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ALTN plant-based products by Tee Yih Jia now available in Malaysia

ALTN, the frozen plant-based products by Singapore’s frozen food maker Tee Yih Jia, are now in Malaysia. Launched in December 2020, ALTN represent’s Tee Yih Jia’s foray into the plant-based category.

ALTN products include:

  • Meat-Free Gyoza
  • Meat-Free Shaomai
  • Meat-Free Glutinous Rice
  • Meat-Free Fish Fillets
  • Meat-Free Lasagne
  • Meat-Free Nuggets
  • Meat-Free Spaghetti Bolognese

ALTN products are sold at selected AEON Retail Malaysia outlets at RM 19.50 per pack.

ALTN (pronounced A-L-T-N) redefines The Alternative, offering a wide range of meat-free snacks and ready meals for anyone who craves a delicious alternatives to the ordinary. Calling for all Meat lovers, Flexitarian, Vegan & Vegetarian

Love Handle, TiNDLE, OnlyEg offer ‘best ever’ plant-based nasi lemak

Love Handle Singapore, Asia’s 1st plant-based butcher with the largest curation of plant-based meats, dairy and condiments, has teamed up with TiNDLE Foods and OnlyEg to host a one-day only brunch – featuring the best Nasi Lemak ever.

Available on 15 May 2022 from 11am to 5pm, the plant-based nasi lemak will feature plant-based omelette by OnlyEg and plant-based chicken by TiNDLE Foods.

Location: 8 Ann Siang Hill

CP Foods offers high-quality U Farm Benja skinless chicken breast

Thailand’s CP Foods (CPF) has launched Benja Skinless Chicken Breast under the the U Farm brand. The skinless chicken breast is made from high quality chicken fed with brown rice and flax seeds plus free from antibiotics and growth hormones. The choice of feed ensures the chicken breast has more omega 3 than normal chicken. The chicken is also raised in a cage-free environment.

KFC Singapore releases Mac ‘N Cheese Kentaco as a Mexican-inspired menu item

KFC Singapore has released Mac ‘N Cheese Kentaco on 27 April 2022. The word “Kentaco” is probably a play with the word “Kentucky”. What makes this KFC menu item special is the fast food giant turns its signature fried chicken into a ‘taco shell’ in the same manner as the KFC Double Down Burger. The ‘taco shell’ is then loaded with Mac ‘N Cheese and shredded cheddar.

Jjang! Jjang! Burgers are the latest Korean-inspired burgers by McDonald’s Singapore

McDonald’s Singapore is giving its burgers a Korean twist with the launch of Jjang! Jjang! Burgers. The new Jjang! Jjang! burgers are marinated with McDonald’s sweet and spicy Korean sauce. It would be interested to know what makes Jjang! Jjang! Burgers different from the other McDonald’s Korean-inspired launches in the past.

Jjang! Jjang! Beef and Chicken Burgers are available from 5 May 2022 onwards.

Emborg launches Meat-Free Mince and Chick-Free Strips in Malaysia

Image by Minimeinsights.com

Emborg has expanded its range of plant-based offering in Malaysia with the launch of two plant-based meat products. The two plant-based meat products are made with pea protein and comprise Meat-Free Mince (300g) and Chick-Free Strips (200g). They are high in protein and are suitable for vegans. The Chick-Free Strips (200g) is priced at RM 37 at AEON Supermarket.

Emborg previously launched plant-based slice cheese in mozzarella style and cheddar style in the country in 2021. The price per 200g pack was RM 22.95.

 

Try out the limited edition Mister Potato “JINJJA SYOK” flavour featuring Cha Eu-woo

After getting the South Korean heartthrob actor Cha Eun-woo on board as Mister Potato brand endorser, Mamee has finally launched a limited edition Mister Potato with the “JINJJA SYOK” flavour.

According to the official description, the JINJJA SYOK flavour is a combination of spicy and sweet flavours. You just have to try it yourself. Mister Potato JINJJA SYOK is available at 7-Eleven near you.

Click here to buy Mamee products on Shopee.

Below is Cha Eun-woo’s ridiculous mix to encourage consumers to be experimental with their chips.

We tried Starshine Coca-Cola and found it tasted just like a familiar Malaysian drink

The Coca-Cola Co has finally brought its space-inspired Starlight Coca-Cola to Southeast Asia following debut in the US in early 2022. In Southeast Asia, the beverage giant markets the beverage under the “Starshine” label.

According to the press release, “Thirty plus years after Coca-Cola went to space, Coca-Cola Starshine brings the inspiration back to earth through a simple sip. It is created with the vision that – in a world of infinite possibilities – somewhere in our universe, another kind of Coca-Cola product, another way of connecting with each other, might exist.”

“Coca-Cola Starshine combines the great Coca-Cola taste with a dash of the unexpected, including the reddish hue of the liquid. Its taste includes additional notes reminiscent of stargazing around a campfire that evokes the feeling of a journey to space.”

Here’s our review of Coca-Cola Starshine.

Let’s start by looking at the colour of the drink:

Image by Minimieinsights.com

After that we did a taste test and to our surprise, Coca-Cola Starshine was probably developed by someone who missed Malaysia very much. Coca-Cola Starshine tasted like a milder version of the popular Malaysian drink asam boi (Salted Dried Plum Drink).

Image by Minimeinsights.com

So when you are sick and tired, read the Star newspaper and have the latest Coca-Cola Starshine to feel your are amongst the stars (emmm… more like you are sitting in a kopitiam enjoying the delicious salted dried plum drink).

Plant-based brand Alpro goes to Thailand with oat milk

Danone’s Alpro plant-based milk is now available in Thailand in the form of oat milk. Alpro oat milk comes in two variants Unsweetened Oat Drink and Original Oat Drink in two pack sizes – 180ml and 1 litre.

The choice of oat milk for the Thai market is clearly to ride consumer interest in oat milk, while tapping into Alpro’s credential as the number one plant-based brand from Europe.

Roller Coaster Triangle Crispy Baked Potato Cracker with 25% less fat

URC (Thailand) has unveiled Roller Coaster Triangle Crispy Baked Potato Cracker with 25% less fat. This baked, not fried cracker is available in cheese and seaweed flavours. This low-fat, healthy cracker is suitable to target different snacking occassions and appeal to health-conscious consumers especially teenagers and working consumers.

The price per pack is THB 20 (50g) at 7-Eleven.

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