Sunday, April 5, 2026
Home Blog Page 57

Unilever Indonesia unveils Royco fish-flavoured seasoning to support “Gemarikan” initiative

By
Tan Heng Hong
-

Unilever Indonesia has recently unveiled Royco Fish-Flavoured Seasoning made with real fish essence. Suitable for various fish dishes, the seasoning aims to make it easier for consumers to cook and consume fish.

The brand has introduced its latest product as part of its support for the government’s “Gemarikan” (Movement to Encourage Fish Consumption) initiative, aiming to promote fish as a key source of protein.

A common barrier to eating fish is the perception that it is complicated to prepare and tends to smell.

Royco Fish-Flavoured Seasoning, the first of its kind in Indonesia, helps mothers prepare tasty fried, grilled or soupy fish dishes easily and practically. The seasoning is enriched with five high-quality spices, making cooking easier, faster and more efficient. It includes tamarind, which reduces odour while preserving the natural flavour of the fish.

Sugar-free Lipton Soda launches in Malaysia

By
Tan Heng Hong
-

Sugar-free Lipton Soda has recently launched in Malaysia in PET bottle packaging. Our coverage was delayed as we have yet to spot the product in nearby stores. Lipton Soda appears to be the first carbonated Lipton beverage introduced to the local market.

The introduction of Lipton Soda, though somewhat delayed, is a welcome addition that finally offers local consumers a fizzy tea-based alternative to traditional carbonated soft drinks. The product is already available in a variety of flavours in Thailand.

Sip the World: ZUS Coffee brings regional favourites to Malaysia, Singapore, Thailand and the Philippines

By
Tan Heng Hong
-

Malaysia-based ZUS Coffee, which has opened its 1,000th outlet, is offering Taste the World series where the coffee chain is bringing the best from ZUS globally back to consumers whether they are in Malaysia, Thailand, Singapore or in the Philippines.

The Taste the World series features the best from the four markets:

  • ZUS Gula Melaka (Malaysia) – Homegrown & proud of it. Almost like cendol, but with coffee! Made with locally sourced Gula Melaka
  • Kopitiam Double Espresso (Singapore) – From our neighbour next door, same kopi spirit, and more ‘Kaw’
  • Thai Milk Tea – Next stop, Thailand! Super fragrant & creamy, a taste that takes you straight to the streets of Bangkok
  • Ube Latté (Philippines) – The purple fav with big dreamer energy! Creamy, nutty Ube, reminding you to stand out & dream bigger

The latest innovation also marks a celebration of ZUS Coffee’s successful expansion into these markets, with the Philippines emerging as the chain’s second-largest market after Malaysia.

 

Etika Powers Community-Led Waste Management in Semporna

By
Tan Heng Hong
-
From left: Mr. Ahmad Zhafri Samsudin, Project Manager, Malaysian Recycling Alliance (MAREA); Ms. Amy Gan, Vice President of Marketing, Etika Sdn Bhd; Yang Berhormat Tuan Nik Nazmi bin Nik Ahmad; Mr. Santharuban T. Sundaram, Chief Executive Officer of Etika Sdn Bhd; Dr Dayang Siti Maryam Binti Mohd Hanan from the Ministry of Tourism, Culture and Environment Sabah (KePKAS), Mr. Julian Hyde, Chief Executive Officer of Reef Check Malaysia; Ms. Theresa Ng, Chief Operating Officer of Reef Check Malaysia; Tuan Hassan Gabra bin Haji Hajan, representative from Kg Sri Aman and Puan Samsiah Sabdan, Assistant Administrative Officer, Semporna District Office, officiating the launch of the Semporna Waste Management Programme

Working with Reef Check Malaysia, Etika’s Semporna Waste Management Program equips Kg. Sri Aman with practical systems, training, and engagement to reduce waste and set a model for other villages

Kuala Lumpur, 11 November 2025 – Etika Sdn Bhd, in collaboration with Reef Check Malaysia (RCM) and supported by the Malaysian Recycling Alliance (MAREA), has announced the launch of the Semporna Waste Management Program — a pilot initiative to establish a functioning community-based waste management system in Kg Sri Aman, Semporna.

The programme addresses a longstanding issue in Semporna, where poor waste management and plastic pollution have impacted both local communities and marine ecosystems. The Kg Sri Aman Waste Management Project aims to create a structured and sustainable model that can be replicated in other coastal areas.

As part of this programme, Etika will provide end-to-end support — from waste audits and infrastructure setup to community training and engagement — working in partnership with Reef Check Malaysia and supported by MAREA to drive long-term sustainability within the community.

