Singha Lemon Soda is bringing happiness and positive energy through a collaboration with Smiley World. There are eight cute limited edition designs to collect. Get them now at 7-Eleven stores in Thailand.
Amway Thailand has debuted Plant To Table by Nutrilite, a new plant-based range offering healthy plant-based milk to plant-based snacks.
Plant To Table by Nutrilite comprises:
Soy Milk Plus Almonds and Oats
Soy and Garlic Plus Mixed Root Chips
Veggie and Fruit Chips
White Tea Mix with Chrysanthemum and Goji Berry Powdered Drink
Oolong Tea Mix with Ginseng Extract Powdered Drink
The range is free from 7 harmful substances including sugar, preservatives, artificial flavourings, cholesterol, trans fat, genetically-modified ingredients and synthetic colours.
The holidays are flled with cheer, charm, and enchanting decorations from the streets to your home — but who says the ornaments have to stop there? Cosmic Cookware, a brand that is loved by home cooks, presents a dashing cookware collection made for this holiday season: a new shade in Pink Berry! Mixing aesthetics and functionality, the new Pink Berry collection makes it easy to light up the festive feast from your kitchen to the dinner table, and a great holiday gift to share joyful kitchen moments.
The glamorous Pink Berry cookware collection is made using a natural ceramic compound that’s free of harmful chemicals and toxins, even when exposed to extreme heat. Not only are Cosmic products made without toxic materials like TEFLON (PTFE), PFOA, Cadmium, Lead, and other “forever chemicals”, each cookware is coated with Swiss-certified ILAG ceramic coating that’s guaranteed to be non-toxic and non-stick.
The limited edition collection includes an enchanting mix of bestsellers like the Cosmo Pan, Cosmo Casserole and Cosmo Fry, alongside kitchen accessories like the Cosmo Utensil Set, Cosmo Oven Mitt and Cosmic Grocery Bag, all in the shade of Pink Berry. Cosmic Cookware hopes to spread the Christmas cheer and cooking joy as you celebrate with family and friends to create and enjoy these special moments – cookware that’s made for more than just your kitchen. All cookware sets and individual pans are now available at www.cosmiccookware.com.
Cosmic Cookware takes pride in bringing uncompromised quality and aesthetic designs to modern kitchens worldwide. The brand started with the Cosmo Pan and has since expanded its product range to include the Cosmo Fry and Cosmo Casserole – upholding its vision to create cookware for happy, healthy families by converting chunky, lacklustre pots and pans into charming non-toxic cookware that makes cooking and cleaning a chore no more. With each purchase, customers are guaranteed a better-looking and better cooking experience.
Thailand’s General Beverage has added another flavour to its Vitaday Cafe Series with the launch of Vitaday Cafe Series Latte Flavoured Vitamin Water. The vitamin water contains vitamin B complex meeting the following Thai RDI:
Vitamin B12 – 200% RDI
Vitamin B9 – 150% RDI
Vitamin B3, B5 and B7 – 110% RDI
Vitamin B1 and B6 – 100% RDI
The vitamin B complex helps to reduce fatigue and improves the nervous system and brain function so that you feel fresher and more energetic.
The drink also comes with 50 milligrams of natural caffeine, which is equivalent to half a cup of coffee.
Vitaday Cafe Series Latte Flavoured Vitamin Water is a vitamin water for those who want coffee but is mindful of their caffeine intake. The drink offers natural caffeine with a moderate amount and contains vitamin B complex to improve mental alertness and brain function.
Thailand’s Siam Winery has launched Moose Indie Summer, which lets you feel that sweet summer blossom. The craft cider has a 5% ABV and features a subtle pandan & roselle and ripened cider apples that give a soft sweet sassy & bright uplifting experience.
The alcoholic beverage is crafted with natural ingredients and contains no artificial sweeteners, coloring or flavour It is vegan and is not gluten free.
Thailand’s Siam Winery has launched SPY Angel Kiss Sakura White Peach which is the fifth product to join the SPY Cocktail range. SPY Angel Kiss Sakura White Peach flavor has a 4% alcohol content.
