PT Ladang Sehat Indonesia, a company that produces cassava flour and is a pioneer of gluten-free food in Indonesia, has launched a new Matchathins gluten-free cookies under the Ladang Lima brand.
The new crunchy gluten-free cookies are made from authentic Japanese matcha and are priced at IDR 35,000 per pack. The thin cookies are high in fibre and rich in antioxidants. Matchathins join the other range, including Cheesethins and Blackthins.
Illustration of completed new building (Kewpie Thailand)
Responding to growing demand in Thailand and export to surrounding areas
Tokyo, Japan (October 5, 2023) â KEWPIE (THAILAND) CO., LTD. (âKewpie Thailandâ), a group company of Kewpie Corporation (âKewpieâ), is going to build a new building for mayonnaise production at the plant to double the production capacity by investing approximately 705 million Thai baht (approximately 2.9 billion yen*1). This will help Kewpie Thailand strengthen the supply system to meet the domestic and rapidly growing export demand in Thailand and accelerate its business expansion. The operation in the new building is scheduled to start in January 2025.
In 1987, Kewpie established its first local subsidiary in Southeast Asia in Thailand as a joint venture with a local company. In FY2009, Kewpie Thailand*2 was consolidated by Kewpie, manufacturing and selling a wide range of products including condiments, processed vegetables, and processed eggs. In recent years, export of KEWPIE brand mayonnaise products from Thailand to the Oceania region has been growing, and sales in FY2022 was about three times higher than FY2019. Domestic sales have been recovered due to an increase of inbound tourism demand. Kewpie aims to strengthen the supply system by this investment to meet the expected expansion of demand in Thailand and surrounding countries with using Kewpie Thailand as a production hub.
The production line in the new building is designed to meet diverse customers needs such as gluten-free and plant-based products. In addition, the building will have solar panels to raise the percentage of renewable energy in the entire plant from about 25% (as of FY2022) to about 35% (as of FY2025). The existing building in the plant has installed solar panels since 2018 to reduce CO2 emissions. Kewpie Thailand is also working on a unique initiative to realize a circular economy by using palm shells, a biomass fuel, for boilers, and upcycling the resultant ash into bricks, which are then used as building materials for residential buildings in the surrounding areas through the government.
Kewpie will continue to contribute to the food culture and health of the world through its business activities and exports to surrounding areas at its global bases.
*1 Calculated using the exchange rate as of the end of September 2023.
*2 In April 1994, Kewpie established a joint venture company (predecessor of Kewpie Thailand) with Saha Pathana Inter-Holding Public Company Limited, a partner company in Thailand.
Jasmine Food Corporation Sdn Bhd has unveiled LaSelle basmathi rice made from 1121 Sella Basmati rice, which possesses extra-long slender milled grains and a pleasant aroma. LeSelle is available in Steamed and Parboiled with a resealable zip to lock in the freshess.
Tipco’s new oat milk drink, Tipco Nature Up+, comprises oat milk with polydextrose fiber and oat milk with black sesame and isomaltulose, a fully digestible slow-release carbohydrate that offers a slower, lower, and sustained rise in blood glucose.
The drinks are suitable for people looking to lose weight, those with lactose intolerance, vegans, and those with digestion problems.
Sunpeeps Beverage Co., Ltd., has recently launched Yendrink in Thailand. Yendrink is a plant-based milk that is high in BCAA amino acids, prebiotics (inulin), calcium and vitamins B12, D3 and E. The drink is free from added sucrose, cholesterol or preservatives.
Yendrink is available in four flavours including Esyenn (Thai-style iced espresso), Cocoa Yen (cocoa), Brown Sugar Milk Tea and Matcha Latte. The key ingredients in all four beverages are almond, rice, soybean, white sesame and coconut.