Santharuban Thurai Sundram, Chief Executive Officer of Etika Group of Companies explaining the purpose of the initiative during his welcome speech

Santharuban Thurai Sundram, Chief Executive Officer of Etika Group of Companies, said “Through this collaboration, we aim to support an effective and practical solution to a real community challenge. Sustainability efforts must include the people most affected, and this project provides an opportunity for us to work directly with local stakeholders to create meaningful, long-term impact.”

The Ministry of Tourism, Culture and Environment Sabah (KePKAS) welcomes this programme by Etika as a positive step towards strengthening the State’s sustainable development efforts. “Beyond addressing waste management challenges, it directly supports the preservation of the natural beauty and biodiversity that make Sabah a
world-renowned tourism destination. By equipping the community of Kg Sri Aman with the skills and infrastructure to manage their environment responsibly, we are not only protecting our marine ecosystems but also empowering local residents to take ownership of their surroundings. This partnership lays a strong foundation for future eco-tourism and
conservation-led initiatives across the State.”

By the end of 2028, the project aims for all 99 households in Kg. Sri Aman to be equipped with waste bins, with at least 90% of them actively participating in waste segregation. Over time, the programme targets to divert more than 10,000 kilograms of waste from the environment by 2028.

Adzmin Fatta, Programme Manager of Reef Check Malaysia highlighted the project as a key step in promoting sustainable waste management and community-led solutions “The Kg Sri Aman project highlights the importance of structured waste management policies and community-based implementation. By piloting a practical system at the local level, it provides a model that can inform government strategies, support regulatory frameworks, and guide future programmes in other communities facing similar challenges.”

Beyond environmental benefits, the programme will also create employment opportunities for villagers, who will be engaged as waste collectors and coordinators. Recyclable materials will be sent to an aggregator for recycling, and profits generated will be reinvested into community waste and recycling initiatives.

Engagement with key government stakeholders — including the Semporna District Council (MDS), District Office, and the Ministry of Tourism, Culture and Environment Sabah (KePKAS) — will ensure alignment with local development plans and future scalability to other communities in Sabah.

Together, Etika, Reef Check Malaysia, and MAREA aim to strengthen local waste management capacity while contributing to Malaysia’s broader environmental sustainability goals.

Treats for all as Bask Bear Coffee & Toasties sponsors VM2026

By
Tan Heng Hong
-
Dato’ Sri Tiong King Sing (3rd from left), Minister of Tourism, Arts and Culture, presenting a Smart Partnership Certificate to Bryan Loo (2nd from right), Founder and CEO of Loob Holding Sdn Bhd, officially marking the collaboration between Tourism Malaysia and Bask Bear Coffee & Toasties in support of Visit Malaysia 2026. Also pictured are mascots Wira, Manja and Brader BLE, symbolising the spirit of friendship and Malaysian hospitality.

100,000 free Aren drinks for foreign tourists, daily 97-sen coffee for Malaysians

KUALA LUMPUR, 11 November 2025: Bask Bear Coffee & Toasties today announced its support for Visit Malaysia 2026 in a major sponsorship that benefits 100,000 foreign tourists and all Malaysians through a unique plan that promises to shake up the coffee scene.

To signify Malaysian warmth and hospitality, Bask Bear Coffee & Toasties will sponsor RM1.2 million worth of coffee for 100,000 foreign tourists through a “Buy 1-Free 1” offer for its unique Aren series, which uses Aren Sugar, a caramel-tasty, healthier option over brown sugar or even honey.

Not leaving out Malaysians, the home-grown coffee brand has a best-value in the market deal for them. Malaysians can join a Bask Bear Club plan that gives them a free Americano daily for only RM29 per month, equivalent to only 97 sen per cup.

Mohd Amirul Rizal Abdul Rahim (left), Senior Director of Advertising & Digital Division and Head of Secretariat, Visit Malaysia 2026; Bryan Loo (4th from left), Founder and CEO of Loob Holding Sdn Bhd; Dato’ Sri Tiong King Sing (4th from right), Minister of Tourism, Arts and Culture; Sammy Chan (2nd from right), Marketing Director of Loob Holding; and Samuel Lee Thai Hung (right), Deputy Director-General of Promotion (II), Tourism Malaysia, posing with Visit Malaysia 2026 mascots Wira and Manja alongside Brader BLE, the Bask Bear Coffee mascot, following the announcement of the collaboration between Tourism Malaysia and Bask Bear Coffee & Toasties for Visit Malaysia 2026.

