Debuted at THAIFEX – Anuga Asia 2025 by Thailand’s Sappe, the new export-focused Mogu Mogu Fruit Tea has now hit shelves at 7-Eleven outlets across Singapore. Crafted with real fruit juice for a crisp, refreshing taste and loaded with chewy nata de coco, this RTD tea offers a playful and satisfying experience. It comes in two vibrant flavours: Peach and Lemon.
Sunshine Bakeries Singapore has introduced a new limited-edition Shiro Barley Shokupan Loaf, adding to its popular range of Japanese-style milk breads. Known for their soft, airy texture and gentle sweetness, this latest Shokupan variation features shiro barley for a wholesome twist.
NESCAFE Capitalizes on Cold Coffee Culture by Introducing First-Ever NESCAFE Concentrate Ready-to-Mix Portfolio in Thai Market as Part of Global Strategy
Thursday 25 September 2025 – NESCAFE today introduced a coffee innovation to the Thai market with the launch of NESCAFE Concentrate Ready-to-Mix, its first ready-to-mix coffee product, to expand its portfolio as part of a major global initiative to capitalize on the cold coffee culture. The innovation is designed to meet rising demand among young millennials and Gen Z consumers for quality, convenience, and personalized cold coffee experiences.
Made with an Arabica and Robusta blend and developed under the concept “Hack It How You Like It,” NESCAFE Concentrate Ready-to-Mix elevates the cold cup experience at home by combining three key benefits, which are cold, tailored for cold coffee; convenient, simply pour its rich and bold liquid coffee base into a cup, followed by mixing; and creative, open to limitless possibilities and menu creations.
It’s available in three variants tailored to different tastes. Black No Sugar is bold and intense for pure coffee lovers; Sweetened Black is smooth with a touch of sweetness; and Latte is creamy and milky for a cafe-style experience.
Cold coffee already dominates in Thailand, accounting for 65% of out-of-home consumption. This means that out of 3.8 billion cups sold annually in coffee shops, about 2.47 billion are cold coffee. According to Euromonitor 2024 research data, this market segment is worth over 62.6 billion baht. Young Thais aged 20 to 35 often begin their coffee journey by enjoying cold drinks, with iced espresso (“Es Yen”) being the most popular menu choice.
“NESCAFE has always been a pioneer in coffee innovation. In 1973, NESCAFE launched pure soluble coffee in Thailand and in the year 2000, we introduced the coffee mix format, capturing the demand for quality and convenient coffee. NESCAFE believes everyone deserves a great espresso, so we are proud to bring our first NESCAFE Concentrate Ready-to-Mix to Thailand,” said Mr. Othman Chraibi, Business Executive Officer – Coffee and Creamer Business Unit, Nestle (Thai) Ltd. “This ready-to-mix innovation opens up a new in-home cold coffee category catering to the needs of Gen Z. As one of Nestle’s global initiatives, we are building on its successful launch in Australia, China, the U.S., and the U.K., so we’re confident it will empower Gen Z to shape their own cold coffee culture here while reinforcing NESCAFE’s leadership in Thailand.”
The NESCAFE Concentrate Ready-to-Mix launch is powered by global brand ambassador Zach King, one of the world’s most-followed digital creators with 82 million TikTok fans. He holds the world record for the all-time highest number of TikTok views globally and is the eighth most-followed TikToker worldwide.
Zach King will lead the ultimate iced coffee hack and create content tailored for Bangkok, given the city’s importance as a strategic cold coffee market. With Bangkok’s extensive network of digital out-of-home displays, NESCAFE is ready to launch the NESCAFE Concentrate Ready-to-Mix campaign called “Hack It How You Like It,” which will showcase the campaign content on over 3,000 digital out-of-home screens nationwide. Local presenters PROXIE and PiXXiE, T-pop stars, will also connect with Thai youth and bring fun and creativity to in-home coffee creation, igniting a DIY coffee culture.
To kick off the campaign, NESCAFE will take over Songwat Road in Bangkok’s Chinatown, currently the hippest road among Gen Z, with the NESCAFE Concentrate Ready-to-Mix Coffee Haus Party at PLAY art house from October 3 to 5, 2025. The three-day festival blends coffee culture, lifestyle, and music. It includes a collaboration with Bangkok’s largest running club, the Sabai Run Club, a swing dance with the Jelly Roll Jazz Club, and live performances by PROXIE, PiXXiE, and James Alynn along with Valentina Ploy. The party will also feature a DIY Coffee Bar, content cultural spaces, and guerrilla marketing installations, transforming the historic street into a hub for Thailand’s cold coffee culture.
New NESCAFE Concentrate Ready-to-Mix is now available nationwide at 7-Eleven, Lotus’s, Big C, Tops, Gourmet, Villa, Foodland, and on online platforms including TikTok, Shopee, and Lazada. Each 500ml bottle delivers 5 to 10 servings to suit your personalization preferences. It comes in three variants: Black No Sugar, Sweetened Black, and Latte, and is priced at 109 Baht.
