7-Eleven Singapore has unveiled its Splash of Prosperity dishes for this Chinese New Year. Each dish comes with ingredients with symbolic significance and usher in good fortune, abundance and happiness.
Boston Lobster with Thai Glass Noodles – $9.90
Boston Lobster with Aglio Olio Pasta – $16.80
Prawn Butter Roll – $3.90
Shrimp Ramen – $6.00
Garlic Chilli Salsa Fish with Pilaf Rice – $5.90
Mala Claims Onigiri – $2.80
These single-serve dishes are ideal for single-person households, growing proportionately among total households, and for people who want a treat.
Yeo Hiap Seng (Yeo’s) has reintroduced its festive limited edition drink, Yeo’s Snow Pear Tea, to celebrate the Year of the Dragon. This beverage is inspired by traditional Asian recipes and delicately brewed with snow pears and Chuan Bei Mu. The drink is available only at FairPrice supermarkets.
Yeo’s has also made limited-edition packs for its Asian drinks available. The beverages come in different auspicious characters and blessings.
From 1 January to 29 February, consumers just spend a minimum of $8 on Yeo’s and/or participating beverages in a single receipt and stand a chance to win Fullerton Hotel Vouchers. There are more than $6,000 worth of vouchers to be given out.
(From left) Directors of mall owner Evergreen Venues Sdn Bhd, Stephen Tew and Dato' Sri Meer Sadik Habib; Mohd Najwan Halimi, Selangor State Exco Member for Youth, Sports and Entrepreneurship; Adelene Foo, Chief Executive Officer of Jaya Grocer; Daniel Teng, Deputy Chief Executive Officer of Jaya Grocer and Joseph Teoh, Chief Marketing Officer of Jaya Grocer, during the ribbon cutting to launch Jaya Grocer’s 49th store at Plaza Shah Alam.
Opens 49th outlet in Plaza Shah Alam, its third in the State capital
SHAH ALAM, Saturday, 13 January 2024 – Jaya Grocer, Malaysia’s leading mass-premium supermarket brand, today heralded the start of yet another successful year with the opening of its 49th store at Plaza Shah Alam here – its third in the State capital after Plaza Jelutong and Ardence Labs.
CEO Adelene Foo said the occasion was a fitting tribute to its customers in Shah Alam who have given overwhelming support to the home-grown brand over the years. “We opened the first store back in 2007 in Selangor and it’s particularly meaningful that, after almost 17 years, we’re opening our 49th store in the Selangor State capital.”
Gracing the launch today was Selangor State Exco Member for Youth, Sports and Entrepreneurship MohdNajwan Halimi who is also the State Assemblyman for Kota Anggerik. Along with invited guests, he was treated to a sterling display of local kompang and gendang by local troupes during the opening ceremony.
Adelene Foo (3rd from left), Chief Executive Officer of Jaya Grocer and Mohd Najwan Halimi (2nd from right), Selangor State Exco Member for Youth, Sports and Entrepreneurship displaying one of the products, Village Park Nasi Lemak Sambal, during a tour of the new Jaya Grocer store at Plaza Shah Alam. Also with them are Dato’ Sri Meer Sadik Habib (left), Director of mall owner Evergreen Venues Sdn Bhd and Joseph Teoh (right), Chief Marketing Officer of Jaya Grocer.
In recounting Jaya Grocer’s presence in Shah Alam, Adelene said the first outlet in the city at Plaza Jelutong was open on 29 September 2012 and quickly created a reputation for high-quality products and exceptional customer service. City folks also thronged its second outlet at Ardence Labs leading the brand to add Plaza Shah Alam to its network.
“With three outlets in Shah Alam, our customers will find shopping with us much more convenient than ever,” she said.
With this auspicious start to the new year, she said Jaya Grocer’s network expansion plans are on track and she looked forward to a better year in 2024.
“We expect this year to be better in tandem with the higher economic growth forecast by most research houses,” she said, adding that Rating Agency of Malaysia (RAM) has projected Malaysia’s 2024 gross domestic product (GDP) to grow by 4.5 to 5.5%, up from the estimated growth rate of 4.0% in 2023.
“With our three outlets in this city strategically positioned, our customers in Shah Alam can enjoy even greater accessibility to our premium range of products, reinforcing our commitment to serving the community more efficiently,” she added.
To reward customers in Shah Alam, Jaya Grocer is offering promotion deals from January 13th to January 21st that includes special discounts on a variety of essential items such as vegetables, poultry, and meat, as well as enticing offers on imported snacks and cat food.
Soon after the opening ceremony, Jaya Grocer hosted a cooking demonstration by well-known TV host and celebrity chef Fikree Aznan, who wowed the audience with his impressive culinary skills. Customers also got photo opportunities with chef Fikree in a meet-and-greet session, with many getting an autographed MimpikitaApron from him.