Bask Bear Coffee & Toasties, a proudly Malaysian brand, announced its collaboration with Tourism Malaysia at an event witnessed by Tourism, Arts and Culture Minister Dato Sri Tiong King Sing.

Dato’ Sri Tiong King Sing (2nd from right), Minister of Tourism, Arts and Culture, and Bryan Loo (2nd from left), Founder and CEO of Loob Holding Sdn Bhd, signing the commemorative plaque to officiate the collaboration between Tourism Malaysia and Bask Bear Coffee & Toasties in support of Visit Malaysia 2026.

Founder and CEO of brand owner, Loob Holding Sdn Bhd, Bryan Loo, said Bask Bear Coffee & Toasties was the first Malaysian lifestyle brand to roll out such a large-scale sponsorship for VM2026 that benefits both foreign tourists and Malaysians.

“We want to support Tourism Malaysia’s efforts to attract foreign tourists to visit and enjoy the various attractive destinations. What better way than for overseas visitors to be introduced to our very special Gula Aren series with the ingredients sourced from Borneo? So, they will get one cup free whenever they purchase any Aren Aerocano, Aren Latte or Aren Cocoa.

“At the same time, we wish to reward Malaysians who have been our loyal customers. Today, we are rolling out our unique Bask Bear Club plan, which gives you one free Americano daily for one month at only RM29 per month. Customers can opt for other coffees for RM3.90 and add on toasties for only RM9.90 each day.

In support of domestic tourism, we are giving an introductory offer of another month’s supply of Americano for free, so they get two months instead of one,” Loo said. For these early-bird customers, it would mean they get 60 cups for RM29 or under 49 sen per cup.

To make it easy for foreigners to claim their “B1F1” Aren drinks, they only have to take a screenshot of the Bask Bear banner on the official VM2026 website (https://www.malaysia.travel/) and show their passports at any Bask Bear Coffee & Toasties outlet.

In welcoming the sponsorship by Bask Bear Coffee & Toasties, Tiong called on more Malaysian brands to support the VM2026 campaign as the Ministry hoped for more private sector involvement in tourism promotion.

He hoped that with Bask Bear Coffee & Toasties’ support, the VM2026 campaign targets of 47 million international arrivals and RM329 billion in tourism receipts could be achieved.

Loo said at the retail price of RM6.90 for an Americano, the brand’s sponsorship of up to 30 cups each for every Malaysian during this limited-time offer could potentially chalk up a total sponsorship value of RM207 per person. 

He added that it was most appropriate for Bask Bear Coffee & Toasties to collaborate with Tourism Malaysia, as the brand was inspired by the basking Malayan Sun Bear, which coincidentally was also the mascot for VM2026. 

The launch today featured both the VM2026 mascots Wira and Manja cavorting with Bask Bear Coffee & Toasties’ Brader BLE mascot in a display of “beary” kinship and shared message of local pride, conservation awareness and national hospitality. 

“We want visitors to take home not just memories, but a taste of Malaysia’s warmth and culture. Bask Bear Coffee & Toasties was founded on the belief that Malaysia’s own stories, flavours, and spirit can stand proudly on the world stage. 

“This collaboration with Tourism Malaysia reflects our continued commitment to that mission of supporting national tourism, promoting local sourcing, and sharing the warmth of Malaysia’s coffee culture with the world,” said Loo. 

Loo added that the initiative complements the Government’s move to boost domestic travel under Budget 2026, which grants Malaysians up to RM1,000 in tax relief for local tourism spending.

Young Talents Imagine Malaysia’s Future at Koko Kraf Club 2025 National Finale

By
Tan Heng Hong
-
[Back row, centre from left] CEO of Nestlé Malaysia Juan Aranols, YB Tuan Wong Kah Woh, Deputy Minister of Education, and Tuan Ithnin bin Mahadi, Director of the Sports, Co-Curricular and Arts Division, Ministry of Education, with the top five winning teams of the Koko Kraf Club Grand Finale 2025 and their teachers.

Joint initiative through Koko Krunch brand by Nestlé Malaysia and the Ministry of Education to nurture children’s creativity and imagination nationwide

Kuala Lumpur, November 7, 2025 – The spirit of creativity came alive as young Malaysians shared their visions of tomorrow at  Nestlé’s Koko Kraf Club 2025 National Grand Finale, with the inspiring theme “Future For My Country.” A collaboration between Nestlé Malaysia and the Ministry of Education Malaysia, the Koko Kraf Club has grown into a nationwide movement encouraging self-expression and teamwork among primary school children through fun hands-on collage activities.

