Sunshine Bakeries Malaysia has introduced the Royal Buttercorn, a limited edition cream bun enriched with Hokkaido milk. This indulgent creation reimagines texture by incorporating corn pieces offering a fresh twist on the classic corn cream bun, an already beloved flavour in their the cream bun segment in Malaysia.
Sunshine Bakeries Royal Buttercorn is available in the Klang Valley, Negeri Sembilan, Penang, Johor and Malacca.
Putrajaya, Malaysia — 22 October 2025 – The spirit of giving ran strong at Moxy Putrajaya as associates, families, and partners came together for Road To Give 2025, hosted by the Moxy Putrajaya team. This year’s event welcomed an inspiring 923 runners, including 81 junior participants, marking another milestone in Marriott International’s 11th year of this signature global charity run.
What began as a simple run has grown into something much greater — a celebration of unity, compassion, and purpose. Road To Give isn’t about distance or timing — it’s about heart. It’s about thousands moving together for causes that matter, making real impact in the communities where we live and work.
As part of Marriott International Malaysia’s five-region Road To Give activation from 11 to 19 October, Moxy Putrajaya joined fellow hotels in Desaru, Penang, Langkawi, and Kuala Besut in championing this year’s causes, which include:
Marriott International’s growing family of 54 operating hotels across Malaysia — spanning 18 distinctive brands with 20 more in the pipeline — proves that no matter the category, whether Luxury, Premium, Select, Classic, or Distinctive, our purpose remains the same: to serve, to uplift, and to lead with impact.
The success of the event was made possible through the passion and teamwork of the associates from hotels under IOI Properties Group, who played an active role in the planning and execution of the run alongside the Moxy Putrajaya team.
At Moxy Putrajaya, the day was filled with energy, color, and community spirit. Beyond the 5KM, 10KM, and Junior Runs, guests enjoyed a range of family-friendly activities, including bowling, ping pong, throw ball, sand painting, face painting, and Kicktopia games.
Adding flavor to the fun, the five IOI Resort City hotels came together to curate delicious treats for the runners:
The event was made possible through the generous support of IOI Properties, IOI City Mall, Kechara Soup Kitchen, Nestlé, UFC Refresh Coconut Water, Drinho Sparkling Tea, Dilmah Tea, Green Fusion, SIMA Parking, and MPS Sepang.
Moxy Putrajaya also welcomed the NextGen Marriott Business Councils Malaysia, who showcased their community-driven initiatives during the event.
The day concluded with the recognition of top runners — Top 20 finishers each for the 5KM, 10KM, and Junior categories — who embodied the true meaning of Road To Give: running with heart, for a cause.
We could not be prouder to stand together for the 11th year of Road To Give — stronger, louder, and more meaningful than ever. Every stride today reflects our shared commitment to making a positive difference.
As the sun set over Putrajaya, one thing was clear — Marriott doesn’t wait for change. We run towards it.
A multi-sensory exploration of spicy bites, smooth beer, surprise drops, and pure good vibes done #BestWithCarlsberg
KUALA LUMPUR, 24 October 2025 – Things are about to get real spicy and Carlsberg is cooling it down in the smoothest way with World of Smooth 2025. A nationwide celebration of Malaysia’s fiery food culture — perfectly paired with the smoothest beer in town. From September to November, fans can expect one-of-a-kind experiences, from flavourful food trails to music-fuelled alleyway takeovers that turn everyday hangouts into smooth and unforgettable moments.
World of Smooth 2025 kicks off with the Smooth & Spicy Food Trail — a flavour-packed adventure across Malaysia’s hottest eats. From kurau cili garam in Malacca to tongue-tingling mala hotpot in Johor, each stop delivers fiery flavours, perfectly balanced with the signature smoothness of Carlsberg Smooth Draught. The trail is a flavour journey where every bite turns up the heat, and every sip of Carlsberg Smooth Draught cools it down just right.
Every location has been handpicked for the ultimate pairing experience, where Carlsberg Smooth Draught’s easy-pour pull-off cap, smooth-as-silk finish, and refreshing body prove that it’s made for spice. Whether you’re sweating over sambal or indulging in aromatic Thai delicacies, an ice-cold Carlsberg Smooth Draught resets your palate and keeps the taste adventure going strong — because hot flavours deserve a beer that can keep up.
Carlsberg is also collaborating with MiX store to launch the Smoothest Self-Heating Steamboat Set, a portable, fiery-hot feast that’s ready in 15-minutes. Just pour in a can of Carlsberg Smooth Draught to boost flavour and tame the heat. You can even customise the beer’s intensity by pouring 100%, 50%, or 30% — depending on how smooth you like your steamboat experience. With punchy soup bases and premium ingredients, it’s the ultimate pairing for spice chasers on the go.
