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Lactima – Offering A Variety Of Delicious Options For Sliced Cheese Lovers

By
Tan Heng Hong
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PETALING JAYA, 18 August 2022 – QSR Trading, the driving force behind KFC and Pizza Hut Malaysia is making cheese lovers dreams come true with its new LACTIMA sliced cheese lineup. The new four variants – Cheddar Yellow, Toast, Mozzarella, and Creamy will be introduced into the market starting from today.

LACTIMA is a 33-year-old cheese producer brand from Poland, which is home to the world’s top 6 cheese producers in the world. With the tagline “Healthy Goodness in Every Slice”, every slice of LACTIMA is rich in protein and calcium, which makes every slice absolutely fresh, high quality and contains no preservatives, no GMO, and uses natural colouring (carotene from carrots). On top of that, it is highly convenient as each slice is hygienically individually wrapped in plastic foil. LACTIMA Cheese range is halal, recognized by JAKIM.

“The acceptance of cheese in Malaysia becoming more popular in the past 3 years. Based on current trends, cheese is increasingly being used in a variety of dishes in the food service markets, especially quick service restaurants & Korean restaurants. This has influenced and encouraged consumers to utilize cheese in their home cooked dishes, such as cheese pizza, cheese on toast, cheesy toppings on a multitude of meals- without a doubt, cheese is gaining acceptance and popularity amongst Malaysians” said Mr. Chan Chong Thye, General Manager, QSR Trading Sdn Bhd.

“We’re happy to introduce the LACTIMA sliced cheese range, adding more variety to the vast array already available in the Malaysian market. According to the research study (Euromonitor Retail Selling Price 2019), dairy was reported as the top number two food category in Malaysia. Besides, in terms of market size, cheese top the list of +51.4% value growth in Dairy category as per Aug 2022 in Peninsular Malaysia (Nielsen YTD Aug 2020). As such, we can see the market demand is increasing for cheese products. Hence, QSR Trading would like to take this opportunity to introduce an established Cheese brand for all Malaysians to enjoy,” he added.

The recommended selling price for LACTIMA Cheddar Yellow (200g) and Toast (200g) is
RM10.80 per packet, whilst the LACTIMA Mozzarella (200g) is RM11.25 per packet. The Creamy cheese (130g) is sold at RM7.16 per packet.

The LACTIMA cheese products (Cheddar Yellow 200g, Toast 200g, Mozzarella 200g, Creamy 130g) will be widely available on shelves in major hypermarkets & supermarkets (in Peninsular Malaysia) from July onwards and on QSRT specialty store thru FoodPanda, Grab and HappyFresh apps from September onwards. For more information, please visit QSRT’s website at www.qsrtrading.com.my.

Quick Greens is Singapore’s first 100% plant-based food truck

By
Tan Heng Hong
-
Image by Quick Greens

Singapore has its first ever 100% plant-based food truck Quick Greens. Located outside Cineleisure Orchard, Quick Greens offers 100% plant-based wraps, bowls, salads and burgers. The new food truck is an extension of the physical store at Funan. Quick Greens also offers delivery via its delivery partner foodpanda.

The food truck opens 11am to 9pm daily.

Quick Greens is also one of the 49 restaurant partners of foodpanda that have been certified with the Green Label for their environmentally-friendly practices.

CP Foods offers extra convenience with cube-shaped bologna sausage

By
Tan Heng Hong
-
Image from CPF

Thailand’s CP Foods (CPF) has developed bologna sausage products under the new CP Magic Chef brand to make cooking at home easier and more convenient. The company has appointed Sahadol “Pond” Tantrapim from MasterChef Thailand Season 3 to be the face of the product in order to reach younger customers.

Image by CPF

The new bologna sausage product comes in a cube format, making it easy for consumers to add to their cooking without having to slice them. The new cube-shaped bologna sausage essentially eliminates cooking steps such as cutting. The price per pack is THB 25.

The company describes the new product as pairing well with various dishes as a topping in instant noodle and pasta.

Vinamilk Pedia Kenji contains Japanese ingredients for malnourish kids

By
Tan Heng Hong
-

Vietnam’s Vinamilk has recently launched a new range of milk formula Pedia Kenji formulated with Japanese ingredients for malnourished children.