[Back row, centre from left] CEO of Nestlé Malaysia Juan Aranols, YB Tuan Wong Kah Woh, Deputy Minister of Education, and Tuan Ithnin bin Mahadi, Director of the Sports, Co-Curricular and Arts Division, Ministry of Education, with the 15 finalist teams of the Koko Kraf Club 2025, representing their respective states in the Grand Finale with their creative collages.
Now in its second year, participation in the programme reached new heights with a total of 12,507 students from 149 districts and 925 schools, a significant increase from the 3,633 students who took part in its pilot year in 2024.

This year’s Grand Finale brought together 15 finalist teams representing their respective states grouped into five zones – Central, North, South, East Coast and East Malaysia/Borneo. Emerging as the national champions were Ulya Mardhiyyah Bt Ahmad Mustaffa, Tuan Siti NurFatihah Bt Tuan Azham Zamiri and Hana Uzma Binti Noramin from Sekolah Kebangsaan (SK) Kompleks Mengabang Telipot, Terengganu. Each team comprised three students aged 10 to 12, creating collages that expressed their hopes for Malaysia’s future. Using bright colours and recyclable materials such as cereal boxes, fabric, yarn and old magazines, the students showcased ideas such as greener communities and futuristic science and technology.

Finalist teams from primary schools across Malaysia competing in the Koko Kraf Club Grand Finale 2025, using bright colours and recyclable materials such as cereal boxes and old magazines to create imaginative collages that expressed their hopes for Malaysia’s future.

YB Tuan Wong Kah Woh, Deputy Minister of Education, commented, “These artistic activities are an important component in the holistic development of students. Through programmes such as this, we are able to nurture students to participate in various art events at different levels, particularly national and international. This is not merely an achievement, but a platform to strengthen our artistic identity and creativity to greater heights. Student participation in the arts, especially in visual arts, not only uncovers talent but also develops abilities and skills that transcend personal boundaries.”

Mr Juan Aranols, Chief Executive Officer of Nestlé Malaysia, said, “Through our programme with Ministry of Education, Nestlé Koko Krunch in addition to providing a nourishing breakfast to children, plays a part in inspiring them and providing an opportunity to express their creativity and imagination through art. Through this collaboration, we are honoured to contribute to the educational development of the next generation of young Malaysians ready to shape a brighter future for their communities.  

Mr. Philip Joe, Business Executive Officer of Nestle Breakfast Cereals Malaysia shared about the programme, “The excitement from kids across primary schools in Malaysia has been very encouraging, as we saw triple the participation this year. Big congratulations to the finalists. They made amazing pieces of art, expressing their hopes for the future of Malaysia, which is an inspiration for all of us!”

Crowned national champions of this year’s Koko Kraf Club, Ulya Mardhiyyah Bt Ahmad Mustaffa, Tuan Siti NurFatihah Bt Tuan Azham Zamiri and Hana Uzma Binti Noramin from SK Kompleks Mengabang Telipot, Terengganu, captivated the judges with their imaginative collage that depicted an underwater city while preserving the lush greenery of the Earth. The images of the planet and books symbolised that knowledge holds the key to everything. The team shared, “Joining the Koko Kraf Club was really fun! We wanted our collage to show the Malaysia we dream about. This competition taught us that everyone’s ideas are important, and when we share and listen, we can create something even better.”

The teacher from the winning team’s school, Fazita Binti Mohammad, added, “We’re incredibly proud of our students for their achievements throughout this journey! The Koko Kraf Club competition has been such a meaningful experience for them, from preparing at school to representing their state for the National Grand Finale. It’s wonderful to see the positive values they have learned and how excited they are to share their hopes and dreams for the nation.”

This year’s Koko Kraf Club journey began with district-level submissions, where students competed in two categories, Category A (7–9 years) and Category B (10–12 years). Winners from Category B advanced to the regional competition, involving 80 groups nationwide, before the top 15 teams earned their place at the National Grand Finale. The competition progressed through the themes “Future For Me” at district level, “Future For My Family” at regional level and “Future For My Country” at national level, encouraging children to imagine their personal, family and national aspirations. Across all levels, Koko Kraf Club celebrated creativity and unity among young Malaysians nationwide.

The Grand Finale event also featured an Arts & Craft Area open to the public, where parents, teachers and non-participating children could take part in creative activities such as Perler bead crafting and bracelet making, extending the experience beyond the competition and turning the finale into a day of shared joy.

Dato’ Sri Aliff Syukri & Bella Astillah Lead Shopee 11.11 Big Sale with Daily Superstar Livestreams, Lagi Murah Deals, and Free Shipping!

