods Plc has unveiled its latest two instant noodles for the Thai market under the Oriental Kitchen range. The first is the Japanese-inspired Takoyaki Flavour, while the second is the locally-inspired Beef Panang Flavour for consumers interested in Thai food. Get yours now at 7-Eleven. 

Bobbi is the new cider vinegar sparkling drink in Thailand

Bobbi is a new range of cider vinegar sparkling beverages in Thailand that taps into the benefits of cider vinegar. Consumer interest in the benefits of fermentation has contributed to the rising popularity of fermented drinks. Cider vinegar is one ingredient known to help with weight management, blood sugar control and digestive system improvement. 

This sparkling drink contains prebiotics (inulin) vitamins A, B3, B6, B12 and C. The sugar- and calorie-firee beverage comes in five interesting flavours:

  • Balsamic + Cola
  • White grape + Lemon
  • Red grape + Lemon
  • Cherry + Lemon
  • Apple

Unlike cider vinegar, which must be diluted with water, Bobbi is convenient as it can be consumed straight from the can. 

A can of Bobbi (250ml) costs THB 19 and is available at leading retailers like Gourmet Market. 

Below are the release dates:

  • CJ Express, available on 10 May
  • Gourmet Market, available on 10 May
  • The Mall, available on 10 May
  • Lotus’s, available on 20 May
  • Top’s, available on 25 May
  • Top’s Daily, available on 25 May

CP Foods’ Meat Zero Plant-Based Nuggets and Chicken Sausage Win Crystal Taste Award for Exceptional Quality and Taste from the International Taste Institute

Charoen Pokphand Foods Public Company Limited (CP Foods) proudly announces that its Meat Zero Chicken Nuggets and CP Signature Chicken Sausage have recently been awarded the Crystal Taste Award, recognizing that these products have consistently earned the prestigious three-star rating for three consecutive years as evaluated by world-class chefs and sommeliers from the International Taste Institute.

This award reflects the company’s commitment to developing food that crafts delicious flavors for consumers worldwide. Additionally, the company received 16 Superior Taste Awards in the Meat & Charcuterie categories for its high-quality fresh and ready-to-eat products.

Anarkawee Chooratn, Head of Marketing at CP Foods, highlighted the recognition of the exceptional quality and deliciousness of Meat Zero Plant-Based Chicken Nuggets and CP Signature Chicken Sausage. These products were evaluated through a rigorous blind-tasting methodology conducted by a jury of top professional chefs and sommeliers from around the world. This certification underscores the superior taste and quality of CP Foods’ products and guarantees that consumers can savor meticulously crafted meals.

Meat Zero Plant-Based Chicken Nuggets, produced with the company’s innovative Plant-Tec technology, offer a meat-like texture and delicious taste like real meat while being high in protein and fiber and cholesterol-free They are a choice for health-conscious consumers, vegetarians, or flexitarians, continuously guaranteed with the Superior Taste Award for three consecutive years.

CP Signature Chicken Sausage, made from chicken breast meat blended with spices and certified by Halal, offers a sweet and mellow taste with a smoky aroma from beechwood, resulting in a perfectly crispy outer layer and tender, juicy texture.

This year, five products in CP Foods portfolio received the three-star award: U FARM Banja Chicken, MEAT ZERO Plant-Based Gyoza, CP Shrimp Wonton, CP Pacific Fresh Shrimp, and CP Selection Fresh Duck.

Additionally, three CP brand products were awarded two stars: Chicken Sausage Junior Cocktail, CP Spicy Chicken Burgers, and Chicken Nuggets Classic. Additionally, six products received one star: CP Beef Cheeseburger, Junior Spicy Chicken Sausage, Fish and Cheeseburger, CP Magic Chef 3-layer Duck Sliced, CP Magic Chef Duck Sliced Shabu-Grilled and BUCHER’s Chicken and Australian Sausage.

The Superior Taste Award is a prestigious certification granted to food and drink that meet the standards and criteria set by a jury of 200 renowned professional chefs and sommeliers. They evaluate each product’s sensory characteristics, including visual aspect, aroma, taste, and texture. The award aims to elevate the global food and beverage industry by recognizing delicious and high-quality offerings.

Put your #GumHealthFirst with Systema!

(From L-R): Awal Ashaari; Dr. Kayla Teh; Scha Alyahya; Dr. Mohd Faizal Hafez Hidayat, President of the Malaysian Society of Periodontology (MSP); Mr. Tomotaka Oka, Managing Director of Southern Lion, Systema Pocketman; Dr. Noormi Binti Othman, Principal Director of Oral Health, Ministry of Health Malaysia; Dr. Ainuddin Yushar Yusof, Dean of Universiti Sains Islam Malaysia (USIM), Ms. Deenie Ong, Head of Oral Care Department of Southern Lion; and Siow Hui Mei are here to grace the launch of the Systema #GumHealthFirst campaign.

