In Malaysia, Wonda is back with an RTD coffee offering 2x coffee shot. The new Wonda Booster, rides on the highly caffeinated trend in the RTD coffee space. Consumers want energy and they demand more of it. A single shot of espresso is no longer sufficient as a wake-me-up for some consumers.
Rival Starbucks has earlier introduced Starbucks Doubleshot Espresso in Malaysia in May 2019. In the US, Starbucks is blurring the line even further with energy drink with Starbucks Tripleshot Energy – a fast-acting, hard-hitting energy coffee drink that offers the extra strength of 225mg of caffeine. Large amount of caffeine can also be consumed through the shot format. In the US, the Forto RTD coffee shots delivers 200mg of caffeine in a 60ml bottle.
In Malaysia, we have not yet reached the super caffeinated territory yet but consumers who want to receive double the strength from their coffee drink can opt for the new Wonda Booster, which is available in two flavours Milk Coffee and Black Coffee. The promotion price is RM 2.80 per can at 7-Eleven Malaysia until 30 December 2019.
Both Wonda Booster Milk Coffee and Black Coffee offer 148.2mg of caffeine per 240ml can.
The sugar content in Wonda Booster Black Coffee is 5g/100ml, while Wonda Booster Milk Coffee has a slightly lower sugar content at 4.2g/100ml.
Honey seems to be the rage at the moment in the beverage space in Thailand. Now Fanta has joined the honey craze with Fanta Honey Lemon.
Recent beverage innovations in Thailand with honey include est Play Honey Lemon, Oshi Apple Honey and Oishi Apple Honey Light RTD tea, Suntory Good Mood Honey Lemon Flavoured Drinking Water and Ichitan Green Tea Chew Chew Lime Honey Flavour.
Koh-Kae, the iconic coated peanut snack from Thailand, has further extended its brand into plant-based drink. The new Nut Natur Almond Milk Drink comes with two flavours original and the unsweetened formula. The original flavour is sweetened with coconut flower nectar.
Koh-Kae has previously made available Pasteurized Peanut Milk. The new Koh-Kae Nut Natur is available at 7-Eleven at THB 25 per bottle.
The extension of the Koh-Kae brand into nut drink shows the versatility of the company to capture opportunities from the growing popularity of the plant-based drink category.
7-Eleven Thailand has made available Ezy Taste Fortune Croissant Sandwich. Inside each pack of croissant sandwich contains a set of lucky number for lottery and a fortune prediction. This product taps into Thai consumer traditional belief in fortune telling.
Consumers can take part in a content to win movie tickets and air tickets to go on a Buddhist pilgrimage to Myanmar.
Ezy Taste Fortune Croissant Sandwich is priced at THB 32 and is available in chocolate and salted caramel flavours.
Dutch Mill yogurt in Thailand has been added with a new cereal and macadamia variant. This fat-free spoonable yogurt is high in fibre and contains 80mg of L-carnitine per 135g that helps to burn fat.
Indofood has set up ChitatoLAB Cafe at Lima Lima Makan Makan Rame Rame Food Court at Mall Taman Anggrek in Jakarta. At ChitatoLAB Cafe, consumers can enjoy Chitato chips paired with various dishes like Nachos and Sambal Matah.
Such lab enables brands to test new concepts or showcase to foodservice vendors of the possibility of incorporating chips into their menu.
Indofood has previously paired Chitato with its iconic Indomie with two products – Chitato Indomie Mi Goreng Flavor Potato Chips and Indomie Mie Goreng Rasa Chitato.
Party Dairy by BJC has joined the lactose free bandwagon in Thailand with the launch in early October 2019 of the new Party Dairy Lactose Free Probiotic Drinking Yogurt. Party Dairy Lactose Free is free from fat, artificial flavour and lactose. The 280ml yogurt drink in original flavour is also lower in sugar.
Party Dairy Lactose Free Probiotic Drinking Yogurt is interesting because it represents a growing shift in the lactose free claim from milk into the drinking yogurt sub-category in Thailand.
Boss Salted Egg Chips have been in the Malaysian market for quite sometime. The market is inundated with too many salted egg products at the moment. However, the new launch Boss Salted Egg Chips with Chicken Floss has caught our eyes.
After launching Pokka Houjicha No Sugar, beverage manufacturer Pokka Singapore is now back riding the milk tea trend with the new Pokka Oolong Milk Tea. The new RTD milk tea drink is said to offer “double the fragrance”, “lesser the sugar” and is “smooth and silky”.
