Sappe has launched two new aloe vera drinks in Thailand in lemon honey and peach flavours. The aloe vera drinks target consumers aged 15 to 40 who want a healthy and refreshing drink that is low in calorie (only 35kcal) and low in sugar. Sappe Aloe Vera helps with detoxification and improves digestion. The drink also contains real aloe vera cubes for the added texture and mouthfeel.
Indonesia’s sport nutrition brand Puro Pure Nutrition has introduced WPRO Vanilla and VEGA-PRO Vanilla to deliver a more flavourful consumption experience. WPRO Vanilla contains 20g of protein, 4.33g of BCAA, scuralose and vitamin B6. The protein is said to be sourced from the finest European whey protein. The existing flavours are Choco Malt and Choco Mocha Eclair.
VEGA-PRO Vanilla, meanwhile, contains vegan pea protein isolate (87%), dietary fiber inulin, scuralose, vitamin B6 and 3.4g of BCAA. The drink provides 20g of plant-based protein and is vegan-friendly.
These high protein drinks target consumers who want to build their muscle strength.
Kuala Lumpur, 30 September 2021 – To the uninitiated, coffee is just… coffee. However, for those who simply can’t imagine their day without the invigorating whiff of a good brew and that first sip that drives away mental cobwebs, coffee is liquid gold. In fact, it may surprise you to know that, in some parts of the world, coffee beans were once accepted as currency.
No one appreciates the worth of coffee more than The Coffee Bean & Tea Leaf® (CB&TL). Since its inception in 1963, CB&TL has championed quality coffee, all the way from the lofty mountaintops where we source our beans, to the familiar countertops where you pick up your favourite beverage. Each type of bean, whether it comes from East Africa, Latin America or the Pacific, is selected from the top 1% of Arabica beans. Sourced from small farms and private estates that sit up to 6,000 feet above sea level, CB&TL works directly with growers, ensuring fair pricing for them and developing relationships that benefit the entire community.
Our Signature Espresso is a blend of beans from five different origins, combined to create a full-bodied, aromatic espresso shot, with each origin possessing its own unique characteristics. They are then roasted individually in small batches to preserve the quality and intensity of each orgin’s aroma and flavour before combining to create the final blend.
The result? A Signature Espresso that delivers a rich, satisfying brew every single time.
We are also pleased to offer Kahawa 28 beverages, made from the unique Tanzanian Peaberry, a rare species that grows as a single bean. This single origin brew allows you to fully experience its unique characteristics, which includes an aromatic jasmine scent and hints of chocolate and blackcurrant.
“The right brew – made from quality beans that are roasted to the right degree to optimise its flavour – can do wonders. It can lift your spirits and turn your whole day around, and connect coffee lovers in a special way. That’s what we do at The Coffee Bean & Tea Leaf®, and why we continually invest in sourcing the best beans we can find,” said Fiona Rodrigues, Head of Sales & Marketing, The Coffee Bean & Tea Leaf® Malaysia. “This month, let us bring you that most important element – the human touch – so you can enjoy handcrafted beverages that deliver a deeply satisfying experience.”
To celebrate International Coffee Month with CB&TL, we offer up a full-blown tribute to the amazing coffee bean. For the entire month of October, choose from our specially-curated Fully Caffeinated Menu, crafted around our Signature Espresso, with a specially-created Espresso Whipped Cream for an extra hit of delicious flavour. It’s also a great time to try our limited-edition Hazelnut Charcoal that can be enjoyed hot, cold or Ice Blended®.
For more details on everything good for coffee lovers, visit the CB&TL Instagram account @coffeebeanMY or website www.coffeebean.com.my for the full menu. You’ll also find some great bundle deals that are available for a limited time only, at all CB&TL operating outlets; collect them personally using the Leaf With Me pick-up platform, or get them delivered via your trusty Grabfood and Foodpanda riders.
For more information about CB&TL’s latest offerings, news and promotions, visit the CB&TL Facebook page, www.facebook.com/CBTLMalaysiaPage or the CB&TL Instagram account @coffeebeanMY, or their website www.coffeebean.com.my.
