Orang Tua is back in the game with Ameraja, which is an alcoholic drink featuring Singaraja beer and Anggur Merah red wine. The resulting combination is Indonesia’s first of its kind Ameraja alcoholic drink, which is convenient to consume anywhere. The alcohol content is 4.8%. We could be seeing Prost beer + Anggur Merah soon.
The popular practices of mixing alcohol reveals further blurring opportunity within the alcohol space.
Yoseo in Indonesia has introduced two locally-inspired toppings for Ramadan – Gambang Choco Drops and Lapis Legit Pandan Mix for its Yoseo CreaMix Yogurt. Yogurt is the perfect category to innovate around festive and local flavours.
The all new Yobick Fuji Apple and Yobick Lite+ are available at 7-Eleven in the Philippines. Yobick is described as an authentic Japanese low fat yoghurt brand that contains prebiotics. Yobick is riding on the current vibrant yogurt drink market in the Philippines.
Dutch Mill, distributed locally by Monde Nissin, is the number one yogurt drink in the Philippines with a market share of 88.6% in the fourth quarter of 2022, according to Nielsen data.
Dilmah Tea has released its limited-stock Cherry Blossom Ice Green Tea in Singapore and Malaysia. The new flavour was launched to coincide with the cherry blossom season in Japan.
“Dilmah Cherry Blossom Ice Green Tea bears a delicate, well-balanced floral aroma of cherry blossoms that brings calmness and tranquillity with every sip.”
Dilmah Tea is constantly innovating with new seasonal flavours including Mandarin Orange and Singapura Orchid to bring excitement to its premium RTD tea range.
In another development, the Sri Lankan tea company has announced it has improved the cap making it now easier to open.
Vida has launched Vida Sakura Flavoured Sparkling Drink in Singapore. This drink, available via 7-Eleven, features a delicate blend of floral and fruity notes.
Yakult Singapore Pte Ltd has launched Yakult Gold is a Nutri-Grade B drink, containing sugar that is 5g or less per 100ml, enriched with Vitamin D which makes it beneficial for bone and teeth health and is a great option for those concerned about sugar levels in beverages.
Yakult’s original recipe was given a ‘D’ rating by the Health Promotion Board (HPB) due to its 14% sugar content. This has promoted its arch rival Vitagen to taunt Yakult for the poor rating.
A beverage wih a ‘D’ rating, which has a sugar content exceeding 10g/100ml, is prohibited from being advertised in Singapore.
The brand’s Yakult Light is available in schools, hospitals and through Home Delivery Service by Yakult Ladies. On the other hand, Yakult Ace Light and Yakult Gold are available through Home Delivery Channel and over-the-counter sales at supermarkets.
The latest addition comes with a retail price of SGD 3.70 per pack, available at supermarkets, stores and via home delivery by Yakult Ladies.
Singapore’s Nutri-Grade is an effective and transparent tool to compel companies to reformulate their ingredients especially on sugar. Even though Nutri-Grade is only applicable for Singapore, Malaysian consumers will also benefit as brands usually use the same products for both markets.
Singapore, 30 March 2023 – Gardenasia will be launching its inaugural edition of The Local Farm Festival, supported by Singapore Land Authority, Singapore Food Agency and Singapore Tourism Board, at Blocks 43 and 47 Gillman Barracks, from 14 to 16 April 2023.
Themed Food Future, the event will feature more than 40 local farmers, food tech startups, artisans, crafters and social enterprises, and it is the first local farm-to-table festival, spanning across three days, to be held at the Gillman Barracks, a creative lifestyle enclave managed by the Singapore Land Authority.
“SLA values the opportunity to work with like-minded partners of diverse expertise to unlock value in our State Properties. Gillman Barracks’ strategic location, rustic charm, and lush greenery provides the ideal backdrop for the inaugural edition of The Local Farm Festival,” says Mr Colin Low, Chief Executive, Singapore Land Authority. “This weekend festival with sustainable farm-to-table concepts, interactive and educational programming is in line with Gillman Barracks’ positioning as an eco-friendly precinct. Such collaborations will inject life and create vibrant community spaces for everyone to enjoy.”
The Festival aims to raise a greater appreciation for our sources of food, sustainable
agriculture, and culinary creations that feature quality local produce. Festival attendees
can enjoy a wide range of tasty options including farm-fresh fish and chips, as well as
artisanal craft beers and gourmet gelatos by our award-winning Farm-To-Table Bistro.
