TCP’s Red Bull (KratingDaeng) has partnered with Mondelez’s Halls to launch Red Bull Halls XS energy drink. The new drink is an extension of a previous collaboration between the two brands in the candy segment. The sugar-free energy drinks come in two flavours namely watermelon and metholyptus. This partnership demonstrates how collaboration can go both way.
PT Mulia Boga Raya Tbk, the maker of Prochiz, has made available Prochiz Sprinkled Cheese, a new product that can be used to add the richness of cheese into different foods. The company describes Prochiz Sprinkled Cheese as the combination of Prochiz Cheddar Royale that is high in calcium and the tastiness of Prochiz Gold.
Mulia Boga Raya is partnering with other brands from Blue Band to Samyang to encourage users to incorporate Prochiz Sprinkled Cheese into various foods including in instant noodles.
We believe Prochiz Sprinkled Cheese will do wonders because it is convenient and does not require consumers to grate the cheese. Convenience is highly sought after by young consumers these days.
The company has also introduced the new Cheese Sauce at FHA, Food & Beverage Asia 2022 expo in Singapore. Prochiz Cheese Sauce contains 15% nacho cheese, cheddar cheese and other ingredients. The new product is sold in a sachet, which is suitable for both foodservice and in-home consumption.
1980 Boom Cha Brew, the Malaysian kombucha player, has unveiled Kombucha + Probiotic for those on the go. The new 1980 Boomchaz Xlite Kombucha + Probiotic is made from kombucha, curcumin, black tea and lemon with 20 billion CFU probiotics and vitamin C and B complex. The on-the-go sachet helps to improve immunity, gut health, sleep, mood and focus.
The new launch shows 1980 Boom Cha Brew is extending the brand into shelf stable products that are portable and can be consumed anywhere and anytime.
Tyson Foods’ First Pride has joined hands with NRPT to launch a plant-based event at alt.Eatery on 7-13 September 2022 as part of the Thai Vegetarian festival, locally known as the Jae Festival. Located at Sukhumvit, Bangkok, alt.Eatery is a new concept of plant-based community that brings an enjoyable food experience to the digital generation.
The exclusive First Pride x Alt menu includes:
The Coca-Cola Company has launched Sprite Lemon+ in Thailand and Australia in line with the global roll-out of the brand’s “Heat Happens” platform. Sprite Lemon+ contains vitamin B3 to help encourage people to ‘think zesty’ and refresh them mentally.
This is a great example of how Sprite combines functionality, while maintaining the brand’s refreshment positioning.
The campaign in Thailand focuses on Gen Z and office workers who encounter stress in their daily life – studying, taking exams, or finding a work-life balance that requires intense refreshment.
In Thailand, Sprite Lemon+ is available in a zero sugar format, while in Australia, it is sold as Sprite Lemon+ and Sprite Lemon+ Zero Sugar.
Bubbles O2 Sdn Bhd, Malaysia’s producer of naturally oxygenated mineral water Bubbles O2, has launched Bubbles O2 Flavoured Mineral Water. The latest flavoured mineral water will be sold across all AEON BiG outlets in Malaysia as part of a deal signed with AEON BiG Sdn Bhd at the recent MIHAS 2022.
The flavoured water is free from sugar, calories, carbs, fat and protein and comes in three flavours – peach, apple and lemon.
Flavoured oxygenated mineral water is a new segment in Malaysia’s bottled water market and is expected to attract consumers looking for health and taste.
Bubbles O2 plans to export its products to Japan, the Middle East and the US. Right now, the company sells the oxygenated mineral water in Brunei, a market that contributed 5% towards the company’s total revenue in 2021. The goal is to derive 20-30% of its revenue from the export market by 2025.
A new lavender-infused cold brew coffee, a quintessential, purple-themed menu, and more are set to colour The Coffee Bean & Tea Leaf® Malaysia outlets purple in conjunction with its silver anniversary
Kuala Lumpur, 9th September 2022 – Commemorating 25 years of serving up authentic flavours of the world to the tabletop of Malaysians, The Coffee Bean & Tea Leaf® Malaysia is celebrating its silver jubilee! This special occasion marks the introduction of a specially curated limited-time beverage as well as a celebrative menu of well-loved Malaysian flavours in desserts, dishes and treats dashed with a touch of our signature purple – because we can all agree, what is a birthday celebration without cakes (and more)!
