The Golden Duck Co has up the ante in mala snack with the launch of its Sichuan Mala Hotpot Fragrant Mix in Singapore in April 2019. Mala snack is trending in Singapore. The fragrant mix has three essential ingredients – fish skin, fried mushroom and fried bean curd skin tossed with mind-numbing mala.
The Sichuan Mala Hot Pot is rated Spice Level 6 and Numbing Level 4. The price is SGD 7 per pack.
Launch of Gardenia Brown Rice & Oat Soft Grain Loaf
SINGAPORE, June 2018 – More people are consuming wholegrain rice in Singapore for better health. The new Gardenia Brown Rice & Oat Soft Grain loaf is specially designed for consumers who are health conscious and wish to enjoy the goodness of brown rice and oats at any time of the day!
Brown rice grains are known to be harder to chew, but Gardenia worked with our supplier to specially mill brown rice into a fine flour texture to create the soft, nutritious and yummy bread. This loaf emits the fragrance of brown rice, and is so soft that one can simply eat it on its own.
With this latest addition, Gardenia has a variety of 14 wholegrain products endorsed with the Healthier Choice Symbol by Health Promotion Board, Singapore. This provides grocery shoppers with more wholegrains alternatives, as more Singaporeans seek to replace their intake of refined carbohydrates with complex carbohydrates which is essential for a completed and balanced diet.
The nutritious Gardenia Brown Rice & Oat Soft Grain Loaf contains selenium, a vital mineral that increases our body’s immunity and promotes healthy metabolism. It is also high in calcium for bone health and protein, providing essential amino acid in the building and maintenance of body tissues. What’s more, the Gardenia Brown Rice & Oat Soft Grain Loaf is packed with Vitamins A, E & D*!
The Gardenia Brown Rice & Oat Soft Grain Loaf is retailing at S$3.30 and is available at leading supermarkets, hypermarkets and selected convenience stores. For our brown rice lovers, you can now enjoy the nutritious brown rice without even turning on your rice cookers! Grab a loaf today!
To celebrate summer, Thailand’s Vitamilk has debuted a new mango variant for its Vitamilk soy milk. In addition to the mango flavoured Vitamilk, the company has also rolled out soymilk with almond oat with 40% less sugar in the first quarter of 2019. The oat comes from Sweden, soy from Canada, while the almond is imported from the US.
This product is vegan-friendly. It offers protein from soy, low in fat and low in sugar. The soy milk content is 89.75%, almond milk 5%, sugar 4% and oat 1%. The drink has been certified as a Healthier Choice.
Indonesia’s OT Group has launched Teh Legit Kental, an RTD tea with 2x tea extract, 2x more benefits and 2x more taste. The tea claims to have antioxidants, thearubigins and theaflavins. It is naturally sweetened with rock sugar.
Teh Legit Kental is manufactured by PT CS2 Pola Sehat and has the jasmine taste.
This RTD tea positions itself as a traditional tea to connect with modern young consumers who want to enjoy the taste of authentic Indonesian tea.
The indulgent chocolate drink has not lost its lustre in Indonesia. After GarudaFood unveiled Chocolatos chocolate drink in 2018 and PT Sekawan Karsa Mulia Jakarta with its Dynakat Dark Chocolate Drink around 2018, it is now the turn of OT Group to unveil Tango Drink Velluto. Tango is OT Group’s best-selling wafer brand.
Tango Drink Velluto Italian Chocolate with Malt marks the extension of the Tango wafer brand into the RTD drink category. Rival wafer brand Nabati has the Nabati Combo comprising Nabati wafer and instant chocolate powder in one product. It is not surprising to see further cross-category expansion by brands as they search for new consumption occasions.
Coca-Cola Beverages Philippines Incorporated (CCBPI) has jumped into the plastic reduction bandwagon, which is sweeping the entire food and drink industry globally. The company has announced it would be spending PHP 1 billion (USD 53 million) to set up a food-grade recycling facility in the Philippines to collect, sort, clean, and recycle used polyethylene terephthalate (PET) plastic bottles.
This investment will represent the first major investment in a recycling facility in Southeast Asia. According to GMA Network, CEO Gareth McGeown said the recycling plant will be launched and operational in 2020. The project is a joint venture between Coca-Cola and two partners comprising a global green technology provider and a domestic company.
The recycling facility will have a yearly capability to process 16,000 metric tons of plastic bottles that can be turned into new plastic bottles, benches, plastic chairs, textiles and other purposes.
CCBPI also has plans to ensure recycled polyethylene terephthalate (PET) plastic will make up 50% of the company’s plastic bottles by 2030. By 2025, to goal is to have all its packaging 100% is recyclable.
The company has also announced the launching of the Viva! bottled water made from 100% recycled plastic.
Unilever’s Sariwangi, the market leader in tea bags in Indonesia, has introduced Sariwangi 3-in-1 powdered milk tea. The milk tea range comes in two variants – Teh Tarik and Caramel.
Sariwangi is late to the 3-in-1 instant tea mix game. Lipton and other tea bag producers like Boh in Malaysia have already entered into this segment. The Sariwangi 3-in-1 will provide another engine of growth for the Sariwangi brand in the near future.
FamilyMart Malaysia is offering “probably the best boba deal in town.” The FamilyMart very own Brown Sugar Bubble Milk Tea, made with imported Taiwan brown sugar bubble and 100% fresh creamy milk, is only priced at RM 4.90 for its FB fans (normal price RM 6.90). The promotion ends on 25 June 2019.
We visited FamilyMart at Mid Valley Megamall to try the milk tea. The response was overwhelming as the milk tea was sold out the previous day. Luckily, they have replenished the supply and we got ourselves the milk tea.
7-Eleven’s strategy when it comes to milk tea is collaborating with Tealive. However, FamilyMart’s approach of making and selling its own milk tea at an affordable price works. People are generally curious to see if FamilyMart can make the drink as delicious as the other established milk tea brands. In the future, the convenience store chain can even innovate with other milk tea variants.
We tasted the Philippines first alcoholic milk tea at the Boba Fest 2019, organised by Nestea at V-Mall at Greenhills Shopping Center on 25-26 May 2019.
Tipsy Tea is a new milk tea outfit in the Philippines offering unique milk tea mixed with alcohol. Consumers have the choice of vodka, tequila, gin, rum or whisky to accompany their usual milk tea.
Tipsy Tea comes in a unique pouch with lanyard but we find the packaging might not be suitable in the long run as it is a time consuming process to tie the strings.
Tipsy Tea has a permanent location at 162 Maginhawa St, Quezon City, Philippines.
The popularity of milk tea has prompted new entrants such as Tipsy tea to turn to newer ingredients and concepts such as alcohol to stand out from the crowd.
*All the images were taken by Minimeinsights.com
Etika Sdn Bhd has brought into Malaysia two new RTD teas – Lipton Matcha Yuzu Lime and Lipton Matcha Ginger & Lemongrass. Lipton Matcha Yuzu Lime contains 3.5g of sugar per 100ml, which is 52% lower in sugar compared to Lipton Lemon Flavoured Green Tea Drink.
Both RTD teas have already been launched in countries like Greece, Slovakia, Netherlands and Poland.