Pedia Kenji contains soluble fiber GOS (Galacto-oligosaccharides) imported from Japan & FOS combined with Probiotics BB-12 & LGG to help with the digestive system. Taurine, DHA and choline are the nutrients to help with children’s brain and vision development.

To support the development of height and weight, Pedia Kenji comes with  the right ratio of calcium and phosphorus with vitamin D and vitamin K2 to help increase calcium absorption and support the development of bones and children’s
height.

Pedia Kenji 1+ is for children aged 1 to 2, Pedia Kenji 2+ is for children aged 2 to 10 and Pedia Kenji in 180ml or 110ml carton are for children aged 1 and above.

Albupro Plus Dietary Supplements Research from Chula for Kidney Patients and all Healthy People

By
Tan Heng Hong
-

Tuesday 16 August 2022 – A lecturer of the Faculty of Allied Health Sciences, Chula unveils her research on high egg white protein dietary supplement Albupro Plus, functional food for health lovers, now ready for sale.

“Kidney disease patients requiring dialysis need to control a wide range of nutrients to slow down the kidney deterioration and minimize complications. This group of patients must be instructed by healthcare professionals on appropriate self-care, especially in terms of nutrition. In general, patients requiring dialysis need high energy and protein, but low in sodium, magnesium, and phosphorus,” Associate Professor Dr. Suwimol Sapvarobol, Department of Nutrition and Dietetics, Faculty of Allied Health Sciences, Chulalongkorn University elaborated on the research on high-egg-white dietary supplements, “Albupro Plus” which can be used by both general consumers and kidney patients.

The Origin of Albupro Plus Research

Kidney disease patients are a group of patients who need to pay special attention to ensuring a proper diet, but nutraceuticals for dialysis patients are still available in quite a limited number of countries, and most need to be imported, so it is quite expensive. Many patients with kidney disease who have nutritional limitations lack the opportunity to access proper nutraceuticals.

“Most kidney patients requiring dialysis usually suffer from malnutrition because every time the kidney is cleansed, a portion of the protein is lost in the process of dialysis. The patients feel fatigued, lose their appetite, and some foods must be restricted. For these reasons, the patient can eat less, and their muscle mass and body weight continue to decrease. So, we want to help this group of patients.”

As a nutrition and dietetics researcher, Prof. Suwimol initiated the research and development of Albupro Plus to help people with kidney disease access nutraceuticals at an affordable price.

Albupro Plus — a Thai product that supports farmers

Assoc. Prof. Suwimol says proudly that Albupro Plus not only helps kidney patients to get the right nutrition at the right price but also supports Thai farmers because the main ingredients are all the domestic agricultural products, i.e., carbohydrates from maltodextrin from tapioca starch, protein from eggs, fats from rice bran oil, which are all the main economic crops of Thailand.

“We intend to help Thai farmers, so we choose all the main ingredients from domestic agricultural produce, which is considered the main challenge for the research team in product development. We started our research with the determination of the type and amount of nutrients to suit the disease conditions to derive an end product that is nutritious, adequate, and affordable to the patients,” said Assoc. Prof. Dr. Suwimol.

Albupro Plus is for everyone

Although the focus of the research was on providing nutrition for kidney patients, Albupro Plus is a functional food that average consumers can eat to nourish their health.

“We developed Albupro Plus as both a functional food and nutraceutical that can be taken by healthy people and kidney patients. Apart from having high protein, it also contains the right amount of nutrients, such as carbohydrates, fats, vitamins, and minerals, which can be used as a meal replacement.”

According to Assoc. Prof. Dr. Suwimol there are currently two formulas of Albupro Plus: drink formula that can be mixed with warm water making a milky drink to be taken between meals; soup formula that when mixed with warm water becomes thick soup with high energy and protein that the body needs and can replace a meal.