Pokka’s current range of milk tea Premium Earl Grey Milk Tea and Premium Milk Tea (Original) use premium Ceylon tea leaves that are 100% real brewed and not extracted. The new Oolong Milk Tea is 100% brewed with oolong tea to offer consumers with a new milk tea experience.
Pokka Oolong Milk Tea is available at 7-Eleven in Singapore.
From delicious cocktails to unique treats by top chefs, the Johnnie Walker Gifting Studio is officially open following a festive celebration.
Singapore, 6 December 2019 – Diageo Global Travel, in partnership with Changi Airport Group (CAG) and DFS Group, the world’s leading luxury travel retailer, celebrated the official launch of its new and exclusive Johnnie Walker Gifting Studio at Singapore Changi Airport at Terminal 3 yesterday. The special launch event was attended by representatives from Diageo, CAG, DFS Group, top chefs and leading bartenders in addition to local and global media and influencers.
Ms. Teo Chew Hoon, Ms. Lim Peck Hoon, Paulo Guludjian, Aymeric Lacroix, Prashant Mahboobani (L to R)
Actor Robert Tonelli Jr. hosted the launch celebration, kicking off with welcome addresses from Diageo and DFS followed by the official ribbon cutting. He then encouraged all guests to immerse themselves in the festive spirit by inviting them to choose from an array of charms, personalised ribbons, bags and gift tags to create their own bespoke gift with a bottle of Johnnie Walker Blue Label. Throughout the event guests enjoyed delicious treats featuring Johnnie Walker, The Singleton, Baileys and more, produced by top Singaporean chefs.
Emcee Bobby Tonelli, FLY Entertainment Artiste, Cindy Khoo, Janice Wong, Samantha Tan, Cheryl Koh, Pang Kok Keong (L to R)
Celebrated Singaporean chefs attended the event to serve bespoke treats infused with products from the Diageo portfolio and created especially for the gifting studio. Cheryl Koh, Asia’s Best Pastry Chef 20161, served beautiful macarons infused with Johnnie Walker Gold Label, as well as dark chocolate sablé tarts infused with Johnnie Walker Aged 18 Years. Janice Wong, Asia’s best pastry chef2 for two years running was also in attendance, treating guests to delicate Baileys pralines, whilst Pang Kok Keong from Antoinette, Samantha Tan from Awfully Chocolate and Cindy Khoo from D9 Cakery at Hilton Singapore delighted attendees with The Singleton-infused bon bons, Baileys Truffles and Tanqueray No.10 Choux Puffs.
All treats showcased at the event will be available for travellers to try at the pop-up throughout the festive season. Each week is dedicated to one of the partner chefs, meaning travellers can sample different creations each time they visit.
Baileys Truffles by Awfully Chocolate
Festive cocktails were served throughout the event, including a Baileys infused Eggnog, Choco-peppermint Martini with Johnnie Walker A Song of Ice, Roe & Co. infused Gingerbread Latte, Tanqueray-infused Cranberry Punch as well as a festive Johnnie Walker A Song of Fire cocktail.
Tanqueray Cranberry Punch
Speaking about the collaboration, Cheryl Koh said ““I’ve loved being part of this special partnership. Working with the highest quality produce to create edible pieces of art is one of the most exciting parts of being a pastry chef. This time of year is all about giving back, and I’m delighted to share my two creations with everyone here and with the travellers who will visit this beautiful gifting studio over the festive season.”
Paulo Guludjian, General Manager for Diageo Global Travel in Asia, Pacific, Middle East, India and Egypt, said “Today has shown how exciting and engaging this gifting studio really is. Offering product personalisation often ties in beautifully with the shopper mission at this time of year and with plenty of options to choose from we’ve no doubt our consumers will find what they’re looking for.”
While the new installation will predominantly focus on Johnnie Walker and showcase the brand’s gifting accessories and latest blends, travellers will also be able to explore similar gifting ideas and limited editions from some of the wider Diageo portfolio including Baileys Irish Cream and limited-edition Special Release malts.
The Johnnie Walker Gifting Studio is situated in the Terminal 3 Departure Transit Hall and will remain open until January 9th, 2020.
1 The World’s 50 Best Restaurants 2016
2 Prestigious San Pellegrino Asia’s 50 Best for 2013 & 2014
Treats will be available throughout the month at the pop-up:
Week 1 (30 Nov – 6 Dec): Johnnie Walker Gold Label infused macarons from Tarte by Cheryl Koh
Week 2 (7 – 13 Dec): Baileys pralines from Janice Wong Singapore
Week 3 (14 – 20 Dec): The Singleton-infused Bon Bon’s by Pang Kok Keong from Antoinette
