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BINTANG Crystal Luncurkan 33 NFT Kolaborasi dengan Komunitas NFT Milik Reza Arap

By
Tan Heng Hong
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NFT dari Irukandji yang berkolaborasi dengan Bintang Crystal. Dok. Bintang

BINTANG Crystal berkolaborasi dengan komunitas Non Fungible Token (NFT) lokal yang didirikan oleh musisi dan kreator konten Reza Arap, Irukandji. Memasuki ekosistem Web 3.0, kedua pihak menghadirkan koleksi eksklusif “Taste-timonials by BINTANG Crystal X Irukandji”, yang terdiri dari 33 NFT yang akan diluncurkan akhir pekan ini dalam rangka memvisualisasikan keunikan rasa BINTANG Crystal.

“BINTANG Crystal selalu mengajak konsumennya untuk mengekspresikan diri dengan caranya masing-masing secara kreatif, sama seperti kami mengekspresikan rasa bir yang menyegarkan, halus, dan tidak terlalu pahit, melalui koleksi NFT eksklusif ini,” ujar Jessica Setiawan, Marketing Director Multi Bintang Indonesia. “Kolaborasi BINTANG Crystal dan Irukandji merupakan upaya kami untuk terus terbuka akan perkembangan budaya pop Indonesia yang semakin beragam. Ini merupakan bagian dari komitmen kami untuk memberikan ruang bagi generasi muda berbakat seperti Irukandji terus berkreasi.”

Irukandji dibentuk oleh Reza Arap pada tahun 2022, didorong oleh ketertarikannya pada perkembangan komunitas NFT yang pesat di Indonesia. Arap bekerja sama dengan beberapa visual artist dalam memproduksi karakter NFT-nya yang disebut dengan Kandjis. Sejalan dengan misi BINTANG Crystal, Irukandji juga selalu berusaha untuk menggambarkan kreativitas dan keunikan generasi muda lewat karakter-karakternya.

“Kehadiran NFT telah memberikan peluang yang semakin besar kepada para visual artist untuk terus berkembang dan tumbuh bersama komunitas yang mendukungnya,” ujar Reza Arap. “Kerja sama dengan BINTANG Crystal ini juga sejalan dengan misi Irukandji untuk membuat proyek NFT ini dapat diakses oleh orang Indonesia secara luas, terutama komunitas digital dari berbagai kota.”

Dari 33 NFT yang didesain oleh visual artist SlimSteady, terdapat empat NFT khusus yang dikategorikan sebagai city exclusive. Empat NFT ini akan memperlihatkan kekhususan dari kota Medan, Jakarta, Bali, dan Manado pada artwork-nya. Konsumen dapat melihat Kandjis yang berdampingan dengan nuansa unik dari masing-masing kota.

Para kolektor NFT bisa segera mendapatkan koleksi spesial ini mulai Minggu, 14 Agustus 2022 melalui situs Irukandji. Seluruh informasi mengenai kolaborasi dan koleksi NFT ini tersedia di laman Discord Irukandji. Konsumen juga dapat melihat pameran NFT Taste-timonials pada rangkaian acara Crystal Chill Roadshow pada tanggal 14 Agustus di LIMA Rooftop, Medan; 21 Agustus di Foya M Bloc, Jakarta; 3 September di TT Beach Club, Bali; dan 17 September di Forplay, Manado.

Selain pameran koleksi NFT Taste-timonials, Crystal Chill Roadshow juga akan menghadirkan musisi-musisi ternama Indonesia seperti Ello, Juicy Lucy, Oomleo Berkaraoke, Soundwave, Ramengvrl, dan Brisia Jodie. Akan tampil juga para finalis Submit Your Music, kompetisi live band yang diselenggarakan di masing-masing kota atas kerja sama BINTANG Crystal dan Ismaya LIVE dalam rangka menyambut We The Fest 2022. Para pemenang Submit Your Music dari masing-masing kota akan mendapatkan kesempatan tampil di panggung We The Fest bulan September mendatang. Cek akun instagram bir Bintang Indonesia untuk informasi lebih lanjut.

