The Coca-Cola Co has introduced Minute Maid Plus+ Orange Fruit Drink and Tropical Mixed Fruit Drink in Malaysia. These drinks come with the key selling point of providing 100% of NRV (Nutrient Reference Value) of vitamin C at 33.3mg of vitamin C per 100ml.
Betagro has launched Pinku Waffle in Hello Kitty theme. The sausage coated in waffle taps into cuteness to appeal to consumers during the summer months.
Bakery brand Le Pen has collaborated with Five Star Chicken to launch Grilled Chicken and Grilled Chicken Thai Spicy Mayo Double Pocket Sandwich in Thailand. The price is THB 22 and is available at 7-Eleven Thailand.
Le Pen is owned by CPRAM, which is of the companies of the Charoen Pokphand Group producing and distributing ready-to-eat foods and freshly made bakery produce. Five Star Chicken is the the quick service restaurant chain of CP Foods.
During this year’s mango season, Le Pan has launched the limited edition Le Pan Mango, which is a mango flavoured custard filled cake.
Le Pan has also introduced Brown Sugar Flavored Bread (THB 26), which is fragrant, soft and free from cholesterol, as well as Potato Bread (THB 26).
Thai fruit juice brand Tipco has recently launched Tipco Art of Sip & Savour and the Tipco Holic campaigns to strengthen the message that its juices are perfect for mixology. Tipco Art of Sip & Savour offers consumers with various ways to enjoy their Tipco drinks from sunrise to sunset.
The main goal is to ensure juice fits all consumption occasions, both at home or out-of-home, from a wake-me-up drink in the morning to a refreshing drink when entertaining friends at night after work. There are also special menus at cafes across Thailand throughout this year.
To refresh the morning, Tipco works with mixologists to offer the recipe Tipco Orange Coffee, which is a simple-and-easy way to blend orange juice with coffee.
For sunset, the suggested recipe to enjoy the night is with the Cherry Berry Smash Mocktail.
The latest Tipco Holic campaign specifically positions juice as a trendy drink for the perfect night out targeting young consumers who want to reduce their alcoholic consumption or abstain from alcohol all together. Tipco Holic reinforces the role of Tipco’s non-alcoholic beverages as the base ingredient for mocktails for the next generation of sober curious consumers looking for a more sophiscated alcohol alternative.
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Sappe, the maker of functional beauty drink in Thailand, has launched a limited edition functional beauty drink in collaboration with Give Me Museums. The role of Give Me Museums is to give the drinks a design that evokes the lovely summer feel. Sappe’s limited edition Summer First Love series comprise two products – Summer First Love and Lucky in Love.
Summer First Love with white strawberry, lycopene & vitamin protects the skin from UV rays. It has antioxidants and promotes a healthy, firm and supple skin.
Lucky in Love with peppermint, lychee, ruby and rose extracts restore skin cells, increase skin brightness and add healthy moisture to the skin.
Sappe Beauti Drink Summer in Love is the perfect partner for consumers to enjoy summer without worry about the impact of the sun on the skin.
The Sunsu Chewy Konjac Jelly has a new mango sticky rice flavour as the mango season has arrived in Thailand. The mango season usually runs from late March through July. Sunsu Mango Sticky Rice Flavour Jelly Carrageenan Mixed Konyakku is priced at THB 25 and is available at 7-Eleven and other retail outlets. This product is free from calorie.
Sunsu Chewy Konjac Jelly’s other recent new flavour is calamansi.
Malaysians from all walks of life can now enjoy Starbucks Ready-to-Drink beverages whenever, wherever.
PETALING JAYA, MARCH 21, 2023 – In an effort to bring Starbucks coffee moments into the daily lives of Malaysians, Starbucks Ready-to-Drink (RTD) range launches nationwide on 21 March 2023.
Starbucks RTD debut in Malaysia includes two of the most iconic Starbucks ranges: Starbucks® Frappuccino®, a perfectly blended coffee with creamy milk and just the right amount of sweetness, as well as Starbucks® Doubleshot™, a classic ritual with recognized and loved signature blends that fit seamlessly with the need to “power up” through the hectic daily routine. Starbucks® Frappuccino® (280 ml) is available in Coffee, and Mocha flavours, while Starbucks® Doubleshot™ (220 ml) comes in Mocha and Espresso Latte varieties.