“As Singapore moves forward with our ’30 by 30′ national food plan, we’re challenging
ourselves to reimagine how we can encourage more Singaporeans to buy and support
local produce. I hope The Local Farm Festival will spark a renewed appreciation for our
Singapore Food Story and pave the way to a more sustainable and stronger food future.”
says Festival Director, Mr Kenny Eng.
This year’s inaugural Festival will also feature FarmPacks for a Cause, a community
initiative that aims to provide families with farm-fresh produce, sourced locally from our
farmers at fairtrade. This initiative is in partnership with Ray of Hope, a local crowdfunding charity.
The Local Farm Festival 2023 is a walk-in event for all members of the public. Registration
for the workshops by our partners can be done via: https://thelocalfarm.sg/the-local-farmfestival-2023/
True to its brand philosophy, Coca-Cola Malaysia embraces the spirit of Ramadan by providing meal donations to the needy through PERTIWI Soup Kitchen
Kuala Lumpur, 28 March 2023 – Coca-Cola Malaysia, true to its ‘Real Magic’ brand philosophy of bringing people together and sharing meals with the communities, is collaborating with foodpanda Malaysia to foster the spirit of Ramadan in a joint CSR programme during this fasting month. Under this initiative, meals will be donated to PERTIWI Soup Kitchen which provides food-aid services to underprivileged communities in the inner city of Kuala Lumpur.
Rina Surya, Frontline Marketing Director, Coca-Cola said, “At Coca-Cola, we always strive to find ways to improve the lives of people around us and we hope to create a lasting, positive impact in the local community. We are delighted to collaborate with foodpanda Malaysia this Ramadan in its ‘Berkat Ramadan’ Campaign and together support PERTIWI Soup Kitchen to ease the burden of those in need. In line with our ‘Real Magic’ brand philosophy, we hope to bring some joy to the destitute inner-city communities in Kuala Lumpur especially during these challenging times.”
From 23 March to 21 April 2023, for each order by Malaysians place on the foodpanda mobile app and website using the promo code ‘PANDA’, foodpanda will be donating one meal to PERTIWI Soup Kitchen. In addition to joining hands with foodpanda in the donation of meals to PERTIWI Soup Kitchen, Coca-Cola will provide product sponsorship where each donated meal will include a beverage from Coca-Cola Malaysia’s portfolio of drinks including Coke and Dasani Mineral Water.
“We would like to invite all Malaysians to join us in this meaningful initiative and contribute to helping and giving back to the community. After all, giving charity to fulfil the needs of those less privileged is truly meaningful, especially in the month of Ramadan,” added Rina.
“foodpanda is already synonymous with delivering food and other conveniences to our customers. At the same time, we do not want to forget there are still many among us in the city who are living in destitution. Our Muslim friends will fast and exercise self-control during the month of Ramadan, but the urban poor community that PERTIWI Soup Kitchen reaches out to goes hungry every day of the year. We are extremely humbled and honoured that Coca-Cola Malaysia believes in our efforts and is joining us to give back to our community,” said Bernard Chong, Marketing Director, foodpanda Malaysia.
In addition to the Ramadan CSR campaign with foodpanda, Coca-Cola Malaysia has also joined the Absolut Bazaar X Festival Gaya Raya 2023 (ABXGR23) as an Exclusive Beverage Partner. The event, organised by My Events International and Absolut Event & Management, will be held at the Malaysian International Trade and Exhibition Centre (MITEC) from 14 – 17 April 2023.
As the main sponsor, Coca-Cola is doing its part to support local businesses as well as Malaysians preparing for Hari Raya. The festival will see more than 500 local entrepreneurs and small business owners offering various promotions for the upcoming Aidilfitri celebration.
All these activities are in line with Coca-Cola’s ‘Real Magic’ brand philosophy which believes that magic is everywhere. It is alive in both small and big moments. It is real in shared moments with people we love and even with our community, whether these connections are made physically or virtually.
“We consider ourselves fortunate to have been given the opportunity to be part of every table and witness the real magic of human connections, especially during the Ramadan month that is the biggest, most festive season in Malaysia where families get together.” added Rina.
Celebrated duo; Juliana Evans and Tasha Shilla come together to cherish treasured moments and the beauty of togetherness
Kuala Lumpur, 21 March 2023 – To usher in the month of Ramadan, Marks & Spencer (M&S) has announced the launch of its latest campaign; a true tribute to the essence of togetherness and joy. The heartwarming campaign showcases Malaysian actresses and proud parents Juliana Evans and Tasha Shilla as they indulge in festive essentials and delectable treats with their loved ones.