By
Tan Heng Hong
-

KUALA LUMPUR, 6 November 2025 – The Shopee 11.11 Big Sale is officially here, bringing Malaysians closer to their favourite celebrities through Daily Superstar Livestreams, where a line-up of superstar hosts will showcase top brands and exclusive deals daily from 12PM to 2PM until 11 November! Get ready to score 50% Off Lagi Murah deals, enjoy Free Shipping with no minimum spend, and win exciting prizes throughout the sale.

Shop with Bella Astillah and Dato’ Sri Aliff Syukri

As Shopee 11.11 Big Sale Brand Ambassadors, Bella Astillah and Dato’ Sri Aliff Syukri are bringing excitement to shoppers in two big ways this year!

Shopee Live Appearances and Exclusive Products

Bella Astillah brings her signature charm to Shopee with the launch of her first official store, Baellova. Catch her on Shopee Live this 6 November to grab her viral 3-in-1 lipstick at a special price of RM27! Meanwhile, Dato’ Sri Aliff Syukri turns up the glamour with his new Sallywhoo handbag collection, featuring four stylish designs, with two launching exclusively on Shopee Live this 10 November. Catch the two stars in a joint livestream on 11 November, from 12PM – 2PM, on Shopee Live for more exciting deals and entertainment! 

Shopee Farm and Tap & Win Giveaways

Malaysians can join the fun through Shopee Farm and Tap & Win. Stand a chance to be one of 25 daily winners to receive 500 packs of Dato’ Sri Aliff Syukri’s famous Jeruk Mangga by planting mango seeds on Shopee Farm. Fans can also try their luck to meet Bella Astillah in person and take home a brand-new Huawei phone through Tap & Win by 21 November. 

Check out what else is in store during the 11.11 Big Sale:

Daily Superstar Livestreams

From now until 11 November, Shopee will host Daily Superstar Livestreams featuring popular hosts like Khairul Aming, Jojo Ghazali, and Bella Khann, bringing Lagi Murah deals up to 50% off and exclusive live vouchers, stackable at checkout. Don’t miss Khairul Aming’s special livestream on 10 November at 8PM, followed by the ultimate 12-hour Livestream Marathon on 11 November, starring brand ambassadors Bella Astillah and Dato’ Sri Aliff Syukri! Visit https://shopee.com.my/m/shopee-live-superstars to see the full line-up of superstar streamers.

Shopee Lagi Murah 50% Off Daily

Enjoy 50% Off Lagi Murah Deals daily on top brands like Shahida D’Herbs, TTRacing, and Russell Taylors, and bring those long-awaited favourites home today!

Free Shipping No Minimum Spend

Enjoy Free Shipping with No Minimum Spend every day, with bonus vouchers up for grabs on 11 November, and choose Buyer-Self Collect for a faster, more convenient pickup experience!

Shopee X Proton Giveaway

Shopee has partnered with Proton in an exclusive collaboration to showcase the All-New Saga on Shopee, by rewarding two lucky winners who will win one unit of Malaysia’s new iconic sedan each. The winners will be announced at the end of November across Shopee’s official social media pages. 

Developed on Proton’s new Advanced Modular Architecture platform, the All-New Saga features a refined 1.5L i-GT engine with advanced safety and intelligent connectivity upgrades — including Level one ADAS, wireless Apple CarPlay and Android Auto, and a striking new design inspired by Malaysia’s cultural identity.

Join the fun and stand a chance to win in two ways:

ICON Hunt

From 5 to 14 November, shoppers can take part in the ICON Hunt. To join, spot the All-New Saga featuring Shopee 11.11-themed car designs, which will be driven around Klang Valley. Snap a fun photo or video and post it on Facebook, Instagram, or TikTok. Include the hashtags #ICONHunt, #AllNewSaga, #ShopeeMY1111, tag @shopee_my and @ProtonCarsOfficial, and make sure the post stays public for at least 2 weeks after the campaign ends. One post counts as one entry; the most creative and original post and caption will drive away with the brand new car! 

SPayLater Shopee Mission

Shoppers can also participate in the Proton x SPayLater Shopee Mission from now until 14 November. Simply activate SPayLater and complete the Shopee Missions to earn points and acquire a golden ticket! The Golden Ticket holder with the most points will be eligible to win the All-New Saga!

From Click to ICONic Drive

Want to take the All-New Saga for a spin? Register on the Shopee From Click to ICONic Drive campaign page from 3 to 27 November, then complete a test drive at any Proton 3S or 4S outlet from 28 November to 14 December. The first 2,000 qualified participants will receive a Shopee app notification and a RM50 Voucher automatically credited to their account within a month upon receiving the notification.

