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FedEx Wraps Up Four-Month Local Vegetable Farming Program to Nurture Healthier Urban Communities

By
Tan Heng Hong
-
FedEx Cares MY

KUALA LUMPUR, Malaysia, November 7, 2023 – FedEx Express (FedEx), a subsidiary of FedEx Corp. (NYSE: FDX) and one of the world’s largest express transportation companies, has successfully completed four-month support to a program with local non-profit Treat Every Environment Special (TrEES) to grow and deliver vegetables to underprivileged communities in Malaysia.

From August to November 2023, 16 FedEx volunteers engaged in planting, harvesting, sorting and distribution of vegetables, as well as maintenance of a 1,000 square foot community garden located in the Klang Valley. On the final day of the program, the FedEx volunteers delivered the vegetables to a local care home.

“I am thrilled to see the team volunteering their personal time to support programs which enable positive sustainable changes in our communities,” said Tien Long Woon, managing director of FedEx Express Malaysia. “FedEx is committed to creating a better world and one way we are doing so is by supporting local sustainable farming efforts to improve food security among the less fortunate.”

“Working alongside FedEx on this vegetable farming program has been an incredibly rewarding experience. We hope that this program will continue to benefit various communities on a long-term basis,” said Leela Panikkar, Director of Treat Every Environment Special (TrEES).

This program is part of the FedEx Cares global community engagement program underpinned by FedEx cultural value of Committing to Do Good. Progress in key areas of FedEx’s corporate social responsibility initiatives, including pillars such as Community Engagement, Global Entrepreneurship and Sustainable Logistics can be found in the latest FedEx Cares Report

Dubai Chocolates by PHINIX STORE Go Viral on Shopee Live

By
Tan Heng Hong
-
Khaled Hassan (left) and Husman Setta (right), founders of PHINIX STORE

Malaysian Local Sellers Capitalise on Unique Niche Online

KUALA LUMPUR, 6 November 2023 – PHINIX STORE is the local homegrown seller responsible for making Dubai Chocolates go viral on Shopee Live. Deploying a creative and systematic approach to live selling, founders Husman Setta and Khaled Hassan, also known as Abang Ah Ah switched from a social commerce site to Shopee Live in July 2023 and saw Malaysian candy lovers place more than 1,000 orders per day with them, far outstripping their initial targets of 50 orders a day.

They attribute their rapid growth, of up to 90% uplift in sales, to the fact that Shopee Live has the right audience familiar with the platform and primed to shop on livestream events, compared to other apps in their experience where audiences were seeking entertainment but not shopping.

“At the time, these chocolates were not that well known on social media or other platforms…Now I can say that 90% of our daily sales come from Shopee Live, especially from returning customers. We get to build customer relationships and have good interactions with our customers. Sometimes, our customers have become like friends to us, they join the livestream to ‘hang out’. Even offline, sometimes the customers recognise us and say hi to us, and we talk as well,” Husman said.

For PHINIX STORE in particular, the freedom to communicate with the audience intimately on their new branded content channel, to provide live education about how to store and serve their chocolates, and conduct two-way conversations in real time allowed them to build brand trust quickly.

Taking advantage of Shopee’s integrated solutions for ecommerce sellers, PHINIX STORE first attracts new audience traffic by offering Shopee Coins, then polls customers on Shopee Live to conduct user research on what products will sell out, uses their sales reports to figure out the best window to livestream, and influences conversion and loyalty by rewarding customers with gifts.

Khaled Hassan, also known as Abang Ah Ah, PHINIX STORE’s co-founder and livestream host conducting Shopee Live session

Khaled, who hosts all livestream events, explains how he drives urgency and spontaneity during the short windows of purchase: “We have a timer countdown for promotion times for the users to come in and rush for the products on special price during game sessions. We also reward loyalty: if they buy a certain quantity of products, for example, we give them free gifts. With every purchase of more than 1kg of chocolate, we give them 100g free.”