The new Starbucks RTD range is the result of a collaboration between Nestlé and Starbucks announced in 2021 whereby Nestlé will commercialize and develop the Starbucks RTD coffee beverages in a number of countries across Southeast Asia, Oceania and Latin America, leveraging Nestlé’s local footprint and execution capabilities in these regions. This marks a further important milestone in the Global Coffee Alliance between Starbucks and Nestlé created in 2018 to unlock opportunities, elevating the coffee experience and enabling a new chapter of growth for the two iconic companies.
To celebrate this special occasion, Nestlé Malaysia held a fashion show featuring Starbucks-inspired designs by students from De Institute of Creative Arts & Design, UCSI University, styled by popular local influencers. Specially curated for the event, the fashion pieces reflect the daily lives of Malaysians – from the street to the office, relaxing at home or on-the-go – highlighting how Starbucks RTD fits into every moment.
The Starbucks RTD coffee range will be available across hypermarkets and supermarkets, convenience stores, petromarts, as well as e-commerce platforms like Lazada and Shopee. The products will also be offered in Singapore at selected retailers and e-commerce platforms.
Since forming the Global Coffee Alliance in 2018, Nestlé and Starbucks have introduced a wide range of premium coffee products to new markets at a fast pace – including whole beans coffee, roast and ground coffee, soluble coffee and coffee mixes, as well as the Starbucks capsules for use in Nespresso and Nescafé Dolce Gusto proprietary systems. Today, Nestlé distributes Starbucks packaged coffee products across more than 80 countries outside Starbucks retail stores under the Global Coffee Alliance.
Shah Alam, 12 April 2023 – For Malaysians, rendang is that must-eat dish during the Ramadan and Raya season. However, with global inflationary pressure the price per serving of this classic dish has increased. The price is justified as traditional rendang takes skill and time especially when it comes to making the spice mixture and the kerisik (dry fried coconut flakes). Once on the stove, it also takes time and constant stirring to thicken.
Do not despair as you too can make traditional rendang like what nenek makes back in the kampung, and in quarter the time with the Ayam Brand™ Rendang Raya Starter Pack. Guaranteed deliciousness, and easily customizable to your taste with your choice of protein, while being much more budget-friendly.
The Ayam Brand™ Rendang Raya Starter pack consists of the all new Ayam Brand™ Rendang Paste, Ayam Brand™ Toasted Coconut Paste otherwise commonly known as kerisik and Ayam Brand™ Coconut Milk that’s as good as fresh. It has all you need except the chicken, meat, seafood or plant-based meat for an authentic rendang at home.
Prepare your rendang in just 3 steps. Step 1: To preheat cooking oil in the pan, then add Ayam Brand™ Rendang Paste and stir fry until fragrant. Step 2: Add in 500g of chicken/ meat/seafood stir until the protein is semi-cooked, then add in 120ml of Ayam Brand™ Coconut Milk, stir until well combined and the meat is cooked through. Step 3: Add in one pack of Ayam Brand™ Kerisik 40g to thicken, and add texture, stir well to coat the meat/chicken/seafood with the toasty kerisik. Continue stirring occasionally until the oils rise – the sign of a well cooked rendang. All done in 30 minutes or less if using seafood. You can stop here, or continue to cook for a ‘drier’ rendang. Best served hot with rice.
The Ayam Brand™ Rendang Paste is a wonder that takes the guesswork and long prep time out of cutting and mincing onions (oh the tears!), toasting and spices and herbs, and careful blending. It includes onion, shallot, garlic, galangal, dried chilli, lemongrass, ginger, turmeric, tamarind, coriander seed, fennel seed, cumin, cinnamon, nutmeg, clove and fenugreek among a host of other good things. So many ingredients, lovingly prepared and blended just like nenek used to take hours to make. It is free of nasties such as preservatives, MSG and additives giving you the authentic goodness of traditional rendang, with the convenience of a ready-to-cook paste in 30 minutes or less.
