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Chef Claude Tayag is back with his latest creations at 7-Eleven

7-Eleven Philippines has Chef Claude Tayag back with his latest creations – Sinampalukang Manok, Bicol Express, Batchoy, and Palabok. The new variants are available in select 7-Eleven Luzon stores. Also available is Sinigang sa Kamlas.

Sunbird Brewing goes to space with Cosmic IPA

Singapore’s Sunbird Brewing is going to space during Oktoberfest with the new Cosmic IPA. It is described as combining Australian and American hops – Ella, Vic Secret, Citra and Mosaic to create a multi-spectrum of flavours from floral, spicy, to tropical taste of grapefruit.

The latest Cosmic IPA taps into space as a flavour inspiration.

The craft brewer has also made available SUNSET GROOVE LAGER, a light and crisp unfiltered Helles accompanied by the zippy noble hops with a clean snappy finish.

Inthanin Coffee offers kale wellness drinks and kale snack

Inthanin Coffee in Thailand has recently unveiled its Kale Series as part of its wellness drink offerings. The range comprises Green Kale Latte, Yellow Pumpkin Kale Latte and Purple Sweet Potato Kale Latte available until 31 October 2022.

The coffee chain is offering Crispy Munchies Kale Cake with every purchase of the Kale Series with terms and conditions apply.

Proteina Plus meat analog launched in Indonesia to deliver higher protein count

Indonesian textured vegetable protein producer PT Aneka Sarivita has recently launched Proteina Plus meat analog in three formats – minced, sliced and chunk. Proteina Plus is positioned as having a higher protein content and is also free from cholesterol. It is vegan, plant-based and is halal.

ATLAS Vending launches NFTs to commemorate Malaysia Day

ATLAS Vending, Malaysia’s biggest vending machine operator, has introduced the first-of-its-kind non-fungible token (NFT) vending machine to commemorate Malaysia Day. The company has created a platform for 13 local NFT artists to showcase their works.

At REXKL, ATLAS Vending has placed 13 vending machines with each vending machine representing a Malaysian state and an NFT artist from the state, each containing 300 NFTs. Grab them during the launch and stand a chance to win 59 mysterious prizes, including 13 Nintendo Switch*

Come experience it at REXKL from 16 Sep to 16 Dec 2022. *Terms & conditions apply

Carlsberg officially introduced 1664 Blanc to Vietnamese consumers

Image by Carlsberg Vietnam

Carlsberg has officially introduced 1664 Blanc to the Vietnamese consumers. “As part of one of the leading international brewers, Carlsberg Vietnam is very proud to introduce in Vietnam 1664 Blanc, a premium and elegant lifestyle brand, and one of the fastest growing premium beer brands in the world,” says Onno Rombouts, Managing Director of Carlsberg Vietnam.

Image by Carlsberg Vietnam

Marking their entry into the Vietnam market, 1664 Blanc hosted a premium launch event in Ho Chi Minh City for key opinion leaders in Vietnam – the Blue Night – bringing its playfully elegant positioning to life.

Ichitan brings Chinese sour plum drink into the Thai market

Ichitan has introduced the Chinese sour plum drink into the Thai market under its Yen Yen herbal tea brand. The targeted sales for this drink is THB 70 million. In China, sour plum is the perfect summer drink and is often consumed when eating hotpot.

The key ingredients of Yen Yen Sour Plum are plum, chrysanthemum, rosella, licorice, hawthorn, citron orange, peppermint and mulberry. Judging by the marketing messages, Ichitan has depicted Yen Yen Sour Plum as a Chinese drink with the key function of relieving heat/spiciness in line with the brand positioning of Yen Yen.

In Thailand, the new Yen Yen Sour Plum has two SKUs – 315ml selling for THB 10 and 400ml retailing at THB 15.

 

Ovaltine Showcases Versatile Serving Occasions with #SimplyAddOvaltine Ground Coffee Collaboration

KUALA LUMPUR, 23rd September 2022 – Ovaltine Malaysia has joined hands with Ground Coffee, a trendy café in Petaling Jaya to introduce drinks with a unique infusion of Ovaltine products. The collaboration took off on Thursday at a fun-filled event rife with contests, drink-making demonstrations, activities, music performances, prizes, and goodie bags.

#SimplyAddOvaltine was a first-of-its-kind exclusive event aimed at celebrating Ovaltine’s integral and unique part in our everyday lives. With its wholesome nutrition and delectable taste, Ovaltine has been the go-to drink of many Malaysians for decades. 

The event saw influencers and bloggers, members of the media, special guests, and Ovaltine online contest winners in attendance. Ground Coffee baristas demonstrated three drinks with a wholesome Ovaltine twist to them. These uniquely-named drinks are Ovalanché, chilled Ovaltine malted milk added to espresso and sprinkled with Ovaltine Crunchy Pop; O-Mighty Mocha, a delectable Ovaltine mocha with ristretto and Ovaltine powder; as well as Malty Delight: a flavourful Ovaltine beverage perfected with a side of Ovaltine Chocolate Malt Cookies. The event also saw the participants trying their hands at latte art and bringing home amazing prizes. 

These beverages will be available at Ground Coffee for a limited time, from now until 31st October 2022. To try these special Ovaltine-infused beverages, visit Ground Coffee at No 27, Jalan SS 21/34, Damansara Utama, 47400 Petaling Jaya, Selangor; and to purchase Ovaltine products, visit the Delfimart online store at www.delfimart.my. 

Oishi releases infused water so that drinking water can be unboring

Image by Minimeinsights.com

Oishi has moved into the infused water segment in the Philippines with the launch of In Water. The new flavoured water comes in two SKUs – orange extract and lemon extract with the product message of ‘drinking water doesn’t have to be plain and boring.’ Now you can drinking water the unboring way. The 500ml fruit infused water is priced at PHP 27 at 7-Eleven.

The last time we reported about infused water innovation in the Philippines was in 2019 with the showcasing of Sterling Infused Water at IFEX 2019.

Green Rebel Foods made inroad into plant-based sauces, selling in NTUC FairPrice in Singapore

Green Rebel Foods has shifted its attention to plant-based sauces with the unveiling of Green Rebel Mayo-nice and Green Rebel Caesar Dressing in Indonesia. These sauces are entirely plant-based with none of the eggs and dairy.

Green Rebel Foods has also recently announced its plant-based products are now available in NTUC FairPrice Finest at 712 Ang Mo Kio, Singapore.

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