KUALA LUMPUR, 30 September 2021 – 7-Eleven Malaysia, the largest 24-hour standalone convenience store operator in the country, recently carried out another CSR activity in collaboration with its partner, NGOHub by answering the call for support from Alzheimer’s Disease Foundation Malaysia (ADFM) with a generous contribution of essential supplies that will benefit their clients (persons with dementia), caretakers and volunteers.
Alzheimer’s Disease Foundation Malaysia (ADFM) is a non-profit organization dedicated to advocate and raise awareness of dementia/alzheimer’s disease through public education, provide support, training and guidance to families and caregivers of persons diagnosed with it and facilitate the setting up of daycare and community centers nationwide. Established in 1997, ADFM is a member and the sole country representative of Alzheimer’s Disease International (ADI) in Malaysia and it receives full support from ADI’s Asia Pacific Regional Office.
7-Eleven Malaysia’s Corporate Communications GM, Ronan Lee, said: “It is part of our corporate values to always give back to the local community that we serve through various philanthropic activities and campaigns. With the current situation brought upon by the pandemic, plenty of NGO’s and other noble causes are badly impacted not only by reduced contributions be it monetary or in-kind, but also in terms of their respective outreach programs and volunteer participation. 7-Eleven is dedicated to not only providing material support but also hopes to raise more awareness on the initiative and efforts of the different causes it partners with regularly as we believe in enriching the lives of those that need support and knowing that every positive change we make for the community encourages us to increase our efforts of being Always There For You.”
He added, “In conjunction with World Alzheimer’s Month which is traditionally celebrated throughout September, we chose to put a spotlight on this often misunderstood condition and bring hope to anybody who is caring for a loved one diagnosed with Alzheimer’s or dementia that they are not alone and that they could seek support from the right channels.”
“In light of the pandemic, necessary precautions were taken at the handover with minimal personnel from both sides as well as minimal interaction with the supplies dropped off at the main entrance. We would like to encourage members of the public to strictly adhere to the relevant authorities’ guidelines and instructions and practice social distancing as everyone plays a vital role in overcoming the pandemic together,” he concluded.
Expressing their gratitude, Alzheimer’s Disease Foundation Malaysia Project Director, Gan Chong Shyan, said, “We are comforted and humbled by the outpouring of generosity and support from 7-Eleven Malaysia for stepping up to support us during this period of need. We are ever thankful for this contribution and it definitely helps lighten our burden, as our foundation provide cares for our clients (persons with dementia) with our care workers and other support staff, during these trying times.”
“At Alzheimer’s Disease Foundation Malaysia, we are all about providing support to those diagnosed with the condition and to help provide ways to improve the quality of life of both the persons with dementia and their caregivers. Our staffs work tirelessly to raise awareness and remove any stigma often associated with this disease and they play a significant role in shaping as well as nurturing the attitudes the general public may have on Alzheimer’s and dementia,” he added.
To know more about 7-Eleven Malaysia’s latest initiatives or campaigns, follow us at 7ElevenMalaysia on our official social media channels. To discover a cause or two and be a volunteer, visit www.ngohub.asia. To better understand about Alzheimer’s and dementia, visit www.adfm.org.my or contact their helpline at +603-79315850.
Ransomware remains primary threat as threat actors evolve tactics; stresses on cybersecurity as a critical component of 12th Malaysia Plan (12MP) and upcoming Budget 2022
KUALA LUMPUR, September 30, 2021 – Global cybersecurity leader Trend Micro Incorporated (TYO: 4704; TSE: 4704) announced today that it blocked 40.9 billion email threats, malicious files, and malicious URLs for customers in the first half of 2021, a 47% year-on-year increase.
In Malaysia specifically, Trend Micro found that:
Globally, ransomware remained the standout threat in the first half of the year as cyber criminals continued to target big-name victims. Working with third parties to gain access to targeted networks, they used Advanced Persistent Threat tools and techniques to steal and encrypt victims’ data.
