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Dutch Mill new Dutchie peach flavoured yogurt

Dutch Mill has launched Dutchie peach flavoured spoonable yogurt in Thailand. The new Dutchie peach flavoured yogurt comes in two variants peach + lime and peach + apple. The yogurt also has nata de coco to deliver the chewing mouthfeel.

Nissin X Irvins Bowl Mala Salted Egg Noodle offers both mala and salted egg flavours

Nissin Foods has collaborated with Irvins once again and this time, they have doubled up the flavour with the addition of the tongue numbing mala. The new Nissin X Irvins Bowl Mala Salted Egg Noodle is a fusion of the numbing sensation from the mala spices and the savoury salted egg flavour. Get yours now in selected supermarkets and e-commerce websites. Nissin X Irvins Bowl Mala Salted Egg Noodle is certified halal.

Shaping the Future of HoReCa: THAIFEX – HOREC Asia Soft Launch Unveils Next-generation Trends in Bangkok, Thailand

BANGKOK, Thailand, May 25, 2023 – (ACN Newswire) – The highly anticipated soft launch of THAIFEX – HORECA Asia took place today at THAIFEX – Anuga Asia, offering an exciting preview of what the official launch in March 2024 has in store. Thailand’s Department of International Trade Promotion (DITP), the Thai Chamber of Commerce (TCC), and Koelnmesse joined forces to deliver an immersive experience for VIP guests and members of the media, presenting an insightful glimpse into the upcoming debut in March 2024.

This soft launch at the THAIFEX – HOREC Xperiential Zone at IMPACT Hall 1 showcased a comprehensive range of innovative solutions spanning nine major segments, namely Bakery & Ice-creamCafé and BarCleaning and LaundryDiningFurnishingKitchenServicesTech and Wellness, guaranteeing an unparalleled platform for industry professionals to delve into the latest trends, establish fruitful business partnerships, and gain valuable insights.

Esteemed partners such as Electrolux, Global Food Products, Unilever, and Scotsman, along with influential organisations like Centara, Dusit Thani, Le Cordon Bleu, Thai Chef Association, Thai Coffee Association, Thai Spa Association, and The Food School, were present, showcasing their leading role in driving scalable solutions across the hospitality, wellness, digital innovation, alternative protein manufacturing, and sustainable technology sectors. Their presence added prestige to the event and emphasised their instrumental role in advancing innovative solutions for the sustained growth of the HoReCa industry in Thailand and beyond.

Director-General, Department of International Trade Promotion (DITP), Khun Phusit Ratanakul Sereroengrit, said, “We are proud to introduce THAIFEX – HOREC Asia as a true game-changer in the hotel, restaurant, and catering sectors. With our extensive industry expertise and the remarkable success of THAIFEX – Anuga Asia, we are strategically positioned to seize the burgeoning opportunities in this market. As the projected value of the HoReCa industry soars to USD 2.38 trillion by 2028[1], our groundbreaking trade show aims to leverage Asia’s post-pandemic tourism boom and reinforce Thailand’s position as a regional hub. Supported by government backing, infrastructure development, and a vibrant hospitality scene, we are set to make a significant impact.”

Chairman of The Thai Chamber of Commerce (TCC), Khun Sanan Angubolkul, said, “The closure of hotels and staff retrenchment has had a deep impact on the local economy. However, THAIFEX – HOREC Asia serves as a catalyst to stimulate the domestic economy and create valuable job opportunities, particularly for Thai businesses in service industries like spas and hotels. In the post-COVID world, Thai businesses need to embrace innovation and adapt their models to meet evolving consumer demands, safety regulations, and operational challenges. This trade show provides a platform for Thai businesses to export, import, increase seed funding for start-ups, network with critical partners, gain industry insights, explore investment opportunities, and showcase their excellence. It fosters a collaborative environment where Thai businesses can learn, thrive, and amplify their capabilities, products, and services, highlighting the rich cultural heritage and entrepreneurial spirit of Thailand.”