Like other Jaya Grocer stores, the Plaza Shah Alam outlet also offers online shopping via GrabMart for the best all-inclusive customer experience.
Customers get to enjoy even more value deals and discounts every month through the Jaya Grocer Membership program powered by Grab. Access to the membership programme is available directly via the Grab mobile app.
URC Indonesia is bringing Piattos snack consumers a taste around the world. The new Piattos Brazilian BBQ flavour features unique spices from Brazil as part of the Piattos World Series. URC has launched the Italian Spicy Carbonara, Korean Spicy Noodle and Korean Kimchi flavours.
Indonesia’s KFS Food has turned to Himalayan salt to improve the health credentials of its Taro Tempe chips. Instead of regular salt, KFS Food uses Himalayan salt to offer consumers a gluten-free tempe snack with the health halo of salt sourced from the Himalayan mountain.
We have seen Malaysia-based snack food producer Mamee doing the same with its Mister Potato Original potato chips in Malaysia, now featuring Himalayan salt.
Within the snack category, snack manufacturers make their products healthier using healthier production processes or more nutritious ingredients.
Oloiya 我来也, Malaysia’s popular dried meat brand, has collaborated with Marmite to launch the world’s first Marmite Chicken Bakkwa. This special Chinese New Year exclusive product is priced at RM 59.90 and is available on Oloiya’s official store on Shopee. Each box has eight slices. Marmite Chicken Bakkwa is perfect for gifting or consuming with friends and family.
Ingredients: Chicken meat, Chicken skin, Sugar, Marmite, Fish Sauce, Honey, Pea fiber, Sesame oil, Flavour enhancer (E621), Acidity regulator(E262, E297), Flavouring substance, Antioxidant(E316) and permitted food conditioner.
The inaugural launch of the Parmesan Cheese Pineapple Tart featuring CAT
Singapore, 12 January 2024 – The resounding chimes of lion dances, lively and heartfelt conversations, and the donning of vibrant festive attires – these are the sounds and sights of Lunar New Year celebrations. Yet, the occasion remains incomplete without the shared enjoyment of indulgent treats such as Cat & the Fiddle’s brand-new Parmesan Cheese Pineapple Tart,and Chocolate Orange cheesecake.
Pineapple Tarts, a delicacy enjoyed during Lunar New Year, are known for their irresistible fragrance and melt-in-the-mouth texture. It is typically bite-sized and made with pineapple jam, derived from the caramelisation of grated pineapples. Whether wrapped with a buttery tart shell or as a base, the combination is adored and a favourite among all ages.
Cat & the Fiddle: Parmesan Cheese Pineapple Tart
This year, pineapple tart fans will find Cat & the Fiddle’s Parmesan Cheese Pineapple Tart playfully crafted in the shape of the adorable and funky CAT. This inaugural launch of the treat features a golden shell, baked to perfection with luscious butter, creating a mouth-watering experience with each bite. Incorporating Parmesan, an Italian cheese variety, gives a charming twist to the traditional pastry.
Cat & the Fiddle: Parmesan Cheese Pineapple Tart
These pineapple tarts come with a surprise too. In the box, beneath every piece of the Parmesan Cheese Pineapple Tart is a funky festive wish to welcome good luck and prosperity in this new year. The delicious snack and the element of fun that comes along with it will surely bring smiles to faces and serve as a conversation starter. The lovable treat is available in a box of 12 hearty pieces at S$42.90.
Cat & the Fiddle: Chocolate Orange Cheesecake
Happiness comes in various forms – whether in good company or the pleasure of savouring delectable desserts.During the Lunar New Year celebration, indulge in the limited-edition Chocolate Orange cheesecake, a two-layered delight featuring the refreshing Orange Mousse enveloped in velvety Dark Chocolate Mousse. Nestled atop the Chocolate Feuilletine Crunch, each bite offers a refreshing crunch.
For a visual treat, adorn the cheesecake with Lunar New Year themed cake toppers featuring CAT by Cat & the Fiddle, adding a vibrant and festive touch. Savour the 7-inch whole Chocolate Orange Cheesecake at S$58.90 per cake, or S$7.90 per slice. Amp up the fun with the complimentary Cake Topper included with the purchase of every whole cheesecake, bringing an extra layer of joy to the festivities!
The adorable Parmesan Cheese Pineapple Tart makes perfect gifts as well– receive a 20% discount with the purchase of two boxes and more, while stocks last. From now until 31 January 2024, early birds will enjoy 20% off the limited-edition Chocolate Orange whole cheesecake. Terms and conditions apply.
