#PostForPeople: Local Service. Global Reach.

Shah Alam, 9 October 2025 — As the world comes together to mark World Post Day 2025, Pos Malaysia Berhad (“Pos Malaysia”), the national post and parcel service provider, proudly joins millions across the globe in honouring the essential role of postal services – a role that continues to evolve while remaining deeply rooted in connecting people, businesses and communities.

The World Post Day event held at Pusat Mel Nasional in Shah Alam marked a dual celebration – the official launch of Redly Pos Malaysia International (“Redly”), the international logistics and e-commerce solutions arm of Pos Malaysia, and the unveiling of the World Post Day 2025 special stamps. This year’s theme, “#Post for People: Local Services, Global Reach” pays tribute to the evolving role of postal services in connecting communities in a digital age.

The event was officiated by YB Datuk Fahmi Fadzil, Minister of Communications, alongside senior officials from the Ministry of Communications, Malaysian Communications and Multimedia Commission (MCMC), board members, and members of the media. During the ceremony, the Minister also presented appreciation certificates to four outstanding Pos Malaysia employees, recognising their dedication and exceptional contributions. The event concluded with a guided tour of the Pusat Mel Nasional facility, giving guests an up-close look at the operations behind international inbound and outbound mail, as well as the manual and automated sorting systems that keep the postal service running smoothly.

Tan Sri Syed Faisal Albar, Chairman of Pos Malaysia said, “This year’s theme for World Post Day perfectly captures what we at Pos Malaysia strive for every day – whether delivering letters in the kampung, parcels in the city, or enabling cross-border e-commerce, our mission has always been to serve the rakyat while remaining an integral part of the global postal network.

“The launch of Redly, the testing of new business models, and our ongoing digitalisation and sustainability efforts all share one purpose: that is to ensure Pos Malaysia continues to fulfill our Amanah and serve the evolving needs of a modern Malaysia… faithfully, sustainably, and innovatively, for generations to come”, he added.

Our Transformation Journey

Pos Malaysia’s transformation first began in August 2021, in response to major shifts in customer behaviour, technology, and the business environment. The company has since undergone bold reforms to strengthen its core services, optimise operations, improve customer experience, and embrace innovation. These efforts have delivered significant results:

• Next-day parcel delivery performance improved from 50% to over 90%, exceeding the industry average of 82%.
• Mail delivery performance now exceeds 93% on time delivery.
• Pos Malaysia remains the only logistics provider operating two dedicated aircraft to Sabah and Sarawak, ensuring the fastest transit and earliest delivery in the market.
• Customer satisfaction has risen sharply, with Net Promoter Scores (NPS) increasing from 32.0 to 97.0 for retail services and 56.7 to 76.9 for delivery services — a clear indicator of the impact of the transformation.

Leading with Sustainability

In line with its commitment to a greener, more responsible future, Pos Malaysia has implemented sustainable logistics and energy-efficient approaches to its operations. Today, we operate Malaysia’s largest electric vehicle logistics fleet with more than 1,250 e-bikes and 264 e-vans, covering over 10.8 million kilometres emission-free. 17 facilities across the country are now powered by solar energy, contributing to nearly 7.5% of the company’s total energy mix, and helping prevent over 2,900 tonnes of carbon emissions annually.

Redly: From Anywhere to Everywhere

Today also marks the official launch of Redly – Pos Malaysia’s new unified international identity. For years, international postal and courier services were offered under different names. Redly consolidates these offerings under one strong, clear brand with the promise, ‘From anywhere to everywhere’. This unified brand positions Pos Malaysia to better serve the global e-commerce and cross-border logistics market, while honouring the spirit of World Post Day’s theme.

World Post Day Special Stamp Series

Pos Malaysia Berhad also commemorates World Post Day 2025 with a special stamp collection that celebrates the vital role of postal services, highlighting the post as a human-centred service that bridges communities, from bustling cities to remote villages in a world that’s increasingly digital. Featuring a RM1.30 stamp, a RM5.00 miniature sheet, a first day cover with stamp (RM1.80), a first day cover with miniature sheet (RM5.50) and a collector’s folder (RM6.00), the folder set priced at RM44.30 will be available from 9 October 2025 at 90 Philatelic Bureaus, 13 General Post Offices nationwide, and online at shop.pos.com.my, while stocks last.

Facing the Realities: Challenges in a Rapidly Changing Market

Despite the progress made, Pos Malaysia — like many national postal services — is facing several structural challenges that continue to impact operations and long-term sustainability:

• Sharp Decline in Mail Volume – Traditional mail volumes have fallen by 79% since 2012, from more than 1.3 billion to 300 million items annually. However, the number of delivery points under the Universal Service Obligation (USO) continues to grow, increasing the cost of service despite shrinking revenue.
• Lower Footfall at Post Offices – Visits to Pos Malaysia’s 1,000+ retail touchpoints have dropped by 38% since 2018, especially post-pandemic. This has impacted retail revenue while fixed operating costs remain high.
• Intense Competition in the Parcel Market – Although Malaysia’s parcel market is growing by 12% annually, the sector is saturated with over 100 licensed operators. Platform insourcing, unfair practices like masking, and predatory pricing from foreign players continue to threaten fair competition and financial sustainability.

Looking Ahead: New Business Models

To navigate these challenges and build for the future, Pos Malaysia is rolling out new business models Proof of Concepts (POCs) in Q4 2025. These POCs cover:

• Network Optimisation – integrating mail and parcel networks into a single, efficient delivery system to enhance resource use, reduce costs and emissions, and boost capacity.
• Mail Delivery – testing alternate day mail delivery in Sungai Siput, Perak to align with declining mail volumes, reduce costs and emissions, and improve operational efficiency.
• Retail Network – testing a retail agent network model by replacing 8 post offices with 13 agent-run PUDO points across Perak, Selangor, and Kuala Lumpur to reduce costs, expand reach, and enhance customer convenience.

At the same time, Pos Malaysia is working closely with the MADANI Government, MCMC, and the Ministry of Communications to modernise the Postal Services Act, update the Universal Service Obligation (USO) and implement stronger governance in the parcel delivery industry. The engagement with the Malaysia Competition Commission (MyCC) is also ongoing to address anti-competitive practices, particularly masking, and to ensure consumers retain their right to choose service providers freely.