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Vico chocolate malt beverage expands into ice cream, launches collaboration with...
Maestro Swiss, the maker of Vico chocolate malt beverage, has unveiled its latest Vico in a new ice cream format. The new product is...
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NBA Marketing to Shake Up Malaysia’s Chocolate Drink Market
On 4 March 2014, FrieslandCampina entered into a multiyear marketing partnership with the National Basketball Association (NBA). According to the press release:
"As the Official...