11.11 Only Promotions 

The excitement peaks on 11 November with exclusive promotions available for one day only. Grab RM11 Knockout Deals and bonus voucher drops throughout the day for extra savings. Shoppers can also look forward to the RM1,111 Knockout Vouchers and 11.11 Super Deals for even bigger discounts on those high-ticket orders. Keep stacking those savings with Free Shipping Vouchers, Shopee Video and Live offers, Lagi Murah deals, and shop vouchers for unbeatable value this 11.11 Big Sale.

 

 

Carlsberg Golf Classic Celebrates Its Finale at World-Class Stage

By
Tan Heng Hong
-
(From Left) Paudzai Ishak, Senior Executive at Saujana Golf & Country Club Manager, Pearl Lai, Corporate Affairs & Sustainability Director of Carlsberg Malaysia; Kaashvini Sasi Kuma, Nett Champion; Stefano Clini, Managing Director Carlsberg Malaysia; Lam Kong Foo, Gross Champion; Gary Tan, Sales Director; Anthony Yong, Chief Financial Officer

The 32nd edition of nationwide tournament concludes with a celebration of sportsmanship

KUALA LUMPUR, 7 November 2025 – Carlsberg Golf Classic (CGC), the country’s most celebrated and longest-running amateur golf tournament series, concluded its 32nd edition with an exhilarating finale at the Kuala Lumpur Golf & Country Club (KLGCC) West Course, offering participating golfers a worldclass stage of the recently concluded LPGA Championship tournament.

With a prize pool worth more than RM2.7 million, Carlsberg Golf Classic 2025 delivered a tournament experience that rewards not just performance, but also sportsmanship, delivering better with every round that’s #BestWithCarlsberg.

Carlsberg Golf Classic (CGC), the country’s most celebrated and longest-running amateur golf tournament series, concluded its 32nd edition with an exhilarating finale at the Kuala Lumpur Golf & Country Club

This year’s edition brought together over 3,600 golfers across 32 qualifying rounds nationwide — spanning Johor, Kedah, Kuala Lumpur, Malacca, Negeri Sembilan, Penang, Putrajaya, Sabah, Sarawak, and Selangor — and culminating in a national showdown of 64 gross and nett champions of respective golf clubs.

CGC 2025 Gross Champion, Lam Kong Foo

The grand finale saw competitive yet jolly moments from start to finish. Lam Kong Foo emerged victorious as the Gross Champion, delivering a confident and consistent round to clinch the top title with a score of 73, while Kaashvini Sasi Kumar, aged 21, claimed the Nett Champion honours with a final score of 74, playing off a handicap of 6, reflecting steady form across the greens.

Reflecting on the achievement, Kaashvini, from Kelab Rahman Putra Malaysia shared, “I owe this to my parents and loved ones, who have been my biggest cheerleaders, believing in me even on my toughest days. Winning the Nett Champion title at Carlsberg Golf Classic means so much to me. Playing alongside golfers of all levels on such a course reminded me that golf isn’t just about scores, it’s about friendships, and the shared joy of competing together.”

Reflecting on the tournament’s enduring legacy, Stefano Clini, Managing Director of Carlsberg Malaysia, said, “The Carlsberg Golf Classic perfectly embodies our Semper Ardens spirit — the passion to keep improving and deliver experiences beyond expectations. This tournament has grown with the same spirit that defines our brand: quality, innovation, and a commitment to excellence. From worldclass greens to the enjoyment of a perfectly ice-cold Carlsberg after a great round, we continue to give golfers access to the best — moments that are, and always will be, #BestWithCarlsberg.”

Making headlines this year was the debut of Auto Bavaria (BMW) as CGC’s newest premium partner, offering two BMW iX2 xDrive30 M Sport vehicles as Hole-in-One prizes at the National Finals – each worth RM299,600.

Partners adidas, TaylorMade, Garmin, Vespa, and Le Botanical continued their unwavering support, contributing performance-driven gear, golf technology, apparel, lifestyle rewards, and signature Carlsberg experiences for participants throughout the tournament.

 

100PLUS PRO High Protein and Netflix’s ‘Physical: Asia’ team up to inspire everyday athletes ‘Unlock Their 100’ and fuel like a pro

By
Tan Heng Hong
-

High gear collaboration celebrating strength, endurance, and recovery – with nationwide consumer promotions across Singapore

Singapore, 5 November 2025  –  Building on its commitment to empower active lifestyles and performance recovery, 100PLUS PRO High Protein, Singapore’s number one isotonic drink with added protein and BCAAs, has teamed up with Netflix’s Physical: Asia series – a competition reality show featuring elite athletes from eight countries battling for national pride in grueling tests of strength and endurance – bringing together two champions of performance, endurance, and resilience.