Pleading for the private sector to support functional food Research – “From Shelf to Store”

“Currently, Albupro Plus products have already been approved by FDA, and are now distributed as functional food first. The interested public can buy the products at supermarkets. The price is estimated to be 20 – 30 percent lower than other products. The product has entered the clinical trial stage among kidney patients so that it can be registered as a nutraceutical in the future.” Assoc. Prof. Dr. Suwimol says

Albupro Plus product research is completed with funding from the National Science and Technology Development Agency (NSTDA), and the Thailand Center of Excellence for Life Sciences (Public Health Organization) / TCELS under the Functional Food Research, Development, and Clinical Testing Program. After Albupro Plus, Assoc. Prof. Dr. Suwimol said that she has been working on a research project to develop a functional food for metabolic syndrome, or a metabolic disorder in the body, to help people with health problems, including obesity, diabetes, hypertension, hyperlipidemia, etc.

“If functional food research gains the attention and support of the private sector, it will have an opportunity to “leave the shelf for the store” so that consumers can have access to and benefit from a wide range of health foods,” she concluded.

Long-Standing Excellence Award – Double Win for HEINEKEN Malaysia at Sustainability & CSR Awards

By
Tan Heng Hong
-
Renuka Indrarajah, Corporate Affairs & Legal Director of HEINEKEN Malaysia receiving the awards at the Sustainability & CSR Malaysia Awards 2022 ceremony.

Recognition for brewer’s outstanding track record in environmental and social sustainability initiatives

18 August 2022 – Heineken Malaysia Berhad’s (HEINEKEN Malaysia) commitment to environmental and social sustainability has received recognition from the Sustainability & CSR Malaysia Awards 2022 for the fifth year since 2017. The brewer was recognised as Company of the Year for Environmental Sustainability & Social Initiatives and also received the Long-Standing Excellence in Sustainability Award, in recognition of its continued sustainability commitment and consistent efforts in giving back to society for many years through its various initiatives.

The HEINEKEN Malaysia team celebrates a double win at the Sustainability & CSR Malaysia Awards 2022 ceremony, after bagging the award for Company of the Year for Environmental Sustainability & Social Initiatives and the Long-Standing Excellence in Sustainability Award

Commenting on the achievement, Roland Bala, HEINEKEN Malaysia’s Managing Director said, “It is an honour to receive this recognition once again. This year’s double win demonstrates HEINEKEN Malaysia’s bold commitment to creating a positive impact in Malaysia. As a responsible and progressive brewer, our global Brew a Better World sustainability strategy ensures we do the right things to protect the environment, grow with our people and communities around us, as well as advocate responsible consumption. We will continue to be guided by our purpose to Brew the Joy of True Togetherness to Inspire a Better World.”

Environmental Sustainability

On environmental sustainability, HEINEKEN Malaysia has an ambitious commitment to reach net zero carbon emissions in production by 2030 and across its value chain by 2040. As of June 2022, the brewer has reduced its carbon emissions in production by 19%, compared with its 2018 baseline. 

Since March 2022, HEINEKEN Malaysia has transitioned to renewable electricity via the Malaysian Renewable Electricity Certificate (mREC) programme. Accounting for the period before March 2022, it is estimated that 75% of electricity consumption at HEINEKEN Malaysia’s Sungei Way Brewery in Petaling Jaya will be from renewable sources in 2022. Additionally, on-site renewable electricity generation (solar photovoltaic) installation is underway with target completion in Q1 2023. Since 2017, the brewer has also achieved zero waste to landfill by recycling and upcycling 100% of its by-products and production waste. As a result of these initiatives, HEINEKEN Malaysia expects to reduce 86% of carbon emissions in production by 2025, keeping it on track to reach net zero carbon emissions by 2030.

HEINEKEN Malaysia’s Corporate Affairs & Legal Director, Renuka Indrarajah said, “We have a roadmap to decarbonise our operations, including investing in renewable electricity, increasing biogas recovery, and exploring new innovations that will help us reach our net zero goal. Water is also a key resource for us. We are proud to be the first company in Malaysia to fully balance the water we use in our products. We invest in conservation projects that help us protect our water sources externally whilst we continue improving the efficiency of water consumption internally. To make a positive impact for the environment, we cannot do this alone. We need the support and cooperation of our stakeholders across the value chain.”

Being the leader in water stewardship, HEINEKEN Malaysia has a three-pronged approach to reduce water consumption in production, maximise water circularity and fully balance water used in its products.

