CÉ LA VI's Sky High Brunch Returns to Kick Off the New Decade

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29th January 2020

Singapore, 23 January 2020 – Party in the clouds with CÉ LA VI’s legendary Sky High Brunch as it makes its return on Saturday, 15 February 2020. Raise a toast and celebrate the new decade with the ultimate weekend party, set against the stunning Singapore skyline.

Sway to the tropical beats and rhythms spun by CÉ LA VI’s resident DJs while indulging in a four-hour free flow of Veuve Cliquot Champagne, a selection of premium pours and invigorating cocktails such as Tanqueray Southside, Aperol Spritz and Pimm’s Cup. Guests can also tuck into a lavish buffet of mouth-watering contemporary Asian dishes from several stations.

The Raw Bar features fresh Oysters, Prawns and Mussels, while the Asian Tapas section showcases Premium Sushi, an earthy Spiced Bell Pepper Dip and Spiced Eggplant Dip. Highlights from the Bao Bar include tender Wagyu Beef, Chicken Karaage and Eggplant.

The Satay Station features favourites such as Ayam Lilit and Pork Satay. Over at the Hot Station, guests can discover classic choices such as Duck Curry, Steamed Sea Bass, Braised Chicken in Green Curry and Vegetarian Khao Soi. The extensive brunch is complete with mouth-watering Desserts such as Vietnamese Coffee Lolly, Pecan Caramel Tart, Gooey Brownie and Mango Cheesecake.

The iconic rooftop daytime party will be making its return on Saturday, 15 February 2020, from 12.00 noon to 4.00 pm. Recurring every quarter, the next Sky High Brunch is set to take place on Saturday, 30 May 2020. Pre-sale tickets for February’s edition are now available at https://ticketing.igo.events/e/610/sky-high-brunch-15-feb-20?ref=media

CÉ LA VI Sky High Brunch Event Details

Date: Saturday, 15 February 2020

Time: 12 noon to 4.00 pm

Tickets available for purchase: https://ticketing.igo.events/e/610/sky-high-brunch-15-feb-20?ref=media

Ticket prices: S$198

Inclusive of: 4-hour free flow of Veuve Clicquot Champagne, cocktails, premium pour and buffet spread

Minimum Age: 21 years old

Reservation: Call +65 6508 2188 or email at reservation-sg@celavi.com

Kopi Janji Jiwa launches Salted Egg Yolk Chips, to expand overseas

By

Tan Heng Hong

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27th January 2020

salted egg yolk jiwa — Image from Kopi Janji Jiwa

Patrons of Kopi Janji Jiwa, a local coffee shop chain with over 700 outlets in Indonesia, now have the chance to purchase Kopi Janji Jiwa very own Salted Egg Yolk Potato Chips. Kopi Janji Jiwa has a presence in over 50 major cities in the country.

According to Kopi Janji Jiwa, its most popular beverage is Iced Milk Coffee (Es Kopi Susu), followed by Iced Chocolate Milk (Es Susu Soklat) holding the second position. Apart from Early Grey Tea series, the coffee chain also serves Hojicha and Teh Cincau Pandan (Grass Jelly Pandan Tea).

Kopi Janji Jiwa managed to open over 700 outlets within a space of 1.5 years since opening in the middle of 2018. The rapid expansion is made possible through franchise with around 90% of the stores operated by franchisees.

The coffee chain plans to expand abroad in 2020 with Southeast Asia earmarked as its stop, said CEO and Founder Kopi Janji Jiwa Billy Kurniawan. Kopi Janji Jiwa, known for its coffee sweetened with palm sugar (gula aren), will localise the menu for its proposed overseas outlets.

Kopi Janji Jiwa has just added two new beverages – Iced Honey Yuzu and Iced Yuzu Yoghurt to enrich its non-coffee menu.

Kopi Janji Jiwa also has Jiwa Toast, a toast bread, for coffee drinkers to order together with their cup of coffee.

Fore Coffee x Magnum ice cream

By

Tan Heng Hong

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27th January 2020

Indonesian tech-enabled coffee brand Fore Coffee has collaborated with Magnum ice cream to bring a new twist to foodservice beverage menu in Indonesia. Known as the “Special Creation of Magnum Double,” the new drinks Magnum Brown Latte, Magnum Creamy Malt and Magnum Matcha Fusion come with a Magnum Double Chocolate that is to be dip inside a hot drink. The melted ice cream gives the added Magnum touch to the drink.

For example, Magnum Brown Latte is the combination Magnum Double Chocolate and Fore Coffee espresso with a touch of caramel on top.

