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Dutch Mill has launched Dutch Mill ProYo Orange

Dutch Mill has launched Dutch Mill ProYo Orange as the new flavour in the ProYo yogurt drink range in the Philippines. The yogurt drink is made from fresh milk, orange fruit juice and yogurt with live lactobacillus. Try it now in all 7-Eleven stores nationwide.

Dutch Mill, distributed locally by Monde Nissin, is the number one yogurt drink in the Philippines with a market share of 88.6% in the fourth quarter of 2022, according to Nielsen data.

Osotspa brings Shark into healthy soda segment

Osotspa Company Limited has launched a Japan-inspired soda drink under the Shark brand in Thailand. The Japanese plum-flavoured soda beverage “Shark Ume Soda” is free from calorie and sugar. High in vitamin C and zinc, the new soda beverage taps into the needs of the active Gen Y or millennials.

The 250ml drink is available at 7-Eleven with a price of THB 16.

Shark is an energy drink brand owned by Osotspa. Using the Shark brand helps the brand to expand the consumption occasion beyond energy into everyday refreshment with functional health benefit.

 

Mondelez gets inspired by Thai local dessert for Halls Icy Strawberry Syrup

Mondelez had launched Halls Icy Strawberry Syrup (Strawberry and Menthol Flavoured Syrup Candy) in Thailand. The company has taken the popular local dessert and turned it into a dessert flavoured candy. This product is based on Namkhaeng sai, a Thai version of shaved ice or snow cone.

In a similar development, Mondelez has introduced the sugar-free Halls XS Freeze Superman.

MrBeast Burger reaches the Philippines

MrBeast Burger has landed in the Philippines. MrBeast Burgers’ operation in the country will be under JustKitchen Philippines, a virtual kitchen operator. The fast food brand has found a captive audience here in the Philippines where it was reported to have sold out on day 1 and day 2.

At the time of writing, all the MrBeast burgers are available for purchase on GrabFood.

  • Karl’s Deluxe – PHP 245 (a la carte)
  • Beast Style – PHP 375 (a la carte)
  • Chandler Style – PHP 365 (a la carte)
  • Chris Style – PHP 430 (a la carte)

The prices here in the Philippines are more reasonable than the MrBeast burgers sold in Malaysia.

 

New Ameraja is a mixture of Singaraja beer and Anggur Merah

Orang Tua is back in the game with Ameraja, which is an alcoholic drink featuring Singaraja beer and Anggur Merah red wine. The resulting combination is Indonesia’s first of its kind Ameraja alcoholic drink, which is convenient to consume anywhere. The alcohol content is 4.8%. We could be seeing Prost beer + Anggur Merah soon.

The popular practices of mixing alcohol reveals further blurring opportunity within the alcohol space.

Yoseo launches locally-inspired toppings for Ramadan

Yoseo in Indonesia has introduced two locally-inspired toppings for Ramadan – Gambang Choco Drops and Lapis Legit Pandan Mix for its Yoseo CreaMix Yogurt. Yogurt is the perfect category to innovate around festive and local flavours.

Yobick Fuji Apple and Yobick Lite+ now in the Philippines

The all new Yobick Fuji Apple and Yobick Lite+ are available at 7-Eleven in the Philippines. Yobick is described as an authentic Japanese low fat yoghurt brand that contains prebiotics. Yobick is riding on the current vibrant yogurt drink market in the Philippines.

Dutch Mill, distributed locally by Monde Nissin, is the number one yogurt drink in the Philippines with a market share of 88.6% in the fourth quarter of 2022, according to Nielsen data.

Dilmah Tea celebrates cherry blossom season with Cherry Blossom Ice Green Tea

Dilmah Tea has released its limited-stock Cherry Blossom Ice Green Tea in Singapore and Malaysia. The new flavour was launched to coincide with the cherry blossom season in Japan.

Dilmah Cherry Blossom Ice Green Tea bears a delicate, well-balanced floral aroma of cherry blossoms that brings calmness and tranquillity with every sip.”

