Indofood’s ice cream unit has launched Choc Rocks Cone Chiki Balls, a collaboration between Choc Rocks ice cream and Indofood’s Chiki Balls cheese-flavoured snack. The company describes this sweet and savoury combination as an epic collab.
This is not the first time Choc Rocks has collaborated with other brands within Indofood. The last thing that happened was in 2023 when the company released Indofood Choc Rocks Cone Indomie.
KUALA LUMPUR, 20 MARCH 2024 — As the Hari Raya Aidilfitri celebration draws near, Elevete Patisserie is thrilled to unveil its much-anticipated Raya Collection, showcasing a harmonious blend of traditional Malay flavours and contemporary dessert artistry. Designed to elevate the joyous festivities of Hari Raya Aidilfitri, this year’s collection promises an unforgettable dessert experience for families and loved ones. The Elevete Patisserie Raya Collection is available for purchase from now until 30th April 2024. All Elevete Patisserie products are halal-certified.
Salam Syawal | RM 95.00
Elevete Patisserie offers the Salam Syawal Selections priced at RM 95.00, a thoughtful ensemble perfect for gifting during the festive season. This beautiful rattan basket includes an array of delights such as the Riang Raya Ondeh-ondeh Roulade, Pineapple Tarts, Chocolate Chip Cookies, and Premium Ajwa Dates, ensuring a heartwarming gesture that fosters unity and camaraderie among family and friends.
Riang Raya Roulade (Ondeh Ondeh) | RM 75.00
The enchanting Riang Raya Roulade (Ondeh Ondeh), priced at RM 75.00 is a delightful creation that encapsulates the essence of Malaysian heritage with a modern twist. The Pandan Chiffon Sponge, delicately layered with Swiss Meringue Coconut Buttercream, and infused with aromatic Gula Melaka Syrup, evoke a sense of nostalgia and warmth, reminiscent of cherished moments spent with family. Each roll is adorned with a layer of Hawaiian Coconut Flakes and three decadent chocolate ondeh-ondeh truffle balls, adding an extra layer of sweetness to the celebration.
Berkat Blessings Bites | RM 165.00
For those seeking a diverse assortment of treats, Elevete Patisserie presents the Berkat Blessings Bites at RM 165.00. This platter is curated to indulge in a variety of cake and brownie bites, perfect for sharing joy and goodwill with loved ones. From Salted Caramel Chocolate Cake Bites to Nutella Brownie Bites, each bite-sized indulgence promises a symphony of flavours that will delight the palate and create lasting memories.
Availability
Pre-orders are available from now until 25th March 2024.
Same-day deliveries begin from 25 March 2024 – 30 April 2024.
Kuala Lumpur, 13th March 2024 – Music sounds better when shared! Heineken® is excited to announce the return of its global music platform, “Refresh Your Music, Refresh Your Nights”. The cross-genre, cross-culture music platform invites fans to break out of their music bubbles and explore new sounds and expand their music tastes.
Back with an exciting twist, the highlight of this platform is the all-new Heineken® Fresh List – an exhilarating digital experience fostering new music discovery and connections. The Fresh List truly embeds the spirit of music exploration, leading music lovers to discover refreshing music experiences.
What’s captivating about the Heineken® Fresh List is its ability for music lovers to create refreshing blended playlists on Spotify with their friends and favourite artists. Unlike typical algorithms, this innovative curation process, powered by the Heineken® Refreshing Algorithm, breaks the mould by intentionally introducing tracks outside common preferences, offering refreshing new music experiences.
True to the Heineken® brand ethos of innovation, this unique algorithm enables fans to blend their playlist with multiple friends and well-loved artists, including Martin Garrix, Uriah See, as well as DJ Ashley Lau.
Here’s how to experience Heineken® Fresh List in a few simple steps:
Step 2: Select an artist or any of your friends to refresh your playlist.
Step 3: Connect using your Spotify account.
Step 4: Get your Heineken® Fresh List and invite more friends to join!
Willemijn Sneep, Marketing Director of Heineken Malaysia Berhad, expressed, “At Heineken®, we revel in challenging the norm, infusing every experience with a unique twist for a fresher world. Introducing the Heineken® Fresh List into the brand’s ‘Refresh Your Music’ global platform reaffirms this commitment. It’s about more than just music; it’s about redefining how we connect, explore, and enjoy together. Expect the unexpected because that’s what Heineken® does best.”
Fans in Malaysia can anticipate an electrifying music event – Heineken® Refresh – soon in Kuala Lumpur. Heineken® Refresh will take its revellers on a journey through fresh tunes and a spectacular audio-visual experience.