In addition to the nine key exhibiting segments that cover critical aspects of the industry, what sets THAIFEX – HOREC Asia apart and keeps the show ahead of the curve is the organisers ability to identify and unveil key trends to its stakeholders.

Koelnmesse, Managing Director and VP Asia-Pacific, Mathias Kuepper, said, “Our THAIFEX – HOREC Xperiential Zone curated today takes the visitor experience to the next level by allowing direct engagement with innovative trends. Guided by our experts, visitors can interact with cutting-edge solutions in six key trends that are shaping the industry. The long-term goals of THAIFEX – HOREC Asia are to drive continuous innovation, foster collaboration, and ensure sustainable growth within the HORECA industry. We envision establishing the trade show as a leading hub for Southeast Asia, shaping the future of the industry through transformative ideas, cross-border collaborations, and a commitment to sustainability. Together, we can propel the HORECA sector to new heights of success while setting a new standard for eco-friendly practices.”

Six key trends will also be addressed at THAIFEX – HOREC Asia.

  1. Sustainability is a vital trend in the hotel industry, and we showcase innovative furniture designs and practices that promote a responsible and eco-conscious image. Celebrated Thai designers like Deesawat, Moonler and Sculpture are leading the way in creative innovation.
  2. Contactless technology is transforming the guest experience, with smart technologies and automation solutions from companies like SCG providing convenience and positioning hotels as innovative and eco-friendly.
  3. Digitalised guest experiences are enhanced through the integration of robot servers provided by I-Bechamp, improving efficiency and customer satisfaction. Virtual reality tours and guest apps further enhance connectivity and manage customer expectations.
  4. Plant-based menus are on the rise, and we witness the emergence of startups developing animal-identical fats and alternative meat options that meet consumer demands for taste and texture. Data-driven approaches are also being employed to create the next generation of plant-based cheese.
  5. Food waste is being creatively addressed by beverage makers through upcycling ingredients into sustainable zero-waste drinks. AI-driven solutions, such as End of Waste, help hotels manage and end waste, optimising inventory and supporting sustainable practices.
  6. Energy efficiency is another important trend, and we showcase exhibitors like Cimbali, Hobart, and TNP Group, who prioritise sustainability in their cutting-edge solutions for commercial kitchens, hotels and cafes.

Alongside these trends, attendees can look forward to supporting programs such as:

  • Asian Barista Team Championship
  • Hosted Buyer Program
  • THAIFEX – HOREC Academy
  • THAIFEX – HOREC Innovation Awards
  • THAIFEX – HOREC Xperiential Zone

The THAIFEX – HOREC Asia, scheduled to take place from March 6 to 8, 2024, at IMPACT, Muang Thong Thani, Bangkok, Thailand, seeks to attract over 300 leading brands and 20,000 trade visitors from Southeast Asia and key cities across Asia Pacific.

For more information, please visit www.thaifex-horec.asia

Program and Registration:

[1] https://www.marketresearchfuture.com/reports/horeca-market-10535

Sun Life Malaysia Launches Celebration of 10 Years Brighter Campaign

Officiating the launch of Sun Life Malaysia 10 Brighter Years Anniversary celebration -(L-R) Jeffry Azmi Mohd Shah, Sun Life Malaysia Takaful CEO; Dato’ Noorazman Abd Aziz, Sun Life Malaysia’s Chairman; Kevin Strain, Sun Life President and CEO; Ingrid Johnson, Sun Life Asia President, and Raymond Lew, CEO & President/Country Head, Sun Life Malaysia

10th Anniversary Roadshow Celebrated In Style At 1 Utama Shopping Centre

Kuala Lumpur, 29 May 2023 – Sun Life Malaysia, Malaysia’s leading life insurance and family takaful provider, today launched the company’s 10year anniversary campaign at its second roadshow at 1 Utama Shopping Centre in Petaling Jaya. 

Centred on the theme ’10 Years Brighter’, the anniversary campaign celebrates Sun Life Malaysia’s decade-long journey in empowering Malaysians with lifetime financial security through its suite of innovative and Shariah-compliant life insurance and family takaful solutions. 