The banking industry, in particular, was disproportionately affected, experiencing a 1,318% year-on-year increase in ransomware attacks in the first half of 2021.
Trend Micro’s report further revealed that:
“The first step towards effectively mitigating cyber risk is understanding the scale, complexity, and specific characteristics of the threat landscape,” said Goh Chee Hoh, Managing Director of Trend Micro Malaysia and Nascent Countries. “In addition to comprehensive protection against fast-evolving threats like ransomware, phishing, and BEC that Trend Micro offers, our biannual roundup reports provide global organizations and stakeholders invaluable insights to help them build a more secure connected world.”
Cybersecurity critical component to 12th Malaysia Plan (12MP) and Budget 2022 digital transformation emphasis
The biannual roundup report is timely and coincides with the tabling of the 12MP on September 27, which maps out a five-year development plan to put the economy back on a growth trajectory post Covid-19 pandemic and into a high-income economy status by 2025. This includes positioning Malaysia as a digital hub for ASEAN. It also comes on the back of the first-ever 2022 Pre-Budget Statement issued by the Ministry of Finance on August 31, where the emphasis to accelerate the transition towards IR4.0 and digital transformation remains all the more urgent.
According to Goh, “We welcome the government’s unwavering commitment to stimulating Malaysia’s digital economy and infrastructure as a core element of the nation’s economic recovery. The 12MP’s focus on digitizing businesses and facilitating strategic investments is a solid testament to Malaysia’s potential in its capabilities and offerings in the digital and cybersecurity space.
“While cloud transformation and enhanced connectivity have been identified as significant areas in this aspect, we are in tandem with the government’s emphasis on cybersecurity as a critical component in building the digital ecosystem of the future. Our roundup report evidently shows that the cyber risk and complexity of global attacks have significantly increased, thus the focus on cybersecurity is imperative and should be the foundation in any digitalization journey.”
The report’s overall findings highlight the effectiveness of – and increasing need for – a holistic and scalable cybersecurity solution at the enterprise level. As threats continue to increase in frequency and sophistication, enterprise SOC teams will require a platform that can streamline security processes without sacrificing reliability.
In addition, Goh expressed his hopes that the upcoming Budget 2022 announcement would explore initiatives to enhance existing policies to solidify the nation’s cybersecurity posture, especially in the areas of cybersecurity legislation and digital talent development. “We urge the government to allocate substantial investments in upskilling the digital workforce, especially in the area of cloud and cybersecurity expertise, to meet the national digital agenda, as well as to reinforce cyber laws as a deterrent to malicious activities.”
Budget 2022 will focus primarily on continuing to protect and restore the lives and livelihoods of the people and businesses, rebuild national resilience, and catalyze economic recovery. In addition, the Budget will serve as a catalyst towards the implementation of the 12MP that will drive medium term economic growth, inclusiveness, and sustainability.
ATLANTA, Sept. 29,2021 – Coca-Cola today unveiled a new global brand philosophy and platform called Real Magic™, which invites everyone to celebrate the real magic of humanity.
The platform refreshes the brand’s trademark promise – to unite and uplift people every day – with renewed relevance for the world we live in today. The platform is built from lessons of the last 18 months: that we can find magic all around us when we come together in unexpected moments that elevate the everyday into the extraordinary. It also acknowledges the many contradictions experienced as new generations find harmony and human connection in a virtual and divided world.
“Coca-Cola is a brand defined by dichotomies: humble but iconic, authentic yet secret, real yet magical,” said Manolo Arroyo, Chief Marketing Officer for The Coca-Cola Company. “The Real Magic™ philosophy is rooted in the belief that dichotomies can make the world a more interesting place – a world of extraordinary people, unexpected opportunities and wonderful moments. At the same time, it captures the essence of Coca-Cola itself: a real taste that is indescribable, unique, a touch of real magic.”