“With World of Smooth 2025, we’re levelling up the ‘Spicy Trail’ journey. Food is at the heart of Malaysian culture, and our passion for spicy flavours deserves to be celebrated alongside the effortlessly smooth brew that is Carlsberg Smooth Draught. At Carlsberg, it’s always been about more than just beer, it’s about delivering experiences that are unique, cool, and right on trend. From spicy food collabs to the coolest tunes, this campaign brings together everything that’s made #BestWithCarlsberg,” said Olga Pulyaeva, Marketing Director of Carlsberg Malaysia.
The big World of Smooth showcase? CarlsCrib: Smooth Edition — a two-day experiential takeover happening from 14 to 15 November at Sentul Depot, Kuala Lumpur — designed to be an immersive hangout built for foodies, music heads, and beer lovers alike. Guests can explore a curated line-up of spicy food flavours from around the region, challenge their taste buds across escalating heat levels, and chill out with an ice-cold Carlsberg Smooth Draught at every turn.
But the heat doesn’t stop there. The weekend is set to light up with a fiery lineup of international and local acts, headlined by Shiga Lin, the Hong Kong singer and actress bringing the Fiery Heatwave. The beats keep rolling with Tydel delivering smooth sonic vibes and YuNoHoo turning up the heat with Indian-influenced rap rhythms. Over at the DJ stage, expect full-throttle energy from DJ Angemi (Italy), DJ Roxy June (Thailand), and local favourite DJ Tick. For those craving something live and loud, Fang Kong will bring the house down with raw, immersive music. So, what are you waiting for? Register now at https://carlscrib.my/ and redeem a complimentary Carlsberg Smooth Draught!
Turning up the vibes, Carlsberg Smooth Draught is also dropping the smoothest collectible of the year – a series of limited-edition mini-Bluetooth speakers, designed to bring the full flavour of the World of Smooth to life. Each speaker comes in a mystery blind box featuring five vibrant designs — and for the lucky few, one secret exclusive version is hidden inside, waiting to be collected!
Happening now until November 2025, every purchase of Carlsberg Smooth Draught could land consumers one of these ultra-coveted sonic sidekicks. Whether it’s buying RM90 worth of Carlsberg Smooth Draught at the local pub, six big bottles at your favourite eateries or picking up two 6-can packs at super-hyper markets, 99Speedmart or online sites, beer lovers stand a chance to score this ultimate smooth companion.
Want the full set? Hit up the convenience store promo — just buy any Carlsberg Smooth Draught can at participating stores for a chance to win all speaker designs in an exclusive bundle.
Whether you’re chasing heat, beats, or just the next cool hangout, World of Smooth 2025 is where it’s all going down. Grab your crew, and get ready to taste, vibe, and unbox your way through the best and smoothest celebration of the year.
For more details, visit https://bestwithcarlsberg.my/wos/. And remember to always #CELEBRATERESPONSIBLY. If you drink, don’t drive. For non-Muslims aged 21 and above only.
With the highly anticipated premiere of Stranger Things Season 5 set for November 2025 on Netflix, Nestlé Malaysia has unveiled its latest themed treat: Drumstick Stranger Things Ice Cream. The globally acclaimed series continues to captivate not only audiences but also the food industry, inspiring a wave of collaborations across the globe.
The Nestlé x Stranger Things collaboration delivers a mouthwatering blend of chocolate and vanilla ice cream, topped with a berry sauce designed to resemble a cracking portal—capturing the essence of the Stranger Things universe in every bite.
Doublemint Refresher Gum has made its debut in Malaysia, offering a sugar-free chewing experience in a sleek canister bottle designed for on-the-go freshness. As the gum category faces a slow decline in consumer engagement, innovative and practical packaging like this is becoming essential to spark renewed interest. The gum is available in two refreshing flavours: Fruit Mix and Peppermint.
L-Men, Nutrifood Indonesia’s specialized nutrition brand focused on men’s health and fitness, is branching out into a new product category: noodles. The newly launched L-Men Platinum Noodles offer a high-protein alternative with 24 grams of protein per serving, while keeping fat and sodium levels low.
This expansion gives L-Men consumers a convenient, protein-rich option to support their fitness goals at mealtime. For L-Men, this expansion allows the brand to tap into a wider range of consumption moments and integrate more seamlessly into consumers’ daily routines.
est, a carbonated soft drink brand under Thai Beverage, has unveiled its latest innovation — est Glow Edition, a vibrant new line of sodas that illuminate when exposed to light. This playful twist enhances the fun factor of traditional fizzy drinks, designed to captivate young, novelty-driven consumers who form the heart of est’s consumer base.
While brightly colored beverages often face criticism for their association with artificial additives and health concerns, their vibrant hues continue to captivate young consumers, symbolizing excitement and playful indulgence. Rather than relying on artificial coloring, brands can opt for natural alternatives that enhance consumer acceptance while preserving the playful appeal of vibrant beverages.
