Asia Food & Beverage Sdn. Bhd., has launched Vilavie’s 3-in-1 Premix Coffee, which is available in Original, Tongkat Ali and Ginseng, and Hazelnut. The new instant coffee adds to the existing range of the more premium Vilavie freeze dried coffee range.
Vilavie’s instant coffee uses a blend of premium Arabica and Robusta beans. It has the right amount of sweetness and a fraction of the calories.
Vilavie’s coffee products are available on Shopee.
Singha is building on the success of its current lemon soda flavours with the launch of Ume Lemon Soda in Thailand. The new flavour is sugar-free and features the Japanese ume flavor. Ume is a plum-like fruit that is known for its sour and refreshing taste. The new Singha Ume Lemon Soda is a refreshing and flavorful drink that can be enjoyed on its own or as a mixer.
Yeo Hiap Seng (M) Sdn Bhd (Yeo’s) has refreshed its Asian drinks with a new look but with the same great taste. The Asian drinks come with a contemporary look that prominently features the ingredients on the packaging. The new look is accompanied by the tagline “Refresh What Matters.”
Soyou is the new non-alcoholic soju in Malaysia that is said to be Muslim friendly. Souyou is available in a classic green bottle (360g) and in the following flavours: Pineapple, Strawberry, Green Apple, Peach, Mango, and Grape.
The drink is described as the first non-alcoholic soyou in Malaysia. We have seen a similar trend in Indonesia where Muslim enterpreneurs have created their own non-alcoholic versions of soju. Mojiso (모지수) founded in Bandung, Indonesia has even managed to obtain Halal MUI certification for its drinks described as Korean sparkling water.
The wise move to do is to avoid mentioning soju but market these drinks as Korean carbonated beverages or as a sparkling water. In Indonesia, SOL-JU (살추) is described as K-soda.
Souyou is made by Soyou Beverages Enterprise located in Bandar Bukit Mahkota in Kajang.
In Malaysia, Quaker has released two new variants of its 5-in-1 Multi-Grain product: the Quaker 5 White Multi-Grain and Quaker 5 Red Multi-Grain. Both products incorporate the health wisdoms of traditional Chinese medicine (TCM) and are certified halal.
The Quaker 5 White Multi-Grain is made with yam, coix, poria white flakes, coconut powder, and white kidney beans. It is a delicious, easy meal option that is filled with goodness for any time of the day. It has no sugar and zero preservative added, and it is 0g of trans fat. It is rich in vitamins B, protein, and minerals (iron and magnesium).
The Quaker 5 Red Multi-Grain is designed to nourish women’s inner health and express their beauty from the inside out. It has natural sweetness with no sugar added. The key ingredients are oats, red bean, red rice, red dates, longan, Chinese wolfberry, and nutritious premix powder.
Also available is the Quaker Chia Multi-Grain that consists of natural chia seeds and four nutritious grains: oats, barley, triticale and rye to support Consist of Natural Chia seeds and four nutritious grains: Oats , barley, triticale and rye for the daily nutritional needs.
Get yours now on PepsiCo Malaysia’s Shopee store.
Indomie has launched Indomie Mi Goreng Instan Rasa Rendang Jumbo, a jumbo-sized instant noodle with crispy rendang topping. This instant noodle comes with crispy rendang topping. The 120g pack is 30% larger than the regular 91g pack and costs 30% more. It is perfect for someone who wants a bigger serving size.
New Moon has recently launched its bird’s nest with collagen drinks in Singapore. Each bottle contains 250ml of refreshing goodness and there are four flavours – Red Dates, Osmanthus, Herbal Tea and Honey. Available at selected 7-Eleven Singapore stores islandwide.
New Moon has also introduced its best-selling Bird Nest with White Fungus now available in a less sweet formulation.
For those who want a more beautiful skin complexion, New Moon has the New Moon Glow Collagen and Probiotics.
In line with the changing media consumption and retail landscape, the company has also set up an online store on TikTok (@newmoonsg).
Coca-Cola Y3000 (co-created with AI) is said to have a futuristic flavour and is now available for purchase in Singapore and Malaysia. Coca-Cola Y3000 is the perfect way to enjoy the refreshing taste of Coca-Cola Zero Sugar with a touch of future tech.
The unique Creation unlocks a shared experience of Real Magic, offering fans a refreshing taste and a glimpse of what the future could look like through the new AI-powered experience of Coca-Cola. By scanning the Coca-Cola Y3000 Zero Sugar can, fans will be taken to the Creations Hub where they can use the customized Y3000 AI lens to imagine what the world could look like in the future.
Get yours now from Coca-Cola Malaysia official store on Shopee. At 7-Eleven Malaysia, the price for a can of Coca-Cola Y3000 is RM 3.70.
Pepper Lunch, a Japanese steak restaurant, is offering two popular sauces that consumers can use to cook at home. The Sweet Brown Sauce and Garlic Soy Sauce can be used whether it’s stir-fried, fried, baked, or anything else.
We see foodservice operators in Thailand continuing the trend of monetizing their condiments to support consumers who are coping with the rising cost of living by preparing meals at home.
In another development, Pepper Lunch has launched the new Cheese Lava menu.
Abbott Laboratories has introduced the new dual action Ensure Life StrengthPro, an upgrade specially designed for everyday strength and immunity. The dual action formula is designed for muscle & immunity, enhanced with unique functional ingredients – HMB and new Yeast Beta Glucan (YBG).
Ensure Life StrengthPro contains vitamins A, B6, B12, C, D, copper, folate, iron, zinc and selenium for normal immune function.
