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Paldo debuts Teumsae Jjajang Ramen

Paldo has recently launched Teumsae Jjajang Ramen and Teumsae Stir Fried Ramen for spicy lovers in Indonesia. Other recent launches include Mr. Kimchi Stirfried Kimchi Ramen.

Indulge In An Exciting Christmas Collection By Elevete Patisserie

KUALA LUMPUR, 24 NOVEMBER 2022 – From a selection of cupcakes, macarons to cakes and brownies, covered with festive Christmas decorations, local brand Elevete Patisserie has elevated its seasonal collection with more delicacies options to choose from. Available from now until 30 December 2022, customers can look forward to an array of options for gift giving, year-end gatherings or simply for self-indulgence.

It’s easy with Elevete Patisserie this Season of Gifting

Elevete Patisseries has made it easy for the season of gifting with plenty of delicacies to choose from. Apart from the Elevete Patisserie staples, the patisserie introduced the Christmas Gâteaux de Voyage Trio, a selection of travel cakes adapted to an easy-to-carry style, a choice for your perfect gift, emergency cake for surprise visitors or simply just to indulge at home with a cup of tea.

The Gâteaux De Voyage Trio comprises of the following variations: 

Grandma’s Fruit Cake with Biscoff Ganache, Apricot Glaze (RM 120)
  • The Grandma’s Fruit Cake with Biscoff Ganache, Apricot Glaze is a modern take on the traditional Grandma’s Fruit Cake. Made with mixed fruits soaked in orange juice, walnuts and cinnamon, stuffed with Biscoff ganache and glazed with apricot.
Raspberry Kaffir Lime Pound Cake with Raspberry Jam & Lime Glaze (RM 120)
  • The Raspberry Kaffir Lime Pound Cake with Raspberry Jam & Lime Glaze gives a refreshing option for those looking for a twist of a traditional pound cake. The pound cake is infused with an aromatic Kaffir Lime, balanced with the tanginess of our homemade raspberry jam, topped with homemade lime glaze and raspberry crispies.
Sticky Date Pudding with Soft Caramel, Milk Chocolate Caramel Glaze (RM 120)
  • The Sticky Date Pudding with Soft Caramel, Milk Chocolate Caramel Glaze is a comfort dessert. Made from the finest quality dates and premium ingredients combine to produce a classic and simple cake coated completely with a caramel chocolate glaze enveloping the soft caramel filling in its center.

Elevete Patisserie Classics with a Christmas twist

  • The Christmas Black Forest Bites is one of the chef’s top recommendations for sharing and to impress guests you’re entertaining. It is an elevated rendition of the traditional black forest recipe – a Streusel base (flour, brown sugar, bitter chocolate and salt combined), layered with chef’s family-inherited Moist Chocolate Cake, Mascarpone Mousse, and in-house Spiced Cherry Reduction and Chocolate Mousse filling in between and conveniently cut to 36 bite sized pieces.
  • The Christmas Nutella Stacked Brownies is a show-stopping stacked brownie that will definitely grab the attention of many. Standing tall at 8 inches, 36 bite-sized Nutella brownies are stacked and adorned with Christmas decorations and ready for a party. Perfect for a generous looking gift or a centerpiece on your dessert table.
  • Another show-stopping dessert would be the Christmas Macaron Tower and the Macaron Wreath that will shine amongst other desserts on your dessert table. Easily shareable, these macarons are made and decorated with Red Velvet and Chocolate Mint macarons, Cherries and Blueberries fruits.
  • No Christmas celebration is complete without the traditional BĂťche de NoĂŤl! Elevete Patisserie is bringing back a Moist Chocolate Cake aka the Christmas Log Cake with Elevete’s Signature Salted Caramel buttercream rolled and covered with rich dark couverture chocolate frosting in a more exciting design.

Elevete Patisserie Christmas Gift Set

Mini Gâteaux De Voyage Trio (RM 150)
  • Known for their dessert sets, Elevete Patisserie introduces a few Christmas Gift Sets that are a perfect companion to your festive gatherings. The Mini Gateaux De Voyage is available in a set of 3 mini loafs.
Holly Jolly Gift Set (RM 250)
  • The Holly Jolly Gift Set comes with a Christmas Log Cake and a Macaron Wreath. While the Christmas Celebration Set comes with a Christmas Macaron Tower, a Christmas Stacked Nutella Brownies and a Christmas Black Forest Cake Bites.
Christmas Celebration Set (RM 430)
  • Lastly, the Christmas Designer Cupcakes is a box of 12 cupcakes with flavours of Pandan Gula Melaka, Salted Caramel Chocolate Cupcakes, Butterscotch Cookies Cupcakes and Lemon Poppyseed Cupcakes.
Christmas Designer Cupcakes (RM 120)

