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Fast food chain A&W leaving Thailand on 20 March 2022

By
Tan Heng Hong
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Global Consumer Plc (Glocon) is shutting down its A&W outlets in Thailand as a result of losses and the impact of the COVID-19 pandemic. All 24 A&W restaurants in the country, mainly in shopping malls and petrol stations, will cease operation on 20 March 2022. A&W first entered Thailand with the opening of its first store in 1983.

A&W has adapted during the pandemic by launching food truck and even selling waffles in 7-Eleven. Despite the various initiatives to turnaround the business, the fast food chain continues to suffer from deepening losses in 2021.

Based on the accounts of NPP Food Incorporation, the operator of A&W fast food restaurants, revenue from sales is already in a decline, down 20% year-on-year in 2018, down 21% in 2019 and down 35% in 2020.

Meanwhile, competitors including new entrants like Taco Bell are marching on with store expansion during this period.

Unilever launches Wall’s BLAST Blast Choco Cheese in Indonesia

By
Tan Heng Hong
-
Image from Unilever Indonesia

Unilever has launched Wall’s BLAST across Southeast Asia including in Malaysia and Indonesia. Wall’s BLAST is said to give the taste buds a blast in every bite. The ice cream comes with more flavours and textures on one ice cream stick.

In Malaysia, the Wall’s Blast Salted Caramel Almond comes with the first layer comprising a chocolate coating with almond pieces, followed by a thin layer of salted caramel ice cream as well a crunchy chocolate wafer balls on top, said Rakesh Asrani, Global Asia Marketing Director – Unilever.

Unilever has also launched the Blast Choco Cheese version in Indonesia.

New Somersby Passion Fruit & Orange with an exotic twist

By
Tan Heng Hong
-

Carlsberg Malaysia has launched Somersby Passion Fruit & Orange, which is a delightful new flavour experience that transports you straight to a warm summers evening.

Perfectly ripe & deliciously sweet oranges are combined with tangy passion fruit to provide a refreshing drink with an exotic twist. Enjoy the sparkling, fruity optimism of Carlsberg’s easy-drinking 4.5% premium cider over ice and in moderation, especially with appetizer, salad and even vanilla ice cream.

Somersby Passion Fruit & Orange has the following attributes:

  • Refreshing premium cider with vibrant passion fruit taste, well balanced with a hint of sunny orange
  • Intense passion fruit notes with orange blossoms
  • Pleasing passion fruit notes followed by lingering sweet orange taste – Best served over ice

Click here to purchase from Carlsberg’s official store on Shopee.

Tic Tac Malaysia Invites to Form a ‘Kindness Trail’ With Its Very Own ‘Gentle Messenger’

By
Tan Heng Hong
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Tic Tac Malaysia has launched the Tic Tac ‘Kindness Trail’ campaign which features the ‘Gentle Messenger’

Tic Tac Malaysia has launched the Tic Tac ‘Kindness Trail’ campaign which features the ‘Gentle Messenger’

KUALA LUMPUR, Malaysia, March 8, 2022 — Since the start of the pandemic in 2020, many are living in unprecedented times of disconnect, restrictions and uncertainties. To connect Malaysians with loved ones near and far, Tic Tac Malaysia has launched the Tic Tac ‘Kindness Trail’ campaign which features the ‘Gentle Messenger’ – an augmented reality tool which can help Malaysians spread kind words and win weekly prizes.

From now till the 24th of April, the Tic Tac ‘Kindness Trail’ campaign encourages Malaysians to spread positivity and kind words to one another through customizable messages and characters in the ‘Gentle Messenger’ available at www.tictac.my, featuring the iconic and cute brand characters Tic and Tac.

Sulabh Madhwal, Head of Marketing for Tic Tac Asia Pacific, said that, “The pandemic period feels like a surreal time warp where days and months seem to fly by, and it is hard to plan and predict the future. These circumstances have left many feeling disconnected and detached. At Tic Tac, we saw an opportunity to connect the dots through the Tic Tac ‘Kindness Trail’ campaign. Malaysians can now use the ‘Gentle Messenger’ to share fun and personalized messages with friends and family -offering a small way of expressing kind words and simple gestures which can make all the difference to a loved one’s day.”