Get ready for an exciting journey with Heineken® Refresh! Brace yourself as we unleash refreshing music experiences across participating outlets nationwide from April to June 2024. Get hyped for an array of thrilling activities, from immersive music games that’ll ignite your senses to grooving the night away at our pulsating outlet activations.
So don’t miss out on the exhilaration – follow Heineken® on Instagramand Facebook forupdates and details for a sensational ride with Heineken® Refresh!
Heineken® and all these happenings are strictly for non-Muslims aged 21 and above. We’re all about being responsible – when you drive, never drink. Please #EnjoyResponsibly.
Pioneering On-The-Go Culinary Delights, Le Gourmet Elevates Dog Indulgence Beyond Imagination
SHAH ALAM, 18 March 2024 – Pet World Nutritions Sdn. Bhd. unveiled a momentous achievement as Le Gourmet, a new premium dog food brand established in late 2023, claims dual distinctions as Malaysia’s pioneering mobile pet cafe, “Le Gourmet On the Move,” and the first premium dog food brand to introduce human-grade meatballs for canine companions. Developed to offer a “humanised” experience in dog food to cater to the rising “humanisation trend” using human-grade ingredients and superfoods, this groundbreaking development not only positions Le Gourmet as a trailblazer in the Malaysia’s pet industry but also signifies a paradigm shift in redefining the culinary indulgence experienced by our cherished pets.
“Le Gourmet On the Move” exclusively caters to dogs, offering a meticulously curated selection of gourmet treats made from premium ingredients. More than just culinary excellence, it fosters connections between dog owners and their pets, as well as within the wider pet community through dedicated canine seating areas and engaging dog-friendly activities.
Aligned with Le Gourmet’s dedication to humanising dog food goes beyond merely offering dog food of superior quality. It strengthens the bond between pet owners and their dogs, acknowledging the desire for pet owners to share similar lifestyles with their pets. Thus, “Le Gourmet on the Move,” the first dog mobile cafe in Malaysia, is established to bring our commitment to life, enriching the lives of dogs and their owners through a transformative culinary journey.
Le Gourmet sets a new benchmark in pet nutrition with the introduction of Malaysia’s first-ever human-grade meatballs for dogs to provide a unique feeding experience. Meticulously crafted from high-quality ingredients meeting human-grade standards, these meatballs elevate canine culinary expectations comparable to human meals. Every piece is fortified with vitamins A and E, omega-3, and omega-6, providing a palatable blend of paw-licking taste and superior nutrition for a complete and balanced diet, revolutionising the standard in wholesome pet indulgence.
In conjunction with our commitment and outstanding culinary creation, Le Gourmet is organising multiple mobile pet cafe activations at the following pet-friendly spots:
Ardence Lab, Eco Ardence
Date: 16 and 17 March 2024 (Saturday and Sunday)
Time: 9 am to 1 pm; 4 pm to 9 pm
The Square, Jaya One
Date: 23 and 24 March 2024 (Saturday and Sunday)
Time: 10 am to 7 pm
Waterfront Park Area, Desa Park City
Date: 30 and 31 March 2024 (Saturday and Sunday)
Time: 9 am to 1 pm; 4 pm to 9 pm
Le Gourmet cordially invites dog lovers to our mobile activation, where furry companions can enjoy complimentary serving of our human-grade meatballs, offering a unique culinary treat. Exclusive promotions on premium dog products and freebies will also be available, providing an ideal chance for pet owners to pamper their beloved companions.
We serve a wide range of premium dog food catering to diverse ages and comprising various palatable recipes, including the Dry Series and the Minced Meat Series. Carefully curated by vets, these Le Gourmet series boast real meat as their first ingredient, enriched with superfoods to ensure comprehensive and balanced nutrition while promoting ease of digestion.
For more information, please visit our official channels at
Sunthorn Jaksukan, President of CPF Restaurant and Food Chain Co., Ltd
Five Star, a franchise business operated by Charoen Pokphand Foods Public Company Limited (CP Foods), celebrates an illustrious 4 decade brand legacy, marked by its significant contributions to the Thai community. Emphasizing its pivotal role in fostering entrepreneurship through its franchise business model, this milestone underscores the company’s commitment to generating employment opportunities, nurturing enduring careers, and driving sustained growth within the food sector.