Raymond Lew, Chief Executive Officer and President/Country Head of Sun Life Malaysia, reflected on the company’s journey thus far, said, “At Sun Life Malaysia, we are committed to helping Malaysians secure their financial futures and live healthier lives, and I am proud to say that for the past 10 years, we have never waivered from that mission. We are making protection more accessible to our Clients and Malaysians, and more importantly, helping them achieve their financial and health aspirations.”

The anniversary campaign was officially launched by Kevin Strain, Sun Life’s President and Chief Executive Officer, together with Ingrid Johnson, President of Sun Life Asia; Raymond Lew of Sun Life Malaysia; Dato’ Noorazman Abd Aziz, Chairman of Sun Life Malaysia, and Jeffry Azmi Mohd Shah, Sun Life Malaysia Takaful CEO. Also present were Sun Life Malaysia’s Board of Directors, Clients, advisors and employees.

Lew said, “This 10th anniversary celebration is an important milestone for Sun Life Malaysia as it reflects the tireless efforts of our employees and advisors towards supporting Malaysians in achieving their lifetime’s financial security and leading healthier lives.” 

In the ten years since its inception, Sun Life Malaysia has tripled its market share and served over 1.2 million Clients. It also grew its bancassurance and bancatakaful distribution capabilities to embrace both direct and hybrid agency channels. 

Over the decade, the company has also achieved a number of industry firsts, including being the first insurance and takaful player to launch a comprehensive takaful solution that meets both financial and the five Islamic principles; the market’s first mobile-based microinsurance product, and investment-linked ESG funds for both conventional and takaful products, and most recently, an award-winning multigenerational critical illness plan.

Reaffirming its commitment to building healthier & sustainable communities under the ‘Brighter You’ philanthropic banner – (L-R) Dato’ Noorazman Abd Aziz, Chairman, Sun Life Malaysia; Kevin Strain, Sun Life’s President and Chief Executive Officer

As a brand championing sustainability, Sun Life Malaysia recognises the importance of building a more inclusive and sustainable society. As part of the event, the Company announced its continuous partnerships with HOPE worldwide Malaysia on youth social impact projects; a long-term tree planting programme with Yayasan Hijau Malaysia, and a collaboration with United Voice to empower people with learning disabilities. 

Pledging its support for people with learning disabilities, Sun Life Malaysia purchased 10 paintings from United Voice artists to help raise fund for the charitable organisation

During the event, Sun Life Malaysia presented 10 paintings purchased from United Voice artists to high performing Sun Life Advisors. 

“A decade has passed, and we are commemorating this remarkable milestone with an exhilarating year-long lineup of enjoyable events, roadshows, monthly rewards, and a host of delightful surprises. We want to share our appreciation and gratitude with our loyal clients and supporters, and we hope to continue with many more decades of delivering reliable financial protection and promoting healthier lives!” added Lew.

This year, Sun Life Malaysia aims to further spread the importance of healthier living through a series of roadshows. The second leg of the roadshow takes place at 1 Utama Shopping Centre (New Wing Oval Concourse) from May 24 to 28, 2023.  

The 1 Utama 10 Years Brighter Roadshow featured a wide range of activities across four zones: Health, Dreams, Games, and Treats. The Health Zone provided complimentary health check-ups, courtesy of Watsons. The Dreams Zone featured Sun Life Malaysia’s advisors, who offered personalised advice to help attendees meet their financial and protection needs. 

At the Games Zone, attendees enjoyed games of basketball and mini golf, which encouraged them to stay active and healthy. Four brand partners, Famous Amos, The Olive Tree, Jungle House, and Juice Works, offered product showcases and special discounts in the Treats Zone. Members of the public also had the opportunity to witness live weaving demonstrations by talents from United Voice to create a range of unique and personalised items, including keychains, pouches, and bags.

With so much to see and do, it was truly a jam-packed roadshow filled with fun and excitement. Popcorn was given away to satisfy attendees’ sweet tooth, while face painting, giant Jenga, table football, and balloon art entertained the little ones. Additionally, a Kombi van at the roadshow provided an excellent photo opportunity for the crowd to capture all the enjoyable memories with their friends and family.