Marigold’s new Greek Style Yoghurt offers Singaporean consumers a nutritious option that’s rich in protein and contains live active cultures to promote digestive health. It’s low in saturated fat, free from artificial sweeteners, and available in two delicious varieties: Natural with no added sugar, and Vanilla made with real vanilla beans.
Marigold Greek Style Yoghurt is available in 1kg tub and 130g cup at hypermarkets and supermarkets.
Charoen Pokphand Group (CP Group) and Charoen Pokphand Foods Public Company Limited (CPF) joined the Thailand-China Cooperation Expo 2025, marking the 50th anniversary of diplomatic relations between Thailand and China. The event highlights opportunities for trade and investment between the two nations and underlines CPF’s role in driving food security as a producer of high-quality, safe, and sustainable food under the theme “Quality through Sustainovation.” The expo takes place at Challenger Hall, IMPACT Muang Thong Thani during 26-28 September 2025.
The opening ceremony was presided over by H.E. Gen Surayud Chulanont, Chairman of the Privy Council, and H.E. Mr. Zhang Jianwei, Ambassador of the People’s Republic of China to Thailand. Prime Minister Anutin Charnvirakul delivered a keynote speech, while Suphajee Suthumpun, Minister of Commerce, also attended the event.
Distinguished hosts of the event, including Dr. Poj Aramwattananont, Chairman of the Thai Chamber of Commerce and Board of Trade of Thailand, and Mr. Narongsak Phutthaprommongkol, Chairman of the Thai-Chinese Chamber of Commerce, visited the CPF booth. They were welcomed by Mr. Prasit Boondoungprasert, Chief Executive Officer of CPF, and Ms. Pimolrat Reepattanavijitkul, Chief People Officer of CP Group and CPF, along with the CPF executive team.
A major highlight at CPF’s booth is the success story of “Thai chicken to space”—the first-ever Thai food selected for space missions through Axiom Mission 4. The project reinforces Thailand’s global food safety standards, which meet NASA’s strict requirements for astronaut meals. Visitors can also experience a giant astronaut figure, and walk through a space tunnel simulation, offering an immersive experience of Thailand’s food innovation journey to space.
CPF brings premium, safe, and hygienic products under the CP brand at special prices, including Shrimp Dumplings, Tom Yum Shrimp Dumplings, Pork Bologna, Spicy Pork Bologna, and CP Kurobuta Pork Collar Steaks, etc. Popular food and beverage brands under CPF—Chester’s, Five Star, and Star Coffee—are also serving visitors throughout the event.
In addition to showcasing innovation, CP Group and CPF are co-hosting a Job Fair with over 50 leading Thai and Chinese companies, offering more than 1,000 job openings across multiple sectors. The fair provides opportunities for job seekers to apply and interviews on site.
The Thailand-China Cooperation Expo 2025, organized by the Thai Chamber of Commerce, Board of Trade of Thailand, Thai-Chinese Chamber of Commerce, and the Chinese Enterprise Association in Thailand, is being held from September 26–28, 2025, at Challenger Halls 2–3, IMPACT Muang Thong Thani, from 10.00 a.m. to 6.00 p.m.
Texas Chicken Malaysia is tapping into the popular “swicy” trend—where sweet meets spicy—by reintroducing the Golden Dragon, previously available in 2024. Coated in a bold golden habanero glaze that balances fiery heat with a touch of sweetness, the Golden Dragon is available in burgers, wraps and tenders. The new Golden Dragon now delivers a bolder flavour and more punch.
The new Cocomax Roasted Coconut Water, available at 7-Eleven Singapore outlets, offers an aromatic twist on hydration with its subtly smoky flavour and naturally refreshing coconut essence.
As the first to introduce this unique flavour, 7-Eleven brings Singaporeans a bold new spin on traditional coconut water. Singapore remains a key market in Southeast Asia for packaged coconut water, driven by consistent demand and limited access to fresh coconut options.
Gardenia’s Belgian Liege Waffles have officially landed in Singapore. These indulgent treats come in three tempting flavours—chocolate, original, and blueberry—and mark a delicious upgrade from their classic Toast’em Waffles.
SINGAPORE, Sept. 25, 2025 /PRNewswire/ — Recently, Yili’s premium liquid milk brand, Satine, made its debut in Singapore. Introducing local consumers a new choice of premium dairy products originating from China.
Championing organic standards and wellness, Satine has quickly gained popularity in Singapore. Ms. Delphine, a 35-year-old barista, shared: “I value my family’s healthy diet and Satine is rich and smooth, making it well-received by both children and the elderly. The simple yet elegant packaging is also convenient for both at-home consumption and on-the-go use. ”
The procurement director of a leading local supermarket revealed: “Satine’s sales exceeded our expectations, and the repeat purchase rate was very high.”
Besides Satine, Yili’s other flagship products—such as AMBPOMIAL Greek Style Yogurt, Youngfun milk beverage, Joyday and Cremo ice cream, and Westgold butter—continue to perform strongly in Singapore. Together, they have built a strong presence across all major dairy categories, including liquid milk, yogurt, ice cream, and butter.