94.5% of Malaysian adults have unhealthy gums. Japan’s gum protection expert, Systema launches #GumHealthFirst campaign, advocating for Malaysians to prioritize gum health and prevent gum disease

Kuala Lumpur, 9 May 2024 – For most people, a beautiful set of pearly white teeth is a marker of good oral health. However, Systema, a renowned gum protection expert from Japan, emphasizes that healthy gums are equally important and the cornerstone of one’s oral health. Systema is proud to launch the #GumHealthFirst campaign to help tackle Malaysia’s prevalent gum disease issue, and committed to sustaining and expanding this initiative with a long-term vision to make a lasting impact on oral health in Malaysia. Continuing its collaboration with the Malaysia Society of Periodontology (MSP) and the Ministry of Health Malaysia (MOH), this initiative aims to raise awareness about the critical role healthy gums play in overall oral wellness.

Dr. Noormi Binti Othman, Principal Director of Oral Health at the Ministry of
Health Malaysia, highlighted Malaysia’s concerning gum health status and the initiatives undertaken by the MOH to improve the oral health of Malaysians.

Speaking at the campaign launch, Dr. Noormi Binti Othman, Principal Director of Oral Health, Ministry of Health Malaysia emphasized the seriousness of gum disease prevalence in Malaysia, and shed light on its significant impacts on the nation’s oral health landscape.

 “94.5% of Malaysian adults suffer from unhealthy gums. Shockingly, this issue is even more prevalent among adults aged 35 to 44 years old, with a staggering 96% facing gum health challenges1. Additionally, periodontitis, a severe form of gum disease, affects 38.2% of Malaysian adults1 according to The National Oral Health Survey of Adults 2020, said Dr. Noormi.”  

She continued: “Gum health is an integral component of general oral health and well-being. Gum disease, a silent yet pervasive threat, has entrenched itself within our society. The implication of this epidemic is profound, extending far beyond oral health alone.” 

Many of us might not be aware of the role our gums play in helping us stay healthy. The fact is, our gums are not only the gatekeepers against bacteria and infections in our mouths but also provide essential support to our teeth. With proper care, they act as the main defence in keeping our bodies healthy by serving as a protective barrier to prevent inflammation and other health issues. 

Mr. Tomotaka Oka, Managing Director of Southern Lion shared that Systema aims to encourage Malaysians to become more proactive about their gum health by prioritizing #GumHealthFirst, recognizing its importance as the root of healthy teeth.

Mr. Tomotaka Oka, Managing Director of Southern Lion further stressed the necessity of prioritizing gum health: “These statistics shed light on the current state of gum health among Malaysians, prompting us to confront a stark reality: despite advancements in oral care, many individuals are still neglecting their gum health. This is a critical issue that demands our immediate attention and action. As a brand dedicated to gum disease prevention and oral health, we understand the impact that gum health has on overall well-being. Healthy gums are the foundation of a confident smile and a healthy body. Therefore, it is imperative that we prioritize gum health and take proactive steps to address this pressing public health concern.” 

Mr. Oka continued: “Systema aims to encourage Malaysians to become more proactive about their gum health by prioritizing #GumHealthFirst, recognizing its importance as the root of healthy teeth. With sufficient awareness, we firmly believe that preventing gum disease is achievable. By  practicing a simple yet consistent oral care routine, individuals can safeguard their gum health for a lifetime.”

 “Through the #GumHealthFirst campaign, we  empower individuals with knowledge about proper oral hygiene practices, including effective brushing techniques and the selection of suitable oral care products. Our goal is to instil lifelong habits that promote optimal gum health,” said Mr. Oka.

Systema’s innovative toothbrushes are at the forefront of this initiative. Featuring the new and improved SlimTechℱ technology and the renowned soft 0.02mm super tapered bristles with a 40% thinner brush head base that provides deeper reach to the back teeth and better cleaning, ensuring thorough plaque removal that is clinically proven to help prevent gum problems. Complemented by Systema’s toothpaste that is enriched with gum protection ingredients such as IPMP, GK2, and TDS, it offers 4X better gum protection and a comprehensive shield against bacterial buildup and gums discomfort. By incorporating the right dental products into daily oral care routines, individuals can improve their gum health and reduce the risk of developing gum-related issues. 

Also present at the campaign launch was Dr. Mohd Faizal Hafez Hidayat, President of Malaysian Society of Periodontology (MSP) who highlighted the risks associated with gum disease, including tooth loss and serious health conditions.