To know more about Sun Life Malaysia, visit www.sunlifemalaysia.com 

QSR BRANDS MENAWARKAN COMBO MEAL RAHMAH KFC DAN PIZZA HUT

KUALA LUMPUR, 29 MEI 2023 – Yang Berhormat Datuk Seri Salahuddin Ayub, Menteri Perdagangan Dalam Negeri dan Kos Sara Hidup (KPDN) hari ini telah menghadiri dan merasmikan Pelancaran Menu RAHMAH KFC dan Pizza Hut di Restoran KFC dan Pizza Hut, Jalan Wangsa Delima, Kuala Lumpur.

From Left: QSR Brands CEO MD Nehchal Khanna, QSR Brands Chairman Tan Sri Jamaluddin Ibrahim, Minister of Domestic Trade and Cost of Living Datuk Seri Salahuddin Ayub, Pengarah Kanan KPDN Datyk Rohaizi Bin

Inisiatif Menu RAHMAH terus mendapat sambutan daripada para pengusaha premis makanan dan syarikat-syarikat swasta semenjak ianya dilancarkan pada 31 Januari 2023. Pada hari ini, rangkaian restoran di bawah Syarikat QSR Brands iaitu restoran KFC dan Pizza Hut restoran yang merupakan restoran kegemaran keluarga Malaysia MADANI melancarkan Menu RAHMAH dengan kualiti premium pada harga RM5.00 sahaja.

Menu RAHMAH ini ditawarkan dengan pilihan dua jenis hidangan iaitu Menu RAHMAH KFC Meal (Seketul Ayam, Roti Butterscotch berserta Air  Mineral) dan Menu RAHMAH Pizza Hut Meal (Personal Piza berserta Air Mineral) dengan harga RM 5.00 bagi satu set menu. Hidangan tersebut boleh  dibeli di 1,227 rangkaian restoran KFC dan Pizza Hut seluruh negara kecuali Lapangan Terbang, Genting Highlands dan Legoland (bagi Menu RAHMAH  KFC Meal) manakala Pizza Hut (PHX) RSA Pagoh dan Genting Highlands  (bagi Menu RAHMAH Pizza Hut Meal).

Menu RAHMAH adalah Inisiatif terbaru Kerajaan dalam membantu dan mengurangkan kos sara hidup rakyat terutama golongan yang memerlukan untuk mendapatkan makanan bermasak yang seimbang pada harga RM5.00 dan ke  bawah. Menu RAHMAH adalah Private Driven Initiative atau inisiatif yang dipelopori oleh pengusaha makanan atau syarikat swasta secara sukarela. Inisiatif ini akan membantu rakyat Malaysia MADANI yang terkesan dengan kos  sara hidup terutama melibatkan kenaikkan harga makanan siap di masak.

KPDN juga telah mewujudkan satu portal bagi membolehkan orang ramai  mendapatkan maklumat lokasi premis menjual Menu RAHMAH yang berdekatan  dan peniaga juga boleh mendaftar penyertaan mereka dengan melayari https://menurahmah.kpdn.gov.my.

KPDN menyeru lebih ramai lagi pemain industri khususnya industri restoran dan makanan supaya dapat bersama-sama berganding bahu dengan Kerajaan  untuk menjayakan aspirasi ini bagi meringankan kos sara hidup rakyat.

Untuk sebarang pertanyaan lanjut, pihak pemain industri dan orang ramai boleh menghubungi Sekretariat Perdagangan Pengedaran dan Industri  Perkhidmatan (SPIP) di talian hotline 03- 8882 5881/ 5905 atau melalui emel kepada spip@kpdn.gov.my.

Tiger Beer – Boldly Asian, Globally Acclaimed, marking stripes around the world since 1932

Tiger Beer is celebrating its incredible, bold journey against the odds through an array of engaging activities – including the immersive Tiger Den – to inspire fans to be courageous and pursue their passions

KUALA LUMPUR, 29th May 2023 – Before 1932, it was believed that you couldn’t brew beer in the tropical heat. Yet, Tiger defied the odds to create a globally acclaimed lager, born in the streets of Asia. Now, this bold lager has made its mark in over 60 countries and counting, all while continually empowering its fans. With an array of unique experiences lined up from now until 9th July, Tiger wants Malaysians to have the same courageous spirit to overcome the odds and pursue their passions when faced with challenges through its “Boldly Asian, Globally Acclaimed” campaign.