Real Magic™ marks the first new global brand platform for Coca-Cola since 2016 and is being launched alongside a refreshed visual identity for Coca-Cola®, as well as a new perspective on the Coca-Cola logo that will feature across Coca-Cola marketing. Inspired by its representation on Coca-Cola’s iconic packaging, the “Hug” logo lifts the curved Coca-Cola trademark on bottle and can labels to provide a visual signature that will embrace and frame moments of magic across Coca-Cola ’s communications.
Coca-Cola is collaborating with artists, photographers and illustrators to bring the concept of Real Magic™ to life through the embrace of the Hug logo. Through their own distinct and unfiltered lenses, they will bring moments of everyday magic to life in ways that are inclusive and collective, yet also individual and expressive. Design partners include Wieden+Kennedy London, KnownUnknown and Kenyon Weston.
“Real Magic™ is not simply a tagline or a one-off campaign: It is a long-term brand philosophy and belief that will drive and guide marketing and communications across the Coca-Cola Trademark,” Arroyo said.
Real Magic™ launches with a new campaign called “One Coke Away From Each Other.” Blending real and virtual worlds, “One Coke Away From Each Other” is a metaphor that speaks to the belief that what unites us is greater than what sets us apart and celebrates our common humanity. The film, which launched digitally on September 27th, asks what if Coca-Cola, as a symbol of togetherness, could bridge universes meant to be apart to create Real Magic™. The film also features three well-known gamers – DJ Alan Walker, Team Liquid’s Aerial Powers and Average Jonas.
Coca-Cola partnered with advertising agency BETC London to create the “One Coke Away From Each Other” campaign, as well as leading film director Daniel Wolfe and gaming and CGI specialist production partner Mathematic.
“Through the Real Magic™ platform, we ultimately want to engage people very differently through an ecosystem of unique and ownable experiences,” Arroyo said. “’One Coke Away From Each Other’ has been built for, and with, a community that demands something different than what they may have come to expect from Coca-Cola. In developing this campaign, we’ve partnered with the best creators, with gamers, with Twitch and with others to find our place in a reality unlike any we’ve known before. That’s tremendously exciting.”
20% of the Afternoon Tea Set proceeds from participating hotels will be donated to the National Cancer Society Malaysia (NCSM)
Kuala Lumpur, 30 September 2021 – According to the World Health Organization (WHO), 2.3 million women were diagnosed with breast cancer in 2020, and there were 685,000 breast cancer-related deaths globally. At the end of 2020, there were 7.8 million women alive who had been diagnosed with breast cancer in the previous five years, making it the world’s most prevalent cancer.
These numbers are more than mere statistics – they are a reminder of the threat that breast cancer represents and of the importance of early detection and awareness. For this reason, three Marriott Bonvoy hotels in Malaysia are collaborating with Estée Lauder Malaysia to raise funds for Breast Cancer Awareness Month in October.
“At Marriott International, women make up 54% of the workforce and hold some of the most significant positions in the company. Being a part of this wider group has given me the opportunity to champion women in the workplace, as well as raise awareness of the importance of health and wellbeing. We are delighted to be partnering with Estée Lauder Malaysia and to lend our support to such a meaningful cause,” said Rivero Delgado, Area Vice President, Singapore, Malaysia, Maldives, Marriott International Inc.
“As a Beauty Inspired, Values Driven company, we strive to make meaningful social investments toward issues that matter to our employees, customers, and partners around the world. Family values are and have always been at the core of The Estée Lauder Companies. When my mother, Evelyn H. Lauder, started The Estée Lauder Companies Breast Cancer Campaign and co-created the Pink Ribbon in 1992, she had a vision of a breast cancer-free world. Today, the Campaign, our Company’s largest corporate social impact program, remains unwavering in its mission to help end breast cancer. Breast cancer is now the most commonly diagnosed cancer worldwide —surpassing lung cancer for the first time in 2020—with an estimated 2.3 million new cases, making now, a more critical time than ever to prioritize this significant work as we continue to create a brighter future for all,” said William P. Lauder, Executive Chairman, The Estée Lauder Companies Inc.