  • Water Balancing – HEINEKEN Malaysia has a target to balance 1.5 litres for every 1 litre of water used in its products. In 2021, through water stewardship initiatives such as river and peatland conservation, rainwater harvesting, reforestation, and other water conservation initiatives, it achieved 289% versus its water balancing target.
  • Water Efficiency – In 2021, HEINEKEN Malaysia reduced its average water consumption by 15.5% compared with 2014. It has a 2030 target to reduce water consumption by a further 29% to 2.6 hectolitres per hectolitre of beer produced.
  • Water Circularity – The brewer treats 100% of its wastewater beyond the standards required by the Department of Environment and continues to identify opportunities to maximise the reuse and recycling of treated wastewater.

Social Sustainability

With a history of more than 58 years in Malaysia, HEINEKEN Malaysia contributes over RM1.1 billion in taxes annually. HEINEKEN Malaysia sustains more than 500 jobs directly and over 30,000 jobs indirectly. HEINEKEN Malaysia also supports the growth of the local economy, supplying its products to more than 25,000 retail partners nationwide. 

Besides contributing to the economy, the brewer is also committed to making a positive social impact. In 2021, HEINEKEN Malaysia launched the HEINEKEN Cares programme to help mitigate the negative impacts of a prolonged lockdown. Collaborating with 8 NGOs in Peninsular and East Malaysia, the brewer delivered 150,000 meals to vulnerable communities across Malaysia at the height of the COVID-19 pandemic. Responding to the major flood disaster in the Klang Valley in December 2021, the HEINEKEN Cares programme channelled an additional 100,000 meals and emergency care packages to flood victims.  

“The HEINEKEN Cares programme connected our employees with our social impact initiatives. To encourage our employees to take action, we committed to deliver 1 meal for every 1,000 steps taken by a HEINEKEN Malaysia employee. We are proud that we collectively contributed over 155 million steps, exceeding our target and enabling our partner NGOs to deliver the much-needed aid to our communities,” said Renuka. 

HEINEKEN Malaysia’s Tiger Sin Chew Chinese Education Charity Concert, the brewer’s long-standing social impact project, successfully raised RM5.96 million for five schools through its virtual fundraising concert in 2021. Since 1994, Tiger Beer together with Sin Chew Daily and Guang Ming Daily have helped to raise more than RM361 million for schools in Malaysia. The fundraising concerts, which are sponsored by Tiger Beer, serve as a platform for local businesses and communities to come together to support their local schools.

For more information on HEINEKEN Malaysia’s CSR and Social Responsibility initiatives, please visit SPARK Foundation’s official website at www.sparkfoundation.com.my or HEINEKEN Malaysia’s official website at www.heinekenmalaysia.com.  

Elevete Patisserie Merdeka & Malaysia Day Collection

By
Tan Heng Hong
-
Merdeka Fatcarons

These 3 Uniquely Malaysian Desserts WereInspired By Local Delectables
With A Twist

Kuala Lumpur, 17 August 2022 – The past two years have seen Malaysians unite to support each other, from helping those who were impacted by the pandemic to assisting flash flood victims; so this year’s Hari Merdeka and Hari Malaysia theme could not be more aptly named: “Keluarga Malaysia Teguh Bersama.” What better way for Malaysians to unite than over the shared love of local foods and drinks? After all, we’re famously known for bonding over makan time.

In line with the said theme, Elevete Patisserie has baked a unique collection of delectables inspired by all the things Malaysian foodies love, called The Merdeka and Malaysia Day Collection. The collection is available for a limited time only, from 15th August to 17th September 2022, exclusively on Elevete Patisserie’s website.

There are three special desserts lined up for this collection, and they are Milo Dinosaur Cake, Merdeka Macarons, and the most uniquely Malaysian of them all: Malaysian-flavoured Fatcarons. Just the sound of them could make any dessert lover drool with anticipation.

Almost every Malaysian foodie knows what a Milo Dinosaur is. However, the Milo Dinosaur Cake by Elevete Patisserie had a nice twist where it comes in the form of a moist sponge cake. The taste remains the same, so you can munch and enjoy the nostalgic flavour to reminisce about your childhood moments like having Iced Milo Dinosaur or Milo Kaw! The 5 inch-size cake is available for RM80 only, sprinkled with a generous amount of Milo Bertabur and premium Milk Chocolate Dinosaur as the cake’s topping.