With an impressive roster of over 5,000 franchisees in Thailand and 3,500 internationally, Five Star Business is on a strategic expansion path. The brand aims to escalate its success by increasing its global footprint to 11,500 franchisees across 10 countries in 2024. This initiative is driven by a commitment to fostering strong, quality entrepreneurs and delivering safe, high-quality food to consumers. As a “true business partner,” Five Star offers comprehensive support to its franchisees, ensuring their growth and success in the competitive market.
In reviewing the four decades of operations, Sunthorn Jaksukan, President of CPF Restaurant and Food Chain Co., Ltd, highlights Five Star’s unwavering commitment to fostering stable and fulfilling careers for entrepreneurs. The company’s integrated management system and robust support infrastructure significantly reduce investment risks for novice entrepreneurs. This strategy not only hastens the return on investment but also bolsters local job opportunities and food security, thus playing a crucial role in stimulating economic growth.
Five Star Business, currently, manages a diverse portfolio of food franchises. This portfolio encompasses renowned outlets such as Five Star, Iron Pan, Hi Pork, Jaosua, Hainan, STAR COFFEE, as well as innovative store formats like Five Star Glass House and Five Star Shop. These offerings are carefully designed to cater to the evolving needs of both entrepreneurs and consumers.
In keeping with modern consumer preferences, Five Star supports food delivery services, notably through TrueMoney Wallet, enhancing customer convenience in today’s cashless society. The brand is also committed to maintaining high standards of quality, safety, and service, underscored by regular inspections and adherence to QSC standards, reinforcing Five Star’s position as a trusted name in the food business sector.
As Five Star Business looks towards the future, it remains dedicated to enriching the lives of entrepreneurs and consumers, fostering a culture of excellence and innovation in the food industry.
1st Thai Milk Tea Can In Singapore! 100% authentic, tasty and refreshing Thai milk tea beverage from Thailand. Now available in Singapore for you to enjoy anytime and anywhere!
Singapore, 18 March 2024 – Field Catering & Supplies Pte Ltd has yet again produced another quality beverage – “Thai Milk Tea” under the POLAR brand.
POLAR Thai Milk Tea is made from high quality Assam tea extract, brewed with finest ingredients in Thailand to bring you an authentic Thai milk tea sensation. With a ready-to-drink can, you can now enjoy a full bodied, creamy & aromatic Thai milk tea at your convenience.
“Demand for convenient, ready-to-drink beverages is on the rise and we are here with our high quality beverages to meet our consumers’ demands.“ said Mr. Chew Thye Chuan, Managing Director of Field Catering & Supplies Pte Ltd.
To ensure that POLAR Thai Milk tea tastes authentic, Field Catering & Supplies underwent 2 years of research & development so that POLAR Thai Milk Tea can be produced in Thailand. They believe that the only way to bring the best to their customers is to be customer centric.
Polar Thai Milk Tea serves as a treat for Singaporeans who miss authentic Thai Tea or milk tea lovers who want to have a satisfying treat at any time of the day. Grab a can of chilled Polar Thai Milk Tea and some tasty snacks for your perfect couch potato drama session or simply match it with your meals.
Polar Thai Milk Tea is now available at RedMart Online Grocery Store, Shopee Online Supermarket, selected supermarkets, convenience stores, petrol stations & minimarts.
Visit the stores to check out the various in-store promos.
Singapore, 18 March 2024 – To commemorate the ongoing fasting month of Ramadan and the upcoming Hari Raya festivities, 100PLUS unveils the limited-edition 100PLUS Original 1.5L, crafted with an exuberant design that encapsulates the essence of these occasions, which are importantly observed by the Muslim community in Singapore.
The intricate woven leaves of the ketupat, featured on the 100PLUS Original 1.5L bottles, are a powerful symbol of unity and joy that resonate deeply during the fasting month of Ramadan and the ensuing Hari Raya celebrations. This graphic representation of the ketupat is seamlessly represented with 100PLUS’ iconic and recognisable tri-band colours of blue, red, and green, representing the coming together of family, friends, and loved ones in a shared spirit of reflection and celebration.
The ketupat, a traditional dish often enjoyed during the Hari Raya celebrations, is more than just food – it symbolises communal bonding and festivity. 100PLUS reaffirms its role as a cherished companion in hydration during the fasting month and moments of togetherness.
During Ramadan, hydration becomes profoundly important as Muslims fast for long hours without water or food from dawn until the sun sets. Fluid lost through sweat contains more than just water – it also contains electrolytes (minerals) like sodium and potassium. These electrolytes are necessary for the body’s day-to-day healthy functioning. Sodium also helps the body absorb and retain fluids effectively.