Kenneth Soh, Head of Marketing at Shopee Malaysia, said, “We are so happy that PHINIX STORE has found the secret sauce for local sellers to succeed online. Shopee Live has been accelerating as a new and effective way to create two-way, personalised engagements between sellers and buyers to drive on-the-spot sales. We intend to empower even more local businesses to scale online in this way.”

Commenting on plans for the future and aspirations for other Malaysian sellers like themselves, Khaled and Husman agree, “Our plan is to expand our business outside of Malaysia via Shopee International Platform, with our perfume product, Hush, and food products. We call on all sellers to have an online shop with Shopee to expand their market reach. Shopee provides the best platform to sell and promote products. Shopee also can teach us how to sell products for those without any knowledge in live streaming.”

To date, PHINIX STORE has accumulated 74,000 followers on Shopee. These followers have bought 85,714 kilograms of Dubai Chocolate, and 163,000 pieces of Milo Energy Cubes. The store also offers luxury perfumes and sambal, catering to local tastes.

Click here to buy on Shopee.

1 BILLION LAZCOINS UP FOR GRABS AT LAZADA’S 11.11 BIGGEST SALE OF THE YEAR

By
Tan Heng Hong
-

The most anticipated shopping festival of the year will bring Malaysians a non-stop 3-day shopping fiesta like no other between 11-13 November

Kuala Lumpur, 6 November 2023 – Lazada, Southeast Asia’s pioneer eCommerce platform, is pulling out all the stops this year for its 11.11 Biggest Sale of the Year by offering over a billion LazCoins on its platform during the iconic annual shopping event. Taking place from 11 to 13 November 2023, the sale will enable consumers to enjoy an extended festive weekend of shopping with great deals and discounts.

Over 1 Billion LazCoins Up for Grabs

Shoppers in Malaysia can expect jaw-dropping value and incredible savings during Lazada’s 11.11 Biggest Sale of the Year with more than a billion LazCoins up for grabs, which can be used to attain discounts and the lowest prices on tens of millions of products across the platform. On a daily basis, one in three customers actively leverage LazCoins to maximize their savings while placing orders across Southeast Asia.

Earning these bonus LazCoins is easy. Users simply need to check-in to LazCoins channel on the Lazada App daily from 1 until 13 November to enjoy a supersized collection of LazCoins compared with the usual amount.

By maintaining and completing the 13-day streak, shoppers will be able to effectively collect up to 1,640 LazCoins (worth RM16.40) for free, which can be redeemed for additional discounts on eligible products, on top of other existing rebates they can already enjoy during the sale, such as platform and store vouchers, Free Shipping, and much more. Additionally, customers who log on to the Lazada App throughout the sale period may also receive a random, surprise drop of LazCoins.

Diligent users looking to maximise their LazCoins collections can also acquire more coins by writing reviews on the products that they have purchased, completing missions on the Lazada App, or even playing games like Merge Boss or GoGo Match. Gamification with LazCoins rewards is a primary driver for customers to be continuously and actively engaged throughout their shopping journey. The surge in engagement on the app not only leads shoppers to the discovery of new products on Lazada, but is also a driving force behind the exceptional 7-day in-app retention rate, which is close to 100%.

Guess and Win to Shop Free for 11 Months

Leading up to 11.11, Lazada also has more surprises in store for shoppers, starting with a special giveaway on social media. Kicking off on 1 November until 10 November, this 10-day social media contest offers Lazada’s followers on Instagram the opportunity to guess the sale price of a selected item daily.

To join the contest, participants simply have to comment in the post with their estimate of the item’s sale price. The first 11 people to guess the price correctly or most accurately stand the chance to win the item of the day, which spans various categories including health & beauty, home & living, fashion, electronics, and more.

One lucky winner who correctly guesses the price of all items across all 10 days will be able to win the Grand Prize of RM11,000 worth of shopping. In total, there are over RM100,000 prizes to be won from brands such as Cosmic Cookware, Dyson, Estee Lauder, Fossil, Kinohimitsu, Lazada Adventures, LEGO, Nescafe, OGAWA, and POCO.