For macaron fans, don’t miss out on the Macaron Gemilang, which come nicely in a Malaysian flag-shaped box; perfect for gifting or even for your own collection. Each box contains 48 pieces of macarons in colours of the Malaysian flag, so grab yours now for RM265 per box.

Macaron Gemilang

And now, introducing Elevete Patisserie’s latest product: Anak Malaysia Fatcarons; delectable macarons infused with blended flavours of typical Malaysian favourites, which are nasi lemak, sirap bandung, milo and ondeh ondeh. Yes, you read that right: NASI LEMAK! This will be Elevete Patisserie’s first savoury fatcaron, but do watch out as it can be as spicy as our national dish itself! Adventurous foodies can get these Fatcarons in 9 pieces, so grab yours now for RM125.

Milo Dinosaur Cake

Remember that the Merdeka and Malaysia Day Collection is available for a limited time only, from 15th August to 17th September 2022, exclusively on Elevete Patisserie’s website. Whether to celebrate Hari Merdeka at Dataran Merdeka, organise a Merdeka or Hari Malaysia-themed party at your office, gifting them to your clients, or simply for your own enjoyment; these special desserts would definitely unite everyone over their uniquely Malaysian flavours and design.

Elevete Patisserie wishes you Selamat Hari Merdeka & Hari Malaysia. May our Malaysian family teguh bersama for years to come. Let’s unite and bond over our love for Malaysian flavours!

 

Wake Up Your Spicy Instinct with Nongshim’s NEW SHIN Stir Fry Ramyun

By
Tan Heng Hong
-

Nongshim releases its first ever “soup-less” instant noodles in conjunction with SHIN Ramyun’s 35th Anniversary

Kuala Lumpur, 17 August 2022 – Everyone’s favourite mouthwatering, flavorsome Korean noodles is introducing a new product offering of instant ramyun – creating a distinct spicy taste, SHIN Stir Fry Ramyun. For those who are not a big fan of soup-based delicacies, SHIN Stir Fry Ramyun is the ultimate ramyun for you that tantalizes your taste buds to the fullest!

Presenting an authentic taste of Korea, SHIN Stir Fry Ramyun creates an intense flavour that packs a punch! Spicy with its distinctive mix of chili, green onion, and special seasoning oil, it aims to release an explosion in your mouth. This new addition to the SHIN family is specially filled with shitake mushrooms and fish cakes stamped with “蟛” the iconic symbol of SHIN Ramyun.

The noodles are thick, smooth, and springy. Within minutes, you are bound to get a whiff of its authentic Korean spice drifting through the air. This quick to prepare spicy delight is perfect for any time of the day to accompany every little moment, especially when those late-night cravings hit.

Nongshim occupies the biggest share of Korea’s instant noodle market and its brand leader SHIN Ramyun has sold more than 1 billion packets worldwide since its inception.

In  celebration of its launch of stir-fry noodles, Nongshim will be having a themed interactive event in Sunway Pyramid’s Blue Concourse from 17 to 21 of August.

Awaken your competitive spirit and grab the opportunity to win Nongshim products and merchandise of SHIN Stir Fry Ramyun noodles along with other prizes. Simply take part in their exciting games and activities. Highlights of the session will include a virtual immersive tunnel experience and interactive games. With SHIN Ramyun, add little moments of excitement to your day.

With the Made in Korea logo, the spicy stir-fry noodle comes in a pack of five with dark red packaging and is halal-certified. Grab your Korean ramyun from super/hypermarkets and leading online stores such as Nongshim’s official online store on Lazada. For more information, visit https://nongshim.com.my/ or follow us for updates on https://www.instagram.com/nongshim_malaysia/.

Shopee Reveals Malaysians’ Impact on E-Commerce

By
Tan Heng Hong
-

More than 80% of Shopee’s Sellers Are Building Consumer Loyalty With Value Beyond Price

KUALA LUMPUR, 17 August 2022 – A new study of over 3,300 buyers and 2,100 sellers across Malaysia by online marketplace platform Shopee on its users, examines the impact Malaysians are making on the economy through their continued online shopping behaviours. Celebrating the Heart of Malaysia on E-Commerce marketplace survey from 19 July to 17 August in 2022, found that for four in ten local sellers, Shopee is their only business channel in this economy.

