Malaysia’s FGV Dairy Industries has launched Greek yogurt in a 120g pack size in the local market. The Bright Cow Greek Yogurt in 120g in various flavours are now available at major retailers including AEON, AEON Big and Mydin. Bright Cow Greek Yogurt is made from fresh milk processed in Linggi and contain real fruit pulps.
In another development, FGV Dairy Industries has signed memoradum of agreements with Bexpress Marketing, ARTY Foods and DPO Malaysia to make Bright Cow available in more than 5,000 retail outlets across Malaysia.
Previously being only available in selected stores such as Aeon, Village Grocer, Mydin, Ben’s Independent Grocer and Mercato, consumers can now get their own Bright Cow products from more retail locations such as Jaya Grocer, Isetan, FamilyMart, CU Mart, myNews, PETRONAS Mesra stores, Shell Select stores, NSK Grocer, Lulu Hypermarket, Billion Supermarket, and HeroMarket, among others.
Bright Cow made its entry into the local dairy market in 2020, offering a range of milk-based products such as fresh milk, flavoured kefir and milk yogurt, yogurt drinks, and cheese products.