The est Glow Edition has four flavours:
The brand has appointed GELBOYS, a fast-rising teen idol group, as its product ambassadors — a strategic move that aligns perfectly with its target audience and fosters a deeper emotional bond between the brand and young consumers.
Est employs an exclusive distribution strategy by offering each flavor through distinct sales channels, prompting consumers to seek out different variants. This approach adds an element of discovery and excitement to the shopping experience, making it more engaging and rewarding.
The luminous hues of est Glow Edition perfectly complement the Halloween spirit. To amplify the festive vibe, the brand is launching a themed activation — the glow-overload lab experience — at the PMCU SIAM HALLOWEEN 2025 at Siam Square Block I from October 24 to 26, 2025.
Est achieved a 6% increase in volume sales, defying the overall decline in the flavoured soft drink market in Thailand, which contracted by 6% to THB 17.39 billion in the 12 months leading up to August 2025, according to NielsenIQ. est’s market share in modern trade channels surged to 24.6% as of June 2025.
Singapore, 23 October 2025 – The Laughing Cow is serving up a bold new way to snack with the launch of The Laughing Cow’s Cheez Dipper Pizza Breadsticks. This savoury new variant joins the brand’s beloved Cheez Dipper lineup, bringing a playful twist to the iconic pairing of creamy cheese dip and crispy breadsticks in pizza flavour, expanding the brand’s footprint in the healthy snacking segment.
Already available in plain, strawberry and blueberry variants, The Laughing Cow Cheez Dippers have become a go-to choice for families and young snackers in Singapore. With the introduction of pizza-flavoured breadsticks, the brand takes its step into savoury snacking – offering a flavour-forward experience that’s both satisfying and wholesome.
Made from cow’s milk and naturally rich in calcium, The Laughing Cow Cheez Dippers are free from artificial flavours, colours and preservatives. Each portion is individually sealed and perfectly sized for school lunches, desk-side cravings or on-the-go indulgence. It’s a dip-and-crunch moment made for those who crave delight in every bite.
Alamjit Singh Sekhon, General Manager – South East Asia, shared, “We are really excited to introduce The Laughing Cow’s Cheez Dipper Pizza Breadsticks, the newest addition to The Laughing Cow range in Singapore. Snacking is a fun moment, with pizza as a universally loved flavour among kids. Under The Laughing Cow brand, we are launching a delicious and nutritious product inspired by this loved flavour. Pizza-flavoured breadsticks combined with The Laughing Cow’s cheese dip come together to create The Laughing Cow’s Cheez Dipper Pizza Breadsticks. The variant is also rich in calcium, which is a key
micronutrient deficiency. Pizza Dippers is in line with our philosophy of ‘For all for good’ to have nutritious snacking accessible and enjoyable for everyone.”
To support the launch, The Laughing Cow is introducing a limited-edition blind box plushie series inspired by snack-time moods. With every $12 spent on The Laughing Cow products, fans can redeem one blind box plushie from the brand’s exciting new collectible lineup.
Each plushie is a snack spirit character brought to life. From the wide-eyed Egg-cited for Cheese to the dramatically sweet Cry Berry, the crusty but lovable Grumpy Cheese Toast, and the unapologetically chill Whatever, I Will Eat Pizza. There’s also the delightfully dapper Cheeseful Monsieur Croissant and the every-sunny Merry Berry. Whether you’re collecting, gifting, or just vibing with your snack mood, these plushies add a layer of surprise and personality to every bite.
Available in major supermarkets and online platforms starting 10 October 2025, this new variant invites snackers to dip into joy and crunch into flavour. And from 17 October onwards, the collectible plushie series adds a cheeky surprise to the experience – turning everyday snacking into a moment of delight with The Laughing Cow.
Whether you’re a parent looking for a playful snack or a foodie chasing the next fun flavour, this is your chance to collect a little piece of happiness along the way.
In addition to Cheez Dippers, The Laughing Cow offers a wide array of products including Creamy Cheese Triangles, Belcubes, Cheese Slices, and Cheese Spread in Tub — alongside other beloved Bel brands like BabyBel and Kiri.
For more information on The Laughing Cow, visit https://www.thelaughingcow.com.
Exclusive K-Food Promotion Across 160 CU Stores and the First-Ever “K-Fresh Universe Malaysia 2025” to Showcase Authentic Korean Taste and Culture
Kuala Lumpur, 23 October 2025 – CU Malaysia, the country’s leading Korean convenience store chain, proudly announces its strengthened partnership with the Korea Agro-Fisheries & Food Trade Corporation (aT), a government agency under the Ministry of Agriculture, Food and Rural Affairs (MAFRA) of the Republic of Korea. Together, they are working closely to promote authentic Korean food and lifestyle experiences to Malaysians through nationwide promotions and cultural events.
