Home Retailing Convenience Store How to increase sales of hot food at petromart?

How to increase sales of hot food at petromart?

The Petronas Mesra Petromart at Technology Park Malaysia (TPM) has come up with an ingenious solution to solve the problem of how to increase the sales of hot food. Hot food is usually displayed inside the store. For motorists who are paying with their credit cards, there is less incentive for them to walk inside the store to grab something to eat.

To solve this problem, this particular petromart has brought all the hot food out of store and put it in front of the outlet where the food becomes more visible and convenient for motorists to grab and go. This is an excellent idea to boost sales of breakfast items.

*All the images above were photographed by the author

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