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Selecta New Coffee Jelly Ice Cream features coffee-flavored jelly cubes

Selecta limited edition ice cream flavor in Coffee Jelly is now available in the Philippines. The new Selecta New Coffee Jelly Ice Cream is inspired by the coffee jelly dessert with coffee-flavored jelly cubes. This limited edition milky ice cream also comes with salty cream cheese sauce, according to yummy.ph.

Selecta Coffee Jelly Ice Cream is available at 7-Eleven, WalterMart Supermarket and other retailers. Selecta Coffee Jelly Ice Cream (450ml) at WalterMart Supermarket is sold with a suggested retail price of PHP 115 and 1.3L at PHP 275.

Also available from Selecta is the latest Mango Creamdae Ice Cream in a cup with a suggested retail price of PHP 20. The Selecta Creamdae range comprises ice cream in a cup and stick – Chocolate Cup, Ube Cup, Keo Stick, Cookies & Cream Stick and Choco Mallow Stick.

Selecta, a Filipino dairy products brand owned by RFM Corporation in a joint venture with Unilever, has added Orange Slice with a suggested retail price of PHP 10. Othe products in the range are Mango Slice, Melon Slice, Pineapple Slice and Watermelon Slice.

Click here to purchase Selecta ice cream on Shopee now.

Alaska Milk launches Alaska Fruitti Yo! with vitamin B1 and D3

Alaska Milk, a FrieslandCampina company in the Philippines, has launched Alaska Fruitti Yo! The latest yogurt drink is sold in an 80ml plastic bottle containing vitamin B1 and D3 in strawberry and apple flavours. Each bottle provides 47kcal.

Click here to purchase on the official store of Alaska Milk on Shopee now.

CRUST partners with Cold Storage to sell pilsner-style beer made from surplus bread

CRUST Group, which uses surplus ingredients like bread and waste like fruit peels and reincarnate them into unique products, has partnered with Cold Storage in Singapore.

The partnership will see CRUST using surplus bread from CS Fresh to produce Born & Bread, a pilsner-style beer that is light and refreshing, with crisp notes of malt and cereal.

CRUST’s line of sustainable craft beers are now available on Shopee Singapore. Click here to purchase now.

The CRUST model to turn surplus bread into beer may not be suitable for Malaysia but the concept of turning fruit peels into health-focused and functional non-alcoholic beverages can be an excellent choice for brands looking to strengthen their ESG commitment.

CRUST’s Born & Bread is now available at: Cold Storage Anchorpoint, Alocassia, Fusionopolis, Greenwich, Greenwood, HarbourFront Centre, Holland Village, Hougang, Kallang Leisure Park, Marina One, Northpoint City, Parkway Parade, Plaza Singapura, Sentosa Cove, Serangoon NEX, Link@896, Takashimaya, Tampines 1, United Square, West Coast Plaza. CS Fresh Cluny Court, Great World, Star Vista. CS Fresh Gold Paragon. Jasons Deli ION Orchard, Marina Bay Sands, Marina Bay Link Mall. Market Place Tanglin.

Aice ice cream is the official ice cream of FIFA World Cup Qatar 2022

Aice ice cream has become the official pre-packaged ice cream brand in Southeast Asia for FIFA World Cup Qatar 2022. Aice is “the only chosen official ice cream brand in Southeast Asia” for FIFA World Cup Qatar 2022, said CEO of Aice Group, Jack Wang. The ice cream brand, which is active in Indonesia and the Philippines, was previously the official ice cream of the 2018 Asian Games held in Indonesia in 2018.

The Chinese dairy company Mengniu, which owns Aice, is also the official sponsor of the FIFA World Cup Qatar 2022.

Aice’s sponsorship of FIFA World Cup is seen as a move by the ice cream brand to go international and also to recruit more football fans to the brand.

The FIFA World Cup Qatar 2022 will take place from 21 November until 18 December 2022.

CU Malaysia launches Rosé Series

CU Malaysia has launched Rosé Series, which includes Rosé Latte, Rosé K-Rispy Chikin, Rosé Tteokbeokki and Rosé Myeongnan Pasta. The CU Rosé Myeongnan Pasta is described as having a rich, extra creamy and slightly spicy Rosé flavor with premium Mentaiko and bonito flakes.

CU has also introduced Ready-To-Cook Rosé Topokki from JOAYO.

Would pasta sauce companies start thinking of launching their own rosé pasta sauces?