Mental Health Protection for the Workforce

By
Tan Heng Hong
-

AIA Malaysia launches first-in-market mental health solution for employees

Kuala Lumpur, 16 August 2022 – The prevalence of mental health issues continues to rise with it affecting every aspect of one’s life, especially at the workplace. A study by Relate Malaysia found that in 2018, 4.57 million working adults reported mental health issues with 29% of employees indicating that they have poor mental health.[1] In 2019, the Malaysia’s Healthiest Workplace by AIA Vitality survey reported that the Malaysian workforce was increasingly sleep deprived and overworked, with 51% of them suffering from at least one dimension of work-related stress and 53% getting less than seven (7) hours of sleep per day.

Understanding the need to help organisations better address mental health issues at the workplace, AIA has launched a first-in-market Mental Health Solution, in collaboration with ThoughtFull, a Southeast Asian-based digital mental health platform. This new solution enables employers to provide better care and end-to-end support for their people’s mental wellbeing.

“We’re seeing more and more members of the workforce struggle with mental wellness, which has been exacerbated by the pandemic. It is detrimental not only to the individual’s emotional wellbeing, but also to the nation’s productivity. Organisations who are looking to foster a healthy and happy environment for their employees while staying ahead of their competition would have to play a more active role in addressing mental health issues at the workplace,” says Tung Hsiao Ley, Chief Corporate Solutions Officer, AIA Bhd.

The new Mental Health Solution is part of WorkWell with AIA, a proposition under the insurer’s Total Corporate Solutions. WorkWell with AIA offers a suite of solutions and services that provides guidance to organisations who are seeking to nurture and improve their employees’ wellbeing.

The Mental Health Solution comes with two distinct features:

  1. Digital Access to Mental Wellness
    1. Unlimited 1-on-1 access to professional mental wellness coaches for daily bite-sized coaching
    2. Self-guided learning content and wellness tracker
    3. Mental wellness programmes, webinars and workshops
    4. 24/7 Wellness Hotline for crisis interventions
  1. Coverage for Mental Health Benefit
    1. Covers employees for consultations, medication and treatment cost provided by a Psychiatrist and/or a Physician due to a mental health condition
    2. Includes coverage for the employees’ dependents
    3. Offers cashless or reimbursement options

The services under Mental Wellness are made possible through AIA Malaysia’s strategic partnership with ThoughtFull. Employees covered by the Mental Health Solution will be able to access unlimited 1-on-1 daily coaching with a certified mental wellness professional, track their levels of stress, anxiety and depression in real time, read science-backed digital content and use mood trackers and guided thought journals via the ThoughtFull app.

Being a responsible and progressive corporate, AIA Malaysia leads by example, having engaged ThoughtFull at the very start of the pandemic in 2020, to provide mental health support to its employees. Through ThoughtFull’s employee wellbeing programmes, AIA’s employees reported a 43% average reduction in depression, anxiety and stress levels. Additionally, employees who engaged with a certified mental health professional through the app also reported positive changes in their outlook and behaviour.

“It was important for us to be able to support our people to strengthen their resilience so that they could thrive through the multitude of sudden and ongoing changes at work and in their personal lives.  We worked with ThoughtFull because of their genuine and seamless approach to mental wellness at the workplace and saw first-hand the benefits that it brought to our employees. This only further motivated us to explore how we could bring this service to our own corporate clients,” added Hsiao Ley.

As one of the country’s largest employee benefits insurance providers, AIA’s goal is to provide seamless solutions to improve mental wellbeing in companies across Malaysia – removing stigma and creating a safe space at work to foster mental health discussions.

“We’ve long been advocates of the importance of mental health in the workplace and we believe that it should be given just as much priority as we do to physical health. Which is why we are really excited to partner with ThoughtFull to bring new and innovative mental health services to our corporate clients and their employees, under our WorkWell with AIA proposition.

“With the launch of our comprehensive Mental Health Solution, we believe that we have achieved a breakthrough in responding to a market need that is very real. Employers can now feel supported as they prioritise their employees’ mental health, giving their people access to support and resources that will help them achieve a better quality of life resulting in a happier, healthier and more productive workforce,” said Hsiao Ley.

To learn more about AIA’s Mental Health Solution, please visit https://www.aia.com.my/en/our-products/employee-benefits.html .

