Multi-country run sees local para-athletes lead the way
in a special 1km route flagged off by Minister of Youth and Sports 

Kuala Lumpur, 17 July 2023 – The Malaysian leg of the inaugural multi-country Lazada Run was marked with high spirits and community camaraderie by an 8,000-strong crowd of Malaysians from all walks of life, who enthusiastically tackled their chosen race routes of 5km, 10km, and 21km respectively.

Held today in Cyberjaya, the 21km race was the first to flag off at 5.00am, followed by an energetic Zumba warm-up session for 10km and 5km runners, which subsequently set off at 6.45am and 7.15am respectively. While the runners were sweating up a storm, the Lazada race village was alive with activity, as spectators and families of the runners explored a wide variety of food trucks, had fun at the Brand Experiential Zones, and redeemed free goodies from the many booths set up specially for the event.

Minister of Youth and Sports, YB Hannah Yeoh did the honours of flagging off a special 1km route that saw the proud participation of 40 para-athletes representing the three major disability categories in Paralympic Sports, i.e. physical, visual and intellectual; to the loud and enthusiastic encouragement of the exuberant crowd at the event.

Another highlight of the event was the presentation of the in-kind donation of RM50,000 by Lazada Malaysia Chief Executive Officer, Alan Chan to the President of Paralympic Council of Malaysia (PCM), Dato’ Sri Megat D. Shahriman, which was witnessed by YB Hannah Yeoh. The contribution is in support of the TambahEMAS crowd-funding initiative anchored by PCM’s mission to train and prepare the para-athletes towards securing more gold medals in the Paris 2024 Paralympic Games. The donation will also support PCM’s effort in organising additional outreach initiatives for the disabled community.

Lazada Malaysia’s Chief Executive Officer, Alan Chan, said the event was a prime demonstration of Lazada’s efforts to engage the Malaysian youth through fitness, in addition to promoting sports inclusivity for all. “We are thrilled by the success of the Lazada Run, which was organised as a platform to inspire consumers to lead a healthy and active lifestyle. It is heartening to see Malaysians from all walks of life turning up this morning to spend precious time bonding and enjoying a healthy recreational activity together. The participation of our para-athletes and the support of YB Hannah Yeoh reaffirms our commitment to making fitness accessible to all and to the development of Malaysian youth, many of whom are present today to walk and run with their friends and family.”

PCM President Dato’ Sri Megat D. Shahriman also remarked, “The Lazada Run was a great example of what can be done, as we strive towards building a world that not only includes but also uplifts communities with disabilities. As seen today, sports and fitness should be and can be for all, and we are thankful that organisations like Lazada that are stepping up to raise awareness and support for our para-athletes. We hope to see continued support to empower and enable Malaysia’s talented para-athletes who have and will continue to make the country proud in the sporting arena.”

A first-of-its-kind regional running event by an eCommerce platform, the Lazada Run is a tour of six Southeast Asian cities including Ho Chi Minh, Jakarta, Bangkok, Manila, Kuala Lumpur, and Singapore. Race winners from the five cities where the run has already concluded will be flown into Singapore for the final event that will flag off on 23 July 2023.

In Malaysia, first and second place finishers of the 21km race, Poo Vasanthan Subramaniam, Nik Fakaruddin Ismail, Noor Amelia Musa, and Lee Shi Fing; and first place winners of the 10km race Mohamad Shahrin Che Abdullah and Chua Khit Yeng will be bearing the country’s flag to compete in Singapore against the other regions for the chance to win USD3,500 (estimated at RM16,000). The top five winners of both the 21km and 10km race also won cash vouchers totalling up to RM21,200, while all runners who successfully completed the half-marathon received an exclusive 21km race medal and finisher tee.

There were also lucky draw prizes up for grabs where over 30 lucky draw winners walked away with attractive prizes from Lego, Aveda, and Ice-Watch.

Sportswear giant Puma was the Official Apparel Partner for the Lazada Run Malaysia while FreeYond, Y.O.U, and Dettol were the run’s Official Sponsors. Optimum Nutrition was the Official Sports Nutrition Sponsor, Revive was the Official Isotonic Drink Partner, and Tonton was the Official Media Partner. Other sponsors included Milo, Spritzer, Blackmores, Epitex, Unilever, Ice-Watch, Splat, Lego, Aveda and Tealive.

Kuala Lumpur, 18 July 2023 – Immerse yourself in the ‘Best of Beauty’ as Lazada presents the inaugural LazBeauty Awards 2023, a highly anticipated online celebratory event set to captivate all beauty enthusiasts across the nation.

The goal of LazBeauty Awards is to spotlight great brands and highly recommended beauty products, so as to make it easier for shoppers to search and find well-loved beauty items on Lazada. In this vein, the LazBeauty Awards 2023 has crowned the best picks of cosmetics, skin care and body care products, as well as beauty tools. Ten brands have been selected as the winners, namely; Bobbi Brown – Glamour, MAC – Trending, Origins – LazMall New Comer, Maybelline – Celebrity, Peripera – Stylish, Dyson – Advanced, Kerastase – Indulgence, Skintific – Malaysia Most Wanted, NIVEA – Functional and Colgate – Timeless.

The LazBeauty Awards celebration will start on 18 July 2023, where consumers can browse various sensational deals from international and homegrown brands on the Lazada Malaysia app, add their wish list items to cart and collect vouchers until 20 July 2023, while the full extravaganza will be unveiled on 21 – 23 July 2023, allowing beauty fans to unlock more rewards and enjoy greater discounts when they check out.

Exclusive Offer from Ten Brands Winners and Limited Time Promotion for Branded Beauty Products

Beauty fans will be amazed with the unbeatable savings thanks to the irresistible limited time offer of up to 80% off on 21 – 23 July 2023 for various beauty products, so be the first to browse through your wish list products on the Lazada app, add it to cart and check out during those date.

Moreover, consumers can save more and double the joy with 70% discount applicable with their second purchase for selected products, plus promotion below RM19 for selected beauty items, as well as various Gift with Purchase (GWP) and freebies. Also make the most of Lazada rewards, such as cashback of up to RM25 and Fast and Free Shipping.

On top of that, beauty enthusiasts will be delighted with the exclusive promotions offered by the LazBeauty Awards 2023 winning brands. Bobbi Brown, MAC and Origins will certainly win consumers’ hearts with their offer of 40% discount on selected products. Peripera fans will be tint-fully glossy when they purchase selected products with 55% discount, while Maybelline and Skintific shall dazzle everyone with their special promotion. Customers will also be smiling happily with 50% off deals from NIVEA and Colgate.

It gets even more exciting for customers that have been eyeing the coveted Dyson products and they will be overjoyed with savings of up to RM1,200 plus RM500 cash voucher. Meanwhile, Kerastase fans will be blown away with the 10 pieces Gift with Purchase (GWP) and an additional RM15 off with a minimum spend of RM250.

Consumers are also encouraged to sign up as a LazBeauty Club Member to enjoy greater savings and benefits from their favourite brands. For more details on the LazBeauty Awards 2023 and its fabulous deals, click on the LazBeauty icon on the Lazada app or click here and follow Lazada Malaysia on TikTok, IG, FB, Twitter and YouTube.