“25 years on, we are grateful that we are able to continue sharing our passion for authentic flavours with Malaysians from all walks of life,” said Fiona Rodrigues, Head of Marketing & Innovation, The Coffee Bean & Tea Leaf® Malaysia. “This celebration goes out to all the good times we’ve shared together, whether it’s over a hot cuppa, a warm hearty meal or a shared slice of cake. With every year we spend together, we continue to make it our utmost priority to make every visit to The Coffee Bean & Tea Leaf® one that is reminiscent of coming home, just as much as Malaysians have given us a place to call home for the past 25 years.”
Especially crafted for our 25th anniversary celebration is the Lavender Cold Brew Latte (small RM14.50, regular RM 15.50). A delicate and sophisticated ode to our home of 25 years, the Lavender Cold Brew Latte is a purple-inspired flavour infusion of soothing lavender and uplifting cold brew coffee.
Alongside the commemorative beverage are special menu items that marry classic Malaysian flavours with our favourite colour, purple! This includes cakes such as the delectable Twilight Berry and the taro-ly enjoyable Murasaki Blondie; the Malaysian flavour combo Coco Yam Tart; easy, scrumptious bites in the Purple Swirl and Pecan Caramel Muffin; and the savoury Asam Beef Pandesal.
Alongside that, there will also be a set of 25th Anniversary merchandise in the form of mugs and tumblers for you to bring the celebration home and to keep it going! A special 25th Anniversary edition of the TCB Card – in eye-catching purple – will also be up for grabs for those who truly want to show that you were there to celebrate this milestone with us. Be sure to look out for when they hit the shelves at your neighborhood The Coffee Bean & Tea Leaf®!
To amplify the celebration, there are plenty of promotions** lined up throughout the month, starting with RM2.50 off Purple Food items*** from our special 25th Anniversary menu with purchase using the TCB Card, happening from 9th to 11th September. Following this, from 16th to 18th September, in conjunction with the Malaysia Day celebrations, you can enjoy 16% off any cold brew beverages. Besides that, from 23rd to 25th September, you can receive a special 25th Anniversary voucher (RM 5 off your next purchase, valid till 30th September 2022) with purchase of The Original Mocha Ice blended®️ Drink, The Original Vanilla Ice blended®️ Drink, Chai Tea Latte (hot / iced), Latte (hot / iced), Cappuccino (hot / iced), or Americano (hot / iced)! Finally, from 23rd to 30th September, look out for a promo code on The Coffee Bean & Tea Leaf® Malaysia’s 25th Anniversary page on the official website for 25% off any Purple Food items; and get a free Purple Beverage/Food with a minimum TCB Card top-up of RM100!
** Terms & conditions apply.
*** Twilight Berry, Murasaki Blondie, Coco Yam Tart and Purple Swirl only.
For more information about the latest offerings from The Coffee Bean & Tea Leaf® Malaysia, news and promotions, visit our Facebook page www.facebook.com/CBTLMalaysiaPage, Instagram account @coffeebeanMY, TikTok account @coffeebeanMY, or website www.coffeebean.com.my.
The product line has been revamped to cater to the demands of the Gen Z consumers who are conscious beauty shoppers
KUALA LUMPUR, 9 September 2022 – Nanowhite, the leading brightening skincare specialist under parent company Tohtonku Sdn Bhd, has relaunched its young adults acne skincare line, Nanowhite Fresh, with 100% natural ingredients while being sustainable, eco-friendly, vegan and cruelty free.
Tohtonku Sdn Bhd Executive Director Jasper Lim said, “As we constantly look to evolve, we are inspired by Generation Z and their mission to make the world a better place. They are the most conscious and discerning consumers to-date and after listening to their demands, we revamped our product line to be as ethical, sustainable and close to nature as possible.”