[1] The Business Costs of Workplace Mental Health, Relate Malaysia, 2020

IF Coconut Coffee now available at 7-Eleven in Singapore

By
Tan Heng Hong
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IF Coconut Coffee by Thailand’s General Beverage Co., Ltd. is now available at 7-Eleven in Singapore. This beverage is an interesting combination of coffee and coconut, which is trending combination in China.

Coconut is enjoying a heyday in China’s foodservice. In the first half of 2021, over 130 new coconut-based beverages appeared on the market. Thailand and Indonesia accounted for almost 90% of China’s total coconut imports in 2021. As with all things trendy, the coconut craze will continue for sometime and then fizzy out as Chinese consumers turn their attention to other ingredients.

HEINEKEN Malaysia Reports 2Q & 1H FY2022 Results

By
Tan Heng Hong
-

1H Net Profit surpassed pre-pandemic results by 68%

12 August 2022 – Heineken Malaysia Berhad (HEINEKEN Malaysia) announced its financial results for the second quarter and half year ended 30 June 2022, reporting an improved performance against pre-pandemic levels, attributed to the gradually improving external environment as Malaysia transitioned into the endemic phase. Compared to the same period in 2019, HEINEKEN Malaysia’s revenue, net profit increased by 29% and 68% respectively in the first half of 2022.

For Q2 2022, Group revenue grew by 84% versus the same quarter in 2021, due to upsurge in sales following the reopening of economy and international borders, improvement in product mix and better revenue management. Additionally, Q2 2021 was a weaker comparison due to brewery lockdown in the month of June 2021.

Net profit in Q2 2022 increased by 241% to RM86.1 million. The growth was driven by revenue growth as highlighted above as well as continued focus on driving the EverGreen strategy to deliver sustainable growth. 

For the first half of 2022, Group revenue and net profit increased by 50% and 102% respectively versus six months ended 30 June 2021, mainly driven by robust sales performance during the festive period in the first quarter and steady recovery for the on-trade business in second quarter and continued focus on driving our EverGreen strategy to deliver sustainable growth.

Roland Bala, Managing Director of HEINEKEN Malaysia

Commenting on the results, Roland Bala, Managing Director of HEINEKEN Malaysia, said, “We have performed commendably in the first half of 2022, in line with Malaysia’s easing of COVID-19 restrictions. The bold moves we took in the past two years to navigate the storm whilst building for a stronger future are showing results, enabling us to accelerate our recovery to surpass pre-pandemic levels. We have continued investing in our brands to drive sustainable growth whilst prioritising cost management initiatives that unlock efficiencies that can then be reinvested into our growth drivers.”

“Key campaigns we executed successfully during the quarter include the Heineken® Star Quality Experience which gave consumers an immersive experience of Heineken® Star Brewing Principles, the Heineken® Star Bar programme via our e-Commerce platform Drinkies.my, Tiger Crystal’s Fire Starter platform that empowered consumers to discover new passions, and the launch of a new product Guinness Draught in a Can. In line with our commitment to advocate responsible consumption, our Heineken® When You Drive Never Drink campaign also rewarded consumers for their courage to make a pledge against drink driving,” added Roland. 

The Board has declared a single tier interim dividend of 40 sen per stock unit for the financial year ending 31 December 2022 (Six months ended 30 June 2021: 15 sen) to be paid on 11 November 2022. The entitlement date for the dividend payment is 20 October 2022. 

On outlook, Roland commented, “The Group expects continued pressure from global supply chain disruptions, rising input cost, weakening ringgit and rising inflation that will impact consumer purchasing power. The Group will remain agile in responding to the volatile business environment and the new market reality with focus on delivering our EverGreen strategy to future-proof the business and deliver sustainable growth.”

HEINEKEN Malaysia’s key EverGreen priorities include: 

  • Drive superior growth – With consumer centricity, we shape and lead the premium category and continue investing behind our brands.
  • Fund the growth – Cost and value to drive efficiency to enable reinvestments into our brands and business.
  • Raise the bar on sustainability and responsibility – Full commitment to deliver on our ambition to become net zero carbon in our productions by 2030 and the full value chain by 2040.
  • Become the best connected brewer – Accelerate digital and technology to create a Unified Customer Ecosystem with a customer and consumer-first approach.
  • Unlock the full potential of our people – Promote a high-performance culture that boosts our strategic capabilities, nurture the best talents, and foster an organisation where people thrive.