“Tic Tac has always been about fun, sharing and connections. Our products provide a gentle release of freshness and keep your mood upbeat, so it is only natural that we want to tap on spreading kindness and positivity and create meaningful connections. As Malaysians form this Tic Tac ‘Kindness Trail’ with each other, you can also buy the dedicated Mint and Orange ‘Kindness’ packs to win prizes which can be shared and enjoyed with your loved ones!” he added.

To participate, consumers just need to follow these simple steps:

Step 1: Purchase the Tic Tac ‘Kindness’ packs in Mint or Orange, and find the unique code inside

Step 2: Visit www.tictac.my and share kind words through the ‘Gentle Messenger’

Step 3: Enter the unique code found inside ‘Kindness’ packs on www.tictac.my

Step 4: Verify email address to complete the entry

The campaign will see a total of 322 winners during the 8-weeks campaign, where participants stand a chance to win weekly prizes such as Shopee vouchers (worth RM100) and Fujifilm Instax Cameras (worth RM400), as well as two grand prizes of a two-night stay at Desaru Resort for 2 pax (worth RM9,000).

To add on to the spirit of spreading kindness, Tic Tac Malaysia has also teamed up with social media influencers to giveaway specially curated Kindness Kits. Interested participants may browse the hashtag #TTKindnessTrail on Instagram to find out more.

More information on the campaign can be found at:

AllDay Supermarket launches Philippines’ first ”smart carts”

By
Tan Heng Hong
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Image by AllDay

AllDay Supermarket has launched Philippines’ first ”smart carts” to empower shoppers with their grocery shopping. Consumers can use the smart cart to scan the items’ barcode to reveal more details including the price of the product. The smart carts also allow consumers to monitor in real time the running total, which is crucial for those who are budgeting. Once a customer is planning to check out, the smart cart will create a QR code to be scanned at the self-checkout counters or to be handed over to the cashiers.

Image by Facebook/Manny Villar

”Our smart carts are a novel experience and we are sure it will be an exciting experience for first-time users. This puts more convenience and information about what they are buying in real-time, right at their fingertips. More importantly, introducing these smart carts helps raise the bar for the local supermarket landscape, driving home our point that Filipino consumers now expect more in terms of experiential shopping, and we are of course happy to deliver,” said Camille Villar, AllDay Supermarket’s Vice Chairman.

Image by Facebook/Manny Villar

The smart carts are available at AllDay Supermarket in Evia Lifestyle Center, Las Piñas.

All Day Supermarket is now operating 35 stores in the country.

ete ice cream launches Strawberry Sorbet Filled with Chinese Plum Sauce

By
Tan Heng Hong
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ėtė ice cream Thailand has introduced Strawberry Sorbet Filled with Chinese Plum Sauce. This special ice cream with Chinese plum sauce, which offers a sweet and sour taste, is priced at THB 25 at 7-Eleven outlets.

SATISFY YOUR WORKPLACE CRAVINGS WITH foodpanda FOR BUSINESS

By
Tan Heng Hong
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An Exclusive Service For Corporate Clients With Access To Local Caterers, Special Discounts And More!

Malaysia, March 10, 2022 – foodpanda Malaysia today announced the launch of foodpanda for Business, an exclusive service for corporate clients to set employee allowances, have access to catering, exclusive discounts, customisable e-vouchers, customizable employee packages and pandapro subscription, all while being supported by an assigned account manager and a dedicated customer service team that will be available from 9am to 6pm daily.

Commenting on this latest offering, Jay Ar Juan, Commercial Director, foodpanda Malaysia said the goal was to provide value for businesses with the flexibility and freedom to customise packages for their employees according to their needs. “As an organisation that is on the corporate platform ourselves, we took note of the convenience and flexibility that we would be able to offer other organisations. We also saw the opportunity for foodpanda for Business to be utilised by the Human Resources department within an organisation to disburse team incentives, care packages or even as a welcome treat for new members.”