Chester’s Grill sold out its packaged sauces

Chester’s Grill is a Thai restaurant chain, owned by CP Foods, has launched packaged sauces as it pivots towards retail. The COVID-19 pandemic has accelerated the trend of foodservice pivoting towards retail.

The latest launch also demonstrates the feasibility of such an approach but it has yet to reach economies of scale as Chester’s Grill’s Secret Signature Sauce is only sold through its restaurants or online. Launched on 1 March 2022, Chester’s Secret Signature Sauce is now officially sold out with restocking currently on the way.

The 270ml sauce is priced at THB 85 per bottle and comes in two flavours – Fish Sauce Gravy and Teriyaki Sauce.

Chester’s Grill has also introduced grilled chicken with cannabis leaves as as limited edition offering.

Chester’s Grill managed to maintain its revenue in 2020 with a marginal 0.14% year-on-year growth to THB 1.19 billion with net profit up 5.36% to THB 29 million, according to data from the Department of Business Development. Revenue in 2019 grew 8.63% year-on-year, while revenue in 2018 increased 1.4% year-on-year.

OREO brings smiles to Thais during Songkran through OREO cookies

OREO is bringing back the smile to the ‘Land of Smile’ Thailand during Songkran, which will be held on 13-15 April 2022. This Sonkran, Mondelez is sending 13 smiles inspired by the smiles of Thai people through OREO cookies.

There will also be iPhone 13 and other prizes worth over THB 488,700 to be won. Just buy THB 20 worth of OREO from 7-Eleven outlets to participate. Follow more details and rules for joining the fun at www.oreothailand.com or Facebook OreoTH or Instagram Oreo Thailand.

The 13 smiles inspired by Thai people include:

Nestlé’s MAGGI CSR Campaign Raised Over RM80,000 to Support the Elderly

Kuala Lumpur, March 25, 2022 – In the spirit of giving and sharing, Nestlé’s ‘MAGGI Gong Xi Masak, Gong Xi Meriah’ Chinese New Year campaign raised RM81,000 in support of ten elderly care homes across Malaysia.

Nestlé has reached out to senior citizens in these homes to learn and understand their needs for essential items such as food supplies, household necessities, wheelchairs, mattresses, and electrical appliances including microwave and rice cookers. Some of these homes also experienced property damages due to the massive floods in December last year and require support in upgrades and repairs of their living facilities.

According to Geetha Balakrishna, Business Executive Officer of MAGGI, Nestlé (Malaysia) Berhad, “MAGGI is a brand made for Malaysians. As such, in the spirit of the Chinese New Year, we extended our initiative to our senior folks as a gesture of appreciation with the hope that our contributions will bring them some festive joy, reminiscent of their warm memories with their loved ones and in their younger days. We are humbled to see many Malaysians coming together through this campaign to show their support and give back to the community.

Staying true to our brand promise, You and MAGGI Cook the Difference, we have also provided various food supplies to the homes as we believe that through the goodness of homemade food, there is an opportunity to make a positive and meaningful difference for these residents in the homes and the community,” added Geetha.

The ten elderly care homes selected to receive the contributions from Nestlé’s ‘MAGGI Gong Xi Masak, Gong Xi Meriah’ Chinese New Year campaign included Rumah Charis, Pusat Jagaan Wargamas Air Tenang, Sahana Old Folks Home and Noble Care in Klang Valley; Pertubuhan Kebajikan Rumah Orang-orang Tua Islam Titian Abadi and Darul Hanan in Pulau Pinang; Pusat Jagaan Warga Emas Nur Ehsan and Pertubuhan Kebajikan Orang Kurang Upaya in Johor; Mesra Homecare Centre in Kelantan and Pusat Penjagaan Orang Tua Grannies in Pahang.

Ms Suzanne, House Manager of Rumah Charis, shares, “One of our oldest residents, 92-year-old Dorcas, who finds joy in helping the caregiver cook on a daily basis, was particularly excited in preparing the Chinese New Year dishes, made more special thanks to the food supply contributions from Nestlé! Indeed, we’re thankful and blessed that this has brought all the residents closer together during this meaningful celebration.”

For Pusat Jagaan Wargamas Air Tenang, the contributions and support from Nestlé were especially poignant this year, as they had experienced the devastating flash flood in December last year. In sharing about this experience, Puan Saroja, House Manager of Pusat Jagaan Wargamas Air Tenang said, “The flood had damaged a lot of the residents’ belongings, including furniture, mattresses, electrical items and clothes which had to be disposed.  We’re thankful that individuals and organisations like Nestlé is helping us recover from the aftermath of the flood,” said Puan Saroja.