“Unhealthy gums are more than just an impact to one’s oral health. They can lead to serious issues like tooth loss and difficulties in everyday activities such as chewing and speaking. But it doesn’t stop there. Untreated gum disease can spiral into serious health conditions like osteoporosis, cardiovascular disease, respiratory issues, stroke, and diabetes, highlighting how crucial oral health is for our overall well-being.”

The urgency of addressing gum health is further emphasized by the National Oral Health Survey of Adults 2020. Notably, among individuals with deep periodontal pockets, a significant portion suffers from diabetes and cardiovascular disease—27.5% and 24% respectively1, highlighting the intersection between oral health and systemic well-being.

Dr. Faizal stressed the importance of adopting preventive measures as part of daily oral care routines. “Preventing gum disease starts with simple yet crucial habits. Regular brushing with fluoride toothpaste, daily flossing, and avoiding tobacco products are essential steps in maintaining optimal gum health.”

Celebrity Awal Ashaari also presented at the launch of the Systema
#GumHealthFirst campaign to raise awareness about the importance of gum health

As part of the campaign, Systema also introduces the brand’s newly revamped gum health portal, www.gumhealthcheck.com which allows Malaysians to digitally assess their gum health, and obtain valuable insights, tips, and tools for maintaining optimal gum and overall oral health. Designed to be fun and informative for everyone, this interactive online platform will become a go-to resource for maintaining healthy gums.

In addition, throughout May and June 2024, a mobile dental clinic will be touring across Peninsular Malaysia. Conducted in collaboration with Universiti Sains Islam Malaysia (USIM), this mobile dental clinic is set to offer FREE gum health assessments in  towns near you.

Renowned TV host, Siow Hui Mei also presented at the launch of
the Systema #GumHealthFirst campaign to raise awareness about the importance of gum
health.

Systema’s #GumHealthFirst campaign aims to empower Malaysians with the knowledge and tools to safeguard their gum health. By prioritizing gum care, individuals can prevent gum disease and maintain overall health.

For more information about Systema’s #GumHealthFirst campaign and its related activities, check out the online portal at www.gumhealthcheck.com.

Vitaday’s new functional drink focuses on addressing hair issues

General Beverage, the maker of IF and Vitaday drinks, offers consumers a solution to their hair problems. In collaboration with 3M HairTransplant By Masterpiece Hospital, the company recently launched biotin, zinc, 800mg apple extract, L-methionine, horsetail and millet extract. These ingredients help stimulate hair growth, restore hair condition, delay premature graying and reduce hair breakages and losses.

Due to their unhealthy lifestyles, consumers are experiencing hair thinning and other hair-related issues, which opens opportunities for haircare claims in functional drinks. The product has a gender-neutral packaging design, making it suitable for both genders. 

The collaboration of Vitaday x 3M HairTransplant By Masterpiece Hospital demonstrates how specialised haircare treatment providers can partner with functional drink makers to tap the haircare market.

Shopee Guarantees Risk-Free Shopping with 15 Days Free Returns

Enjoy “Change of Mind” Returns and Multiple Return Options for Maximum Convenience

KUALA LUMPUR, 14 May 2024 – Shopee, the leading e-commerce platform in Southeast Asia & Taiwan, has recently enhanced its user experience with the launch of the ‘15 Days Free Returns’ program. This initiative, introduced on 19 March 2024, offers maximum flexibility and fosters greater trust in online shopping. With this program, users have the freedom to return eligible items across all product categories, including Fashion, Lifestyle, Electronics, and FMCG, for free within the 15-day guarantee period, allowing a full refund for ‘Change of Mind’ return reason with No Questions Asked*.

“At Shopee, we believe online shopping should be enjoyable and convenient for everyone,” said Ming Kit Tan, Head of Marketing and Business Intelligence at Shopee Malaysia. “The 15 Days Free Returns program reflects this commitment. We understand that shopping preferences can evolve, and this program empowers users by allowing returns within the 15-day Shopee Guarantee period, whether due to unmet expectations, evolving needs, or simply a change of mind. It eliminates product suitability anxieties and fosters a risk-free environment, allowing users to shop with confidence on Shopee.”

Shopee recognises the importance of a seamless returns policy alongside competitive pricing and attractive promotions, aligning with insights from the ‘The Future of Shopping: Engaging Generation Z Shoppers in the Digital Era’ market study**. This study found that 83% of Gen Z respondents prioritise value maximisation in their purchases. In other words, factors like free shipping, competitive pricing, and attractive deals are crucial motivators for them. By offering a hassle-free return option alongside these features, Shopee caters to the value-conscious nature of all shoppers and fosters a more trustworthy shopping experience.