The video showcases an Aidilfitri reunion fit for royalty, as Juliana Evans and her family welcome Tasha Shilla and family into their home to reconnect over a hand-picked selection of luxurious M&S treats. The campaign captures the spirit of the festivities and encourages viewers to savour the finer things in life, such as time spent with family and friends. These connections unite us and are a welcomed source of meaning and comfort.
As the festive season draws near, we prepare to embark on a journey filled with warmth, love, and precious memories. It’s a time for hearty laughter, heart-to-heart conversations, and shared meals with our nearest and dearest.
With an exclusive range of premium offerings, M&S seeks to illuminate the Raya season with a carefully curated selection of delicious food, mouth-watering desserts, and elegant clothing. The M&S store is a treasure trove of delights, waiting to be discovered by all who seek to create cherished moments that will last a lifetime.
Elevated Style Meets Comfort
Without compromising on style or comfort, M&S’ Ramadan fashion collection has something for the whole family.
Join Juliana and Tasha and make a fashion statement this Hari Raya with bold prints and vibrant colours. The modest yet timeless styles are versatile and exude sophistication and elegance – seamlessly taking you from day to night with ease.
The range of womenswear include chic blouses and flowy midi and maxi dresses, in serene blues, fuchsia pinks, and tranquil greens. Adorned with dropped waists, puffed shoulders, and cuffed sleeves, these designs embody a flattering fit and feminine silhouette.
Add to your comfort and confidence with the Marks & Spencer shapewear collection. Make this Hari Raya even more special by looking and feeling your best with shapewear designed to give a smooth and streamlined look all day long. From high-waisted shorts to shaping slips, the collection has something for every body type and outfit.
The latest video from M&S not only showcases the stunning Hari Raya collection worn by
Juliana Evans and Tasha Shilla, but also offers a glimpse into the brand’s new menswear and kidswear lines.
The menswear line features exceptional easy-to-wear wardrobe staples, including comfortable chinos and pure cotton Oxford shirts. For a breezy look, the linen wear range consists of expertly crafted shirts with pure fabrics, classic collars, and concealed button placket which gives a polished finish. When the occasion calls for a more casual style, the Marks & Spencer trainers and loafers are the perfect kicks to throw on for an effortless look.
Let your children’s personality shine no matter where the celebration takes place with the M&S kidswear collection. Girls are free to show off their twirls in beautiful floral dresses and skirts with charming frilled hems while boys can play with ease in a variety of cotton-rich shirts in stripes and embroidered detailing, paired with cool cotton-rich chino shorts.
Starting from April 7-24, shoppers can flaunt these fabulous looks at affordable prices with Marks & Spencer’s Spend and Save promotion. Enjoy RM50 off for every RM350 spent and RM100 off for every RM600 spent.
Raya Table Must Haves
No Hari Raya open house is complete without a spread of sweet and savoury delights. Indulge your guests with Marks & Spencer’s classic biscuits, which make the perfect complement to tea or coffee. With an extensive range of options to choose from, including Digestive Biscuits, Rich Tea Biscuits and Almond Biscuits, you can mix and match to create the ideal assortment for your guests. Plus, when you purchase three or more packs of these high-quality biscuits, you can save 15%, making them a great value this festive occasion.
Marks and Spencer’s family favourites are a delicious addition to any snack or dessert table. The Cheese Twists, Redcurrant Puffs and Belgian Chocolates are made with premium ingredients crafted with the utmost care ensuring a delicious and satisfying experience with every bite. Whether you’re entertaining guests or looking for a special treat for yourself, these beloved products are sure to impress.
Make your dessert table the star of the show and satisfy your guests’ sweet cravings with the crowd-pleasing Marks & Spencer’s mini bites range. The Chocolate Brownie, Chocolate & Orange and Chocolate Cornflakes mini bites are guaranteed to put a smile on your guests’ faces and provide a delicious escape from the festive hustle and bustle. Take advantage of the buy two at RM57 (mix and match) promotion and stock up on these delectable mini bites to impress your guests with a variety of irresistible flavours.