Tuesday 31 October 2023 – LOTTE is taking the lead within the snack industry once again by introducing its latest creation, POP NOW, a rich and crunchy chocolate snack under the concept of “HappyâŠHave POP NOW”. This remarkable debut is primed to intensify the thrill within Thailand’s chocolate market. With a substantial marketing budget and streamlined production capabilities, this new chocolate launch campaign is strategically positioned to capture the attention of a wide range of consumers nationwide. The launch is set to gain further momentum with the inclusion of Norraphat ‘Bright’ Vilaiphan as the product presenter. This grand unveiling aims to infuse fresh dynamism into Thailand’s chocolate market.
POP NOW presents its unique characteristics through its name: “POP” conveys its practical advantages, highlighting a spherical delight with an irresistibly crisp texture and a luxurious cocoa intensity. Alongside this, “NOW” symbolizes the emotional perks of convenience, prepared to be relished whenever and wherever desired. This concept emphasizes how POP NOW stands as the ultimate snack for those in search of a fleeting pause, offering a mood-elevating encounter within a single bite that not only brightens your day but also infuses it with a burst of positivity and brightness, leaving you refreshed and invigorated.
Mr. Sadafumi Matsushita Managing Director, Thai Lotte Co., Ltd. said, “Since 1948, LOTTE has remained at the forefront, consistently offering high-quality products that are cherished and relied upon to enrich the lives of people. Our product portfolio includes iconic items such as Koala’s March, Toppo, Lotte Xylitol, and many more. These contribute to LOTTE’s robust brand presence, fostering unmatched recognition and trust. With this ethos in mind, we are thrilled to unveil our latest creation, ‘POP NOW’, designed to provide a delightful encounter with refined chocolate flavors. The gratifyingly crispy texture is achieved through the integration of two layers of crispy cereal. This innovation not only satiates hunger but also elevates uplift one’s mood, whether amidst a busy schedule, engrossed in tasks, or enjoying a break. Each bite-sized piece is coated with shellac to prevent messy hands, making it an effortless pleasure to relish this snack.”
Thai Lotte is delighted to introduce Norraphat ‘Bright’ Vilaiphan as the official brand presenter, adding a relatable human dimension into the brand. Bright’s presence in everyday life perfectly aligns with how POP NOW seamlessly integrates into the lives of genuine individuals. His smart, down-to-earth, stylish, and multifaceted persona which encompasses attributes such as extraversion, intuitiveness, a strong sense of feeling, a delightful sense of humor, and classiness, makes him an ideal representative for the intended audience, particularly office professionals.
For the marketing campaign, the company has increased the marketing budget by 32% to welcome this new brand and support the comprehensive marketing strategy designed to boost sales in this chocolate category. Moreover, the company have plans to allocate an additional budget increasing by 11% for the next year, enabling it to firmly establish our presence in the market. This investment will be strategically employed to establish a strong presence across multiple platforms, with a primary emphasis on crafting immersive and unforgettable engagements. The marketing endeavor will commence with a captivating television advertisement, effectively capturing the joyous sensation of savoring POP NOW.
Additionally, the strategy includes extensive out-of-home advertising, strategically placed in high-traffic locations as well as the bustling area of the BTS Skytrain, and always-on contents throughout the year, ensuring that the exhilarating experience of indulging in POP NOW reaches a wider audience, creating a lasting impression of delight and satisfaction. This multi-faceted approach guarantees a memorable and impactful campaign that resonates with consumers. Through this campaign, LOTTE aims to forge a lasting connection with consumers, while effectively illustrating how POP NOW chocolate has the power to promptly uplift their moods and rejuvenate their day following the “HappyâŠHave POP NOW” concept.
For more information on POP NOW and Lotte, please visit www.lotte.co.th
The programme raised over RM 3.9 million towards enhancing the facilities and amenities at UTAR Hospital, Kampar, Perak.
Kuala Lumpur, 3 November 2023 â HEINEKEN Malaysia hosted its annual Tiger Chinese Education Charity Concert (Tiger CECC) programme to raise funds for UTAR hospital in Kampar. The charity concert took place at the HGH Convention Centre, Sentul, and is one of the eight shows organised by Tiger CECC this year, playing a role in assisting communities across Malaysia. This is the first year the social impact program extended its support beyond schools to a hospital, contributing to the hospitalâs overall development by raising RM 3,911,853.00 to benefit both the local communities and medical students.