100PLUS is designed to address this need, offering essential hydration with electrolytes to replenish and revitalise the body after a long day of fasting. It ensures that maintaining optimal hydration is effortless and enjoyable, making 100PLUS the quintessential drink during iftar or the breaking of fast get-togethers.
The importance of hydration extends beyond the fasting hours, particularly during the warm and humid days of the Hari Raya festivities. As families and friends engage in the joyous tradition of visiting, staying hydrated becomes even more crucial. 100PLUS is the perfect solution to everyone’s hydration needs, ensuring they can stay refreshed and hydrated as they enjoy the festivities and the joys of togetherness.
100PLUS invites its Muslim consumers to uplift their Ramadan observances and Hari Raya celebrations with the limited-edition 100PLUS Original 1.5L. Let it serve as a delightful reminder of the joy of togetherness and the importance of staying hydrated, whether breaking fast during Ramadan or visiting family and loved ones during Hari Raya.
100PLUS is lower in sugar, carries the Healthier Choice Symbol accorded by the Health Promotion Board (HPB), and is Halal-certified. The 100PLUS Original 1.5L is currently available at major retailers such as Cold Storage, Giant, FairPrice and Sheng Siong. It has a Recommended Selling Price (RSP) of S$2.50, and is available while stocks last.
Singapore, 18 March 2024 – The allure of black sesame extends beyond its delicious nutty flavour, savoured in an array of culinary delights and desserts. Its wholesomeness that carries an abundance of nutritional benefits can now be enjoyed with the vegan-friendly and limited-edition NUTRISOY Fresh Soya Milk Kurogoma With Real Black Sesame.
Kurogoma, or black sesame in Japanese, is an ingredient that is commonly used to enhance the flavours of both savoury dishes and in desserts in Asia. Whether ground into a bowl of delicious sesame paste or pudding, sprinkled on salads, or tossed into vegetable dishes, the possibilities are endless with this nutrient-rich seed that can enhance the enjoyment of every meal.
Photo credit: F&N Foods
The tiny yet mighty black sesame seeds offer numerous health benefits. A source of plant protein, the seeds are rich in fat, protein, and dietary fibre1. Protein plays a vital role in the repair and construction of essential components within our bodies, including cells, tissues, organs, muscles, antibodies, and hormones2. Dietary fibre slows down the release of sugars from digested food into the bloodstream, and may help to lower total cholesterol levels3. Incorporating black sesame in the diet may enhance nutritional intake and overall well-being of the human body.
For those who adopt a plant-based diet, it is often a challenge to consume certain essential nutrients like calcium and protein, which are primarily found in animal products. Soya beans, a good source of plant protein and calcium, are the only vegetable source that contains all nine essential building blocks of protein, known as amino acids4. They are also classified as a low glycaemic index (GI) food due to their high protein and dietary fibre contents5. For those who adopt a plant-based diet, soya beans are an alternate protein source.
The wholesome and delicious range of vegan-friendly NUTRISOYproducts are high in plant-based protein, calcium, and vitamin D3 as compared to other soya bean beverages, and suitable for those who are lactose intolerant.NUTRISOYis certified heart-friendly by the Singapore Heart Foundation.
Enjoy a cup of the aromatic, vegan-friendly and limited-edition NUTRISOY Fresh Soya Milk Kurogoma With Real Black Sesame, with no added preservatives. The seeds offer a delightful opportunity to relax, and indulge in the exquisite taste of this roasted nutty seed. The fragrant beverage earned a Nutri-Grade B label, is lower in sugar and carries the Healthier Choice Symbol accorded by the Health Promotion Board (HPB). It is halal-certified and can be found at all leading supermarkets, hypermarkets, and convenience stores with a Recommended Selling Price of S$2.98 per 946ml pack.
1. Sesame (Sesamum indicum L.): A Comprehensive Review of Nutritional Value, Phytochemical Composition, Health Benefits, Development of Food, and Industrial Applications, National Centre for Biotechnology Information,https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9573514/
The Ripple Sabah and Carlsberg teams welcoming the new CarlsBot machine at Balai Raya Kampung Madsiang in Penampang.
More than 110,000 bottles equivalent to 22,000kg of glass waste collected and recycled through Carlsberg Malaysia’s community engagement project
SHAH ALAM, 18 March 2024 – Carlsberg Malaysia celebrated the first anniversary of Project CarlsBot, a glass recycling and community empowerment programme, with the installation of CarlsBot machines at two additional sites – Kg. Madsiang in Penampang and Shangri-La Rasa Ria in Tuaran, in addition to its first site at Tanjung Aru Marine Ecosystem (TAME), Kota Kinabalu. These are significant strides in empowering Sabahan communities to upcycle glass waste since the end of 2022, minimising the environmental footprint with 22,000kg of glass waste collected and crushed, diverting from landfills.
