Indomilk has launched two new Korean-inspired flavoured milk in Indonesia – Gangneung Dalgona Coffee and Haenam Goguma.
Dalgona comes from the word “Dalgona candy,” a traditional Korean street food made by melting sugar and baking soda. Goguma is the Korean word for sweet potato, a popular ingredient in Korean cuisine and desserts.
SEVENTEEN’s S.Coups, Wonwoo and Vernon are promoting these new products, combining Korean flavours and K-pop appeal.
PT Jakarana Tama Food Industry has expanded its self-heating noodle offerings in Indonesia with the launch of Korean Beef Curry and Bone Marrow Rice Noodle under the Arirang brand. These new additions join the existing Sliced Beef Rice Noodle.
The self-cooking format is gaining popularity in Southeast Asia, with brands like Masan’s Omachi in Vietnam, Jakarana Tama’s Arirang in Indonesia and smaller brands in Malaysia leading the trend.
Capitalising on its reputation as a popular hot pot restaurant and sauce brand, Haidilao is expanding into the self-heating meal market, including with halal-certified options, in Southeast Asia.
Indofood CBP is tapping into consumer interest in Korean spicy flavour with the new Sarimi Isi 2 Rasa Ayam Pedas Ala Korea instant noodle. Sarimi Isi 2 is a popular Indonesian instant noodle brand that comes with two separate noodle blocks in a single package.
The Korean spicy flavour is nothing new in the Indonesian instant noodle category. The Korean spicy flavour gives this mass market instant noodle brand a new way to engage its audience through Korean-themed campaigns.
Nabati’s chocolate-coated marshmallow cake or Chocolate Pie, launched under the Nextar brand, showcases the company’s expansion into the chocolate pie segment. Nabati’s established reputation in Indonesia could drive consumer interest and engagement in this new product and category.
Hernan Food, a well-known Malaysian company that specialises in durian products, has collaborated with KitKat to launch the exclusive Musang King Durian Chocolate Snowy Mooncake with KitKat. This delicious mooncake combines the rich flavour of durian with the crunchy texture of KitKat chocolate spread, offering a new twist on a classic treat.
This innovation highlights the versatility of Nestle KitKat Chocolate Spread for many food and drink applications.
Danone-AQUA, a leading bottled water company in Indonesia, is expanding the availability of its PET-based gallon water in the Jabotabek area. While PET packaging has been used in Bali and Manado since 2019, most markets still rely on reusable gallon packaging made from BPA.
The debate over BPA and PET pertanining to health and product safety issues has raged on among the leading players in the sector. Danone-AQUA’s BPA-based reusable gallon packaging has a darker color than PET-based single-use competitors like Le Minerale. Consumers often consider visual appeal as an indicator of product quality and safety. perceptions.
As a leading producer of BPA-based reusable gallon packaging, Danone-AQUA is seen to be embracing the disposable PET packaging for its gallon packaging, reflecting the growing concerns about BPA. The adoption of disposable PET packaging will mean more challenges with plastic waste and Danone-AQUA will eventually need to embrace rPET for its gallon water packaging and improve the rate of collection.
McCormick, a global leader in flavour innovation, has launched two new sauces catering to consumers who prefer bolder Asian flavours.
The new launches complement the existing options under the McCormick Grill Mates range – Vintage Smokehouse BBQ Sauce, Chilli & Pepper BBQ Sauce and Brown Sugar BBQ Sauce.
The McCormick Grill Mates sauces come in a new design that indicates the spice level, making it easier for consumers to choose the perfect sauce. All five flavours have been awarded a 2-star Superior Taste Award 2024 by the International Taste Institute.
Charoen Pokphand Foods (CP Foods) has launched Phuket-Style Moo Hong and Stewed Pork Leg crafted with tender Chiva pork. These convenient dishes cater to modern lifestyles, offering a delicious and hassle-free meal experience.
Both products are made with premium Chiva pork, a high-quality meat rich in natural Omega-3. The pork is raised on a healthy diet of superfoods like flaxseed, fish oil, and seaweed and is 100% antibiotic-free, ensuring safety and quality.
These slow-cooked meat dishes are tender and full of flavour. You can find them at major retailers across the country.