For anyone who has made kerisik, toasting fresh flaked coconut until the oils rise can take hours, a time consuming endeavour that is bound to build your arm muscles. The Ayam Brand™ Kerisik is ready-to-use, simply mix well, snip open the pack and add to the dish of your choice.
Localisation is at the heart of Malaysian rendang with every state and every family having their own spin on rendang. How can you localise your rendang using Ayam Brand™ Rendang Paste? We share a few suggestions but be forewarned that the Ayam Brand™ Rendang Paste rates a solid 3.5 out of 5 on the spiciness scale. This is not a mild rendang paste.
Perak’s Rendang Tok
If you’re craving the dark and ‘dry’ yet extra tender Rendang Tok, add palm sugar and more kerisik to your culinary masterpiece. The palm sugar will caramelise darkening the rendang, and the kerisik will help to dry up the gravy. Be prepared to leave the rendang on the stove simmering on low heat for another 30 minutes to an hour, stirring occasionally.
Negeri Sembilan’s Rendang Minang
The Nogori spiciness tolerance is on another level for Rendang Minang (Negeri Sembilan specialty). If you’re up to it, add lots of pounded cili padi and cracked black pepper to the Ayam Brand™ Rendang Paste at step 1, and then continue. Eye-wateringly good.
Rendang Johor
The deliciousness that is rendang Johor is simple to achieve. Prepare as per the basic rendang recipe, then add turmeric and kaffir lime leaves before adding Ayam Brand™ Kerisik to the dish.
Rendang Hijau
Add pounded or blended green chillies to the Ayam Brand™ Rendang Paste and sauté until fragrant. This step will take more time as you want the flavours to meld before stewing the protein of choice in it.
Using these ideas you can localise and customise the Ayam Brand™ Rendang Raya starter pack to your taste preference.
Ready to add more convenience and traditional goodness to your cooking repertoire? Try these easy, convenient and authentic traditional paste from Ayam Brand™ including Ayam Brand™ Rendang Paste, Ayam Brand™ Chicken Curry Paste, Ayam Brand™ Sambal Tumis Paste and Ayam Brand™ Asam Pedas Paste. Each 180g pack retails for RM5 while Ayam Brand™ Kerisik 40g for RM1.20 and 100g for RM2.60. Guaranteed deliciousness, in a fraction of the time.
Do you have an amazing Raya recipe? Join the Ayam Brand™ Bok Bok Raya Tuang, Masak & Menang contest. Category A: Whip up your Buka Puasa recipe using Ayam Brand™ Cooking Paste or Ayam Brand™ Coconut Milk along with any other Ayam Brand™ product. Category B: Show your Kuih Raya recipe using Ayam Brand™ Coconut Milk including any other Ayam Brand™ product. Upload the recipe photos or video (max 30 seconds) to your Facebook or Instagram account with the hashtag #30ResipiBokBok and #BokBokRaya and tag @AyamBrandMy on Instagram or @AyamBrandMalaysia on Facebook.
You could be in the running for total prizes of more than RM25,000 including two grand prizes of Dyson Cyclone V10 Fluffy Vacuum Cleaners, six Samsung 35L Convection Microwave Ovens with HotBlast, six Duit Raya of RM500 cash and 50 weekly prizes of RM100 Shopee cash vouchers! Head over to https://www.instagram.com/ayambrandmy/ for all the details.
Ayam Brand™ products are widely available from Aeon, Aeon Big, Giant, Cold Storage, Jaya Grocer, Hero (selected only), Mydin, Econsave, Matahari or visit the Ayam Brand™ Official stores on Shopee and Lazada.
Singapore, 10 April 2023 – In a major boost to its digital shopping voucher programme, CapitaLand has expanded the acceptance points of eCapitaVoucher to four shopping malls under the Cuscaden Peak Investments Private Limited (“Cuscaden Peak Investments”) portfolio, namely Paragon, The Clementi Mall, The Rail Mall, and The Seletar Mall. The four shopping malls are located strategically across the island and offer a comprehensive mix of retail and lifestyle offerings.