Dilmah Tea is constantly innovating with new seasonal flavours including Mandarin Orange and Singapura Orchid to bring excitement to its premium RTD tea range.

Image credit: Dilmah Tea

In another development, the Sri Lankan tea company has announced it has improved the cap making it now easier to open.

Vida has launched Vida Sakura Flavoured Sparkling Drink in Singapore. This drink, available via 7-Eleven, features a delicate blend of floral and fruity notes.

Yakult releases Yakult Gold, a Nutri-Grade B drink

Yakult Singapore Pte Ltd has launched Yakult Gold is a Nutri-Grade B drink, containing sugar that is 5g or less per 100ml, enriched with Vitamin D which makes it beneficial for bone and teeth health and is a great option for those concerned about sugar levels in beverages.

Yakult’s original recipe was given a ‘D’ rating by the Health Promotion Board (HPB) due to its 14% sugar content. This has promoted its arch rival Vitagen to taunt Yakult for the poor rating.

A beverage wih a ‘D’ rating, which has a sugar content exceeding 10g/100ml, is prohibited from being advertised in Singapore.

The brand’s Yakult Light is available in schools, hospitals and through Home Delivery Service by Yakult Ladies. On the other hand, Yakult Ace Light and Yakult Gold are available through Home Delivery Channel and over-the-counter sales at supermarkets.

The latest addition comes with a retail price of SGD 3.70 per pack, available at supermarkets, stores and via home delivery by Yakult Ladies.

Singapore’s Nutri-Grade is an effective and transparent tool to compel companies to reformulate their ingredients especially on sugar. Even though Nutri-Grade is only applicable for Singapore, Malaysian consumers will also benefit as brands usually use the same products for both markets.

 

Gardenasia Launches First Local Farm-to-Table Festival at Gillman Barracks

Singapore, 30 March 2023 – Gardenasia will be launching its inaugural edition of The Local Farm Festival, supported by Singapore Land Authority, Singapore Food Agency and Singapore Tourism Board, at Blocks 43 and 47 Gillman Barracks, from 14 to 16 April 2023.

Themed Food Future, the event will feature more than 40 local farmers, food tech startups, artisans, crafters and social enterprises, and it is the first local farm-to-table festival, spanning across three days, to be held at the Gillman Barracks, a creative lifestyle enclave managed by the Singapore Land Authority.

“SLA values the opportunity to work with like-minded partners of diverse expertise to unlock value in our State Properties. Gillman Barracks’ strategic location, rustic charm, and lush greenery provides the ideal backdrop for the inaugural edition of The Local Farm Festival,” says Mr Colin Low, Chief Executive, Singapore Land Authority. “This weekend festival with sustainable farm-to-table concepts, interactive and educational programming is in line with Gillman Barracks’ positioning as an eco-friendly precinct. Such collaborations will inject life and create vibrant community spaces for everyone to enjoy.”

The Festival aims to raise a greater appreciation for our sources of food, sustainable
agriculture, and culinary creations that feature quality local produce. Festival attendees
can enjoy a wide range of tasty options including farm-fresh fish and chips, as well as
artisanal craft beers and gourmet gelatos by our award-winning Farm-To-Table Bistro.

“As Singapore moves forward with our ’30 by 30â€Č national food plan, we’re challenging
ourselves to reimagine how we can encourage more Singaporeans to buy and support
local produce. I hope The Local Farm Festival will spark a renewed appreciation for our
Singapore Food Story and pave the way to a more sustainable and stronger food future.”
says Festival Director, Mr Kenny Eng.

This year’s inaugural Festival will also feature FarmPacks for a Cause, a community
initiative that aims to provide families with farm-fresh produce, sourced locally from our
farmers at fairtrade. This initiative is in partnership with Ray of Hope, a local crowdfunding charity.

The Local Farm Festival 2023 is a walk-in event for all members of the public. Registration
for the workshops by our partners can be done via: https://thelocalfarm.sg/the-local-farmfestival-2023/

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