Special Catering Menu

With foodpanda for Business, corporate clients can look forward to a special, customisable menu from both local caterers and restaurant partners for a minimum of RM100. Available in multiple locations, employers would be able to pick from a variety of cuisines for affordable prices. However, these requests would need to be pre-planned for at least 2 days in advance.

Allowance System

Designed with finances and budgets in mind, foodpanda for Business allows clients to only to pay for used credits as well as  access to the use allowance first, pay later option. Businesses would also have the choice of fixing a specific time, day, or location. That’s not all! A daily, weekly, monthly or one-time allowance can be specified for employees to satisfy their cravings,and all details and purchase transactions can be tracked in the monthly billing invoice. Employees can also enjoy a 10% corporate uncapped discount for RM50 and above for selected vendors, on top of available discount vouchers–but don’t forget to place group orders to enjoy discount codes and rider efficiency.

Customisable E-Vouchers and Packages

Customisable e-vouchers are available in the form of unique and customisable voucher codes. With a 3-month validity period, these can be redeemed through both consumer and business platforms. Additionally, businesses can also have access to customised packages such as care packages, hampers, as well as festive and welcome back gifts with foodpanda for Business.

pandapro Monthly Subscription

Aside from that, businesses will also be able to enjoy amazing benefits with the pandapro monthly subscription, such as exclusive discounts of 15% and up on top of the usual discounts on delivery at selected partner restaurants, 12 free deliveries monthly on orders above RM25, extra 5% off for Pick-Up orders, two 20% off vouchers for pandamart and Shop orders above RM45 (capped at RM10) and a 25% flat rebate on dine-in bills at selected partner restaurants.

foodpanda Pick-Up and pandamart

The excitement does not just end there. With foodpanda for Business, users can also enjoy 15 to 20% off when choosing self Pick-Up and competitive pricing on pandamart items such as beverages, snacks, cleaning and laundry items, household essentials as well as healthcare items.

What are you waiting for? The registration process is simple and would only require 3 easy steps. First, get started on the agreement with an official company stamp and signature. Then, provide the employee list that you would like to invite on the corporate platform. Finally, set up the account with the ordering rules, location and frequency. Now, you’re all set for your first order.

To find out more details on foodpanda for Business, please email corporates@foodpanda.my

New UNIIQ Kombucha is shelf stable and contains fibersol-2

By
Tan Heng Hong
-

UNIIQ Kombucha is a new kombucha brand that has been launched in Malaysia in recent months. We first saw UNIIQ Kombucha at a trade show at Pavilion Bukit Jalil in early 2022. What is unique about this kombucha is the fact that it can be stored at ambient temperature without the need to be kept chilled.

UNIIQ Kombucha also contains fibersol-2, which is a digestion resistant maltodextrin. Fibersol-2 is a low viscosity soluble dietary fiber that clinical research has indicated helps support or maintain intestinal regularity.

The key ingredients in UNIIQ Kombucha are filtered water, live kombucha culture, organic cane sugar* fibersol-2 and black tea.

*the sugar used is consumed by the living kombucha culture during fermentation.

UNIIQ Kombucha (315ml) is priced at RM 13.90.

 

MaestroFarm is the new pasteurised milk brand in Malaysia

By
Tan Heng Hong
-
Image by Minimeinsights.com

MaestroFarm is a new Korean-inspired pasteurised and homogenised milk that has been launched in Malaysia. The milk is said to be imported from Australia. Unlike other pasteurised milk products in the market, the front-of-pack labelling on MaestroFarm features Korean characters, which is rather interesting. But MaestroFarm does not have any Korean-inspired flavours at the moment.

MaestroFarm is available in Full Cream Milk and Chocolate Flavoured Milk, which is made from non-GMO cocoa. Looking specifically at the ingredients of MaestroFarm Chocolate Flavoured Milk, we notice the use of milk solids along with cocoa powder, filtered water, sugar and stabilisers. The protein content per 100ml is 3.6g and carbohydrate is at 7.6g/100ml.