Since its inception in 1994, Tiger CECC has been bringing local communities together. The programme funded more than 535ocal schools for almost 30 years through charity concerts, organised alongside its media partner. To date, the programme has successfully raised more than RM390 million, making a lasting impact on thousands of students and playing a role in the nationâs educational foundation.
Reflecting on this yearâs Tiger CECC, Roland Bala, Managing Director of HEINEKEN Malaysia, shared âWe are proud of Tiger Beerâs role in gathering local communities to celebrate the Joy of True Togetherness. As a responsible and progressive company, we believe that our growth is connected with the well-being of our communities. Through Tiger CECC, we aim to provide a platform to raise much-needed funds that help shape and develop Malaysiaâs communities and future leaders. At the same time, we are encouraged by the amazing response and generosity shown by UTAR as well as all who have contributed to this cause.â
As UTAR stands as a not-for-profit private university, its medical institution seeks to provide the community in Kampar and surrounding towns with affordable medical services in both Western and Traditional and Complementary Medicine (T&CM) treatments. The Western Medical Department UTAR Hospital in Kampar officially opened in August, while its T&CM Department began operating last year. Tiger CECCâs contribution to the hospital will further boost the hospitalâs outpatient and in-patient treatment facilities, diagnostics, and medical and mental health support. The funds will also make an impact in enriching the hands-on training, education, and research for UTARâs medical students and future healthcare professionals.
During the Tiger CECC, over 64 tables were arranged for the dinner at the HGH Convention Centre, Sentul, with more than 1,000 attendees, marking an enthusiastic response to the event.
Notable attendees included Tun Dr. Ling Liong Sik, Chancellor of UTAR; Ir. Academician Emeritus Professor Tan Sri Datoâ Seri Dr. Chuah Hean Teik, Chairman of UTAR Hospital Board; and Ir. Professor Dato’ Dr. Ewe Hong Tat, President/CEO of UTAR.
Grateful for the support for the charity concert alongside the positive turnout, Ir. Professor Datoâ Dr. Ewe Hong Tat expressed, “We sincerely thank Heineken Malaysia and the Tiger CECC programme for their collaboration and efforts in bringing everyone together to support UTAR Hospital. This will go a long way in benefitting our local communities, especially those who are in need. It is heartwarming and inspiring to see so many people step forward to contribute, this will enable us to provide improved facilities and better services to serve our community.”
That night, attendees were treated to an engaging cultural performance by seasoned performers from the Malaysian community.
The Tiger CECC resonated with energy as the event commenced with a medley of hit songs, performed by artists Wu Jia Hui, Yee Yee, Victor Lee, Z Yan, Zac Chi Chiang, and Jyin. Accompanying the opening act, the graceful movements of the Tiger CECC dancers added an elegant touch to the evening’s vibrant display.
Amidst lively music, guest singer Chris Cheong, acclaimed winner of the Astro 2020 Classic Golden Melody Singing Competition, delivered a special performance, lending her support to the event’s cause.
Amidst lively music, guest singer Chris Cheong, acclaimed winner of the Astro 2020 Classic Golden Melody Singing Competition, delivered a special performance, lending her support to the event’s cause.
Further igniting the audience’s excitement, renowned Malaysian Chinese music group, Freddie & Catz, breathed new life into timeless melodies with their contemporary adaptations, infusing the evening with a fresh and modern rhythm.
The unplugged session by Z Yan, Yee Yee, Zac, Jyin, Wu Jia Hui, and Victor Lee drew the event to a mesmerising close, leaving attendees captivated by a seamless sequence of soulful tunes.
For more information on Heineken Malaysia Berhad and its other initiatives, please visit http://heinekenmalaysia.com/.
Kasperskyâs study unmasked concerns over increased virtual activities amidst pandemic-related lockdowns
09 September 2020
The COVID-19 pandemic may have stopped domestic and international travels but a...