The Gift of Giving
M&S is offering curated hamper sets filled with all the must-have goodies. Shoppers can select from 7 different hampers. Aptly named Festive Treat, Raya Selection, Fancy Treats, Luxurious Selections, Extravagant Selections, Lavish Indulgence and Delightful Opulence. The hampers are priced between RM199 and RM999.
These limited edition hampers will be available for online purchase on https://www.mnshamper.com/ as well as in-store nationwide from March 22 onwards.
Spin and Win
In celebration of Hari Raya, the M&S Suria KLCC store will be launching an exciting Spin and Win contest from April 7-16. Customers will need to spend a minimum of RM280 in a single receipt to get a chance to spin the wheel and win exciting deals and offers.
For more information on the new Ramadan collection, please visit M&S stores nationwide or online at https://www.marksandspencer.com/my/ and follow M&S on Instagram, Facebook and TikTok.
In light of the upcoming Earth Day in April, many brands have been finding creative ways to encourage shoppers to contribute to the green movement. From upcycling to simply choosing eco-friendly selections, there’s so much that can be done to save the environment to make the Earth a better place for future generations. If you’re looking for things to do this weekend, join Plaza Singapura and NEX in their efforts to champion sustainability with an exciting list of free activities for the whole family.
[Now to 7 May] Free Activities for Everyone at the Project Green Showcase @ Plaza Singapura
Launched at Raffles City last year, the Project Green sustainability showcase returns bigger and better this year, starting at Plaza Singapura from now to 7 May at the Level 1 Main Atrium! This year’s Project Green concurrently held across three CapitaLand malls, Plaza Singapura, Funan and Bugis Town is part of CapitaLand’s signature sustainability festival, Let’s Get Down to Earth (17 to 30 April 2023), welcoming shoppers and office tenant community to enjoy the diverse range of green activities, all in a bid to protect the environment.
Come join us in a series of weekly-themed activities with participating brands – including MUJI, The Body Shop, UNIQLO, and many others – for a delightful showcase on how to make sustainable habits fun and achievable. You can also continue your eco-friendly journey across Plaza Singapura and visit participating stores to enjoy additional perks and deals.
Here are some exciting activities to look forward to Project Green at Plaza Singapura!
On 16 April, FloralElf will be conducting their Preserved Floral Workshop for participants to learn using recycled dried flowers to make beautiful floral arrangements, while MUJI is inviting participants to join their Upcycle Fabric Coaster Workshop held between 14 to 16 April to upcycle unwanted apparel and textiles and transform them into beautiful one-of-a-kind coasters. The Body Shop will also be offering a refill scheme in their store and shoppers can join the brand’s Love Your Body™ Club and receive a free refill bottle and pump when they purchase any refill in-store and even enjoy 20% off selected refills.
To find out more information about Project Green, visit here.
[Now to 23 April] Empower a Sustainable Future With The New Green Living @ NEX Campaign
Join NEX in their journey towards advocating for environmental awareness through their new campaign, Green Living @ NEX, which will be happening from now to 23 April 2023. NEX has been actively making strides and working towards a greener future in various aspects of their operations through architectural considerations and tenant engagements.
Tapping into sustainable energy sources as part of NEX’s architectural considerations, NEX will generate a total peak capacity of 596.16 kWp and is capable of generating about 700,000 kWh over the course of a year with the use of 1,104 solar Photo Voltaics (PV) panels that will be installed across the rooftops of Shaw Theatre and the National Library Board. The energy generated will be used to power chiller operations in the mall.
To further propagate sustainable practices, NEX actively engages with tenants to be a part of their sustainable initiatives. In collaboration with F&B tenants, NEX has embarked on an initiative to collect used cooking oil. The collected used cooking oil is processed and converted into biodiesel and other commercial products. Over the past year, the mall has collected a record of 3,200kg per month from 30 participating tenants.
While you make individual sustainable choices in your shopping, shoppers at NEX can also find comfort in knowing that the mall is similarly making conscious efforts to make your shopping journey a greener one. Here’s how you too can do your part by simply spending a minimum of $50 in a single transaction at selected participating green retail stores to earn 500 BONUS NEXpoints when you scan your NEXrewards member QR.
To find out more information about the campaign and participating green retail stores, please visit the NEX website here.
Kuala Lumpur, 31 March 2023 – Nestlé’s KitKat® is welcoming the month of Ramadan and the upcoming Hari Raya festivities with the launch of the “Rezeki Dikongsi Bersama” campaign, which showcases the spirit of sharing and togetherness amongst Malaysians. The campaign features exciting Raya limited-edition product offerings, a KitKat® Raya animated music video and various special collaborations.