The latest Nanowhite Fresh range is made specifically for young adults between the ages of 16 to 21 to help them tackle the challenges of acne-prone skin. It is formulated with 10X more vitamin C than other Nanowhite products and is made with 100% natural tea tree and peppermint essential oils to control excess sebum and oil for clearer-looking skin. It is clinically proven to reduce acne count in just 1 day!
A dose of Vitamin C is added to help brighten up the skin for a more radiant complexion, while the formulations are dermatologically tested to be safe, gentle, non-drying and non-stripping for the skin.
Built on the concept of Clear up, Cheer Up, the Nanowhite Fresh range is made to help young adults tackle the problem of acne while promising them clear skin and a joyful beauty routine through a total skincare solution – Treat, Prevent and Post Care.
“Acne is a common problem among young adults that can be both mentally and physically challenging for a young person. The product range promises to help Gen Z achieve clear and healthy skin naturally, boosting their confidence to be the best version of themselves,” says Lim.
The range was created with the aim of making a positive impact on the consumer and environment, hence does not carry out animal testing and uses eco-friendly packaging while remaining minimal and natural in its ingredients.
The revamped eco-friendly packaging is a colourful transformation of mood-lifting juicy hues to communicate the energy of Gen Z who are young and experimental. This is combined with a clean minimalist design and soft pastel colours that denote expertise and trust to produce the best skincare products. The entire look and feel of the brand aims to celebrate the uniqueness and self-expression of the new generation.
The Nanowhite Fresh range consists of:
Clarifying Whip Cleanser, 100g, RM20.90
Cleanser for normal to oily skin to lift away impurities and excess sebum
Deep Cleansing Gel, 100g, RM20.90
Cleanser for normal skin to slough off dead skin cells and purify pores
Gentle Cleansing Milk, 100g, RM20.90
Intensely moisturising cleanser for sensitive skin
Detoxifying Charcoal Cleanser, 100g, RM20.90
Cleanser for very oily skin to purge trapped residue from pores and eliminate dead skin cells
Miracle Mist, 125ml, RM26.90
Tone, hydrate and control excess oil to prep skin
Acne Clearing Gel, 30ml, RM43.90
Treat and control acne without scars
Oil Control Mattifying Moisturiser, 50ml, RM27.90
Moisturise skin while protecting it against environmental pollutants
Skin Renewing Sleeping Essence, 40ml, RM27.90
Retexturise skin while locking in moisture at night
The product range will start to retail across the country at all Watsons stores and Shopee platform.
Click here to buy on Shopee.
Malaysia, September 8, 2022 – Malaysia is home to a melting pot of cultures and unique palates. This Malaysia Day, foodpanda brings back nostalgic memories with a variety of local delicacies specially made by their very own HomeChefs.
This amazing array of kuih-muih include local favourites such as Karipap, Onde-Onde, Cucur Badak, Pulut Panggang, Keledek Goreng and Kek Sarang Semut.
Sayantan Das, Chief Executive Officer, foodpanda Malaysia said, “We want to enable these HomeChefs to continue to earn an income. Many of them started these businesses after losing their main source of income during the pandemic. Their passion for cooking and mutual love for food has allowed us to work with them to welcome more customers into their “kitchens” to enjoy delicious home cooked food. We hoped that by launching HomeChefs, we could provide them with the launchpad they needed to reach a wider customer base.”
HomeChef is an initiative started by foodpanda to provide a platform for aspiring chefs to earn an income while doing what they enjoy – cooking. Through this introduction, Malaysian chefs who do not have the capital to set up shop are still able to cook from their kitchens and grow their orders while achieving their personal entrepreneurial goals.
For the owner of Warung Tok Ciden, Herman Sinwan, he said that the pandemic resulted in him having to close down three of his restaurants in Jalan Tunku Abdul Rahman, Kuala Lumpur. “It was then that I decided to set up my very own home business and list it on the foodpanda app. The platform has helped us tremendously in generating an income and for that, I am very thankful.”
