A loaf where cloud-soft artistry of Japanese wheat flour meets rich multigrains in every slice.

KUALA LUMPUR, MALAYSIA, 18 September 2025 – Bread is often seen as something ordinary that quietly fills our tables everyday, but as tastes evolve, so too does the brand’s mission to make the everyday feel a little more special. Sunshine Bakeries again proves that the bread we eat daily can be different by blending Japanese artistry with the familiar loaves that have become part of every household. This 18 September 2025, Sunshine officially introduces the KOMUGI GOLD Dark Rye Wholemeal Loaf to the Malaysian market. 

This loaf takes inspiration from the artistry of Japanese baking while setting a new gold standard for everyday bread. Made with premium Japanese wheat flour (known as komugi in Japan), balanced with the richness of dark rye and layered with five wholesome grains, this loaf transforms an ordinary routine into something refined. It is simply Japanese perfection, created with care to bring small luxuries into mundane days.

Building on the success of the SHOKUPAN GOLD series, a line that brought soft, flavourful loaves such as the Brioche Butter, Purple Sweet Potato and Shiro Barley into Malaysian homes, Sunshine is now raising the bar once more! The KOMUGI GOLD series marks Sunshine’s first dark rye wholemeal loaf in Malaysia, representing a higher standard of taste and quality through the blend of flax seeds, barley, oats, chia seeds, and sunflower seeds for a rich multigrain experience.

By pairing the pillowy softness of Japanese wheat flour with the hearty bite of grains, KOMUGI GOLD defines what Sunshine calls the “new gold standard”: exquisite texture, premium ingredients, and most importantly, Halal assurance. It is modern, versatile, and made to slot effortlessly into the rhythm of Malaysian lifestyle. Above all, what sets it apart begins with the ingredients themselves.

For most, words such as “dark rye” and “komugi” may feel unfamiliar. Yet it is often the unfamiliar that sparks curiosity and discovery. Dark rye, made from the whole grain of rye, is long celebrated for its rich, toasty profile and natural nutrition. Its flavour is deeper and more robust than white flour, offering warmth and complexity in every bite. Komugi, which means wheat in Japanese, reflects the philosophy of Japanese baking: treating wheat not as a filler, but as an ingredient to be refined and handled with care.

By bringing both into one loaf, Sunshine invites Malaysians to step into a new territory and experience bread that feels both wholesome and intriguing. 

In Japan, bread is crafted with patience where loaves are designed to achieve perfect balance in softness, flavour, and texture. Sunshine has embraced this tradition with KOMUGI GOLD, using premium Japanese wheat flour as the foundation of the loaf to achieve a tender, cloud-like crumb that melts in the mouth while holding structure for more complex flavours. Each slice reflects the artistry of Japanese baking, where detail and refinement are central to the process.

This pursuit of harmony in taste and texture is what is called perfection, with every detail working together to deliver a loaf that upholds the high standards associated with quality breadmaking. When combined with grains, the experience becomes even more layered, creating a bread that feels crafted to the same exacting standards associated with Japanese artisanal baking. With KOMUGI GOLD, Malaysians can now savour the same standard of Japanese perfection once reserved for artisanal bakeries, brought freshly into their own homes.

The KOMUGI GOLD Dark Rye Wholemeal Loaf carries layers of flavour and texture beyond softness. Dark rye lays the foundation with an earthy depth, grounding the loaf in a rich, hearty profile. Folded within are five other wholesome grains: barley, oats, flax seeds, chia seeds, and sunflower seeds, which add a nutty crunch that contrasts beautifully with the loaf’s soft, pillowy crumb. 

Just as you settle into the taste, layers of flavour unfold – each bite carries a natural depth from the grains, offering the nutty subtle sweetness that lingers pleasantly on the palate. Fresh from the pack, each slice offers the right amount of richness and softness to be enjoyed on its own. Toasted, they bloom into a warm roasted fragrance that fills the kitchen, sending you a sensory invitation to savour it. If you are in the mood of having something to pair with, spread with butter to bring café-style comfort into your home. Paired with savoury toppings, it becomes a hearty meal in between your hectic schedules.

Despite carrying the elegance of an artisanal loaf, the KOMUGI GOLD Dark Rye Wholemeal Loaf is made for daily life. It is crafted to be both premium yet accessible, turning breakfast tables, lunchboxes, and teatime spreads into something special, indulgent and within reach. It represents an affordable luxury made for the pace of modern life, showing that bread can be nourishing without needing to be reserved for special occasions.

Starting today, the Sunshine KOMUGI GOLD Dark Rye Wholemeal Loaf will be available at major retailers and convenience stores across Klang Valley, Negeri Sembilan, Penang, Johor Bahru and Malacca. Halal-certified and crafted for modern Malaysian palates, it represents a new benchmark in breadmaking that is now within reach.

So, how will you enjoy your dark rye wholemeal loaf? Toasted golden with butter or paired with savoury spreads? However you choose, this is the bread that makes everyday feel special.

For more information, visit the official website (https://www.sunshinebakeries.com.my/) or follow Sunshine Bakeries on Instagram (@sunshinebakeries.my) and Facebook (@Sunshine Bakeries Malaysia).