Tiger Beer kicked off the campaign by encouraging fans to capture a picture of their favourite Tiger products with the backdrop of iconic buildings around the world. Fans worldwide have joined in on the celebration and shared their pictures on their social media platforms with the hashtags #TigerBeerMy and #GloballyAcclaimed to commemorate their bold moments with the brand – but this is only just the beginning for Malaysian fans. 

Tiger fans in the Klang Valley can join the brand’s unique immersive experience, the Tiger Den, which is the home of all things Tiger, ready to be explored from 15th June until 9th July. Here, there will be an array of experiences to learn more about how Tiger made its mark to become a globally acclaimed Asian lager. Located at Pavilion, Bukit Jalil, there will be six zones to explore at the Den – Heritage Street, Tiger Brewery, AR-ffiti Street, Hype Street, The Crystal Cold Room, and The Tiger Bar. 

The immersive experience encapsulates Tiger’s unique journey with engaging activities, Tiger’s round-the-world adventures via an interactive AR-fitti, Pestle and Mortar Clothing t-shirt customisation, limited-edition shoe customisation by Edmond Looi, as well as ice-cold Tiger products on the house with a live DJ and band performances. Be sure to check it out on Wednesdays and Thursdays, between 12 pm and 10 pm, as well as Fridays, Saturdays, and Sundays. Fans can register to join the experience at https://tiger2023.tigerbeer.com/tiger-den/ by simply filling out their name, email and contact number.

“As a brand that has always defied the odds, we wanted to provide unique experiences and activities for our loyal fans who have been with us throughout our journey. We hope that with this, Malaysians will be inspired to also overcome the odds and pursue their passions. The Tiger Den truly is our brand’s journey brought to life, celebrating all of our achievements as we roar boldly forward,” said Joyce Lim, Marketing Manager of Tiger Beer Malaysia.

Fans who want to enjoy Tiger products at participating outlets, bars and pubs near them can stand to win the grand prize – a trip to Singapore for two pax worth RM30,000, or a Tiger Metal Cooler Box as the consolation prize worth RM350. Ten winners will be selected to receive the grand prize and the consolation prize is available for 2,500 winners! Those who are interested can visit the same website for more details.

For more information on Tiger’s ‘Boldly Asian, Globally Acclaimed’ campaign, the Tiger Den, contest and giveaways, check out https://tiger2023.tigerbeer.com/, as well as Tiger’s social media pages at www.facebook.com/TigerBeerMY and www.instagram.com/tigerbeermy. Tiger Beer and all related promotions and activities are strictly for non-Muslims aged 21 and above only. HEINEKEN Malaysia advocates responsible consumption and urges consumers to not drink and drive.

Jurin Rejoices! THAIFEX – ANUGA ASIA 2023 Generated More Than 120,000 Million Baht in Revenue and Over 130,000 Visitors, With An Increase of 150% For International Visitors

Mr. Jurin Laksanawisit, Deputy Prime Minister and Minister of Commerce, together with the Ministry of Commerce executives, announced the success of THAIFEX – ANUGA ASIA 2023, Asia’s leading food and beverage trade show. The event, organized by the Department of International Trade Promotion in collaboration with the Thai Chamber of Commerce and Koelnmesse GmbH, was held on a grand scale during 23-27 May 2023, covering an area of over 130,000 square meters at Impact, Muang Thong Thani. The event attracted 131,039 visitors, including buyers and importers from various countries worldwide, driving the economy with a purchasing value of 120,002.09 million baht. 

Mr. Jurin stated that the success of THAIFEX – ANUGA ASIA 2023 was achieved through strong collaboration among three parties: the Ministry of Commerce, represented by the Department of International Trade Promotion (DITP); the Thai Chamber of Commerce (TCC); and Koelnmesse GmbH.