This partnership brings together two champions of endurance and resilience, inspiring everyday athletes and achievers to “Unlock their 100” and rise stronger through peak hydration and recovery.

Hydration Engineered for Peak Performance

The non-carbonated 100PLUS PRO High Protein is formulated to support hydration and promote muscle recovery during and after physical activities. Formulated based on nutritional science, it combines hydration with top-quality functional ingredients that aid muscle recovery and sustained energy, featuring:

  • 10 grams of protein with 2 grams of Branched Chain Amino Acids (BCAA) per 500-ml bottle, both derived from Whey Protein Isolate, a high-quality protein source extensively used in sports and health nutrition.
  • Electrolytes, which replenish what the body loses through sweat to maintain hydration balance.
  • BVitamins (B3, B6, and B12), which all contribute to the reduction of tiredness and fatigue. In addition, Vitamin B3 helps to release energy from proteins, fats and carbohydrates, while Vitamin B6 is important for the production of energy. Both Vitamin B6 and Vitamin B12 help in the formation of red blood cells.1

Research shows that consuming protein during and after a fitness activity enhances recovery, growth and maintenance of muscle mass2, while BCAAs mitigate muscle damage and aid recovery between exercise sessions.3 

According to Healthhub.sg based on the average Singaporean weight, 10 grams of protein is approximately one-fifth of the daily protein requirement typically recommended for adults aged 18 to 49.4

For fitness enthusiasts mindful of their nutritional intake, 100PLUS PRO High Protein is lower in sugar, has a low Glycemic Index (GI), carries the Healthier Choice Symbol from the Health Promotion Board (HPB), and is Halal-certified.

When Hydration Meets Storytelling

100PLUS PRO and Netflix’s Physical: Asia unite in a dynamic collaboration that celebrates the strength of the human spirit – from everyday athletes to elite competitors. As Southeast Asia’s leading isotonic brand, 100PLUS is built on the values of perseverance, endurance, and rising stronger through challenges.

These same qualities are at the core of Physical: Asia, Netflix’s first-ever nation-vs-nation showdown, where eight countries face off in high-stakes tests of strength, strategy, and teamwork. Set in grand, cinematic arenas inspired by Korean and pan-Asian heritage, the series celebrates resilience, passion, and national pride.

Together, 100PLUS PRO and Physical: Asia spotlight individuals who push boundaries and perform under pressure– where hydration meets heart, and recovery powers resilience.

In Singapore, 100PLUS has long been part of the nation’s active lifestyle – from school sports days to national-level competitions. Physical: Asia mirrors that same spirit seen in Singaporeans who show up, push harder, and never back down. With 100PLUS PRO High Protein, the brand continues to support this journey by offering hydration and recovery solutions that meet real needs, whether for marathon training or everyday activity. The partnership with Netflix brings this energy to life, inspiring communities to keep striving and rising stronger.

Exclusive Promotions – Physical: Asia x 100PLUS PRO High Protein

To mark the launch of this collaboration with the Netflix series, 100PLUS is rolling out a series of promotions across Singapore for consumers from November to December 2025 – bringing the energy of the Physical: Asia arena to local gyms, supermarkets, and online retail platforms.

In-store Promotion

  1. Limited-Edition 100PLUS PRO High Protein Dumbbell Bottle Premiums
  • Available exclusively at selected FairPrice and Sheng Siong outlets.
  • Consumers who purchase three bottles of 100PLUS PRO High Proteinwill receive a limited-edition 2.2L 100PLUS PRO High Protein Dumbbell Bottles Premiums designed for both hydration and strength training.

E-commerce

  1. Limited-Edition Physical: Asia x 100PLUS PRO High Protein Fitness Towels
  • Available exclusively online via RedMart and Amazon.
  • Shoppers who purchase four bottles of 100PLUS PRO High Protein online will receive an exclusive Physical: Asia x 100PLUS PRO High Protein fitness towel, perfect for workouts and everyday fitness routines.

Gym Partnership

  1. 100PLUS PRO High Protein availability in gyms islandwide
  • Starting December, 100PLUS PRO will be available in vending machines across more than 180 gyms islandwide, including Anytime Fitness outlets.With convenient access and a special promotional price of S$2.95 per bottle, gym-goers can stay refreshed and supported throughout their fitness journey.

Follow 100PLUS Singapore on Facebook or @100plus_singapore on Instagram for more updates.

