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Emina Smoked Cheese now available in Indonesia for various culinary application

PT Emina Cheese Indonesia has launched Emina Smoked Cheese for cheese lovers. The latest Emina Smoked Cheese can be eaten on its own or use as a food ingredient in dishes.

Emina is known for its flavoured cheese sticks with various flavours including the latest milky and almond variants. It also has sliced cheese and cheese blocks for households and B2B clients.

Emina Smoked Cheese is available at AEON, Kem-Chiks, Grand Lucky, Farmers Market, Ranch Market and Diamond or on Emina Cheese Official store e-commerce

Prochiz expands cheese application in foodservice through cloud kitchen

Indonesian cheese manufacturer Prochiz (PT Mulia Boga Raya) has launched K-JU by Prochiz as a foodservice offering in partnership with Yummykitchen. Yummykitchen is a cloud kitchen operator in Indonesia.

The new menu items are based on cheese including both food and drinks. The items include K-JU Yummy Beef BBQ Waffle Cone, K-JU Chick Mushroom Waffle Cone, K-JU Korean Chicken Waffle Cone, K-JU Rich Rendang Waffle Cone, K-JU Macaroni Brulee and K-Ju Spaghetti Ayam Mercon as well as K-JU Cheesy Chocolate and K-JU Cheesy Mango.

K-JU by Prochiz is available at 12 Yummykitchen locations in JABODETABEK and will be available at one location in Bandung soon.

By collaborating with the cloud kitchen provider, Prochiz hopes to make cheese as part of the daily diet of Indonesians. We feel that Prochiz is actively tapping into new avenues beyond the traditional foodservice or even mompreneurs to promote greater usage of cheese.

Prochiz is not the only partner of Yummykitchen. In fact, the concept has attracted the participation from other food players including Ajinomoto.

New Jukajo Kids deliver plant-based nutrients for children aged 7 months to 12 years old

Indonesia’s PT Jukajo Sukses Mulia (Jukajo), the maker of soy milk drink, red bean drink and mung bean drink, has just launched Jukajo Kids. The new plant-based drink targets children aged 7 months to 12 years old from upper-middle income families with an average household income of at least IDR 6 million a month.

Jukajo Kids uses non-GMO soy beans imported from the US and organic coconut sugar and organic mung beans, both sourced from Javara. Javara itself is a company that sells organic produce, with partners being thousands of local farmers throughout Indonesia. The other ingredients in Jukajo Kids include Himalayan salt and black sesame.

Jukajo Kids is in a ready-to-drink format free from preservatives and artificial sweeteners. It is rich in iron and isoflavon (56mg).

We are seeing local Indonesian brands innovating with familiar plant-based ingredients like soy and mung bean to deliver nutrients with a familar taste to consumers, while keeping the prices affordable. Given the abundance of coconuts in Indonesia, perhaps other local brands can introduce coconut milk-based drinks for children in the future too?

Madurasa now in upside down packaging for easy use

Madurasa, Indonesia’s leading honey brand by Combiphar, has introduced a convenient upside down packaging for easy dispensing and application. Now consumers can ensure all the content is used and not wasted. Madurasa is said to be made from 100% natural honey.

We have seen how packaging has helped sweetened condensed milk players to win the hearts of young consumers with the tube format. The upside down packaging from Madurasa can recruit new consumers to the brand especially targeting consumers looking for greater convenience.

Prenagen Lova is the latest maternal nutrition product from Kalbe Farma

KALBE Nutritionals has launched Prenagen Lova as its latest product for expectant mothers in Indonesia. The latest Prenagen Lova contains fish oil, folate and daun katuk (star gooseberry or Sauropus androgynus) as well as other vitamins and minerals to supplement the nutrition of pregnant mothers.

By taking care of the health of pregnant mothers, this would reduce incidences of stunting and wasting among children especially in their first 1,000 days.

Prenagen Lova is available in chocolate and strawberry flavours.

Milkido flavoured milk for children now in larger 300ml pack size

OT has launched a large pack size Milkido flavoured milk for children. Milkido is now available in a new 300ml bottle with an affordable price of IDR 4,000 and a larger volume suitable for growing up children.

Milkido, first launched in 2021, contains 6 vitamins, 9 minerals and omega 3. It meets 35% of the RDI for calcium and 100% of vitamin D3.

Milkido comes in the choice of strawberry and chocolate flavours with an affordable price of IDR 3,000 for a 250ml bottle.

A CNY special you’d wanna miss – myBurgerLab Crouching Fu Chok, Hidden Ginger

myBurgerLab is offering Crouching Fu Chok, Hidden Ginger as its limited offer for Chinese New Year in 2022.

According to myBurgerLab, this ain’t a CNY special you’d wanna miss! Drop by the Labs where they will be serving as usual all week, or head on over to order.myburgerlab.com to order for takeaway & delivery.

Oatside is Asia’s delicious take on oat milk, available in Indonesia, Malaysia, Singapore

The new Oatside is said to be “Asia’s delicious take on oat milk, made creamier and maltier than the plant milks you’re used to”. According to the brand, “we keep our labels clean (which means no gums, emulsifiers or preservatives) and we only use real ingredients (no artificial flavours, only real oats, cacao, hazelnuts).”

Oatside is founded by Benedict Lim, the former Chief Financial Officer (Heinz ABC Indonesia & Papua New Guinea).

Image by Minimeinsights.com

Oatside comprises Barista Blend, Chocolate and Chocolate Hazelnut.

Barista Blend
Water, Oat Base (10%), Canola Oil, Acidity Regulator, Calcium Carbonate, Sea Salt

Chocolate
Water, Oat Base (10%), Cocoa Powder (2%), Canola Oil, Gula Aren, Acidity Regulator, Calcium Carbonate, Sea Salt

Chocolate Hazelnut
Water, Oat Base (10%), Hazelnut Paste (3%), Cocoa Powder (1%), Gula Aren, Canola Oil, Acidity Regulator, Calcium Carbonate, Sea Salt

All its products use 100% Australian Oats and natural mountain spring water.

For its flavoured variants, Oatside only uses 100% Rainforest Alliance-certified cacao and hazelnuts.

Oatside is made by PT ABC Kogen Dairy in Bandung, Indonesia. PT ABC Kogen Dairy is better known for its A2 milk.

Oatside is imported by Lucky Frozen Sdn Bhd (Malaysia), DKSH Hong Kong Limited (HK), Oatside Pte Ltd (Singapore) and distributed by Ban Choon Marketing.

In Malaysia, the price of Oatside Barista Blend (1L) is RM 14.50.

Indomilk refreshes the packaging of its Kids range

Indomilk has launched a new packaging for its Indomilk UHT Kids range in Indonesia. Indomilk UHT Kids is a source of vitamin A, B1, B6, D, calcium and phosporous to support the growing up needs of children.

What is interesting is the new packaging features the Healthier Choice logo on the packaging of vanilla, strawberry and full cream. Also available is Indomilk UHT Kids Chocolate with 25% reduced sugar and this product comes with a Healthier Choice logo, which requires a product to have not more than 6g of sugar/100ml.

ėtė ice cream Jelly Party with jelly balls now available in stick

Thailand’s ėtė ice cream has launched Jelly Party, which is a barley flavoured ice cream with colourful jelly balls. The use of jelly is another example of an ice cream innovation that uses texture to deliver a differentiated eating experience.

ėtė ice cream has earlier launched Jelly Party in a tub and the latest is the stick version.

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