The video promoting SPY Angel Kiss Sakura White Peach is set in a romantic scene called the ‘Peach Paradise‘ where the female character is shown to ‘Kiss & Fly to Peach Paradise with new SPY Angel Kiss, Sakura White Peach Flavor’.
The company has also unveiled SPY Apple & Umeshu Sparkle for celebratory moment. The drink with a 7% ABV is described as fresh green apple meets the aromatic Japanese umeshu with the flavor that will spark you.
IRVINS has recently launched its latest Truffle Potato Chips to ride the truffle trend. IRVINS Zig Zag Potato Chips are now enhanced with the perfect blend of black truffles sourced from the Italian woodlands, sprinkled with aromatic parsley to bring you an unforgettable snacking experience.
On sale now in all IRVINS stores and online for SGD 6 SGD. Shop Now: eatirvins.sg
We’re halfway to the weekend! If you’re looking for the latest happenings around town, we’ve got you covered. From live performances to catch at Gamebox @ PLQ Plaza to free photography classes with Decathlon and Nikon, we’ve rounded up our top picks to help you make the most of your weekend.
[4 to 6 Nov] Stand a chance to win $100 Lendlease E-Vouchers and Immerse in the Busking Scene at Gamebox @ PLQ Plaza
This is the final week for you to experience Lendlease’s first and biggest neon and gamified playspace, Gamebox, happening at Paya Lebar Quarter (PLQ) Plaza and PLQ Parkside! Come join in for fun-filled arcade favourites, multiplayer games, and live performances by local artists from now till 6 November!
Complementing the fun and games at PLQ Plaza is a visually captivating and photogenic light installation, Kaleidoglobes @ PLQ Parkside, located right across Sims Avenue. Accentuating the neon orbs, the PLQ Parkside comes to life in the evening for a perfect Instagram-worthy moment or even a simple evening stroll. When you take a photo of yourself with the Kaleidoglobes, post it on Instagram with the hashtag #PLQGamebox and stand a chance to win a $100 Lendlease E-Voucher! Contest ends on 6 November.
Fyrdauzmacbeth
What’s more? This weekend, chill out with @jasonyuuu, @fyrdauzmacbeth, @currypopmusic, @toughnutsings, @guitarstreet as you head down to Gamebox with your friends to unwind for the weekend. Join us for an exciting lineup of fun and games, and groove to the beat of our favourite local artists!
Date & Time: 5 Nov (2:00PM – 3:30PM) & 19 Nov (3:00PM – 4:30PM)
Location: Decathlon Singapore Lab & Kallang
Admission: Free
If you’re keen on photography, consider taking a free photography workshop with Decathlon and Nikon! Sharpen your photography skills through the workshops conducted by Nikon Creators Paul Pan and Andrew JK Tan in Decathlon’s Back To Travel Nikon Photography Workshop on either 5 November or 19 November. Whether you love the outdoors, cityscapes or more while travelling, learn different photography techniques through Paul’s and Andrew’s unique perspectives and level up your photo-taking skills!
[1 to 30 Nov] Enjoy 10% off with no minimum spend on your first purchase with Love, Bonito!
Wiley Lurex Glitter Ribbed Knit Top in Black and Zarielle Sunray Pleated Skirt in Brown
Shopping for your Fall/ Winter wardrobe? We’ve got you covered! From now to 30 November, new LBCommunity+ members will get to enjoy 10% off with no minimum spend for your first purchase with Love, Bonito with the code LBSGNOV10*. If you’re new to the loyalty programme, here’s your chance to also redeem the welcome offer of $5 off* your first order online or in-stores! Join the LBCommunity+ loyalty program to enjoy these exciting perks.
* Terms and conditions apply. For more information on these offers, click here.
[From 1 Nov] Cafe Hop from Chin Mee Chin Confectionery to Tigerlily Patisserie and Café Natsu with Love, Bonito
If you’re looking for a new cafe to visit this weekend, we’ve got something special just for you. Love, Bonito has put together an exclusive Katong cafe hopping guide for our #LBCommunity, and if you are a LBCommunity+ member, use your loyalty points to enjoy exclusive rewards at these cafes. From redeeming a free set of Cheesecake Brownie and Kaya Swiss Roll at Chin Mee Chin Confectionery to redeeming a full set meal at Café Natsu, have a scrumptious weekend with Love, Bonito. Explore these cafes and discover LCBommunity+ exclusive rewards, redeemable via Love, Bonito’s Rewards Shop!