The CarlsBot machine is able to crush 600kg of glass bottles per hour and transform it into useful resources.
In recognition of the Global Recycling Day, Carlsberg Malaysia reaffirmed its commitment to achieving ZERO Packaging Waste, not only through its Project CarlsBot that seeks to address the glass waste in East Malaysia, but also achieving a 90% collection and recycling rate for its bottles and cans by 2030. As at end 2023, the brewer achieved 94% collection and recycling rate of returnable bottles in Peninsular Malaysia, compared to 92% in 2022.
Carlsberg Malaysia’s Managing Director Stefano Clini, expressed gratitude for support from several stakeholders, stating, “Project CarlsBot, our flagship community engagement programme aimed at tackling packaging waste, is a collective effort with Sabahans, for Sabahans. With the support of NGO Ripple Sabah and local Sabahan communities, we are proud to advance our sustainability programme – Together towards ZERO and Beyond (TTZAB), a step closer to our net zero carbon emission targets throughout our entire value chain by 2040.”
“We are humbled by the positive impact that Project CarlsBot has on over 1,700 members of the community, including participants in the glass recycling workshops, visitors to TAME who learned about responsible waste management practices, as well as the several retirees, students, and unemployed youths who received income through the Project,” Clini added.
Designed by a local Sabahan inventor, CarlsBot machines are capable of pulverising a staggering 600kg of glass bottles per hour. This innovation has not only enabled the recycling of glass waste but also transformed it into valuable resources such as cullets, coarse sand, and fine sand, facilitating various applications including furniture, garden pavers and the creation of unique handicrafts.
(From left) Tressie Yap of Ripple Sabah; Immy Ooi, Senior Manager, Corporate Affairs & Sustainability of Carlsberg Malaysia and Alex Phuah, Resident Manager of Shangri-La Rasa Ria at the MoU signing ceremony with Shangri-La Rasa Ria in Tuaran.
“Ripple Sabah is proud to provide a localised glass bottle recycling ecosystem which helps the local community. We are encouraged that CarlsBot is hitting key milestones and hope to keep garnering support from all stakeholders. With continued funding from Carlsberg Malaysia, we are encouraged to further expand our impact and contribute to a sustainable future for Sabah and beyond,” said Jenifer Lasimbang, Chairperson of Ripple Sabah.
“Project CarlsBot signifies a crucial step towards responsible tourism and aligns with our shared values. Through CarlsBot, we hope to create a positive impact and a sustainable legacy for the community in Tuaran,” commented Alex Phuah, Resident Manager of Shangri-La Rasa Ria.
These partnerships with the Sabahan communities underscore the brewer’s focus on the UN Sustainable Development Goal (SDG) 17 – Partnership for the Goals, 12 – Responsible Consumption and Production as well as UN SDG 8 – Decent Work and Economic Growth.
Project CarlsBot’s efforts in environmental conservation and community engagement have yielded tangible results, underscoring its role as a catalyst for positive change in Sabah. As Carlsberg Malaysia continues to Brew for a Better Today and Tomorrow, Project CarlsBot stands as a testament to the power of collaboration and innovation in driving meaningful impact.
WonderBrew has launched Jun Tea, a new easy-to-drink, better-for-you beverage minus the vinegary taste of kombucha. June Tea is made of pure honey instead of cane sugar and has a smoother and lighter taste profile. That is why WonderBrew describes Jun Tea as a cousin of kombucha.
The key ingredient in Jun Tea is Jun Culture, which is brewed with a SCOBY culture and is made using green tea and honey.
Jun Tea has three delicious flavours: Raspberry & Lemon, Bentong Ginger & Honey and Original.
In another development, WonderBrew has partnered with Gula Cakery to launch the special Raya Delight Bundle for this Ramadan. You can now indulge in gut-health goodness and tasty treats, featuring three bottles of Sakura Lychee Rose, 2 bottles of Roselle Citrus, and your choice of cookies – either Chocolate Chip Cookies or Danish Butter Cookies – from Gula Cakery.
MALACCA, 3rd November 2023: Bask Bear, the Malaysian innovative coffee disruptor inspired by the basking Malayan sun bear, today opened the first drive-through coffee and toasties...