To ensure maximum convenience with the 15 Days Free Returns program, Shopee offers multiple return options at no extra cost. Users can opt for hassle-free return pick-up from their doorsteps through partnerships with reliable third-party logistics providers under Shopee Supported Logistics (SSL) or choose to drop off returns at any SPX Express, J&T or Pos Laju outlets nationwide. Additionally, the program allows for self-arranged returns using preferred couriers, providing maximum flexibility.

Since its app-wide implementation on 19 March 2024, the program has garnered widespread positive feedback from both buyers and sellers alike. A long-time Shopee user, by the username Dee Library, praised the free return policy, stating, “The convenience of the free return policy has significantly enhanced my shopping experience. Previously, I often struggled when items didn’t meet my expectations or if I had a change of mind, leading to regrettable purchases. Now, it’s as simple as ensuring the original packaging is intact and dropping off the parcel at a SPX Express drop-off point. No more regrets!”

Echoing similar sentiments, tulipindah93 (Nurul Amira), a Shopee Affiliate Livestreamer, expressed delight, saying, “As a buyer, I can now shop without overthinking – it’s incredibly straightforward and enjoyable! Even if I accidentally purchase the wrong size, I have no worries. In the past, I had to find someone to sell my preloved items to, but not anymore! I can simply return them without any questions asked, get my money back, and purchase a new item that suits me. Who wouldn’t be thrilled with this initiative? Happy shopping indeed!”

Meanwhile, Mohd Shafrizal Bin Abdul Ghani, Managing Director of Inhanna, a local fashion brand, embrace the extended return policy from the perspective of a seller, stating, “As a seller, I welcome this newly extended return policy because I firmly believe that when customers feel confident in their purchases, it not only encourages them to explore our new products but also fosters trust in my shop and the Shopee platform as a whole. By prioritising customer satisfaction and offering extended returns, we not only boost buyer confidence but also cultivate enhanced customer loyalty. Ultimately, it’s about fostering a positive brand perception that leads to repeat business and long-term success.”

For more information about the 15 Days Free Returns – No Questions Asked* program, visit https://shopee.com.my/m/free-returns

Carlsberg Smooth Draught Celebrates Bornean Cultural Pride with the 4th Year of #RaikanKebanggaan Sabah & Sarawak campaign

Consumers are in for a vibrant fun-filled celebration this Gawai and Kaamatan as Carlsberg Smooth Draught delivers the best of Sabah and Sarawak’s Bornean culture.

SHAH ALAM, 14 May 2024 – The ‘Raikan Kebanggaan Sabah & Sarawak’ campaign by Carlsberg Smooth Draught is back by popular demand for its fourth consecutive year, and promises to bring even more artistic vibes to celebrate the pride of Sabah and Sarawak’s heritage, culture, and natural wonders.

Continuing the brand’s mission in promoting the people and culture of Sabah and Sarawak through supporting ‘By Local, For Local’, Carlsberg Smooth Draught once again collaborates with local tattoo artist legends Ernesto Kalum and Carlos Benny to relaunch last year’s artist-edition packaging featuring the iconic Hornbill and Orangutan, the traditional Longhouse, the classical Sape, as well as the rare Rafflesia and the magnificent Mount Kota Kinabalu.

That’s not all! The six masterpieces that adorn the Carlsberg Smooth Draught cans and bottles now leap off the canvas as it takes centre stage in a collectible six-coaster gift set. Consumers can collect the miniature portraits, each serving as an individual coaster showcasing a captivating icon. When all six coasters are placed together, they reveal a breathtaking mural celebrating the local pride and beautiful wonders of Sabah and Sarawak, making every drinking occasion in Borneo #BestWithCarlsberg.

“We believe that celebrations are always best with Carlsberg Smooth Draught. This Gawai and Kaamatan, we are raising a glass not just to the stunning culture and nature of Sabah and Sarawak, but also to the incredible spirit of community so warmly felt here. In addition to the relaunch of ‘Raikan Kebangaan Sabah and Sarawak’ artist-edition packaging and promotions, we raised the bar by hosting an immersive experiential event in Kuching and sponsoring several Gawai and Kaamatan festival celebrations for our Sabahan and Sarawakian friends,” said Olga Pulyaeva, Marketing Director of Carlsberg Malaysia.