Availability

  • Pre-Order by 4PM one (1) day before your preferred Delivery Date.
  • Available for Pre-Orders until 30th December 2022.
  • Deliveries available from 24th November 2022 – 31st December 2022.
  • The Elevete Patisserie Christmas collection is now available on https://www.elevete.com.my/collections/christmas-2022

Blackpink x Oreo is creating a storm in Indonesia

Image credit: Twitter/@BBU_BLACKPINK

The much sought after Blackpink x Oreo is now available in Alfamart and Indomaret in Indonesia. The Blackpink x Oreo comes with exclusive Blackpink picture care inside. Collect all 10 now.

We are sure Blackpink x Oreo will be an instant success not just in Indonesia but also in markets where Blackpink has a strong fan base.

Mayora debuts new UHT milk Blue Bell in Indonesia

Mayora has launched Blue Bell, a new UHT milk in a 200ml plastic bottle in Indonesia. Blue Bell comes in Italian Chocolate flavour. Blue Bell’s halal certification is registered under PT. Tirta Fresindo Jaya, which is a unit of Mayora.

We are seeing most of the leading Indonesian FMCG brands are all entering into the UHT milk segment. Apart from price and availability, UHT milk will increasingly compete on flavour and functionality.

The appearance of Blue Bell and other UHT milk will be good news for dairy producers in Australia and New Zealand, which are favourite destinations for dairy ingredients.

Nutrifood has launched Tropicana Slim Orange Cocoa

Indonesia’s Nutrifood has launched Tropicana Slim Orange Cocoa, which is a hot chocolate drink with orange. The citrusy orange and the sweet/bitter chocolate go well together as reflected in the many chocolate product launches featuring orange. Apart from Orange Cocoa, Tropicana Slim has also recently launched Mint Cocoa to offer a novel tasting experience to hot chocolate.

Powdered hot chocolate has potential to grow in Indonesia as local consumers have a sweet tooth and are looking for something unique.

ASICS Sportstyle unveils the Malaysian-inspired ASICS GEL-LYTE™ III “Teh Tarik”

December 1, 2022 – KUALA LUMPUR,  Following the success of the GEL-Kayano™ 5 OG “Nasi Lemak” (2019) and GEL-LYTE™ III “Kuala Lumpur Twin Towers” (2020), Malaysian streetwear store HUNDRED% together with SneakerLAH, Malaysia’s biggest sneaker event as well as ASICS Malaysia join forces to reveal yet another locally inspired sneaker, honouring the Malaysian roots.

This year, the concept behind the collaboration for ASICS’s most prominent silhouette, the GEL-LYTE™ III, was inspired by Malaysia’s most popular drink, the Teh Tarik. Literally translated as “pulled tea”, the popular beverage is made from a strong brew of black tea blended with condensed milk that is most commonly found in mamak stalls, restaurants as well as kopitiams around the country.

The GEL-LYTE™ III “Teh Tarik” colourway draws inspiration from the national drink, with bold caramel suede to resemble the variant shades of milk tea, and a debossed “LAH” branding presenting itself on the upper to commemorate the pair as a true Malaysian collaboration. The sneaker features inter-changeable eye-catching stripes that mimic the splashes made by the process of the pulled tea. The speckles and imprints on the insole represent the stain left behind by the glass of Teh Tarik, while the white translucent sole mirrors the gleaming surface of the tables usually found in the mamaks or kopitiams. 

“The Teh Tarik is a national drink that draws Malaysians together from all walks of life, connecting people from different races, cultures, and religion. Available at any time of the day, this popular drink is made by continuously pouring (or “pulling”) a strong, hot tea mixture blended with sweet and creamy condensed milk between two cups or mugs until it becomes a thick, frothy tea heaven. The milk tea is “pulled” in a theatrical display to aerate as well as enhance the deep flavours of the tea, which served as our inspiration in the overall design for this unique masterpiece. With the GEL-LYTE™ III “Teh Tarik”, we hope to share Malaysia’s multicultural diversity with the rest of the world, an icon that bridges the gap across generations,” said Boon Tib Soom Nik, Country Manager of ASICS Malaysia.

Pricing & Availability

The ASICS GEL-LYTE™ III “Teh Tarik” retails for RM 699 and will be launched for retail on 3rd December at HOME Concept Store and 4th December via online raffle on SneakerLAH.com.