As part of this collaboration, CU Malaysia is currently running a K-Food promotion across all 160 outlets nationwide, in partnership with the aT Kuala Lumpur Center. The promotion highlights a variety of exclusive imported Korean snacks and beverages, reflecting CU’s dedication to bringing distinctive and high-quality Korean products to Malaysian customers.
Through this campaign, shoppers can enjoy special deals such as Buy 2, Get 1 Free on selected snacks and a K-Food combo set at RM11.90, featuring CU Tteokbokki, Cantabile fruit drinks, and Istea pouch beverages. The promotion aims to make authentic Korean flavors more accessible to Malaysians, both during the festival and in their everyday lives.
The nationwide K-Food campaign complements the upcoming K-Fresh Universe Malaysia 2025, the first-ever Korean food and lifestyle festival in Malaysia, organised by aT with the support of CU Malaysia. The 10-day event will be held from 24 October to 2 November 2025, at Mytown Shopping Centre (Town Park & Sunken Garden) in Kuala Lumpur. It will feature a lively showcase of premium Korean fruits, authentic food ingredients, and freshly made Korean delicacies crafted from top-quality Korean produce.
Visitors can also enjoy a vibrant marketplace offering a wide range of K-snacks, desserts, and beverages. CU Malaysia will feature its signature Korean favorites, including CU Tteokbokki, Korean Corn Sausage, CU Gimbap, and other popular Korean drinks and desserts.
“We are delighted to present the K-Fresh Universe Malaysia 2025, an event that celebrates Korea’s rich food culture and lifestyle. CU Malaysia’s continued collaboration and support make this initiative even more meaningful. Together, we aim to expand the reach of K-Food in Malaysia and deepen cultural connections between our two countries,” said Mr. Chang Chung Ho, Director of aT Kuala Lumpur Center.
As aT Kuala Lumpur Center’s close partner, CU Malaysia plays a vital role in introducing the excellence of K-Food to Malaysians. Through its nationwide stores and participation in major cultural events, CU remains committed to promoting authentic Korean flavors, lifestyle, and innovation – bringing the heart of Korea to every Malaysian neighborhood.
The K-Fresh Universe Malaysia 2025 festival will run daily from 10:00 AM to 10:00 PM, and admission is free for all visitors. Experience 10 days of authentic Korean food, culture, and fun through exclusive combo deals, premium K-snacks, and genuine Korean products imported directly from Korea.
For more information, visit aT Kuala Lumpur Center’s official Instagram or Facebook page.
Decathlon Singapore is making it easier than ever to practice sports sustainably. Join us on 25–26 October to sell your pre-loved sports gear, now including weights, winter jackets and scooters & skateboards, and shop our Second Life range, enjoy on-the-spot bike check service and fun sports activities
SINGAPORE, 23 October – Decathlon Singapore is excited to announce the return of our Circular Bazaar this Saturday and Sunday, October 25 and 26, 2025.
After seeing the community embrace sustainable sports in our past Bazaars, we’re bringing the event back with major upgrades to our popular Buy Back program and some helpful new services. It’s a weekend dedicated to giving sports gear a second life, saving money, and trying new sports, all at Decathlon Singapore Lab (Kallang).
The Decathlon Buy Back Program Just Got Better
We want to help you clear out unused sports equipment and get real value back. We’re offering up to $800 back in Decathlon vouchers when we buy back your sports gear!
We’re Buying Back More Gear: In addition to Decathlon bikes and fitness machines, we are now officially accepting Decathlon weights, scooters, skateboards, and winter gear! If it’s a Decathlon product, bring it down for a valuation. Get up to $20 more when we buy back your sports gear at the Circular Bazaar!
Cash Back Option for Selected Bikes: For selected bicycle models, you now have the choice of getting your refund in monetary refund or Decathlon vouchers. We know flexibility is important, so you can now use the returned value however you need it.
Fast, Guaranteed Bike Service: Need a quick check-up for your ride? We’ve got you covered at the Bazaar: Get your bike safety-checked and tuned up in two hours, for just $40. If our team takes longer than two hours, the service is free! It’s our way of making bike maintenance quick and worry-free.
Amazing Second Life Deals: Browse our massive Second Life range of refurbished, pre-loved sports equipment at up to 80% discount off regular prices! It’s a great way to find quality Decathlon gear at a fraction of the price.
Shop Smart and Play Hard
The Bazaar isn’t just about sports products; it’s a full weekend of sports, food and fun for everyone!
Try a New Sport: Always wanted to try baseball or archery? Our sports stations are set up for you and the family to try out new sports for free.
Bazaar Passport Challenge: Engage in sustainable shopping, complete the fun activity stations on your Passport and stand a chance to win a special thank you gift for being a part of the circular movement.
Event Details