For more information on Cat & the Fiddle and its current promotions, please visit the following official webpage of social media accounts:
The Tiger CNY 2024 in-mall activation at Sunway Velocity Mall KL, available for shoppers to check out as they Cheers to a Bolder Tomorrow
Tiger Beer is encouraging Malaysians to celebrate their courageous achievements and set even bolder ambitions for the year ahead.
11th January 2024, KUALA LUMPUR – In Chinese culture, the dragon is deemed to be a strong and desirable zodiac symbol – when coupled with the spirit of the tiger, they represent a formidable force. This is why Tiger Beer is encouraging consumers to recognise their courageous achievements and set even bolder ambitions for the Year of the Dragon. With a series of exciting promotions and activities filled with unstoppable ‘huat’, the ‘Cheers to a Bolder Tomorrow’ campaign was officially launched today at Sunway Velocity Mall to much fanfare.
Last week, a video of a larger-than-life tiger and dragon coming together in KL city was spread across social media, sparking curiosity among netizens. It was revealed today that Tiger Beer was behind the viral stunt and wanted to inspire Malaysians to uncage their inner courage to embrace their boldest ambitions this year.
As of today, Tiger Beer will be taking over the concourse area at Sunway Velocity Mall (Kuala Lumpur) until 28th January, Gurney Plaza (Penang) from 24th January until 12th February, and Ipoh Parade (Ipoh) from 23rd January until 9th February. Here, shoppers can win exclusive merchandise when they take part in a variety of on-ground games, each requiring a unique set of skills to win. From putting speed and precision to the test to using coordination, there are many ways to score exclusive Tiger Beer merchandise. At the official media launch, members of the media got an exclusive first look and tried their hand at the activities.
L to R: Ms Julie Kuan, Marketing Manager of Tiger Beer Malaysia, Ms Victoria Ang, People Function Director of HEINEKEN Malaysia, Mr Niko Van Cauwenberge, Supply Chain Director of HEINEKEN Malaysia
Kicking off the official launch, Roland Bala, Managing Director of Heineken Malaysia Berhad, and Willemijn Sneep, Marketing Director of HEINEKEN Malaysia, set the tone for the evening with the crowd as they excitedly chanted the campaign tagline, ‘Gan Gan Chong’ before the launch animation video was played.
“CNY is a time when we come together with friends and family optimistically hoping for a prosperous year ahead, and Tiger Beer wants to be part of the celebration with everyone. With attractive nationwide activations and promotions, we want our loyal consumers to experience the formidable force of the tiger and the dragon as they ‘Cheers to a Bolder Tomorrow’ by setting ambitions even bolder than before,” said Roland Bala, Managing Director of Heineken Malaysia Berhad.
Tiger Beer Brand Ambassadors at the media launch of the Tiger CNY 2024 at Sunway Velocity Mall KL
Also new this year is the ‘Bolder Tomorrow’ IG Filter by @TigerBeerMY. To unlock the filter, scan any Tiger Beer logo physically or digitally to generate unique New Year blessings, share it on Instagram Stories mentioning your biggest goal for 2024 and stand to win merchandise from the Tiger Beer x Against Lab Year of The Dragon collection. This collaboration blends the brand’s heritage and Against Lab’s contemporary edge, shaping a bolder tomorrow in fashion. The collection, consisting of five pieces, will be sold exclusively at in-mall experiences and online on againstlab.com.
Be sure to check out the experiences happening across the nation and redeem exclusive merchandise when purchasing brews under the portfolio this CNY. For more information on the Tiger Beer CNY 2024 campaign, merchandise, promotions, contest, and giveaways, check out tigercny.tigerbeer.com, as well as Tiger Beer’s social media pages at www.facebook.com/TigerBeerMY and www.instagram.com/tigerbeermy. Tiger Beer and all related promotions and activities are strictly for non-Muslims aged 21 and above only. HEINEKEN Malaysia advocates responsible consumption and urges consumers to not drink and drive.
Available only throughout the festive season, this innovative edition offers the perfect zesty punch to usher in prosperity and happiness.
SHAH ALAM, 12 January 2024 – As festive red lanterns go up and mesmerising lion dancers twirl marking the arrival of Chinese New Year (CNY) each year, one essential element steals the spotlight – mandarin oranges. Let’s get ready for the ultimate CNY celebration as Somersby 0.0 unveils the showstopper of the season – its new limited flavour Somersby Mandarin Orange 0.0!
Brimming with optimism in a can, the innovative Somersby Mandarin Orange 0.0 is an open invitation to enjoy light-hearted and playful moments thoroughly. With tons of fun and lively family reunions and get-togethers lined up to celebrate the Year of the Dragon, this refreshing new taste is the perfect addition to celebrations. That’s not all – Mandarin oranges, also known as ‘KAM’ in Cantonese, are synonymous with gold and considered a symbol of prosperity, adding that extra layer of significance to CNY! Isn’t that wonderful!