The event showed the participation of 3,034 companies, including 1,109 Thai companies and 1,925 international companies, with a total of 5,859 booths from 45 countries. These countries included those from East Asia, ASEAN, the European Union, the United States, Australia, Latin America, and the Middle East.

Over the five days, the event attracted a total of 131,039 visitors, marking an increase of 58% compared to the previous year. Among the visitors, there were 78,764 trade visitors, with a 53% increase, and 16,429 international trade visitors, with a notable 150% increase. Specifically, Chinese trade visitors increased by 2,022%, while Malaysian trade visitors increased by 127%, Vietnamese trade visitors increased by 79%, trade visitors from the Republic of Korea increased by 109%, and trade visitors from Singapore increased by 58% increase.

Additionally, there were 62,335 Thai trade visitors, which is a 39% increase, and a remarkable 52,275 public visitors on the last day, representing a 66% increase. The total trade value generated from the event amounted to 120,002.09 million baht, with an 81% increase compared to the previous year. Immediate transactions during the event reached 1,402.06 million baht, while the total trade value within one year reached 118,600.03 million baht. The top five product and service categories in terms of trade volume were fine food, fruits & vegetables, food technology (including food processing machinery and equipment), coffee & tea, and food service (such as knowledge sharing for doing food business). Countries with the highest total purchase were China, Thailand, the United States, Malaysia, and Japan. 

THAIFEX – ANUGA ASIA 2023 plays an important role in boosting this year’s Thai food export, with a value of 1.5 trillion baht, representing an increase of 10% compared to the previous year’s value of 1.36 trillion baht. 

“Thanks to the Ministry of Commerce, Department of International Trade Promotion (DITP), the Thai Chamber of Commerce (TCC), and Koelnmesse GmbH for their significant contribution to the success of THAIFEX – ANUGA ASIA 2023 this year. The Ministry of Commerce has a policy to promote Thai food as global cuisine, aiming to establish Thailand as a world food security hub through food production and export support, as well as promoting the opening of Thai restaurants in other countries with certifications such as Thai SELECT. In addition, we aim to promote Thai cuisine as a soft power by disseminating Thailand’s culinary diversity.” Mr. Jurin added.            

Mr. Phusit Ratanakul Sereroengrit, Director-General of the DITP, stated that future food is a global trend. Modern food entrepreneurs must possess knowledge and innovation. The Ministry of Commerce, through the Thai Trade Center in foreign countries, has studied and gathered various food trends from around the world. Moreover, the DITP has organized relevant training seminars to continuously develop capabilities of the entrepreneurs.            

Mrs. Arada Fuangtong, Deputy Director-General of DITP, further explained that for the Future Food activity of this event, or Future Food Experience+, there were approximately 1,300 participants, including foreigners and Thai individuals in the food industry. Future Food is categorized into four types: functional food, novel food, organic food, and medical food. Additionally, there is a particular focus on how food waste can be utilized to maximize its benefits, which is part of the government and the Ministry of Commerce’s supported policies to promote the economy following the BCG model. 

Mr. Sanan Angubolkul, Chairman of The TCC, stated that this year’s THAIFEX – ANUGA ASIA was successful and received a positive response beyond expectation. The event attracted a significant number of visitors and generated substantial trade value. The key achievement was that this event provided SMEs and startups with opportunities to introduce and showcase their products and services in the international market. The feedback from the entrepreneurs showed great satisfaction to participate in the event as exhibitors. Meanwhile, there was also the great response from the international buyers visiting the event, particularly the “new food trend” emphasizing health concerns and environmentally friendly production of goods and services. The success of this event will help increase growth of Thailand’s food and beverage industry. 

On the other hand, Mr. Mathias Kuepper, Managing Director and VP Asia-Pacific, Koelnmesse GmbH, remarked that we are delighted to celebrate the extraordinary success achieved at THAIFEX – ANUGA ASIA 2023, the 19th edition. The event witnessed a number of international exhibitors marking a twofold growth compared to the previous yearMoreover, the event triumphantly welcomed overwhelming visitors, reflecting a substantial upsurge from the previous edition. The overwhelmingly positive reception from international entrepreneurs firmly establishes THAIFEX – ANUGA ASIA as a preeminent leader for food and beverage trade show in Asia Pacific. 

