Kuala Lumpur, 5 November 2019 – Fans of the popular animation We Bare Bears can now redeem the exclusive Around the World with We Bare Bears cup collection at 2,382 of the nation’s largest convenience chain store, 7-Eleven Malaysia nationwide. The We Bare Bears cup collection comes in 35 colorful designs, each featuring a country such as Malaysia, England, Japan, Belgium and many more.
From now until 30 December, customers who spend RM5 and above in a single receipt at any 7-Eleven Malaysia outlet will receive program stickers. A bonus sticker will be rewarded if the purchase includes a selected partner product from brands like Heaven & Earth and P&G. 7-Eleven Malaysia’s ever-expanding fresh food range – including 7-Eleven Pau and onigiri – is also eligible as a partner product. With a total of 10 stickers, an Around the World We Bare Bears cup can be successfully redeemed. Another option for customers is to purchase the cup at RM7.90 alongside 6 stickers. The redemption period for this campaign starts now until 6 January 2020.
Ronan Lee, Marketing General Manager of 7-Eleven Malaysia said they are absolutely ecstatic to be having yet another exciting redemption campaign. “With the successful Cartoon Network franchise’s huge following, especially the youth, we are confident avid fans of the bear trio will show tremendous support for the campaign. Moreover, each cup design features an iconic landmark and national costume of various countries – a great learning opportunity for the young ones to get to know the different cultures of these countries. The BPA-free cup collection is also perfect for the upcoming holiday season, where it can be used to serve drinks during dinner parties with friends and family.”
Excited fans can also participate in the social media contest “1 Bear 1 Cup” for a chance to take home an adorable large-sized We Bare Bears soft toy. To join, participants are required to submit a creative photo of 1 bear and 1 cup along with the hashtags #WBB1Bear1Cup and #7ElevenMY on Facebook and Instagram. Entries must be set for public viewing.
7-Eleven Malaysia is the number one convenience chain store in Malaysia, with 2,382 outlets across the country and counting. For more information on Around the World with We Bare Bears cup collection, visit www.7eleven.com.my or follow 7ElevenMalaysia on Facebook and Instagram.
About 7-Eleven Malaysia
7-Eleven Malaysia Holdings Berhad through its subsidiary 7-Eleven Malaysia Sdn. Bhd. is the owner and operator of 7-Eleven stores in Malaysia. Incorporated on 4 June 1984, 7-Eleven Malaysia has made its mark in the retailing scene and have been a prominent icon for over 35 years. 7-Eleven Malaysia is the pioneer and largest 24-hour standalone convenience store operator in Malaysia with over 2,382 outlets nationwide and serves close to 1 million customers daily. 7-Eleven stores can be found across bustling commercial districts to serene suburban residential compounds throughout Malaysia, from petrol stations and LRT stations to shopping malls and medical institutions. 7-Eleven is Always There For You.