Sure to add a zesty and citrusy twist to consumers’ festivities, this non-alcoholic, sparkling drink is bursting with fruity goodness. The aroma exudes delightful mandarin orange notes, while the crisp taste combines sweetness with the tanginess of citrus fruits, offering consumers heaps of ‘huat’, fun, and happiness. Best served over ice, this refreshing beverage can be savoured on its own or as a complement to delicious CNY food.
“This CNY, Somersby Mandarin Orange 0.0 brings buzzing excitement to alcohol-free drinkers with its pleasant sparkling sweetness, making it a perfect KAM-panion to Wel-KAM the festivities, whilst offering a cool and refreshing touch to combat the hot weather. This is our way of wishing our consumers more ‘ong’ [prosperity in English] and an abundance of happiness in ‘wel-KAM-ing’ the lunar new year,” commented Stefano Clini, Managing Director of Carlsberg Malaysia.
Adding more excitement to the occasion, Somersby 0.0 has collaborated with JYNNS to offer a unique JYNNS X Somersby Wel-Kam Prosperity Bucket for just RM128 per set. Each exquisite set boasts four bottles of JYNNS Crown Supreme Bird’s Nest with Korean Red Ginseng & White Fungus, two cans of Somersby Apple 0.0, and two cans of Somersby Mandarin Orange 0.0. To top it off, shoppers will immediately receive a free JYNNS Crown Supreme Bird’s Nest Beverage Set.
Take advantage of the exclusive chance to savour the delightful Somersby Mandarin Orange 0.0, available exclusively during the festive season of CNY. Get it now from the official Shopee store or selected super and hypermarkets before it runs out! To find out more about Somersby Mandarin Orange 0.0 and its CNY offerings, like and follow SomersbyMY on Facebook at www.facebook.com/SomersbyMy and Instagram at www.instagram.com/somersbymy.
Celebrate the Year of the Dragon with a limited-edition capsule collection
KUALA LUMPUR, 12 January 2024 – lululemon today announced that it has partnered with Academy Award-winning actress Michelle Yeoh and eight theatrical dancers of “Wing Chun” to present the short film “Be Spring”. Debuting in time to welcome the Year of the Dragon, this film is a celebration of the arrival of spring, a season signifying rebirth and new beginnings. Through a poetic enactment of the meeting of mind and body, the film explores the concept of wellbeing, inviting us to find eternal spring in our everyday lives.
Born in the East and raised in the West, Oscar-winning actress Michelle Yeoh embodies the cultural confluence of East and West. Her years of training in both dance and martial arts have formed the foundation for her decorated acting career. On being well, Yeoh recommends taking time to listen and understand oneself – our mind, body and spirit – as keys to achieving balance and finding inner peace in one’s life.
“I’m delighted to be partnering with lululemon. Sports have always been an important element of my life, and I am committed to encouraging more people, especially younger generations, to benefit from sports and find balance in their own lives,” said Michelle Yeoh. “Wing Chun holds a special place in my heart. Back in 1994, I starred in the movie ‘Wing Chun’, and thirty years later, I’m honoured to have the opportunity to collaborate with these professional dancers to re-interpret Wing Chun through the short film ‘Be Spring’. This is a concept that resonates with me deeply. Having our own inner spring all year round is our superpower.”
“At lululemon, we believe that everyone has the right to be well, and we are committed to the advocacy of wellbeing. This new year, we wanted to explore wellbeing through the lens of eastern culture – our essence, our energy and our spirit (精气神),” said Lynn Cheah, Vice President of Brand Marketing & Community at lululemon China. “Presented through the juxtaposition of Chinese martial arts – in this case Wing Chun (咏春) – and dance, ‘Be Spring’ is a celebration of spring, and an invitation to find balance and your own eternal spring. It is an honour and a pleasure to have both Michelle Yeoh and dancers from the theatrical dance ‘Wing Chun’ join us in realising this film. Through their movements, they truly demonstrate both the power of martial arts and the grace of dance.”
The short film “Be Spring” was produced by an all-star cast and crew, and was shot in the mountain settings of Jingning and Xiandu, featuring Michelle alongside a cast of dancers from the Shenzhen Opera and Dance Theatre.
lululemon’s new Lunar New Year capsule collection draws inspiration from dragon scales
The limited Lunar New Year capsule collection draws inspiration from the unique shapes and curves formed by overlapping dragon scales. The capsule includes a Satin Balloon-Sleeve Jacket made with a silky satin fabric featuring a glossy finish suitable for both day and evening engagements. Additionally, the well-loved lululemon franchises like the Align™ and Metal Vent Tech have also been reimagined in this season’s color palette, making them great options to wear both in and out of the studio. Festive and versatile, these capsule pieces are perfect for holiday celebrations and everyday wear.
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