Officiating the Grand Finale of MAGGI SAH Malaysia (L-R) Juan Aranols, CEO, Nestlé (M) Berhad; Mr Chew Soi Ping, Executive Director of Sales of Nestle Malaysia and Singapore; Geetha Balakrishna, Business Executive Officer of MAGGI, Nestlé (M) Berhad and Madam Yit Woon Lai, Business Executive Officer of Nestlé Professional Business Division
In collaboration with PRESMA, PRIMAS, Celebrities & Food Influencers
Kuala Lumpur, 26 October 2022 – Mi MAGGI® celebrated 51 years of history with Malaysians through its annual MAGGI® SAH Malaysia!, campaign, which was organised in conjunction with Malaysia’s 65th Independence Day as well as the 59th Malaysia Day recently. The campaign reached its culmination via a Grand Finale and on ground fiesta celebration as MAGGI®‘s biggest event of the year, held today at the architectural and historical landmark of the Malaysia Tourism Centre (MaTiC).
the Grand Finale of MAGGI® SAH Malaysia!
Introduced in Malaysia in 1971, Mi MAGGI® has since been a Malaysian favourite, from a hearty bowl of MAGGI® Soup noodles at home to a plate of MAGGI® Mi Goreng at the restaurant.
Speaking at the media event today, Juan Aranols, CEO of Nestle (Malaysia) Berhad said that the MAGGI® SAH Malaysia! campaign themed DuniaKu Bersama MAGGI® celebrates the richness and heritage of MAGGI® creations from home to food outlets, paying tribute to the culinary creativity of warungs, mamak stalls and food trucks nationwide, all of which form the colourful fabric of Malaysian lifestyle.
“MAGGI® SAH Malaysia!, into its third year, aims to bring out the best of Malaysian food culture – of eating together and connecting with one another at the local eateries with their favourite MAGGI® dish. Many food operators were hard hit during the COVID-19 pandemic but now with more Malaysians eating out and socialising again as normalcy resumed, this campaign aims to celebrate their unique and viral Mi MAGGI® creations!” said Juan.
Sembang-Sembang MAGGI with (L-R) MAGGI® Kembara Duniaku show hosts MAGGI Ambassador, Sis Sheila Rusly and MAGGI CukupRasa Ambassador, Datin Paduka Eina Azman
Through the Kembara DuniaKu MAGGI®, SAH Malaysia! travelogue hosted by MAGGI® Ambassador Sheila Rusly, MAGGI® CukupRasa Ambassador, Datin Paduka Eina Azman and MAGGI® Pedas Giler Ambassador MK K-Clique, MAGGI® tracked down 12 local warungs and eateries nationwide to capture their viral MAGGI® recipes. These food operators were presented with a MAGGI® SAH Malaysia! plaque today in recognition of their Malaysian-endorsed signature MAGGI® dish.
Winners of ResipiKu KreaktifKu and ResipiKu DuniaKu cook-offs at the Grand Finale of MAGGI SAH Malaysia!
These viral recipes went on to inspire other food operators to submit their own creative MAGGI® recipes through the ResipiKu KreaktifKu online challenge. The 8 finalists today will vie for total cash prizes of RM10,000.
The MAGGI® SAH Malaysia! campaign also celebrates the creativity of consumers through the ResipiKu DuniaKu challenge, culminating in today’s “live” cook-off session where 12 consumer finalists vie for three Grand Prizes of RM5,000 cash prizes each.
At the event today, honorary plaques were also accorded to the Persatuan Pengusaha Restoran Muslim Malaysia (PRESMA) and Persatuan Pengusaha Restoran India, Malaysia (PRIMAS) in recognition of their contributions and efforts in regulating and revitalising the food operators’ businesses in Malaysia in the new normal, and for their long-standing support for MAGGI® by their members comprising over 4,500 and 1,500 vendors in PRESMA and PRIMAS, respectively.