To support Breast Cancer Awareness Month, The St. Regis Kuala Lumpur, Le Méridien Kuala Lumpur, and Four Points by Sheraton Kuala Lumpur, Chinatown have created themed Afternoon Tea sets, which come with an exclusive Pink Beauty Kit, curated especially by Estée Lauder Malaysia. For every purchase of an Afternoon Tea Set from the participating hotels, 20% of proceeds will go to The National Cancer Society Malaysia, one of the beneficiaries of Estée Lauder Malaysia Breast Cancer Campaign. The campaign will kick off on 5 October 2021 and run until 31 October 2021* the three Marriott Bonvoy hotels mentioned above. *While stocks last.
Providing Greater Benefits, Savings and Convenience
Malaysia, September 30, 2021 – foodpanda has unveiled a series of additional perks including greater discounts and benefits to be enjoyed by delivery partners for the third quarter of 2021.
Chief amongst the announcements is the foodpanda x Urbanice Bike4U program – a collaboration between foodpanda and Urbanice, where 30 bicycles were given to foodpanda walkers in need. This is in line with foodpanda’s aim of providing greater convenience to their delivery partners for all that they do.
Commenting on this announcement, Shubham Saran, Head of Logistics, foodpanda said, “Our delivery heroes are essential to our business. They are always working efficiently to deliver joy to our customers, hence why we are continuously working towards introducing new and improved benefits each quarter. Through all that we do, we hope to remind them that their health, safety and well-being is of utmost importance to us.”
Shubham added that this gesture of care and appreciation is one of more to come from foodpanda for our delivery partners as we move forward.
Details of the other benefits and deals introduced in the third quarter of 2021 are as follows:
foodpanda delivery partners who are vaccinated (either with 1 dose or both doses) can now enjoy a 30% discount on Senarco lubricants on Shopee and Lazada. This special deal was introduced in hopes of getting more delivery partners vaccinated.
Further details: https://www.pandariders.my/tawaran-shriro
Starting July, foodpanda delivery partners were given special discounts on selected Oppo devices.
The Aspirasi CashNow Combo Plus Program, a micro-financing program will also be made available for selected foodpanda delivery partners. This program will offer financing from RM1,500 up to RM3,000 with an optional coverage for hospitalisation and surgical expenses. The Aspirasi TeamCare will also be offering financing up to RM20,000.
Made available exclusively to foodpanda delivery partners, Digi will be offering a RM30 monthly rebate for selected Digi postpaid plans.
Panda League is the latest rider rewards program initiated by foodpanda to create continuous rider engagement and also recognise valuable delivery partners while motivating them to consistently be safe and efficient.
To find out more on the attractive benefits made available to foodpanda delivery partners, please visit https://www.pandariders.my
Gardenia Fulfils COVID-19 Aid Distribution, RM 1 Million Allocation Benefits Over 90,000 Front Liners and Underprivileged Communities
Shah Alam, 30 September 2021 – Malaysians have come forward to show true generosity and selflessness in the face of adversity over the past 18 months, helping each other survive and navigate the pandemic, particularly enriching the spirit of Merdeka and Malaysia Day this year. Similarly, Gardenia Bakeries (KL) Sdn Bhd (Gardenia KL) stepped forward to support front liners and B40 households since March 2020 through the Gardenia COVID-19 Aid Programme. It has since fulfilled the distribution of RM1 million in aid, benefitting over 90,000 recipients comprising front liners and underprivileged communities.
Gardenia KL Corporate Affairs and Public Relations General Manager, Hazlinah Harun, said, “We believe everyone has a role to play in helping Malaysia emerge from the pandemic stronger than ever. As a brand that cares, Gardenia KL is fortunate to be in a position to help keep our front liners fuelled through the long hours and alleviate some of the burden B40 households face. We thank our team of volunteers who diligently worked to ensure timely distribution of aid under the Gardenia COVID-19 Aid Programme over the past 18 months. Our heartfelt thanks also to Gardenia KL’s community partners who helped increase the reach of our aid to the most vulnerable communities.”