Plenty of Value to Enjoy Before 11.11

While consumers can already start adding their shopping to cart from as early as 1 November or even Chup Dulu* by paying a small deposit to secure the best deals before 11.11, there are also early Today Only Deals* that shoppers can already checkout and enjoy awesome offers from 1 to 10 November. With a diverse selection of groceries, household supplies, mother & baby goods, and more from brands like Anakku, Enfagrow, Kellogg’s, Julie’s, and Tong Garden, consumers can already start saving on the essentials before the sale starts.

Moreover, there is a Super Voucher Hunt for 11.11, where consumers who crack the codes below can claim exclusive vouchers via the Lazada App. These hidden vouchers can be collected by entering the completed keywords into the search bar on the app and then can be redeemed exclusively on 11 November.

Claim the Hottest Brands on Lazada

When 11 November rolls around, shoppers can finally checkout their carts to enjoy a bulk saving on their purchases with Lazada Bonus*, which rewards consumers with an RM9 discount on every RM90 spent. Lazada Bonus is available to collect from 1 November until the end of the sale and can be enjoyed on a wide range of products across the platform.

This year, Lazada’s 11.11 Biggest Sale of the Year unveils the Ha11 of Fame* (Hall of Fame), featuring an ever-revolving selection of 11 exclusive seller deals from 11-13 November. Renowned brands such as DJI, LEGO, L’Occitane, MAC, Nike, Ogawa, Shiseido, Skechers, and Xiaomi among others will take the spotlight, showcasing a selection of must-have deals with discounts of up to 80% off on toys, make-up and personal care, footwear, and apparel.

If you’re on the hunt for the lowest prices on Lazada, Mesti Beli Deals* promise a plethora of incredible bargains and exclusive prices from stores on both LazMall and Marketplace, where shoppers can nab significant savings on highly sought-after products, including but not limited to the Sony PlayStation 5, Dyson Airwrap, LEGO Icons Jazz Club Building, OGAWA RetreaX Massage Chair, GINTELL S3 Superchair, Roborock Q Revo Robot Vacuum, 70mai A500S Dashcam, and more with discounts of up to 80%.

Furthermore, don’t forget to mark your calendars for the Crazy Brand Mega Offers*, occurring daily from 11 to 13 November, between 12am and 2am. During this period, you can enjoy discounts of up to 90%* on LazMall brands like Aesop, Bose, Lacoste, La Mer, GETHA, Ray-Ban, Pandora, Samsung, Sonos, Jo Malone, and others. Even if you miss the opportunity, Brand Mega Offers* are still available around the clock with markdown of up to 70%* off, so you can save on items such as skincare from SK-II, luggage from Samsonite, footwear from Clarks, sound systems from JBL, or even clothing from Levi’s.

Maximising Your Savings

In addition to brand promotions and exclusive discounts, shoppers can explore other incredible offers such as LazFlash Extra* deals with more than 50% off on popular, trending, must-have items – the lowest prices guaranteed. Free Shipping* vouchers can also be collected across the app, either via the Free Shipping or Voucher channels, cracking the Lucky Egg, or playing Lazzie Star. With Free Shipping vouchers, shoppers can save up to RM20 on their order deliveries.

Lazzie Star during this 11.11 will reward users with Golden Banknotes from 1 to 13 November, which can then be redeemed during the sale to claim attractive prizes, gifts, LazCoins, vouchers, and more. Earning Golden Banknotes is simple, one just needs to check-in daily, complete daily missions, or play games like Merge Boss on the Lazada app and complete Special Orders in the game. Completing the Merge Mission in Merge Boss also entitles players to redeem a daily giftbag prize.

It’s almost time for Lazada’s 11.11 Biggest Sale of the Year! Start adding items to your cart now and be ready to checkout at 12am sharp on 11 November to seize unbeatable prices, massive discounts, and thrilling surprises that will be sure to add to your life.

For more information on the Lazada 11.11 Biggest Sale of the Year, check out the Lazada app or click on this link.