The timely study highlights the importance of income generated online. 45% of Shopee’s community of sellers surveyed concede that it enables them to support their family (providing for living essentials, education, lifestyle), about 26% save and invest this income for rainy days ahead, and the remainder use it to sustain a better quality of life, keep staff employed, and enhance their personal development.

More than eight in ten participating sellers attribute the long-term success of their store not to discounts offered, but to locally tailored shopping experiences: ‘Very straightforward buying and fulfilment process’ on Shopee (34%), the recognition of Made in Malaysia products as affordable and of high quality (23%), great customer service (19%) and optimised storefront with Shopee’s marketing tools (9%).

Kenneth Soh, Head of Marketing Campaigns at Shopee Malaysia.

“Celebrating the Heart of Malaysia on E-Commerce survey underscores how Malaysian sellers continue to succeed and build financial security by selling on online marketplaces like Shopee. It’s important for business owners to understand that Malaysian shoppers do have motivations beyond price for shopping online. They can create more loyalty and engagement simply by matching their offerings and content with buyer values,” said Kenneth Soh, Head of Marketing Campaigns at Shopee Malaysia.

One of the clearest findings of this study is that despite the reopening of the economy, nine in ten Malaysian shoppers still prefer online shopping. In fact, more than half of shoppers on the platform have adopted online shopping more permanently: 21% feel it is now a habit, 17% say they can easily find readily available stocks online, and 14% want to access choices that are not available offline in their specific location. 43% of shoppers value shopping around online to compare prices in this inflationary environment.

Getting items delivered faster is the strongest reason for Malaysian buyers to shop from local sellers (42% of buyers). 20% feel strongly about supporting Made in Malaysia goods to keep the economy running in Malaysia, 19% have preferences for locally tailored products and 11% believe in the quality of locally sourced and made goods.

Not all shoppers prioritise discounts and vouchers exclusively. In fact, seven in ten Malaysian buyers equate peace of mind with online shopping with Shopee. 40% express this as ‘the convenience and flexibility of having parcels delivered to my doorstep’. 17% feel safer as ‘Shopee Guarantee ensures my transaction is safe and secure because money is not released to the seller until I confirm receipt’ and 10% study reviews and pictures left by other customers.

The study, which will be shared in more detail on 25 August 2022, also dives deep into key learnings about how much Malaysian shoppers save online, the role of these savings given the current economic environment, and what drives their seller preference. Findings can be utilised by businesses to build long-term loyalty with consumers. Shopee Malaysia’s ‘Celebrating the Heart of Malaysia on E-Commerce’ is the first in a series and will be built upon in the coming months.

Be A Total Pro At Saving With pandapro

By
Tan Heng Hong
-

A 12 Month Plan For Only RM0.99

Malaysia, August 17, 2022 –  We heard that you love pau-tastic deals! foodpanda Malaysia is here with some good news for our loyal users. For a limited time only, get your hands on foodpanda’s monthly subscription plan, pandapro for only RM0.99. This nationwide promo is currently applicable for the 12-month plan.

Starting 15 August 2022 and while stocks last, all you need to do is sign up for the pandapro subscription plan available on the foodpanda app. Besides enjoying 98% off from its original price of RM58.80, you will be entitled to 30 free deliveries a month instead of 12, with a minimum spend of RM25. Now, that’s what we call irresistible!

To sign up for this exclusive subscription plan, please follow the steps below:

  1. Click on the three horizontal lines next to your address in your app
  2. Then, click on “Become a pandapro” to select your preferred plan. 
  3. Next, pay for the stipulated amount of the selected plan and add a payment method. 
  4. Upon successful payment, you will be entitled to 30 free deliveries each month for a year.
  5. You’re all set!

Don’t miss this opportunity! Get your subscription plan now and be sure to enjoy other additional perks every time you place an order. Some of the other benefits include:

  1. 20% off or more from over 25,000 selected restaurants
  2. Extra 5% discount for pick-up orders
  3. 2x 20% off vouchers for shops and pandamart
  4. Flat 25% off for dine-in for selected restaurants only

Subscribe to pandapro and enjoy the pau-tastic deal now! To find out more info of this pandapro offer, please visit the Terms and Conditions page.

 

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