The Gardenia COVID-19 Aid Programme was rolled out across eight phases from March 2020 to August 2021. Through the programme, Gardenia KL distributed over 500,000 Gardenia products to more than 90,000 recipients comprising medical frontliners at 500 vaccination centres throughout Peninsular Malaysia, economic front liners such delivery riders, and B40 households. Additionally, aid was also extended to support university students relying on the Varsity Food Bank programme.
Centre for Orang Asli Concerns (COAC) volunteer, Koong Hui Yein shared, “We’re very thankful to Gardenia KL for their support in delivering food aid to Orang Asli communities affected by the first MCO. The sight of the Gardenia trucks arriving in Kampung Sungai Mai in Jerantut, Pahang was a heart-warming moment.”
The prolonged Movement Control Order (MCO) implemented to curb the chain of infection saw numerous small and medium businesses close permanently, leaving many unemployed and struggling to make ends meet. In this light, Gardenia KL was attentive to the financial implications of the pandemic on daily wage earners, particularly communities around two of Gardenia’s largest factories. Picking up on a desperate request from the Kampung Bukit Naga residents in Bukit Kemuning, Gardenia KL contributed a special cash aid totalling RM55,000 across three months in April and May 2020, and January 2021, as part of its COVID-19 Aid Programme.
Offering insights from the situation on the ground, Kampung Bukit Naga village head, Abdurrahman Misbah, who opened up his home to serve as a food distribution centre for the needy shared, “On some days, there are as many as 50 household heads, including foreigners, who come by my house to collect the food aid. Some had no more money to buy powdered milk for their toddlers and no food for their children. Thankfully, the communities have been generous with their donations, and their kind gesture has allowed us to continue providing for needy families.” He added that residents consisted of the urban poor, odd-job workers, and single mothers.
In an effort to maximise the reach of its aid, Gardenia KL worked closely with community partners including the Social Welfare Department (JKM), COVID-19 Immunisation Task Force (CITF), Malaysian Muslim Consumers Association (PPIM), Zakat Collection Centre of the Federal Territory Islamic Religious Council (PPZ-MAIWP), and Federal Territories Islamic Religious Department (JAWI), Oasis of Hope (Pertubuhan Kebajikan Oasis Harapan), Pertubuhan Sukarelawan Kita Kawan, and Absolute Malaysia (AMAL) among others.
JKM recounted the teamwork between JKM staff with the help of the Malaysia Civil Defence Department (APM) and Malaysian Volunteer Corps Department (RELA). Collectively, the Gardenia COVID-19 aid food items distributed by JKM benefited over 13,000 recipients comprising the poor, disabled, elderly, and families caring for orphans. Moved by Gardenia KL’s willingness to help Malaysians affected by the pandemic, JKM hopes to continue the noble joint-effort for the benefit of underprivileged communities.
Gift bags prepared under the Gardenia COVID-19 Aid Programme comprised a combination of favourites such as Gardenia’s Original Classic bread, Auntie Rosie’s Original Homestyle Kaya, Delicia Toaster Waffles, NuMee Gardenia, as well as cream rolls, and muffins. Aid distributed in conjunction with festivities during Ramadhan and Hari Raya Aidil Fitri included additional items such as dates and seasonal cookies respectively.
“The successful fulfilment of our RM1 million COVID-19 aid pledge is another milestone in our legacy as a brand that cares. We realise that the journey to recovery is on-going, so we remain attentive and actively present in communities that need a helping hand. We also take this opportunity to encourage communities to stay vigilant in observing all health guidelines to ensure the wellbeing of everyone. We are optimistic that together we can break the chain of infection as a resilient nation,” Hazlinah concluded.
Doritos in Thailand has partnered with HeartRocker (HRK), one of the leading social media influencers in the gaming and esport category. The PepsiCo snack brand is giving away prizes including Apple iPhone 12, Playstation 5 and Gaming Chair to lucky winners in a bid to reach out to the esport and gaming population in Thailand. The HeartRocker’s YouTube account has 7.36 million subscribers as of 29 September 2021.