Workshop Wonderland at Sustainable Christmas Market 2023

By
Tan Heng Hong
-

11 & 12 November 2023, South Beach

This Christmas, celebrate the joy of meaningful giving and eco-living at the annual Sustainable Christmas Market, which is back this year for its second edition!

Presented by Peace of Art and supported by City Developments Limited (CDL), the event will be held on 11 and 12 November 2023 at South Beach.

Immerse yourself in the spirit of celebration and join us at the market’s Workshop Wonderland. Over 2 days, Workshop Wonderland will feature 70 exciting and carefully curated workshops for all ages, accommodating up to 1,000 participants, revolving around the theme of sustainable living. The workshops range from Christmas artisanal activities to kids handicrafts to floral making to fitness sessions, as well as KIDSforKIDS Showcase (music and dance performances by children). For the KIDSforKIDS Showcase, Lauren Fleur’s Kitchen host will be emceeing for the 2-day performances alongside a professional emcee.

Every sign-up is a 100% donation to support the underprivileged children of Young Hearts living in Singapore’s public rental housing (by Singapore Red Cross). All donations come with a 250% tax deduction benefit. Some of the vendors you can expect include Charlotte Puxley, Lab Studios, Commune, Plantitude, Early Readers Club, Chokmah, and many more!

This is your chance to learn about The Art of Sustainable Living while experiencing the joy of helping children-in-need this Christmas. Sign up now at www.sustainablechristmas.sg! 🎄

Date

:

11 & 12 November 2023

Time

:

10am to 8pm

Venue

:

South Beach, 30 Beach Road, Singapore 189763

Website / IG

:

www.sustainablechristmas.sg / @sustainablechristmas.sg

Beneficiary

:

The underprivileged children of Young Hearts living in Singapore’s public rental housing (by Singapore Red Cross)

Admission

:

Free entry with ticketed workshops

 

Showcasing ‘The Art of Sustainable Living’, the workshops at the Christmas Market include:

  1. Christmas workshops: https://sustainablechristmas.sg/pages/christmas-workshops
  2. Kids workshops: https://sustainablechristmas.sg/pages/kids-workshops
  3. Fitness workshops: https://sustainablechristmas.sg/pages/fit-fab
  4. Photos with Santa: https://sustainablechristmas.sg/pages/christmas-portraits
  5. Music and dance performances by kids: https://sustainablechristmas.sg/pages/kidsforkids-showcase
  6. Electric test drive: https://sustainablechristmas.sg/pages/driving-change

New SPY Muscat Flower Sparkle and SEONMUL Strawberry & Mixed Berry

By
Tan Heng Hong
-

Thailand’s Siam Winery has launched a new limited edition sparkling fruit drink with 7% ABV under the SPY range. The new SPY Muscat Flower Sparkle has the perfect combination of premium muscat grape and elderflower flavours, ideal for the special occasion.

SPY Muscat Flower Sparkle is now available at 7-Eleven, Lotus’s, Big C, Tops, Makro, The Mall, Villa, Family Mart nationwide.

The company has also earlier added a new flavour to its SEONMUL, a cocktail-style soju, with the new SEONMUL Strawberry & Mixed Berry (12% ABV).

Celebrating 20 Years of HEATTECH with New Ultra-Light Material – the Thinnest HEATTECH Ever

By
Tan Heng Hong
-

Keep toasty warm during winter with the new HEATTECH lineup, offering an expanded range of colours and materials

October 31, 2023, Kuala Lumpur – Global apparel retailer UNIQLO today announces the launch of the latest HEATTECH, its thin and warm thermal clothing technology that converts water vapors from the body into heat. Launched in 2003, HEATTECH is celebrating its 20th anniversary this year, with cumulative unit sales of approximately 1.5 billion items[1] worldwide. HEATTECH has changed winter fashion around the world, and reflecting UNIQLO’s LifeWear philosophy of simple, high-quality everyday clothing that’s designed to make everyone’s life better.