Frederic Porchet, Business Executive Officer of Nestlé Confectionary explained that the KitKat® “Rezeki Dikongsi Bersama” Raya campaign aims to connect people via tasty, memorable KitKat® moments together. The month of Ramadan and the upcoming Hari Raya celebration are equally meaningful times of the year for many Malaysians, regardless of race or background. It is a fantastic time to gather with families, neighbours and friends to cele-break all the joy and festivities of the season. Just like our catchphrase – “Have a Break, Have a KitKat”, it’s all about enjoying a break, having a wonderful time together and sharing ‘rezeki’ all around,” said Frederic.
This year, KitKat® is introducing the Raya limited-edition KitKat® Ketupat which offers consumers a perfect balance of smooth milk chocolate and crispy wafer encased in a first-of-its-kind ‘Ketupat’ motif stamped onto the KitKat® 4-Fingers chocolate bars. Ketupat is an iconic Ramadan and Hari Raya delicacy, made of cooked rice compressed and wrapped in woven coconut leaves. The intricate weaving pattern of Ketupat also represents Silaturrahim, a form of good relationship and friendship that is celebrated in Malaysian culture as well as Islamic traditions – signifying the spirit of “Rezeki Dikongsi Bersama” campaign. On this premise, the KitKat®️ Ketupat hopes to spread love, joy and togetherness into many homes over the Raya celebrations and inspire Malaysians to share their ’rezeki’ with everyone!
The Raya limited-edition KitKat® Ketupat comes in four unique collectible designs with each showcasing significant moments of Raya traditions making it the perfect Raya gift to share and ‘cele-break’ with friends and family. The KitKat® Ketupat is available in two different pack formats, KitKat® Ketupat 4-Fingers Multipack of 4 and KitKat® Ketupat 4-Fingers Multipack of 2.
KitKat® is also collaborating with popular contemporary fashion brand, Mimpikita to launch the limited-edition KitKat® x Mimpikita Raya Edition pack which includes a Luminarc drinking glass specially designed by Mimpikita with 2 packs of KitKat® Mini 9g Sharebags. These stylish glass mugs come in three exclusive designs to be collected.
The KitKat® “Rezeki Dikongsi Bersama” Raya campaign launch event showcased two local celebrities MK K-Clique and Nabila Razali who performed the KitKat® “Rezeki Dikongsi Bersama” theme song featured in KitKat®’s latest Raya animated music video. Embodying the values that the Ramadan and Raya seasons represent, KitKat®’s Raya animated music video celebrates all the meaningful moments that bring people closer together during the festive season. The animated music video was inspired by the characters featured on the KitKat® Ketupat’s packaging which portrays diversity, togetherness and the joy of sharing ‘rezeki’.
MK K-Clique shared that while food is a big part of the Ramadan and Hari Raya celebration, the festive season is made even more meaningful when you share your ‘rezeki’ with everyone around you. “I am honoured to be back again and be part of the KitKat® “Rezeki Dikongsi Bersama” campaign together with Nabila Razali this year. We hope this song will liven up the spirit of Ramadan and Hari Raya for everyone this year,” enthused MK. Check out this LINK or visit KitKat®’s YouTube channel to watch the video.
As part of the campaign, KitKat® also contributed RM10,000 to AEON Mesra, a community outreach initiative by the Malaysian AEON Foundation. This community outreach effort enables underprivileged children to enjoy shopping sprees at AEON outlets during the Ramadan festive season, and further spreading joy for the upcoming Hari Raya celebration.
In addition, Malaysians can also share their ‘rezeki’ by visiting the KitKat®’s YouTube channel, Facebook and Instagram and “LIKE” the KitKat®’s Raya music video featuring MK K-Clique and Nabila Razali. KitKat® will contribute RM2 for every “LIKE”, up to a total of RM100,000, with all proceeds to go to selected charity organisations. Subject to terms and conditions.
From 30 March until 2 April 2023, KitKat® will be staging its 4-day consumer roadshow at LG2 Central Avenue, Sunway Pyramid with exciting activities and offers not to be missed.
For more information, please visit https://www.nestle.com.my/brands/confectionery, FB at https://www.facebook.com/KitKatMalaysia and IG at www.instagram.com/KitKatMalaysia
Click here to buy from Nestle’s KitKat online store on Shopee.