To further engage local consumers, Yili has actively participated in Singapore’s community through events, mall promotions, and themed marketing campaigns. Events such as product sampling, family craft workshops, and health awareness sessions have allowed more consumers to experience Yili’s quality firsthand.
A local mother who participated in one of the promotions said her son loved Yili’s events and added: “Joyday ice cream, with its rich flavor, is the kids’ favorite. AMBPOMIAL, thick and creamy, paired with fruit, has now become a nutritious and delicious part of our breakfast routine.”
Yili’s market share in Singapore continues to grow, solidifying its reputation as one of the best-known and most trusted international dairy brands among local consumers.
As Asia’s leading dairy producer for 12 consecutive years, Yili has built a global industry chain covering R&D, production, and sales. Today, Yili’s products reach more than 60 countries and regions, earning widespread recognition in overseas markets.
Committed to the Southeast Asian market, Yili remains consumer-centric. The launch of Satine in Singapore reflects Yili’s dedication to winning the trust of consumers through premium quality and thoughtful service. Looking ahead, Yili will continue to strengthen its investment in R&D and distribution networks across international markets, driving growth through innovation and securing long-term success through uncompromising quality.
From exclusive launches at a themed retail pop-up to larger-than-life rooftop installations of THE MONSTERS, VivoCity promises a monstrously fun, month-long celebration
SINGAPORE, 23 SEPTEMBER 2025 — VivoCity is turning up the fun this September with a spectacular collaboration with POP MART, bringing THE MONSTERS Wacky Mart Series to life across 2 dynamic spaces: the Sky Park on Level 3 and a vibrant pop-up retail store at East Court, Level 1.
LABUBU MINI MARKET TAKES OVER THE VIVOCITY SKYPARK
24 Sep – 19 Oct 2025 | Sky Park, Level 3
VivoCity Sky Park is transforming into the quirkiest convenience store in town, where THE MONSTERS reign supreme! Step into a whimsical, snack-filled wonderland with playful surprises, oversized installations and four photo-worthy zones designed for maximum mischief.
Must See Photo Spots at LABUBU Mini Market:
SHOP EXCLUSIVE POP MART COLLECTIBLES AT EAST COURT
24 Sep – 19 Oct 2025 | East Court, Level 1
Shoppers can also dive into the whimsical world of THE MONSTERS Wacky Mart Series at POP MART’s themed POP-Up Store. The space brings everyday grocery finds to life as playful collectibles, offering LABUBU fans and newcomers alike a treasure trove of exclusives*.
Highlights include:
Every piece is inspired by a cheeky take on convenience store staples, making them irresistible for collectors. Entry to the POP-Up Store is by online registration only.
Even if you don’t snag an entry slot, there’s still plenty of fun waiting outside! The POP-Up Store features its own photo zone where fans can get up close and personal to the adorable LABUBU, including a giant 2.4-metre tall LABUBU Microwave Oven installation – Don’t miss it!
*Entry to LABUBU Mini Market POP-Up retail Store is by registration only – no walk-ins allowed. Registration link can be found on POP MART Singapore’s social media accounts (@popmartsg). For more details, please refer to POP MART Singapore’s social media updates.
SNAG THE TREATS, SCORE GREAT REWARDS – SHOPPING REWARDS AT VIVOCITY
24 Sep – 19 Oct 2025
Fill your shopping basket with goodies from across the mall and unlock exclusive treats while stocks last – the more you shop, the sweeter it gets!
Oversized Rewards
Spend a minimum of $250* in maximum two same-day transactions at any VivoRewards participating stores to receive a $10 TANGS eVoucher(1)!
Get DOUBLE(2) the rewards, exclusively for Gold Members.
(1) Limited to one redemption per member per day, for the first 100 members daily on weekdays and first 200 members daily on weekends.
(2) Limited to one redemption per Gold member for the first 250 redemptions.
VivoRewards Sign-Up Exclusive
New members who spend a minimum of $100* in a single, same-day transaction will receive a $5 VivoCity eVoucher(3).
(3) Limited to one redemption per member for the first 1,000 redemptions.
Kids Club Sign-Up Exclusive
Sign up* as a Kids Club Member and receive a ZOOMOOV Animal Ride eVoucher(4).
(4) Limited to one redemption per member for the first 400 redemptions.
*A valid VivoRewards account is required. eVouchers are auto-credited into members’ eWallets. Other conditions apply.
For more information on the campaign, please visit VivoCity’s Official Website.
TANGS MID-AUTUMN FAIR AT VIVOCITY
9 Sep – 6 Oct 2025 | Central Court, Level 1
The TANGS Mid-Autumn Fair is back at VivoCity’s Central Court till 6 October, bringing together 50 renowned brands of mooncakes, premium teas and festive delights.
Exciting new entrants such as The Pinch Bakehouse, Mahota, One Fermented Rice and Anatta join perennial favourites, alongside a wider selection of halal-certified mooncakes from leading hotels and bakeries – perfect for sharing across generations and communities.