The team from Malaysia and Singapore emerged on top amongst 60 Finalists
Kuala Lumpur, Malaysia, September 6, 2024 – Federal Express Corporation, one of the world’s largest express transportation companies, together with Junior Achievement (JA), announced the winners of the 2024 FedEx/JA International Trade Challenge Asia Pacific finals held at a live event in Singapore. The team, consisting of one student from Malaysia and another from Singapore, was crowned champions in the competition.
This year’s competition attracted over 4,500 students from 10 markets including Hong Kong SAR, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Thailand, and Vietnam.
60 students gathered in Singapore for the Asia Pacific finals and were tasked to create a market entry strategy for a product that contributes to a circulatory economy, with Turkey being the target market. With growing discourse among consumers on how products affect the environment, and the role corporations should play in shaping a sustainable future, the challenge was particularly relevant. Students were paired into teams of two from different markets, to foster cross-cultural understanding. The student teams then pitched their idea to a panel of judges made up of Singapore’s leading entrepreneurs and small business owners.
“At FedEx we believe that the power of innovation and connectivity can change the world. The FedEx JA International Trade Challenge epitomizes this belief by promoting global entrepreneurship among the youth,” said Kawal Preet, president, Asia Pacific, FedEx. “These brilliant young minds are not just learning about international trade; they are addressing real-world problems with creativity and insight. As these young leaders break down barriers and build bridges across borders, they are exemplifying the FedEx ethos of connecting people and possibilities.”
The first-place winners were Team CJ, consisting of -Julia Jasmine Binti Jufri from Malaysia and Cheryl Lim Xin Yi from Singapore. They impressed the judges with their innovative idea of creating biofilm from seaweed.
“We are incredibly proud of the achievements of our local teams and specifically the Malaysia winner at this year’s competition. It has been five years since a Malaysian has made it to the top three,” said Woon Tien Long, managing director, FedEx Malaysia. “FedEx is committed to providing more opportunities to empower the next generation of entrepreneurs. The students have demonstrated the spirit of creativity and determination we hope this program will inspire and be a critical step in their journey to become our future business leaders.”
Julia Jasmine and Cheryl Lim of Team CJ said, “We are thrilled to be selected as the winners of the competition. It’s a great honor and privilege to contend with top talent in the region. Taking part in the competition has truly been an eye-opening experience – it helped us understand that any great venture needs bold thinking, thorough planning and great collaboration with peers and industry experts. Winning this competition gives us the confidence to continue exploring what’s possible on our path to becoming future entrepreneurs.”
The two runner-up teams were Team Circuvate and Team ONE. Team Circuvate, which included Wesley Ng Yu De from Singapore, developed bioplastic plates funded entirely through advertisements for football stadiums. Team ONE, composed of Rysa D. Sumalinog from the Philippines and Clarisse Chee Qian Ying from Singapore. They proposed turning food waste into traditional Turkish carpets.
“I am deeply inspired by the belief that every young person possesses inherent potential and the capacity to contribute meaningfully to society. The FedEx/JA International Trade Challenge reflects that belief, empowering our youth to explore their talents, innovate with purpose, and become the architects of a better future. At Junior Achievement, we are committed to nurturing this potential, knowing that today’s youth are the leaders of tomorrow, capable of creating positive and lasting change in our world,” said Maziar Sabet, President and CEO, JA Asia Pacific.
The FedEx / JA International Trade Challenge program is jointly organized by FedEx and JA Asia Pacific, a member of JA Worldwide. In the last 18 years, nearly 50,000 students across Asia Pacific, have been introduced to the world of business, economics and international trade through this program which incorporates classroom learning and practical teamwork exercises. In addition to supporting young entrepreneurs through JA ITC, FedEx has been organizing the Small Business Grant Contest (SBGC) to support small-and-medium-enterprises (SMEs) across Asia Pacific.
Universal Robina Corporation’s (URC) Piattos snack brand has launched Spicy Mala flavour in Indonesia. The new flavour allows Indonesian consumers to experience the exciting taste of the Sichuanese cuisine flavour profile characterised by its numbing and spicy sensations.
The unique and spicy flavour of Spicy Mala could appeal to consumers who enjoy trying new and exciting flavours. Piattos can serve as a gateway for consumers to explore flavours from around the world.