This season, UNIQLO has updated the HEATTECH lineup to further enrich everyday life, with newly developed materials for a greater comfort, and an expanded range of design and colour variations. Along with its signature innerwear, UNIQLO also offers a rich lineup of other apparel and goods that incorporate HEATTECH technology. Keeping you warm and comfortable during chilly weather, HEATTECH continues to support winter lifestyles around the globe.

WOMEN – Changes in specifications and knitting method for greater comfort.

Standard HEATTECH innerwear now has printed care labels for a smoother feel. This year, the range of skin tone colours has also been expanded for easier use as a base layer.

MEN – Updated materials and rich colour variations

The material for HEATTECH innerwear has been changed to recycled polyester. Including the HEATTECH Cotton Crew Neck Long Sleeve T-shirt (Extra Warm) series, colour variations in the lineup have been expanded to broaden the range of styling options.

Details of the 2023 Fall/Winter Collection

Launch date:      November 10, 2023 (Friday)

Special website: https://www.uniqlo.com/my/en/special-feature/23fw/heattech/women

[1] Cumulative unit sales worldwide from 2003 to 2022.

Energizer’s Re-Energize 100% Fitfest Pumps Up the Energy Levels in Kuala Lumpur

By
Tan Heng Hong
-
The Mr. Energizer mascots were seen enthusiastically participating in one of the classes together with the participants.

The three-day event over the weekend saw attendance from individuals of all ages and fitness levels come together to stay fit. 

KUALA LUMPUR, 31 OCTOBER 2023 – The Re-Energize 100% Fitfest, the most thrilling fitness event in October, has concluded with much fanfare. Held over the weekend at Desa Park City Carpark 3, Near Arkadia Plaza, the Fitfest saw an impressive attendance of over 3,500 participants from all walks of life and age groups. The event which aimed to promote physical well-being and an active lifestyle, left participants feeling energized, motivated, and inspired.

The three-day event offered participants a wide range of fitness activities, including yoga, Zumba, high-intensity interval training (HIIT), and body combat led by renowned fitness trainers from Fitness First, Celebrity Fitness and CHI Fitness. These sessions not only provided a chance to break a sweat but also fostered a sense of community and camaraderie among attendees.

Adding to the excitement, the Re-Energize 100% Fitfest also featured exclusive classes hosted by renowned sports influencers Jordan Yeoh, Maggy Wang, and Joey Tng. Participants had the opportunity to learn from these fitness icons and gain insights into their training techniques and personal fitness journeys.

One of the event’s highlights was undoubtedly the rock climbing challenge. Participants tested their strength, agility, and endurance on a state-of-the-art rock 5-meter climbing wall, resembling the power and durability of an Energizer battery. This thrilling experience pushed participants to new heights, as they conquered obstacles and embraced the thrill of conquering challenges.

Diane Lee (fourth from left, first row), Business Director for Malaysia and Singapore at Energizer Holdings Inc. and Aaron Abner Ang (sixth from left, first row), Head of Marketing for Malaysia, Singapore & Indonesia at Energizer Holdings Inc., pose with the Energizer team and retail partners.

“At Energizer, we believe in the power of energy and staying charged. Just like our batteries that keep devices running, we wanted to inspire people to stay energized in their daily lives through the Re-Energize 100% Fitfest. This event provided a platform for individuals to embrace physical well-being, push their limits, and discover the joy of an active lifestyle. We are delighted to have been able to host such an event that motivates and empowers participants to unlock their full potential,” shared Diane Lee, Business Director, Malaysia & Singapore, Energizer Holdings Inc.

A participant is seen attempting to climb the 7.5 meter tall rocking climbing wall.

The event was also made possible due to the unwavering support from the sponsors as well. Participants were treated to goodie bags worth RM120 from leading brands from NIVEA, Eucerin, F&N Ice Mountain, Berocca, 100PLUS, Urban Retreat Spa, Pressio and more upon arrival. Participants were also offered a variety of food & drink throughout the day at the venue from F&B vendors such as Kee Nguyen, Nacholah, Kinori and The Bao Guys.