“On challenges, we see illicit alcohol as an ongoing concern. The Group welcomes the stance taken by the Government not to increase excise duties on beers as any hike in excise rates will drive greater demand for illicit alcohol. The Group will remain committed to support the Government to stamp out illicit trade through holistic efforts including strengthening enforcement and raising greater awareness in the market,” he added.

For more information on HEINEKEN Malaysia and its initiatives, please visit www.heinekenmalaysia.com. 

Coca-Cola Drops Latest Coke Creation with Cultural Icon Marshmello

By
Tan Heng Hong
-

Monday 15 August 2022 – Coca-Cola Creations is dropping a remix for its newest limited-edition flavor – a collab with GRAMMY-nominated artist Marshmello. The brand’s first-ever beverage co-created with an artist, Marshmello’s Limited Edition Coca-Cola bottles the feeling of mixing chart-topping beats in a limited edition drop.

Marshmello said that “It was great to collaborate with Coca-Cola on this limited-edition drop. We created a vibey blend of my favorite flavors in this all-new mix. I think it tastes amazing and I hope fans love it too.”

One might think Marshmello’s Limited Edition Coca-Cola would be marshmallow-flavored, but as with the epic drops that fill his sets, the magic here is in the unexpected. Marshmello’s Limited Edition Coca-Cola is a refreshing fusion of the artist’s favorite flavors, strawberry and watermelon, mixed with a great Coca-Cola taste.

Richa Singh, Marketing Director of Coca-Cola Thailand added, “Music – just like Coca-Cola – has such an amazing power in connecting communities and creating opportunities for shared experiences. For this second Coca-Cola Creations drop we are doing here in Thailand, we sought to add an unexpected remix of flavors to a great Coca-Cola taste, and Marshmello is the perfect collaborator. It is an exciting step for our brand to introduce Marshmello’s Limited Edition Coca-Cola and invite Thai fans to immerse themselves in Mello’s world.”

Known for his desire to positively impact culture with his music, Marshmello’s collaboration with Coca-Cola invites fans to experience the Melloverse for themselves. Fans can also scan the QR code on the can to be transported to the Coca-Cola Creations online hub where you can watch your emotions transform into a unique digital art while listening to Marchmello’s new song “Numb” which you can download and share on your social media.

Marshmello’s Limited Edition Coca-Cola will also be available to purchase in 325 ml. can in a Zero Sugar version. Collectible slim cans with striking black and white visuals pay homage to the artist’s signature aesthetic, as well as dripped Spencerian script, melding the brands together into a smooth and satisfying vibe. Coca-Cola partnered with Forpeople on the packaging design.

Taste the mix for yourself as Marshmello’s Limited Edition Coca-Cola Zero Sugar variant drops in convenience stores, and e-commerce channels across Thailand this August 2022.

Coca-Cola continues to explore unique innovations and unexpected collaborations driven by creativity and cultural connections. Follow Coca-Cola on facebook, Instagram, and Twitter to know the latest stories.

KIN Bulgarian Yogurt Slimberries makes weight management fun and tasty

By
Tan Heng Hong
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Indonesia’s ABC Kogen Dairy has released its latest KIN Bulgarian Yogurt Slimberries that is low in fat and high in fibre. The new yogurt drink makes weight management fun and tasty. The addition of fibre helps to attract weight watchers to the product. The strawberry flavour helps to appeal to female consumers.

EB Frozen Food Malaysia new Western Series includes Alaska Pollock Fillet

By
Tan Heng Hong
-

EB Frozen Food Malaysia has unveiled its latest Western Series for consumers to enjoy seafood in the comfort of their homes. The new range is said to be ‘always wild, never farm’ and comprises the following items:

  • Alaska Pollock Fillet (350g)
  • Alaska Pollock Finger (270g)
  • Cheese Stick (280g)
  • Crispy Battered Fried Shrimps (300g)

These seafood products can be deep fried, oven baked or air fried.

Click here to purchase from the EB Frozen Food’s official store on Shopee Malaysia.

 

Amazin’ Graze latest healthy Hummus Chips

By
Tan Heng Hong
-

Amazin’ Graze, which sells health foods such as granolas, nut mixes and nut butters, has unveiled its latest Hummus Chips. The new range is made with lentils and chickpeas and comes in 3 flavours – Lightly Salted with Sea Salt, Sweet Tomato and Basil, and Thai Chilli Lemongrass. The snacks are free from trans fat and added refined sugar.