Nestlé’s Corporate Social Responsibility (CSR) initiative in conjunction with the ‘MAGGI Gong Xi Masak, Gong Xi Meriah’ Chinese New Year campaign saw the organisation contributing RM0.10 for every contest entry it received from the public, bringing the total contributions to RM81,000. For stories of elderly folks living in these senior homes which the campaign supported, please visit the official MAGGI website at https://www.maggi.my/en/maggi-happenings/gongxi-masak-gongxi-meriah/

Central Food Retail marches ahead with CRC Retailligence

22 MAR 2022 – Central Food Retail under Central Retail, marches ahead with ‘CRC Retailligence’ strategy to cement its leadership in food retail innovation. Joining forces with Zipmex, Southeast Asia’s leading cryptocurrency platform, the company is launching a blockchain-powered supermarket, connecting modern consumers to the metaverse.

Mr. Stephane Coum, CEO of Central Food Retail under Central Retail, said, “The company’s vision is to use new technologies to become a 21st century leader in food retail innovation. By partnering with experts like Zipmex, Southeast Asia’s leading cryptocurrency platform, the gateway to new and unexpected retail experiences in the metaverse will open. The ‘CRC Retailligence’ strategy is intended to drive retail innovations of the future, creating seamless experiences and to become ‘Central to Life’ for all customers.”

“This partnership reimagines Southeast Asian retail. We plan to tap into the retail potential of the metaverse, a world that runs on digital asset infrastructures such as cryptocurrencies and NFTs (Non-Fungible Token). We see enormous potential to enhance shopper experience and lifestyle through convenient, seamless and interactive access to products and services. The COVID-19 epidemic is also a key driver in re-shaping shopping behaviours as more people shop online, accelerating the development and uptake of new technologies and innovations in the retail space.”

Dr. Akalarp Yimwalai, CEO and Co-Founder of Zipmex Thailand, said, “The opportunity to partner with a leading Thai food retailer creates many customer benefits such as more seamlessness access to products and services in real time. With the innovation expertise and leadership Zipmex has, we are the perfect gateway to the world of digital assets.”

Zipmex has been offering support and knowledge resources to retail customers and partners seeking to expand their businesses in the metaverse, taking advantage of disruptive innovations occurring in the world today. Partners of Zipmex benefit from the ability to tap new market opportunities, drive revenue and increase customer awareness and engagement.

“Our partnership with Central Food Retail is the perfect starting point for innovations in the food retail industry both in Thailand and Southeast Asia,” concluded Dr. Akalarp. “We want to provide exciting new experiences for everyone and put Thai retail on the global stage.”

Follow news and updates at www.tops.co.th, Facebook TopsThailand or on our app @TopsThailand

Mead Johnson Nutrition: PROVITAL Immuna Plus World Immunity Month Launch

KUALA LUMPUR, 24 MARCH 2022 – Mead Johnson Nutrition today launched its Activate Your Immunity, Stay Protected campaign led by adult nutritious milk, PROVITAL Immuna Plus. The campaign is a collaboration with the Malaysia Society of Allergy and Immunology (MSAI) in conjunction with World Immunity Month. The community awareness campaign comes at a crucial time in light of new viruses that continue to emerge. The educational campaign aims to empower Malaysian adults to take charge of activating their immunity so that they can stay protected during these uncertain times.

At the launch of PROVITAL Immuna Plus World Immunity Month are (left to right): Cheryl Lee (TV Host and Author), Puan Sri Tiara Jacquelina (Award-Winning Entrepreneur, Producer, Director and Actor), Gonzalo Balcazar (General Manager of Mead Johnson Nutrition Malaysia, Singapore and Vietnam), Dr. Kent Woo (President Elect of MSAI), Chan Fong (Radio Announcer)

The Activate Your Immunity, Stay Protected campaign calls for Malaysians to first self-assess their immunity levels with the Immunity Calculator which is backed by science and endorsed by MSAI. Malaysians can check their immunity score on www.provital.com.my/immunitycalculator

Gonzalo Balcazar, General Manager of Mead Johnson Nutrition Malaysia, Singapore and Vietnam.