THAIFEX – ANUGA ASIA 2024 is scheduled to take place from 28 May to 1 June 2024. Entrepreneurs in the food and beverage industry who are interested in participating in the event can follow the news and updates on www.thaifexanuga.com. 

Pland and Meatly! double the plant power with healthy, plant-based snack

Meatly!, the premium plant-based ready-to-eat meals by Betagro in Thailand, has partnered with plant-based brand Pland, which manufactures Chofries made from 100% chickpea. Known as double plant power, the collaboration promotes the pairing of Chofries with Meatly!’s plant-based minced pork.

Image credit: plandbkk

In another development, Pland has recently launched Kuichai Fries made from chives and chickpeas. Chives appears to be trending in Thailand and we have seen a few chives-based food innovations in the country.

Click here to purchase on Shopee Thailand.

S. Khonkaen, Mama and Spicy Cat launch Zaab Museum

S. Khonkaen Foods Public Company Limited has launched Zaab Museum in partnership with Mama, Thailand’s leading instant noodle producer, and Chinese restaurant operator Spicy Cat (La Meow).

The initial outlet is located at Terminal 21 and the second outlet will be opened at ICONSIAM. Zaab Museum leverages on the strength of Spicy Cat in serving Chinese consumers, Mama’s instant noodles and traditional Thai food from S. Khonkaen Foods to target foreign tourists particularly Chinese travellers. The partnership enhances the visibility of the three brands and their respective products.

Marks & Spencer Celebrates its Debut in East Malaysia at Imago Shopping Mall

The brand re-energises its presence with its first store in Kota Kinabalu, Sabah, offering an extensive range of unrivalled quality products across fashion, lingerie, food and beauty

KOTA KINABALU, 24 May 2023 – Iconic British retailer Marks & Spencer (M&S), operated by the Al-Futtaim Group, opens its first store in East Malaysia at the multi-award-winning Imago Shopping Mall, Sabah. Nestled in the heart of Kota Kinabalu, the brand’s expansion marks a significant milestone as it continues to grow its presence within the vibrant community of Sabah.

Picks from Marks & Spencer’s Latest Linen Collection

 

The store is designed to captivate shoppers with all-new interiors to provide a contemporary look and feel for an optimised shopping experience. Completed with womenswear, menswear, lingerie, beauty sections and a food hall, shoppers in East Malaysia will have a new go-to destination to fulfil their fashion and lifestyle needs.

Marks & Spencer Food Section

General Manager of Marks & Spencer Singapore & Malaysia, Al-Futtaim Retail, Mr Ryan Dsouza officiated the launch of the new store with a ribbon-cutting ceremony attended by business partners, local tastemakers, content creators and esteemed members of the media. “We are delighted to announce that Al-Futtaim is bringing the first M&S store to East Malaysia, further expanding its footprint in the region”, expressed Mr Dsouza. “Marks & Spencer has long been recognised for its commitment to delivering exceptional quality, style, and customer satisfaction, and it’s our pleasure to extend our unwavering dedication to provide a unique and fulfilling shopping experience to the valued customers in Sabah. We believe that the discerning residents of East Malaysia will warmly welcome our diverse range of fashion, beauty, and culinary delights”.

In celebration of its grand opening, M&S Imago store will be launching a Spin and Win Wheel from 24-28 May, between 12.00 pm to 8.00 pm, where shoppers will get a chance to win exciting prizes and deals when they spend a minimum of RM280 in a single receipt*. For BLUE members, an extra chance will be given to spin the wheel as an exclusive benefit of the BLUE Rewards Program. That’s not all! From 27-28 May, shoppers can enjoy special DJ performances as they browse through the store aisles. This session will take place from 12.00 pm to 3.00 pm and from 5.00 pm to 8.00 pm.

 

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