New Aice Blueberry Cookies and Aice Milk Tea Boba featuring Lionel Messi

Aice Group has launched Aice Blueberry Cookies and Aice Milk Tea Boba. The two new ice cream products feature Lionel Messi on the packaging. Aice is the official pre-packaged ice cream brand in Southeast Asia for FIFA World Cup Qatar 2022.

Image credit: Minimeinsights.com

Thaitanium Power + Vitamin energy drink comes with vitamin B complex, vitamin C

Thaitanium Power + Vitamin is a new energy drink in Thailand that contains taurine and vitamin B6, B12, B3, B5, B9 and C. The new vitamin-fortified energy drink focuses on sports, music and fashion.

The company behind Thaitanium Power aims to introduce 5 flavors by 2023 including grape, jasmine, honey lemon and orange.

Thaitanium Power + Vitamin (330ml PET bottle) is available at 7-Eleven.

Osotspa taking on a premiumisation strategy for its energy drink portfolio

Thailand’s Osotspa introduced new products, including M-150 Terpene at THB 12 and M-150 Honey at THB 10, to fortify total M-150 product portfolio in the third quarter of 2022. However, this premiumisation-led strategy has resulted in a 4.4% year-on-year fall in domestic energy drink sales in the first nine months of 2022. The company expects stabilisation in the fourth quarter of 2022 and a recovery in 2023.

From Osotspa Q3’2022 Financial Performance and Outlook

The premiumisation push (ie more products selling at THB 12 and beyond) is necessary for Osotspa to offset commodity cost and natural gas price increase to set the path for profitable and sustainable growth in the long run.

From Osotspa Q3’2022 Financial Performance and Outlook

To stimulate sales, Osotspa has launched “M’s cap gives away big rewards, both points and lucky draw” campaign as well as engaging in sports marketing and more collaboration at consumer touch points.

 

Coca-Cola And McDonald’s Invites Everyone To Give It A Shot At Their Coke Football Fiesta Tour 2022

KUALA LUMPUR, NOVEMBER 2022 – Coca-Cola and McDonald’s are inviting everyone to give it a shot to score a goal against their Football Fiesta Robot keeper at the Coke Football Fiesta Tour happening from 21 November to 4 December 2022 in front of Lot 10 at Bukit Bintang.

Anyone can participate in this activity by showing a receipt with Coca-Cola purchase from McDonald’s and stand to win fabulous prizes such as Coca-Cola jerseys, caps, and many more! Participants will have chances to score a goal against the Football Fiesta Robot Keeper with three level of difficulties. The harder the level, the better the prizes! The participants will need to score at least one goal to win a prize.

On top of scoring against the Football Fiesta Robot Keeper, there are many other activities to join to win more prizes! There is the Header Challenge where participants can challenge themselves to jump as high as Ronaldo’s famous leap of 2.56m to head the ball. Able doing so, they’ll stand a chance to win even more prizes.

Other activities include playing football game on PS5 for free or having some fun with the Coke foosball. Participants are invited to play with friends or challenge other players in short matches.

Need something to post on your social media? We come ready with a photobooth where everyone can join in and take some photos with fun props. Post the photos on social media and tag @cocacolamy along with the hashtag #myCokeFiestaTour to receive a free Coke Zero can drink.

The Coke Football Fiesta Tour 2022 will also be touring around Malaysia with two Coke Trucks from 18 November to 11 December 2022. The next Coke Truck will be at Putrajaya. Catch these Coke Trucks at selected McDonald’s Drive-Thru restaurants from Fridays to Sundays to play games and even try to score some goals at the penalty shoot-out game to win fantastic prizes. Follow McDonald’s https://www.facebook.com/My.McDonalds/ to find out where the next Coke Trucks will be!

Social media users can stand a chance to win a unit of PS5 in their “Juggle for Glory” Instagram Filter challenge. In order to be in the running to win the PS5, participants must scan a QR code to get the Instagram filter. Then, with the filter, the participants must record a video of themselves juggling or heading the items that appear above their heads, upload the video on their feed along with the hashtag #myCokeFiestaTour and tag @cocacolamy.

Prizes for this challenge include 1 unit of PS5, Coke Jerseys and official FIFA jerseys. The contest starts from 18 November to 19 December 2022. Check out their website at  https://cokefiestatour.com/ to find out more about the contest.

Last but not least, a recycling campaign is also underway where people can receive a free can of coke when they recycle 3 empty cans or pet bottles. The recycling campaign is happening at the roadshow and selected McDonald’s outlets with Coke Trucks.

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