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Central Retail, first in Southeast Asia, transforms retail industry with the debut of Tops CLUB

Stephane Coum, Chief Executive Officer – Food Group, Central Retail

Central Retail has launched Tops CLUB, a membership store that spans across 15,000 sq m behind Central Rama II. The new format is described as ‘an empire of imported products from exclusive brands worldwide.’

Stephane Coum, Chief Executive Officer – Food Group, Central Retail, said, “As the 1 Food Retailer in Thailand, we are committed to constantly elevate retail models to make sure that Tops is the ultimate food destination in Thailand. We are introducing a mega project called Tops CLUB for the first time in Southeast Asia. We’ve spent two whole years developing this never-before-seen store concept. By becoming Tops CLUB members, customers can enjoy premium quality products with more than 3,500 items to choose from, imported from around the world, with new products available before anywhere else, great deals that change weekly, exclusive products, and seasonal products for special occasions like Christmas and the New Year. Tops CLUB selects the best products and offers them at the best prices to make them accessible. Everything is brought together here to fulfill our customers’ needs, as if they were shopping in famous stores overseas.”

Tops CLUB spans across 15,000 sq m in a warehouse style building divided into three zones according to product categories to make shopping more convenient.

Zone 1: Here, get ready to be tempted by a parade of world-famous products.

Zone 2: One of the biggest surprises in today’s visit is the food zone which is home to the biggest chilled room in Thailand, the one and only in the country.

Zone 3: This zone offers a wide variety of fresh ingredients, meat, and seafood imported from Europe and the US, such as beef, lamb, salmon, oysters, scallops, and lobsters. It is also home to Beverage and Wine zone, displayed in a design that makes browsing more convenient. The Cooking Show zone is where famous chefs cook delicious dishes for customers to try.

Tops CLUB is a new retail innovation that offers the best value to its customers. The concept of ‘Tops CLUB’ is to offer imported products to its members at the best prices in the market, without having to fly or order from overseas. They can also collect The1 points for extra value. There are two types of membership.

  • Basic Member – free of charge
  • Premium Member – for only 799 baht a year (from now to October 31, 2022)
    from normally 999 baht, with special privileges such as:

    • 5% discount*
    • Free delivery in Bangkok and vicinity when shopping online via the
      Tops CLUB app from now to December 31, 2023.
    • Latest updates from Tops CLUB before anyone else.

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