MaestroFarm is manufactured by Advance Nature Sdn Bhd, which is a company know for its Farmerly plant-based milk (hazelnut, almond and oat) and DiamondPure A2 milk.

MaestroFarm Full Cream Milk (1L) is priced at RM 7.20 at The Food Merchant, Pavilion Bukit Jalil.

Apart from chocolate, we will likely be seeing other flavours in the pipeline including banana, durian and cafe latte.

Image from halal.gov.my

 

Guinness St. Patrick’s Celebration 2022

By
Tan Heng Hong
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Spark magical moments throughout weekends in March and stand to win the Best Buds Getaway, Guinness Home Celebration Kit, and so much more

KUALA LUMPUR, 8th March 2022 – After two long years and many missed celebrations, the Guinness St. Patrick’s Festival 2022 signals the return of good times. Most importantly, it means finally being able to get the gang back together and celebrating in true St. Patrick’s spirit.

The St. Patrick’s celebration has long been a significant one for both Guinness and fans alike. It is a time when people get together to celebrate with their friends. This is why Guinness is rewarding fans who get the gang back together with exciting activities in conjunction with the St. Patrick’s celebration. For starters, Guinness fans can express their different personas in unique ways with the Guinness St. Patrick’s AR Filter and stand to win attractive prizes weekly. All they have to do is visit https://guinnessstpatricks.com/, select the number of people in their gang, share the QR code or invite link to take a selfie, and generate a photo collage to be posted on Instagram stories.

Past St. Patrick’s Celebration 2018

Creative submissions stand to win the grand prize – Best Buds Getaway for four friends worth RM30,000 at OneAndOnly Desaru Coast. There are also ten sets of Guinness Home Party Kit that come with cans of an exclusive Guinness product, limited-edition glasses, t-shirts, and hats to celebrate with. To add to the merriment, 800 units of the exclusive Guinness Draught in a Can, the latest innovation product from HEINEKEN Malaysia’s portfolio that will be hitting the shelves soon are up for grabs too!

Past St. Patrick’s Celebration 2018

“One thing we are all hooked up with is our mobile phones, even when we are out with the gang. We want to leverage on that situation to spark magical moments among Guinness drinkers. By using the power of technology in the form of an AR filter, we are bringing the gang back together and link their mobile devices to celebrate friendships over some smooth and creamy Guinness,” said Shaun Lim, Marketing Manager of Guinness Malaysia.

Getting the gang together at a bar is what most of us look forward to doing, and the best time to do that is during the Guinness St. Patrick’s celebration! With an array of activities, entertainment and exclusive giveaways, the St. Patrick’s festive spirit will be at an all-time high throughout the weekends of March at selected bars. Fans can print their selfies on top of cold and creamy Guinness with the STOUTie machine, get entertained by Irish parades and live band performances while also scoring even more exclusive giveaways through fun games.

That’s not all! For an added touch of St. Patrick’s joy, fans can get their hands on a free Limited-Edition Guinness Collectible Glass with every purchase of one set of Guinness Draught, or small bottles of Guinness Foreign Extra Stout. Meanwhile, at participating coffee shops and food courts, the Guinness Collectible Glass is also up for grabs with the purchase of three big bottles of Guinness Foreign Extra Stout, while stocks last.

For those who want to enjoy the St. Patrick’s celebration at home, the free Guinness Collectible Glass Set with three designs is available with each purchase of one carton of Guinness Foreign Extra Stout on Drinkies. Be sure to get your hands on them while stocks last, and maybe even share with the gang.

To participate in the St. Patrick’s AR Filter and to check out the list of participating outlets, head to the official campaign site here. Guinness and all related activities are strictly for non-Muslims aged 21 and above only. Guinness Malaysia advocates responsible consumption and urges consumers to not drink and drive. For more information about Guinness St. Patrick’s Festival, Guinness Draught in a Can, and other related promotions, visit Guinness Malaysia’s social media pages at www.facebook.com/guinnessmalaysia and www.instagram.com/guinnessmy.

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