“PROVITAL Immuna Plus is one of the most significant brand launches in Mead Johnson Nutrition’s 117-year history and we are excited to deliver this scientifically formulated product to Malaysian adults who want to live their best life. We saw a meaningful need for an awareness campaign as new viruses and germs continue to emerge, including the more common flu. We have to be constantly vigilant of our immune health.  Hence, we are happy to have MSAI onboard on this journey to make Malaysians stronger. Over the last two years, we have learnt that it is very important to have strong immune health to protect ourselves. As we are currently moving towards the endemic phase, it is key for the community to improve their overall immunity level. Moreover, our immunity weakens as we age, increasing our risk to infections if we do not have a good nutritional status. Finding the time to take care of ourselves nutrition wise can be challenging for some people, and PROVITAL Immuna Plus was developed to address and support our immune system as we age,” said Gonzalo Balcazar, General Manager of Mead Johnson Nutrition Malaysia, Singapore and Vietnam. 

He added, “The campaign aims to encourage Malaysian adults to stay protected and stay on top of their health by activating their immunity. When our immunity declines with age, it becomes important to support and strengthen our bodies’ natural defense by consuming the right nutrients that our body needs. Our immune health and immune function depend on the presence of certain nutrients. Even a marginal deficiency in some nutrients could adversely impact the immune function. Through this campaign, we hope to reach out to Malaysians to check their immunity level and raise awareness on the importance of having good immunity.” 

During the campaign, Mead Johnson Nutrition provided PROVITAL Immuna Plus samples to the public at corporate offices, markets, and PPV centers including sampling to frontliners, so they could stay protected.

Left to right: Chan Fong (Radio Announcer), Cheryl Lee (TV Host and Author), Puan Sri Tiara Jacquelina (Award-Winning Entrepreneur, Producer, Director and Actor), Dr. Kent Woo (President Elect of MSAI), Gonzalo Balcazar (General Manager of Mead Johnson Nutrition Malaysia, Singapore and Vietnam), and Zhen Ru (Event Emcee/Moderator)

Commenting on the campaign, Dr. Kent Woo, President-Elect of MSAI said, “The Immunity Calculator is a good gauge to self-assess your immunity level. This self-assessment tool is also a convenient way to find out how your immune system is doing to help the individual decide on whether to seek medical consultation or adapt their lifestyle through proper nutrition, exercise and good lifestyle habits. The lower the immunity score could indicate the higher your risk of staying protected. Through proper nutrition, exercise and good lifestyle habits the level can be improved.”

Joining the call to encourage Malaysians to activate their immunity with Provital is MSAI and award-winning entrepreneur, producer, director and actor, Puan Sri Tiara Jacquelina as well as radio hosts Chan Fong and Cheryl Lee. 

“I am at my happiest age as I am contented with the balance of work and leisure. You could say I take a more relaxed approach now and keep a positive mindset. My work and projects keep me active and engaged. To maintain this good balance, my health and particularly my immune health takes precedence. After consuming Provital, I could really feel the positive effects. It has good nutrients to support my immune health and coupled with my exercise routine and getting enough sleep, I know that I am protecting my health. I hope to remind all Malaysians out there that life does not stop when you are older but it only gets better with strong immunity.” said Puan Sri Tiara Jacquelina, Provital Immuna Plus Immunity Ambassador

A defining element of PROVITAL Immuna Plus formula is the Triple Immunity Protection, a unique blend of nutrients selected to support a healthy immune system. This blend includes yeast beta-glucan that helps to activate immune responses to fight against infections and colds, selenium to regulate the body’s immune functions and vitamin C to strengthen your immune system1,2,3. According to research, 9 out of 10 adults reported no cold and sore throats symptoms after 12 weeks on yeast beta glucan4. Provital provides 204mg of yeast beta-glucan (2 servings/ day) which is the recommended level effective in supporting immune system that is prone to colds4

To find out more on the Immunity Calculator and the campaign, please go to www.provital.com.my or Facebook page (Provital Malaysia).

About PROVITAL Immuna Plus:

PROVITAL Immuna Plus is a nutritious adult milk formulated with yeast beta-glucan, selenium and vitamin C to provide Triple Immunity Protection. To find out more about PROVITAL Immuna Plus, visit its website (www.provital.com.my) or Facebook page (Provital Malaysia). PROVITAL Immuna Plus is now available at leading pharmacies, supermarkets, hypermarkets, and e-commerce stores in 480g and 960g pack.

If you would like to take proactive steps to care for your health and find out about your immune status, you can check out your immunity score at www.provital.com.my/immunitycalculator. By answering a series of health-related questions, the tool will be able to give an indication of the strength of one’s immune health in the past 12 months using a score system.

Reference:

  1. Fuller R et. al Nutrition 2012. 2. Guilin OM et.al. Nutrients 2019. 3. Carr AC, Maggini S. Nutrients 2017. 4. Talbott SM et. al 2012

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