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Vitaday steps into high‑protein hydration

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Thailand‑based General Beverage Co., Ltd. has expanded its VITADAY brand into the high‑protein segment with the launch of Vitaday Protein Water. This clear protein...

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Indonesia’s non-alcoholic beverage market: between cyclical boosts and structural challenges

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The Indonesian non-alcoholic beverage industry is navigating a complex landscape of modest growth, shifting consumer habits and underutilized capacity. In a recent interview with...