1.      “B Vitamins”, Harvard T.H. Chan School of Public Health,  https://www.hsph.harvard.edu/nutritionsource/vitamins/vitamin-b/ 

2.      “Protein for exercise and recovery”, National Library of Medicine, National Centre for Biotechnology Information, https://pubmed.ncbi.nlm.nih.gov/20048505/  

3.      Morse, T., S. Willoughby, D. (2019). Efficacy of BCAA supplementation for exercise performance and recovery: a narrative review. J. Nutr. Health. Food Eng., 9(3), 128‒133. 

4.      “Why Protein Is More Important Than You May Think, And 5 Common Protein Myths”, Healthhub.sg, https://www.healthhub.sg/live-healthy/why_protein_is_important

Sentosa 4D AdventureLand Unveils Chaos in Wonderland 4D, its First Fully Animated Attraction

By
Tan Heng Hong
-

From 27 November onwards, dive into an exciting adventure with 4D AdventureLand’s first ever fully animated show!

Singapore, 6 November 2025 – Sentosa 4D AdventureLand is thrilled to announce its newest show: Chaos in Wonderland 4D! Immersive and highly interactive, this adventure features the first fully animated film to be introduced to the attraction, promising an unforgettable experience for all ages.

Chaos in Wonderland 4D will be available from 27 November, joining three other exciting rides in the interactive entertainment zone at Imbiah Lookout, Sentosa.

Commenting on the launch of the new show, Dato’ A. Yogesvaran, Managing Director and CEO of Sentosa 4D AdventureLand, said, “We’re excited to mark a new chapter for Sentosa 4D AdventureLand with the launch of our first fully animated production. This latest adventure allows us to continue delivering thrills, excitement, and unforgettable memories for guests of all ages and for the whole family.”

Step into a world where the experience comes to life like never before. Dinosaurs stomp, pirates duel, and fairytale villains run amok as you follow Ed and Edda through unexpected twists and turns. Encounter magical mayhem at every corner; from narrowly escaping rampaging creatures, dodging mischief to plunging into fantastical scenes brought vividly to life.

Expect specially designed multi-sensory effects like special visuals, audio, lighting, wind, motion, creating an incredible 4D experience that fully immerses you in the chaos. With stunning visuals, state-of-the-art sound, and dynamic ride technology, Chaos in Wonderland 4D delivers a thrilling adventure that’s fun, unexpected, and unforgettable for the whole family.

4D AdventureLand is home to three other thrilling rides: plunge into spine-tingling excitement on Haunted Mine Ride 4D, score a marksman on 4D interactive shoot-­out game Desperados, or feel the rush of a mountainous adventure on Extreme Log Ride. There’s a thrill for every adventurer, no matter what kind of excitement you’re after.

Sentosa 4D AdventureLand ensures fun for the entire family, offering stationary seating for expectant mothers, seniors, or guests with mobility needs, so everyone can share in the excitement together. Chaos in Wonderland 4D requires children to be at least 90 cm tall to be seated alone. Younger children can still experience the adventure safely when seated on a parent’s lap.

Sentosa 4D AdventureLand is offering a limited-time 4-in-1 Combo, giving guests access to all four rides—including Chaos in Wonderland 4D—for just $39.90 (U.P. $49.90) for adults and $29.50 (U.P. $36.90) for children aged 3–12. This promotion is available daily from 12 pm to 7 pm.

For more information, visit 4D AdventureLand’s website here.

Tickets can be booked via  https://store.4dadventureland.com.sg/ or onsite.

1...565758...1,194Page 57 of 1,194

HOT NEWS

PUC Pioneers O2O Transaction with REVENUE for a Unified Cashless Experience

Tan Heng Hong - 0
Key highlights:- PUC Berhad (“PUC”) partners with REVENUE Group Berhad (“REVENUE”) to launch the first QR based Online to Offline (“O2O”) transaction convenience in...

MUST READ

All

Kickstart the New Year Festivities with the Marina Bay Singapore Countdown...

Tan Heng Hong - 0
Singapore, 27 November 2024 – The Marina Bay Singapore Countdown, presented by the Urban Redevelopment Authority (URA), returns for its 20th edition with a...

Shopee 10.10 Brands Festival: Lowest Price? We Guarantee It

Malee embraces leaf-shaped UHT carton for 100% premium juice

Obati Kerinduan akan Suasana Spesial Saat Natal dan Akhir Tahun di...

Covering food and drinks opportunities in Southeast Asia with daily news and updates
Contact us: info@minimeinsights.com

EVEN MORE NEWS

POPULAR CATEGORY

© Mini Me Insights 2013-2018