Masrufa Binti Madi, owner of Ameera Kitchen Bake and Cook shared that the pandemic resulted in her having to take leave without pay from her previous company. “To cope with this, I suggested the idea of starting my own online business to my husband. We started off by selling desserts such as Banana Cake, Royal Butter and more on Facebook and Instagram. When the business was more established, we registered our business officially and listed it on foodpanda to increase our sales.”
“In the spirit of celebrating all things Malaysian and our much-loved local flavours, foodpanda Malaysia continues to support SMEs and home businesses by providing them with the support that they need for success and to achieve their full potential,” added Sayantan.
To find out more about the HomeChef initiative by foodpanda, please visit https://bit.ly/3RHlgZG.
Friday, 9 September 2022 – The Ministry of International Trade and Industry (MITI) through its agency, the Malaysian External Trade Development Corporation (MATRADE) has organised the 18th edition of the Malaysia International Halal Exhibition (MIHAS) 2022 in a hybrid format. Recognising the creative culture and innovative excellence of international Halal businesses, especially Micro, Small and Medium Enterprises (MSMEs), the prestigious 2022 MIHAS Awards ceremony was held at the Malaysia International Trade and Exhibition Centre (MITEC) on 9 September 2022.
In addition to the participation of local companies, submission from international companies were also accepted including exhibitors from Kuwait, Indonesia, Thailand, South Africa, Palestine dan United Arab Emirates (UAE). MIHAS Awards evaluated the spirit of innovation and creativity presented in the form of products, services, exhibition booth designs and social media platforms dedicated to promote the Halal economy. The categories of the MIHAS Awards comprised of The Best Booth Award, Most Innovative Award (Food and Beverage Products, Non-Food & Beverage and Services), Best MIHAS Promotion via Social Media and the Halal Achievement.
MATRADE CEO, Datuk Mohd Mustafa Abdul Aziz hopes that MIHAS Awards will attract more local and international exhibitors to participate in MIHAS in the future. “This is because the potential of the global Halal industry is huge and it opens the door wide to opportunities for these companies to explore new markets,” Datuk Mohd Mustafa added.
Datuk Mohd Mustafa explained, “Through the MIHAS Promotion Award ia Best Social Media, exhibitors have highlighted the creativity and innovation of their products and services by leveraging on social media platforms. This strategy further encourages more Malaysian business to elevate their digitalisation efforts. This is in line with MATRADE’s agenda outlined in the National Trade Blueprint 2021-2025, thus promoting a culture of business digitalisation among exporters.”
All 1,258 MIHAS 2022 exhibitors were automatically eligible for selection in the Best Malaysian and International Booth Award, while the Best Promotion via Social Media Award and Most Innovative Award, required MIHAS exhibitors to register online to be evaluated.
The submissions for the Best Booth and Pavilion Award were evaluated in terms of creativity and uniqueness of design, presentation and overall appearance.
The selection for the Innovative Award was based on the participating company’s nomination and pitching presentation (conducted physically). A a total of 61 entries were received, which includes 37 entries from the Food and Beverage segment, 14 from the Non-Food segment and 10 entries from the Services. The evaluation of submissions in this category focused on aspects of quality and innovation applied in product design or service offerings. The sustainability aspect exhibited by participants in this category also scored highly.
Impactful efforts to promote MIHAS 2022 were recognised through the Best Promotion via Social Media category. This category aimed to encourage companies to use social media platforms creatively in promoting their products, services and brands, and at the same time publicise their respective participation at the MIHAS 2022 exhibition. The effectiveness of social media strategies, the volume of likes and shares, engagement rate with which reflected responses to complaints or criticisms were responded to and managed, as well as the use of hashtags such as #MIHAS2022 #ChooseMalaysia #MIHASAwards2022 were among the performance indicators of this award category.
The Best Halal Achievement Award was curated to extend appreciation to Halal industry strategic partners and their effort to boost the country’s Halal exports at the global level continuously.
The Award winners were evaluated and selected by a panel of judges with various backgrounds and expertise in the relevant fields. The selection of winners is made based on the overall characteristics of products and services including its originality, innovative elements, appearance and Halal quality.