Magnum Creamy Malt is for non-coffee drinkers comprising Magnum Double Chocolate with fresh milk, while Magnum Matcha Fusion consists of Magnum Double Chocolate, premium matcha and fresh milk. All three drinks offer a bold taste and serve to empower consumers to be bold.

The limited edition Fore Coffee X Magnum is priced at IDR 50,000. This unique drink with ice cream creation is available at selected outlets in Jakarta, Depok, Tangerang and Bekasi.

The concept of dipping ice cream into hot beverage is nothing new. In fact, FamilyMart Taiwan’s Let’s Café has partnered with Häagen-Dazs for something similar with its hot chocolate drink.

Get your morning caffeine fix at Tealive

By

Tan Heng Hong

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27th January 2020

free coffee foodpanda — Image from Tealive Asia

Malaysia’s largest milk tea chain Tealive is aggressively tapping the morning daypart with its range of coffee. Tealive recent held a campaign on 20 January 2020 in partnership with foodpanda to give Malaysian road users stuck in the terrible Bukit Bintang traffic free Tealive coffee.

The milk tea chain also gave away free 100 cups of Signature Coffee at four Petronas stations at 8.30am on 24 January 2020. Consumers can purchase selected beverages from Coffee by Tealive for only RM 5 between 7.30am and 12pm daily at participating Tealive outlets and most of these outlets are located within the Petronas petrol stations and at transport hubs.

Milk tea is popularly consumed during lunch and in-between lunch and dinner, which leaves the morning session fairly underutilised. To drive volume to the store in the morning, Tealive is using the latest campaign to promote Tealive as another go-to place for caffeine fix in the morning, which is traditionally a popular time to drink coffee.

Tealive is no longer just a milk tea brand but is increasingly moving into the traditional turf of coffee players like Starbucks and CBTL. We expect Tealive and other milk tea brands to have more coffee and other beverages in their menu as growth can longer be driven by milk tea alone as the market saturates.

Fuze Tea shines the spotlight on monk fruit

By

Tan Heng Hong

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26th January 2020

Fuze tea lo han qua — Image credit: Minimeinsights.com

Coca-Cola Beverages Vietnam has introduced a new RTD herbal tea with wintermelon and luohanguo. The new Fuze Tea Wintermelon Luohanguo contains 50mg/L of luohanguo or monk fruit, a medicinal herb often used by the Chinese to cool down the body. Monk fruit itself is naturally sweet and is promoted, along with stevia, as natural sugar alternatives.

Fuze Tea Wintermelon Luohanguo comes with a sugar content of 4.4g/100ml, thanks to the combination of cane sugar and artificial sweeteners (sucralose and acesulfame potassium).

It would be interesting for beverage manufacturers to innovate with beverages sweetened exclusively with luohanguo to offer consumers with something more natural.

Coca-Cola has earlier introduced Fuze Tea+ Lemon Tea with Lemongrass.

Richeese Factory introduces mala into its festive menu

By

Tan Heng Hong

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26th January 2020

Richeese Factory in Indonesia, the one that introduced black cheese from charcoal, has added Prospericheese as its festive menu for Chinese New Year. Richeese Factory is using mala to spice up the dish. Prospericheese Burrito Bowl is rice served in Tortilla Bowl that comes with Chicken Bites with level 0-1 and a choice of cheese sauce and mala seasoning. The Prospericheese Friend Fries is sprinkled with mala. Also in the range are ice cream and lychee tea.

Mala with its signature numbing and spicy taste is slowly gaining traction in Southeast Asia. We have seen Mamee in Malaysia launching Mala Lobster potato chips for Chinese New Year 2020. Unlike salted egg, which is common in foodservice, the acceptance of mala may not be universal but mala does serve as a useful flavour for future innovation.

New Cornetto Hokkaido Milk Rainbow launched in Thailand

By

Tan Heng Hong

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26th January 2020

Hokkaido milk cornetto — Image by punproxl

Unilever is launching a series of Japanese ice cream in Southeast Asia with Cornetto Black Hojicha and now Cornetto Hokkaido Milk Rainbow. The new Hokkaido Milk Rainbow has been launched in Thailand, as reported by punproxl. The ice cream with cone is described as Hokkaido milk flavoured ice confection topped with pink chocolate confection and multi-coloured chocolate coated cereals crunch. Hokkaido Milk Rainbow is expected to slowly make its way around Southeast Asia.

Interview: Bring Singapore Hawker Food Global with Wokwok

By

Tan Heng Hong

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24th January 2020

Mini Me Insights has the privilege to talk to Wokwok, the maker of the local, foodie-style Cereal Prawn Potato Chips from Singapore. Founded in 2018, Wokwok’s cereal prawn chip was born at the back of Wee Yang’s hawker kitchen (Ah Tan Wings). Ah Tan Wings in Yishun Park Hawker Centre is fame for its har cheong gai (prawn paste chicken).