For more information about Re-Energizer 100% Fitfest, please visit Energizer’s Facebook event page. Follow Energizer on Facebook for updates on future exciting events.

Be That Subtle Asian Auntie This Single’s Day Sale

By
Tan Heng Hong
-

Tiger-mom approved discounts of up to 70% across more than 3000 styles

[MALAYSIA], 2 November 2023 – No girl math needed this time. Unleash your inner auntie this Singles Day Sale* and grab your long-awaited favourites across Love Bonito’s Casual Wear, Fall/Winter, Workwear and Wedding & Party styles. With up to 70% off selected pieces, these deals are guaranteed to make your Asian parents proud.

Our Hottest Recommends

From left to right: Kristina Padded Twist Back Dress, Goldie Textured Collared Shirt, Pvara Regular Flare Pants (2022 Version)

Score A+ looks on any occasion with our featured styles. From 3 November, Friday, 9pm GMT+8 to 12 November, Sunday, 11.59pm GMT+8**, LBCommunity+ members can stay true to their Asian roots and enjoy additional vouchers on markdown items:

  • 20% off a minimum spend off RM350 in a single receipt
  • 15% off a minimum spend off RM300 in a single receipt
  • 10% off a minimum spend off RM150 in a single receipt

Love, Bonito’s Single Day Sale ranges from RM30-RM198, and is available online at https://www.lovebonito.com/my/sale and in-stores. Find out more at @lovebonito_my.

Click here to buy on Shopee.

Janji Jiwa launches new drinks inspired by Netflix latest drama Gadis Kretek

By
Tan Heng Hong
-

Indonesian coffee chain Janji Jiwa has partnered with Netflix’s latest period drama, Gadis Kretek (Cigarette Girl), to launch two exclusive beverages inspired by the series. Set against the backdrop of Indonesia’s tobacco industry in the 1960s and early 2000s, Gadis Kretek follows the story of Dasiyah (Dian Sastrowardoyo), the daughter of a kretek (clove cigarette) maker, who is determined to create the perfect clove cigarette blends.

The two collaborative drinks capture the essence of the drama’s flavors. Kopi Gadis Kretek is a rich coffee infused with clove notes, complemented by salted caramel, coconut milk, and macchiato cream. Teh Mawar Gadis, on the other hand, is a fragrant black jasmine tea infused with rose syrup, lemongrass, apple, and ginger.

Image credit: Janji Jiwa

To further immerse consumers in the world of Indonesian spices, Janji Jiwa has transformed its Gandaria City outlet into a Gadis Kretek-themed haven.

In a separate development, Janji Jiwa has earlier unveiled a new logo and outlet concept, along with the launch of “Mobile Coffee Cart: Kopi Sejuta Jiwa,” aimed at enhancing accessibility for customers to enjoy the exquisite taste of Janji Jiwa coffee, according to the press release in September 2023.

“Kopi Sejuta Jiwa Mobile Coffee Cart is a new initiative by Janji Jiwa to expand its reach to a broader audience of coffee enthusiasts. Janji Jiwa will employ as many as 50 environmentally-friendly electric bicycles to deliver their specialty coffee and non-coffee products to customers at affordable prices, ranging from Rp. 8.000 to Rp. 10.000,” according to the press release.

“Currently, the Kopi Sejuta Jiwa Mobile Coffee Cart will serve various sales areas, including Petamburan, Kemanggisan, Duri Kosambi, Greenville, and Brigjen Katamso in West Jakarta; Sudirman, Tanah Abang, Kebon Kacang, and Cideng in Central Jakarta; as well as Bendungan Hilir and Cilandak in South Jakarta.”

Heinz ABC debuts flavoured soy milk drinks in Indonesia

By
Tan Heng Hong
-

Heinz ABC has recently made available flavoured soy milk drinks in Indonesia. The new soy milk beverages are in Creamy Chocolate and Strawberry Delight offering the goodness of soy in a flavourful drink. The beverage is a source of calcium, vitamin D and vitamin C. It is low in saturated fat and is free from preservatives and artificial sweeteners.

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