This move adds over 330 stores to eCapitaVoucher’s network, of which more than 70 are brands new to CapitaLand’s network. With these additions, consumers can now use eCapitaVoucher as an in-store digital payment mode at more than 3,200 stores across 28 participating properties , further cementing its popularity as Singapore’s most widely accepted digital shopping voucher.
Mr Reuben Yong, Head of Digital Platforms, Retail & Workspace (Singapore & Malaysia), CapitaLand Investment, said: “Through the partnership with Cuscaden Peak Investments, eCapitaVoucher’s acceptance points grew by more than 10% to over 3,200 stores island wide. CapitaStar members can now use eCapitaVoucher as a payment mode in a wider variety of stores and locations, enhancing the shopping experience. We will continue the momentum to solidify eCapitaVoucher’s market leadership as Singapore’s most widely accepted digital shopping voucher.”
Ms Jaylyn Ong, General Manager, Straits Retail Property Management Services – the appointed property manager of the malls under Cuscaden Peak Investments – said: “We warmly welcome the acceptance of eCapitaVoucher in our malls, which allows us to immediately tap into the wide pool of eCapitaVoucher float and large user base of more than 1.4 million across Singapore. eCapitaVoucher has gained a strong foothold in Singapore’s retail sector, and this partnership with CapitaLand will enable our shoppers to enjoy eCapitaVoucher as a seamless payment mode across our malls, and in turn allow our tenants to benefit from the increase in footfall and sales.”
This Raya, Pepsi rallies Malaysians to go offline to be more present when reconnecting with loved ones while supporting the underserved communities
KUALA LUMPUR, 11 APRIL 2023 – Pepsi stays committed to creating real connections over mealtimes by launching its ‘Build Real Connections’ campaign this Raya. From now till 7th May, the campaign encourages Malaysians to go offline to focus on moments of face-to-face togetherness during the festive celebrations.
The average Malaysian spends around eight hours and six minutes daily on the internet as of the third quarter of 2022.1 As a result, the same average Malaysian is on the pulse of every news and trend online. But are we just as present and connected with the most important people in our lives – our family members? The festive Raya season is usually a time to reconnect with loved ones, often over a fantastic spread of food. However, we have allowed smartphones and technology to disrupt the opportunity for us to be present and form real and meaningful connections with loved ones during mealtimes. Pepsi’s Raya film takes this chance to remind us that the time we spend with our family and the real and meaningful connections with them is precious, therefore, reminding us all to focus on connections in real life, instead of the online world.
“At Pepsi, we understand the value of sharing meaningful moments with our loved ones, especially during mealtimes. That’s why we’ve launched our ‘Build Real Connections’ initiative, designed to encourage everyone to spend quality time and have meaningful connections with loved ones in a world increasingly dominated by digital distractions. As we approach a time when family bonds are more important than ever, we invite you to join us in making a conscious effort to be truly present with those who matter most, and to create lasting memories over shared meals,” said PepsiCo Marketing Director, Mikey Rosales.
While being present and building real and meaningful connections with your families, pledge to go offline with Pepsi from now till 7th May 2023 for a good cause as well. For every hour offline, Pepsi, together with participating NGO partners, namely Kechara Soup Kitchen Society and The Lost Food Project will donate a meal care pack2 to the underserved communities. Each meal care pack can provide nourishing sustenance for at least one or up to six weeks to those in need.
“As the festive season of Raya approaches, we know that it’s a cherished time for families to bond, celebrate, and show compassion to those in need. At Pepsi, we’re proud to combine these heartfelt traditions through our ‘Build Real Connections ‘ campaign. We invite you to pledge your commitment to rekindle the warmth of family gatherings while extending a helping hand to our communities. When you disconnect from digital distractions, we will donate meal care packs, and you will also stand a chance to win fantastic prizes! Let’s embrace the spirit of Raya together”, said PepsiCo Beverage Marketing Lead, Jennifer Lee.
To participate, simply:
Ready to be present and build real and meaningful connections this Raya? Scan the QR code to join now! For more information and updates, visit the Pepsi Facebook (https://www.facebook.com/PepsiMalaysia) and Instagram (@pepsimy) page.
2Up to 2,270 meal care packs will be provided that can sustain meals for at least one or up to six weeks