Ms. Geetha Balakrishna, Business Executive Officer of MAGGI®, Nestle (Malaysia) Berhad acknowledged that Malaysian food operators have journeyed for decades with MAGGI®, similarly with our diverse consumers across all walks of life who continue to enjoy MAGGI® good food moments while creating warm, memorable connections. MAGGI® SAH Malaysia! is a celebration of the long-standing relationship with Malaysians.
“In line with the spirit of “You and MAGGI®, Cook The Difference”, we aim to inspire and encourage Malaysians to make a difference through cooking – be it for themselves, for their loved ones at home or sustaining their food businesses through creating ‘eureka’ moments with crowd-pulling MAGGI® dishes,” quipped Geetha.
KUALA LUMPUR, 2 NOVEMBER 2022 – Today, Shopee Malaysia hosted the Future of E-Commerce with Malaysian Influencers, a virtual forum discussing the relatability of influencer community online. The panel featured four keynote speakers: Hanita Sayuti (Shopee Bintang Seller), Nikki Wong (Shopee Livestream Influencer), Syazwani Md Saad (Shopee Affiliate), and Mr Kenneth Soh (Head of Marketing Campaigns at Shopee Malaysia).
What Attracts You To Livestreaming Platforms
Emphasising the power of livestreaming to build more engaging and personalised relationships online, Kenneth Soh said: “On Shopee, we have an ecosystem of trusted influencers — they are fellow users and sellers themselves who provide authentic experiences during Big Campaigns. While thousands of buyers watch Shopee Live daily, not everyone watches solely for shopping purposes. In fact, 27% of our surveyed buyers watch Shopee Live for entertainment and educational content. For example, in Shopee Live’s “Mum’s Club Show” programme, communities of mom influencers speak about health topics related to other moms, kids, and even kids with special needs.“
Azaria Tagaya (Moderator), Hanita Sayuti (Shopee Bintang Seller), Syazwani Md Saad (Shopee Affiliate), Nikki Wong (Shopee Livestream Influencer), and Mr Kenneth Soh (Head of Marketing Campaigns at Shopee Malaysia
“This is an increasingly important channel for sellers to drive conversion on the marketplace. Our data shows that 75% of surveyed customers follow influencers’ tutorial videos in order to solve problems and expand their product knowledge.”
75% of Malaysians Watch Influencer Tutorials to Solve Problems
Hanita Sayuti, Shopee Bintang Seller who also runs a fragrance business called Zheo Lab said, “Influencer marketing is important for business owners as a touchpoint for audiences. There are no brand or product limitations. Personally I’ll be engaging with local celebrity, Dato Rosyam Nor as the ambassador of my Cat Perfume, one of my best selling products on Shopee. Our promotion video has already gone live and we look forward to collaborating with more influencers in the future.”
Speaking on the future of e-commerce, influencers Nikki Wong (shop owner of Bitcraft) and Syazwani Md Saad (a reviewer on home and living products) both agree that listening with empathy and developing personalised content are important for building long-term customer loyalty. Nikki shared, “Consistency breeds familiarity, familiarity breeds confidence, and confidence breeds sales. I don’t have the intention of going live just to get sales, but to share something good with my followers as I would to a friend.” Nikki is part of Shopee Live’s All Stars community, an active and supportive group of influencers who frequently share product reviews, DIY tips, and even feedback on each other’s livestream feeds.
Swazwani added, “I practise transparency and consistency as I attract people who share my values. I make sure to greet my followers every morning and share about my day with them. The process takes time. We should not be afraid to enquire and collaborate with businesses and brands to increase our experience and exposure.”
In the “Future of E-Commerce with Malaysian Influencers” survey of 2,459 buyers, 75% of Malaysian shoppers indicated that they wanted to feel more connected through bonding and interacting with followers, fostering strong brand relationships, and staying relevant. In other words, to future proof themselves and stand out in a crowd, Shopee encourages influencers to continue building loyalty by being authentically human in their content and engagements.
How Can Influencers Stand Out from their Peers
1.Survey Methodology*
The 2022 “The Future of E-Commerce with Malaysian Influencers” survey was conducted by Shopee Marketplace, between 28 September and 26 October 2022. Voluntary feedback was obtained from 2,459 Malaysian buyers and 1,035 Malaysian sellers on the platform.
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