Currently running, consumers in Sabah and Sarawak can stand a chance to win cool gadgets with the likes of an iPhone 15 Pro, an iPad Air, or an Apple Watch Series 9* with any purchase of RM120 worth of Carlsberg Danish Pilsner or Carlsberg Smooth Draught at any participating bars and pubs; 4 big bottles at food courts and coffee shops; a carton at super/hypermarkets or 2 cans from convenience stores, retail outlets or 99Speedmart respectively. Except for convenience stores, and also 99Speedmart, consumers can also redeem an exclusive artist-edition coaster gift set with their purchase, while stocks last.

Come 22nd to 25th May from 5pm to 11.30pm, the Carlsberg Smooth Draught’s Carls Harvest Pesta takes the spotlight at the Farley Kuching shopping mall. The ‘Raikan Kebangaan Sarawak’ immersive experiential event promises to deliver the best of local delicacies, music, dance, craft and art in celebration of Sarawak’s poetic cultural expression.

Consumers are invited to an explosion of vibrant energy where they can immerse themselves in the rhythmic pulse of local bands or take in the captivating native dance performances that come alive before their eyes. To quench their thirst, beer lovers can unwind under the glow of the iconic bamboo bar serving a ritualistic adventure of Carlsberg Smooth Draught-infused Tuak Bombs or join an interactive cocktail workshop and tap up a new skill. There is also a selection of delectable local treats to tantalise taste buds.

Looking to take the social media game to the next level? Hop onto the 360 photo booth and capture unforgettable moments with the squad. Partygoers can also unleash their inner fashionista with personalised tote bags, create one-of-a-kind accessories, featuring a host of icons, or even browse and discover homegrown brands. The Carls Harvest Pesta promises an unforgettable experience that blends cultural immersion with artistic expression, so get ready to dive in!

Set to be a #BestWithCarlsberg moment, visit https://carlsbergsabahsarawak.com to find out more about the campaign. ‘Like’ and ‘Follow’ @CarlsbergMY on Facebook and Instagram for Carlsberg Smooth Draught’s latest activities and giveaways.

At Carlsberg Malaysia, we advocate responsible consumption, always remember if you drink, don’t drive – #CELEBRATERESPONSIBLY.

*Apple is not a participant or sponsor of this promotion / contest

 

Huggies Malaysia Celebrates Moms and Launches New Diaper with Fun Run

KUALA LUMPUR, 14 MAY 2024 – Huggies Malaysia co-hosted the Alam Damai Fun Run to provide the perfect opportunity for families to celebrate this Mother’s Day together while staying active. The event coincided with the exciting launch of its new and improved Huggies Dry Pants where the renowned diaper brand also committed to supporting local communities with a donation to 100 B40 households.

“At Huggies, we understand the importance of engaging in physical activities together to strengthen parent-child bond, foster communication, trust, and create lasting memories. Besides bringing families together for Mother’s Day, we found that the idea of a Fun Run and our brand-new Huggies Dry Pants shared a commonality – promoting an active and healthy lifestyle,” said Mona Shamili, Marketing Manager of Huggies Malaysia.

With its latest product upgrade, the Huggies Dry Pants now comes with improved softness particularly at the leg flaps, whilst preventing any leakage. “We took extreme care to introduce this enhanced softness on the leg flaps as it would lend to greater comfort. Fast and active babies can now move even more freely in their Huggies Dry Pants without irritation to their skin,” Mona added.

Mona further expressed the brand’s commitment to helping Malaysians navigate the journey of parenthood. “We have always positioned ourselves as a supportive partner to babies and parents. Our tagline, ‘We Got You, Baby’ also reflects our dedication to creating products as effective as they are comfortable for our little ones.”

The Huggies Dry Pants is Malaysia’s Fastest Absorbing Diaper with its patented technology – Fast Absorb X-Channel. This unique feature helps to distribute pee rapidly and evenly via the X-shaped channel – keeping baby’s skin dry and comfy for up to 10 hours.

YBhg. Datuk Azman Bin Abidin, Political Secretary to YAB Prime Minister.

Held at Alam Damai Recreational Park, Kuala Lumpur, the Fun Run was graced by YBhg. Datuk Azman Bin Abidin, Political Secretary to YAB Prime Minister.

A champion of local communities, Huggies Malaysia will be donating diapers to 100 underserved families in the Klang Valley area via Persatuan Kebajikan Sayangi Rakyat Kuala Lumpur. “We believe that all mothers deserve the support they need to nurture their children. As diaper is a necessity for babies, we hope to ease some burdens for families in need and help them celebrate the joy of motherhood,” said Mona.

For more information about Huggies and its latest improved products, kindly visit:

Huggies official website (https://www.huggies.com.my/)

Huggies Malaysia Instagram (https://www.instagram.com/huggiesmy/)

Huggies Malaysia Facebook (https://www.facebook.com/HuggiesMalaysia/)

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