The story behind Wokwok

“Initially it was the venture of preserving and making Singapore Tze Char (cook and fry) more accessible that we decided to recreate Cereal Prawn in form of a snack. Hence we came up with Wokwok, where it originated from cooking from the wok in the hawker.

*Wokwok Cereal Prawn Potato Chips. Image courtesy of Wokwok*

Singapore flavours has been coined by several local brands but we felt Cereal Prawn was the negated middle child over Chilli Crab and Hainanese Chicken Rice.

To me and my family, cereal prawn and har cheong gai are a must at every dinner gathering at a tze char stall. It’s something close to the heart for most Singaporeans.”

New launches in 2019 and plans for the future

“We first launched the brand with our trademark Cereal Prawn Potato Chips flavour. A #Cerealslygood combination of sweet prawn and aromatic crunch of golden cereal flakes, that’s guaranteed to sizzle your tastebuds!

During 2019, we experimented with many flavours but did not rush into launching a new flavour just for the sake of it. It was only after many attempts, we came up with something that excites us, Truffle Seaweed; a savoury mix of Italian Black Truffle from France and Seaweed from Japan, each pack comes with a punch to tantalize your senses!

*Wokwok Truffle Seaweed Potato Chips. Image courtesy of Wokwok*

Beyond 2020, we have something exciting in mind but we would keep it a secret meanwhile!”

Export plans

“Not yet but intending towards it. That’s why we have started on more globalized flavours such as Truffle Seaweed. Currently we only deliver within Singapore hence consumers must come to Singapore to get a hold of it. However, we are having plans to bring the snack to our fellow #wokaholic community overseas soon! We promise!”

How Wokwok differentiates itself from competitors

“We would say we embody boldness. Not just in terms of flavour, but also in branding, to bridge us closer to our consumers who are vibrant young adults, with full of possibilities.

We dare to explore different flavour profiles instead of sticking to one while at the same time not compromising on the standard. And we shaped ourselves as a young cheeky brand with “Don’t Steal My Chips”, of which reflects a slightly defiant rebellious attitude that embodies our customers’ attitude towards what life throws at them.”

Click here to purchase Wokwok’s famous Cereal Prawn Potato Chips and Truffle Seaweed Potato Chips.

Lactasoy Gold Series launched for different need states

By

Tan Heng Hong

-

24th January 2020

Thailand’s leading soy milk producer Lactasoy has announced the launch of Lactasoy Gold Series. The range has four variants Matcha, Extra Choco, Hi-Calcium Ginseng and Collagen Fibre.

The video clip below featuring Davika Hoorne (Mai Davika) shows how the new Lactasoy Gold Series is able to target the different occasions whether it is exercising or at work.

Oishi Gold Gyokuro offers the ultimate premium tea in RTD format

By

Tan Heng Hong

-

24th January 2020

To tap further opportunities in the premium RTD tea segment, Oishi Group has added two more variants under its Oishi Gold series in Thailand. The new Oishi Gold Gyokuro is said to be the ultimate premium Japanese tea as it uses young shoots of the first harvesting season of the year.

According to Wikipedia, Gyokuro is also known as jade dew and is a type of shaded green tea. The tea leaves are grown under the shade with straw mat rather than the full sun for over 3 weeks. This causes both the amino acid theanine and the alkaloid caffeine in the tea leaves to increase, which yields a sweet flavour. The tea also gains a distinct aroma from the covering process.

Oishi Gold Gyokuro features local Thai celebrity Palitchoke Ayanaputra or Peck in Samurai uniform to communicate the historical richness of the tea. For Oishi Gold Gyokuro, Oishi uses 100% imported tea leaves from Masudaen in Omaezaki, Shizuoka Prefecture. Masudaen has been making green tea since 1870.

Oishi Gold Gyokuro is available in 400ml PET at THB 30 per bottle. It comes in two variants sugar free and Delight (low sugar).

Mini Me Insights

CÉ LA VI's Sky High Brunch Returns to Kick Off the New Decade

Kopi Janji Jiwa launches Salted Egg Yolk Chips, to expand overseas

Fore Coffee x Magnum ice cream

Get your morning caffeine fix at Tealive

Fuze Tea shines the spotlight on monk fruit

Richeese Factory introduces mala into its festive menu

New Cornetto Hokkaido Milk Rainbow launched in Thailand

Interview: Bring Singapore Hawker Food Global with Wokwok

Lactasoy Gold Series launched for different need states

Oishi Gold Gyokuro offers the ultimate premium tea in RTD format

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