Malaysian consumers are becoming more aware about the health benefits of hummus. Hummus usually comes in the form of a dip but now Amazin’ Graze has turned it into a snackable form.

Amazin’ Graze is also celebrating its 7 amazin’ years of #eatingbettertogether. The seven categories of products include ganolas, nut mixes, nut butters, brownie chips and plant-based protein.

Click here to purchase Amazin’ Graze products on Shopee Malaysia.

TH true MILK GOLD launched for Vietnamese seniors

By
Tan Heng Hong
-

TH Group has introduced a new UHT milk for seniors. TH true MILK GOLD (180ml) is low in lactose, has added fibre, low in fat and with no added sugar. The milk contains sterol esters for heart health, GABA to promote sleep, calcium, D3, K2 and collagen bone health and inulin for digestive health as well as beta glucan.

Two boxes of TH true MILK GOLD per day meets more than 50% of the needs of many essential nutrients for Vietnamese elderly aged 50-60 years old.

Compared to powdered milk, this UHT milk makes it more convenient for seniors to receive the essential nutrients in a portable and convenient liquid format.

foodpanda MALAYSIA’S DEFINING DECADE

By
Tan Heng Hong
-

Ten-Aciously Delivering Joy To Malaysians All Over

Malaysia, August 12, 2022 – foodpanda Malaysia celebrates yet another milestone! Ten years of operating in the Malaysian market and delivering joy to Malaysians nationwide, be it your favourite meals, groceries and even your pharmaceutical or retail needs.

Commenting on this milestone, Sayantan Das, Managing Director of foodpanda Malaysia said, “We are proud to share that we are a platform by Malaysians for Malaysians and are extremely grateful to be celebrating our 10th anniversary. This incredible milestone would not be possible without the unwavering support of our customers, delivery partners and vendors.”

He added, “There is no denying that our industry has progressed in so many ways over the last 10 years and will continue to do so as we move forward. Over the years, we have built on our tech to create a powerful tool that provides an inclusive platform for our community of riders, merchants and customers to thrive. We have and will continue playing a key role in disrupting the q-commerce space, pushing boundaries by strengthening traditional business and working toward upskilling delivery partners. I remain optimistic of the many opportunities and challenges that are yet to come and look forward to the next 10 years.”

To celebrate this joyous occasion, foodpanda Malaysia hosted an appreciation dinner at the foodpanda HQ for all their partners to thank them for their continuous support over the years. Additionally, foodpanda Malaysia will be hosting panda paradise, a carnival from Friday, 12 August 2022 to Sunday, 14 August 2022 at Open Air Carpark Sunway City, which is opposite Sunway Resort for Malaysians to be able to experience foodpanda beyond the app.

It may be foodpanda’s birthday, but it’s your party! Panda paradise is your escape from reality. From exploring all sorts of TEN-talising food to unleashing your playful side with on-ground games or just to chill with friends and family, we have you covered! For 3 days only, everyone is invited.

Don’t miss out on participating in the pandamart Sweep Game that requires participants to listen to a rap song to identify a list of items before rushing through the pandamart booth to retrieve the items in a set time. Besides that, visitors can also look forward to the Count The Items challenge and a Treasure Hunt to win exciting prizes such as iPad Air, Samsung Soundbar, and up to RM500 worth of pandamart vouchers, among many others.

If this isn’t exciting enough, visitors will also be able to witness an exciting line-up of local performances as well as scrumptious delights from vendors such as Wall’s Ice Cream, ZUS Coffee, Wowffle, Pastryville, Soul Brew, Texas Chicken, Pizza Hut, Chatime, US Pizza, J Co Donuts, Boat Noodles and more. Aside from that, a list of other participating partners include RHB Bank, ETIQA and Sunway Pyramid.

To visit panda paradise, all visitors are required to be a pandapro subscriber and use code PANDA10 to get 20% off all items at the carnival. To purchase items at the carnival, visitors will need to click on the Pick-Up option via the foodpanda app.

panda paradise will be open to all from 5.30pm to 11pm on Friday, 12 August 2022, and from 3pm to 11pm on both Saturday, 13 August 2022 and Sunday, 14 August 2022

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