Will contribute 2% of June 2018 Sales from Participating Retailers
SHAH ALAM, June 18, 2018 – There is hope when everyone plays their part. Ayam Brand™, the 126-year-old canned healthy and convenient canned food favourite of Malaysians will be contributing 2% from the brand’s total sales in June 2018 from participating retailers to Tabung Harapan Malaysia in support of Malaysia’s fiscal health.
Participating retailer chains include AEON Retail, AEON BiG, Econsave, GIANT Hypermarket, Mydin Hypermarket, Pacific Hypermarket, Sunshine Square, TF Value-Mart and The Store.
The initiative encourages consumers to participate and contribute towards Tabung Harapan at no additional costs to them as the contribution will come from their regular purchase of Ayam Brand products.
“Ayam Brand™ is pleased to join other Malaysians in contributing to the publicly funded Tabung Harapan to support the on-going cause in supporting the nation’s financial situation while promoting patriotism among Malaysians. Tabung Harapan’s need is urgent, and the timing is perfect as Ramadan and Raya is the time for giving,” said Mr Nathan Deverre, Ayam Brand™ Malaysia’s Strategic Marketing Advisor.
Among the top-selling items for Ayam Brand during this season is their Coconut Milk, Sardines in Tomato Sauce, Tuna products, Pineapple Chunks and Sweet Corn. All Ayam Brand products are preservative-free and MSG-free, and certified Halal.
In Malaysia, the brand has been active in Corporate Social Responsibility initiatives and in donating during natural disasters such as floods and earthquakes for many decades.
“Ayam Brand has been a part of Malaysian life for 126 years. It is natural for us to step up when there is a need. We are happy to support Malaysia,” Nathan said in closing.
Please visit us at http://www.ayambrand.com.my/recipes-video for more ways to enjoy Ayam Brand™ products!
About Ayam Brand
Ayam Brand, a household name in Malaysia and Asia for 126 years, is famed for its wide range of quality and healthy canned food that are preservative free and contain no added MSG. Ayam Brand products are manufactured in state-of-the-art facilities that meet the highest international standards with worldwide-recognized certifications (HACCP, ISO 9001) and are certified ‘Halal’. For the past four consecutive years from 2013 to 2016, Ayam Brand has been ranked in the Top 10 as Malaysia’s most chosen FMCG brands, according to Kantar Worldpanel’s Brand Footprint Study.
For more information on Ayam Brand, please visit www.ayambrand.com.my or join facebook :Ayam Brand-World of Recipes